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Becca Berger
Manage episode 372279276 series 2823203
Event & Venue Marketing Conference, Paul Hooper, and Dave Redelberger에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Event & Venue Marketing Conference, Paul Hooper, and Dave Redelberger 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Saddle up as we head down to Fort Worth, Texas, and talk with Becca Berger, Senior Sports Marketing Manager for Fort Worth Sports Commission. Becca tells us what it’s like to work for a sports commission, explaining the many aspects of what she’s involved in for events coming to the city – from hospitality to marketing to hosting and execution. She talks about what it’s like working with national governing bodies and things that makes it different than working for a pro sports team, such as planning events multiple years out. With Becca getting her start working in athletics at KU to stints with different teams and venues, she has good perspective on all the marketing people involved with executing successful events and how the sports commission side is often the glue bringing so many groups together for the overall experience and event hospitality. Hear about Fort Worth’s unique position in a busy market, and how they often collaborate with nearby Dallas. Becca tells us about her food blog she started during the pandemic, The Confident Kitchen, which focuses on healthy eating using dairy-free (and often gluten-free) ingredients, and how experimenting with marketing a personal food blog has helped her grow in her main career. Enjoy this interesting, informative episode with great perspective on career path options, a look inside sports commission life, and mouth-drooling talk about amazing recipes. Dinner is served!
Becca Berger: Facebook | Twitter | Instagram | LinkedIn
Fort Worth Sports Commission: Twitter | Instagram
The Confident Kitchen: Instagram | Website
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ADVENTURES IN VENUELAND
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Learn more about Event & Venue Marketing Conference
Meet our team:
Paul Hooper | Co-host, Booking, Branding & Marketing
Dave Redelberger | Co-host & Guest Research
Megan Ebeck | Marketing, Design & Digital Advertising
Samantha Marker | Marketing, Copywriting & Publicity
Camille Faulkner | Audio Editing & Mixing
Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.
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