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Every Employee On A Commission Plan Featuring George Bresler
Manage episode 194978837 series 1770457
Ajax Union에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Ajax Union 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
George Bresler is the CEO of GB Collects, a commercial collection agency.
GB Collects treats its employees like family. They were voted Best Places to work for 8 years in a row!
The most successful marketing tactic has been wine dinners, where they don’t talk any business, just build relationships.
Let us begin the interview and hear what George has to say about his business’ growth
Additional Notes--
Why: Integrity, putting the lifeblood back in businesses.
Profit or growth: Do a great job for my clients and everything else will fall into place.
Marketing Strategies: Speak to groups. Try to change the way people see commercial collection agencies.
Mistakes: Newspaper, radio, banner ads... Years ago I threw money at everything. What works for me is private wine dinners.
Stress: No drinking during the week at all.
Leveraging the award: Bragging rights, logo on marketing materials, and on internal TV station
For More Info Visit: https://www.ajaxunion.com/category/b2b-marketing-podcast/
19 에피소드
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