Ascension | Nick Ragone: One Mission, Millions of Lives

Authentic Avenue

Ascension | Nick Ragone, EVP, Chief Marketing & Communications Officer

Today: how a $24B Catholic healthcare system unites.

I'm on with Nick Ragone, the EVP, Chief Marketing and Communications Officer for Ascension. Nick pursued law to start his career, and found that marketing carries the same linear storytelling style. Today, Nick continues to tell the story he's spread for the last seven years at Ascension, which advocates for a compassionate and just society as it expands access to healthcare for those who need it most.

Today we talk about how Nick led the One Ascension unification process for its hospital network, and how that togetherness became immediately valuable when COVID struck just a few months later.

We also chat about the unfortunate rising tide the pandemic brought to float all healthcare boats, and how Nick responded. Finally we talk about some of Nick's favorites avenues Ascension has utilized to tell their authentic story all the while.

(Including a podcast. Did you know Ascension has a podcast? Check it out: https://ascension.org/news/podcasts.)

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