The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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추가했습니다 ten 년 전
Bentley Tolk에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bentley Tolk 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Legal Marketing Launch with Bentley Tolk
모두 재생(하지 않음)으로 표시
Manage series 80588
Bentley Tolk에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bentley Tolk 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Legal Marketing Launch is for lawyers and attorneys (whether at the beginning, intermediate or expert level) who want to launch their law firm marketing and client development to a higher level. It provides strategies, tools, inspiration and motivation that can be listened to during your daily commute, workout or unwind time.
…
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150 에피소드
모두 재생(하지 않음)으로 표시
Manage series 80588
Bentley Tolk에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bentley Tolk 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Legal Marketing Launch is for lawyers and attorneys (whether at the beginning, intermediate or expert level) who want to launch their law firm marketing and client development to a higher level. It provides strategies, tools, inspiration and motivation that can be listened to during your daily commute, workout or unwind time.
…
continue reading
150 에피소드
모든 에피소드
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Legal Marketing Launch with Bentley Tolk

1 150: Unique Business Development Ideas for Lawyers - Audra Dial 31:52
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Audra Dial is a senior litigator at Mercedes-Benz USA, where she provides strategic advice about all aspects of litigation. For almost twentry in private practice before joining Mercedes-Benz, Ms. Dial defended and protected companies in a variety of industries, including the automotive industry. Ms. Dial was recognized by The Best Lawyers in America® in 2018 and 2019 for Technology Law. She has been recognized as a 2013 and 2014 "Legal Elite" for General Practice by Georgia Trend magazine. In 2012, Ms. Dial was recommended by Legal 500 US in the area of Trade Secrets Litigation. Ms. Dial earned her J.D. from William and Mary School of Law. Ms. Dial is involved with the Trade Secrets Committee of the Intellectual Property Owners Association, Women in Electronic Discovery, and the National Association of Women Lawyers. Ms. Dial received her Bachelor of Arts from American University, where she graduated cum laude in Interdisciplinary Studies.…
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Legal Marketing Launch with Bentley Tolk

1 149: Business Development and Insurance Company Clients - Paul Bolus 29:32
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Paul Bolus has been representing insurance company clients for over 25 years, litigating and managing over 200 cases in federal and state venues across the country. Paul has handled multi-million-dollar cases, including class action lawsuits, regularly representing insurance companies in litigation dealing with health and life issues in just about every context, including major medical, specified disease, cancer, heart, stroke, disability, life insurance, long-term care insurance, securities, annuities, STOLI, department of insurance complaints and litigation, unfair consumer trade practices, deceptive trade practices and agent accounting litigation. Paul is also actively involved in insurance industry organizations. He belongs to the Association of Life Insurance Counsel (ALIC). Paul also belongs to the American Bar Association’s Tort Trial and Insurance Practice Section and the DRI Life, Health and Disability Committee and the American Council of Life Insurers (ACLI).…
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Legal Marketing Launch with Bentley Tolk

1 148: Client Development through Effortless Action - CiCi Cheng 29:38
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CiCi Cheng is a trial attorney at Wheeler Trigg O'Donnell, a national litigation boutique in Denver, Colorado. She helps clients navigate the intricacies of complex commercial disputes in a wide range of cases, such contract disputes, trade secret misappropriation, and antitrust and unfair competition. As Co-President of the Colorado Pledge to Diversity, she is passionate about the legal communitys investment in real opportunities to create the pipeline of talented, inspirational, and diverse lawyers.…
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Legal Marketing Launch with Bentley Tolk

1 147: Blogging, Triathlons, and Business Development - Ernie Holtzheimer 30:43
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Ernest D. Holtzheimer is an associate in Montgomery McCracken’s corporate and securities practice group. His practice focuses on mergers and acquisitions, financing transactions, and other general corporate matters. Ernie also serves as an editor of Montgomery McCracken’s Private Business Counsel blog. In addition, he is a member of the firm’s Diversity Committee. Ernie currently serves on the Executive Committees of the Philadelphia Bar Association’s Business Law Section and Young Lawyers Division, and as a Business Law Fellow in the American Bar Association’s Business Law Section. As an active community member, Ernie serves on several nonprofit boards including the Special Olympics PA-Philadelphia Executive Advisory Board, The Spruce Foundation Board of Directors, and the Covenant House PA Associate Board. He is also an advisor to an institutional venture fund and an international angel investment group.…
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Legal Marketing Launch with Bentley Tolk

