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Develop A Brand Personality People Love In 7 Easy Steps
Manage episode 379155495 series 3514433
Namanh Hoang에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Namanh Hoang 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Learn how you can humanize your brand by developing a solid and easily relatable brand personality that will guide your brand to long term success. Read the full article here: https://www.asknam.com/develop-a-brand-personality-people-love/
Branding & Marketing Evangelist Nam hoang is a business, startup, marketing and branding blogger who has over 30 years of experience working with today’s top brands across all industries from luxury fashion to consumer electronics. He has published research papers in the field of branding in Sociology Scientific Journals. His lifelong passion for gaming and anime has led him to serve as an industry advisor for Intel, AMD, NVIDIA and Microsoft as an expert in youth culture marketing and br
챕터
1. Intro (00:00:00)
2. Key Takeaways (TLDR) (00:00:55)
3. Why Humanizing Your Brand is Essential To Developing An Authentic Brand Personality. (00:01:26)
4. The Emotional Quotient of Your Brand (00:02:39)
5. People Trust People, Not Products (00:03:42)
6. How to Craft A Brand Personality: A Step-by-Step Guide - (00:04:36)
7. 1. Visualizing Your Brand and Its Brand Personality (00:04:41)
8. 2. Analogies and Narratives (00:06:22)
9. 3. Emotion-Driven Campaigns (00:07:08)
10. 4. Consistency is Key (00:08:23)
11. 5. Speak Your Audience's Language (00:09:19)
12. 6. Don't Fake It (00:10:11)
13. 7. Show the People Behind the Brand (00:11:12)
14. Considerations for Successful Humanization (00:11:58)
15. Going Beyond the Basics (00:12:28)
16. Wrapping It Up (00:12:55)
31 에피소드
공유
