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Taste Salud's Wellness Revolution with Mark Galvez
Manage episode 439486605 series 3554623
Jess Cervellon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jess Cervellon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Welcome to Episode 2 of Above the Fold! This episode features a special guest: Mark Galvez, Head of Customer Experience at Taste Salud—a wellness brand that brings the vibrant flavors of traditional Mexican agua frescas to the modern wellness space.
From discussing confidence and emotional regulation in leadership to sharing career journeys, we explore the critical role of community in brand success, the challenges of integrating AI tools, and the value of premium ingredients. Mark also shares Salud’s unique customer care strategies, including free samples and no-questions-asked returns, which help build a loyal, engaged community.
Join me as we dive into Mark’s story, the magic behind Taste Salud, and the strategies that drive their success. Don’t forget to subscribe, sign up for my weekly newsletter, and follow along on Instagram and YouTube. This is Above the Fold, and I can’t wait to share these insights with you.
Books mentioned on the episode:
- The Making of a Manager by Julia Zhug
- The Effortless Experience: Conquering the New Battleground for Customer Loyalty by Matthew Dixon, Nicholas Toman and Rick DeLisi
- Radical Candor by Kim Scott
- The Imposter Syndrome: How to Stop Feeling Like a Fraud at Work, Build Your Confidence and Stop the Inner Critic" by Phil Roberts
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Join the Conversation:
00:00 Wellness Meets Mexican Agua Frescas
06:59 Dream Job: Games, Kegs, Vibes
12:38 CX: Seamless Across Channels
16:13 From Defense to Offense with Jess
17:55 Tackling a Confidence-Boosting Book
21:24 Career-Changing Moment
26:53 Teaching Problem Solving & Mentorship
29:58 Networking & Community: Key to Growth
35:42 Word-of-Mouth through Customer Care
36:06 Team’s Content Creation Power
41:07 Core Team’s Brand Passion
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Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community!
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Connect with Jess on:
LinkedIn: https://www.linkedin.com/in/jess-cervellon/
Twitter: https://twitter.com/justjessssss
Instagram: https://www.instagram.com/jess.cervellon/
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