1 146: OSHA, Outside Consultants, and Business Development - Nelva Smith 30:58
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Nelva Smith is a labor and employment attorney with Steptoe & Johnson PLLC. From general day-to-day counseling, to litigation, workers' compensation, and safety and health issues, Ohio employers of all sizes rely on Nelva for employment law guidance. As a member of the firm's Workplace Safety Team, she has defended employers in front of the Industrial Commission on a variety of issues that arise out of Ohio workers compensation matters. She also has experience in safety and health issues, with an emphasis on OSHA. She has presented on several occasions nationally on OSHA topics, and she has twice been a contributing editor to the national treatise on Occupational Safety and Health Law. Nelva has experience defending employers in general employment litigation, charges before the Equal Employment Opportunity Commission, charges before the Ohio Civil Rights Commission, charges before the National Labor Relations Board, and defending OSHA citations, and she has also successfully handled wage and hour audits before a state government agency. In addition to her employment experience, Nelva is also on the firm's Higher Education Team and actively represents several universities and colleges in the region against Title IX litigation.…
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Legal Marketing Launch with Bentley Tolk

1 145: Trade Associations and Business Development - Stuart Buttrick 30:02
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Stuart Buttrick is the team leader of the Faegre Baker Daniels labor management relations team. He represents employers in labor relations matters, including in proceedings before the National Labor Relations Board (NLRB), in arbitrations, in litigation and in contract negotiations. Stuart also represents employers in connection with employment litigation and administrative charges. He has defended employers in hundreds of state and federal court cases and administrative charges in multiple states and has handled appellate work before various federal Circuit Courts of Appeal. Stuart also advises clients on personnel and policy issues.…
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Legal Marketing Launch with Bentley Tolk

Alex More is a partner with Carrington, Coleman in Dallas, Texas. Clients engage Alex to advise them on a broad range of issues that include corporate governance, compliance, and negotiation. Alex has significant experience with litigation, including in the areas of fiduciary duties, securities, and fraud. Alex’s clients include public companies and their officers and directors, private companies and business owners, and individuals working in the securities, health care, energy, aviation, automotive, real estate, and other industries. Alex has also focused on counseling clients regarding legal risk and compliance in connection with virtual token and blockchain issues.…
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Legal Marketing Launch with Bentley Tolk

1 143: The Power of Interviews and Business Development - Paolo Lanciani 30:00
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Paolo Lanciani is a Business Psychologist with a passion for supporting lawyers and law firms in their marketing, personal branding and leadership development. He offers his skills as a facilitator, coach and assessor to apply psychological know-how and conpetence as a practical tool that supports his clients in facing challenges and taking on new opportunities. Paolo also works with large corporations in Italy, Germany (he is half German), and worldwide.…
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Legal Marketing Launch with Bentley Tolk

1 142: Business Development and Success Metrics for Lawyers - Michael MacKay 27:44
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Mike MacKay became President of Cross Platform Businesses – now Bloomberg BNA Plus – in November 2016. In March 2014, he joined Bloomberg BNA as Vice President, Cross Platform Businesses. In that role, he was responsible for commercial operations, focusing on driving direct and indirect growth. MacKay received a bachelor’s degree in business communications from Calvin College.…
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Legal Marketing Launch with Bentley Tolk

1 141: How to "Bring Value" to Potential Clients through Content Marketing - Scott Mozarsky 35:19
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Scott Mozarsky acts as President, Legal Division/Bloomberg Law for the Bloomberg BNA. In this role, he is accountable for leading Bloomberg BNA’s Legal Division which, through its flagship Bloomberg Law product, provides workflow platform driven solutions that incorporate tools, news, content, analytics and data that enable professionals to be more successful in their day to day jobs in the Legal, Compliance and Regulatory markets. Prior to joining Bloomberg, Scott held a number of leadership roles during a thirteen-year tenure in the UBM plc Group. As President – Media & Marketing Services for UBM Tech, Scott was responsible for building UBM Tech’s Marketing Services business and driving the evolution of leading websites such as Information Week.com, EE Times, Dr. Dobbs Journal and Light Reading to an online community model tied to UBM Tech’s live events. As EVP, Chief Commercial Officer, of PR Newswire, Scott oversaw PRN's commercial activities worldwide which involved spearheading the company’s efforts to meet the communications, marketing, investor relations and compliance needs of its customers. From 2002-2009, Scott served as General Counsel and headed up global Corporate Development & M&A for United Business Media Limited’s US based subsidiaries. In this role, Scott’s organization played a lead role in transforming UBM from a North American-centric print media group to a global provider of integrated digital and live event solutions. Scott’s team was responsible for identifying, evaluating, negotiating, structuring and closing over 100 transactions in North America, Asia, EMEA and Latin America. Prior to joining the UBM Group, Scott spent eight years at two multinational law firms representing media, technology, telecommunications, insurance and manufacturing companies. Scott, who speaks Japanese and lived in Japan, has advised numerous companies on business, financial and legal issues arising out of cross border transactions. Scott earned his Bachelor of Arts degree in Political Science from Williams College and his J.D. from Fordham Law School.…
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Legal Marketing Launch with Bentley Tolk

1 140: How Young Lawyers Can Market Their Legal Practice - Jaelynn Jenkins 31:26
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Jaelynn's practice is centered on estate planning, non-profits, and business law. She loves learning about her client's families, businesses, and their plans for the future. Jaelynn began her career as a law clerk in the Fourth District Court of Utah. Through her clerkship, she worked on all manner of cases including million dollar business disputes, high profile murder trials and everything in-between. She has private practice experience in both transactional and litigation matters. Jaelynn strongly believes in the power of connecting and giving back to her profession and community. She donates much of her time to serving on professional boards and is constantly on the lookout for ways to give back to the community at large.…
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Legal Marketing Launch with Bentley Tolk

1 139: Building a Legal Practice While Still in Law School - Nic Mayne 29:31
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Nic Mayne is a J.D. Candidate at Harvard Law School and the former head of Mayne Marketing, a marketing agency specializing in law firm marketing. He is also the author of Market Me: How Marketing Is Changing and Why You Should Too. A former hockey player, Mayne now represents athletes through his latest venture, four|thirteen, with a focus on branding and marketing players to increase sponsorship potential and maximize compensation. He also enjoys working with entrepreneurs and emerging companies through programs like the Harvard Law Entrepreneurship Project. A past contributor to LawMarketing.com and LegalInk Magazine, Mayne now serves as the Opinion Editor for the Harvard Law Record.…
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Legal Marketing Launch with Bentley Tolk

1 138: Bar Committee Involvement and Business Development - Chris Wharton 35:27
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T. Christopher Wharton is a solo practice attorney in Salt Lake City focusing on family law, criminal defense, and LGBT legal advocacy. Chris graduated magna cum laude from Westminster College before receiving his law degree from the S.J. Quinney College of Law at the University of Utah. Chris also studied Anglo-American Jurisprudence at the University of Oxford, and international criminal law at The Hague, Netherlands. He worked in public service and private practice before opening his own firm in 2012. In 2013, Chris helped lead a team of attorneys who submitted an amicus curiae brief to the United States Supreme Court, arguing for equal treatment of LGBT families under the law. In 2015, Chris obtained the first same-sex common law marriage adjudication in Utah and was given an award for “Best Advocate for LGBT Families.” He has also been recognized as a “Rising Star” by SuperLawyers Magazine. As an active member of the legal community, Chris serves on the Salt Lake City Human Rights Commission. He is a member of the board of the LGBT & Allied Bar Association of Utah and is the current president of the Utah Young Lawyers Division.…
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Legal Marketing Launch with Bentley Tolk

1 137: The Harvard Law Record Editor-in-Chief on Legal Marketing - Jim An 29:26
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Jim An is a 2L at Harvard Law School. He is the editor-in-chief of the Harvard Law Record, which is Harvard Law School's student newspaper.
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Legal Marketing Launch with Bentley Tolk

1 136: How to Maximize Lawyer and Law Firm Rankings - Alexander Gendlin 28:57
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Founder and owner of Law Business, Mr. Gendlin has more than ten years of experience in the legal industry as well as more than five years of experience in the following top companies: – Wolf Theiss RA (Head Business Development & Marketing). – Dorda Brugger Jordis RA (Head Business Development). – UBS, Zurich (Project Head of Marketing). – CREDIT SUISSE, Zurich (Head of Marketing within sector). – PricewaterhouseCoopers, Vienna (Consultant Management Services). Responsible for: – Business Development. – Submissions/Rankings. – Marketing & PR. – Business Models. – Project Management. – Process Management. – Inhouse Counsel Consulting. Together with the C. H. BECK, MANZ and the STÄMPFLI publishing houses, he has produced the first ever book about the Ranking industry titled, "Compass Law Firm Rankings," which is now available in English at Amazon . The book analyzes current Rankings and gives recommendations as to which target groups should use which Rankings and what kind of Rankings should be treated with less focus. Furthermore, the book also provides guidelines, templates and case studies on how to work successfully with Rankings.…
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