Last summer, something monumental happened. One of Uncuffed's founding producers, Greg Eskridge, came home after more than 30 years in prison. In this episode we’ll bring you back to that emotional day last summer when he walked out of the San Quentin gates, free at last. Our work in prisons is supported by the California Arts Council, the California Department of Corrections and Rehabilitation, independent foundations, and donations from listeners like you. Learn more, sign up for Uncuffed news, and support the program at www.weareuncuffed.org Follow us @WeAreUncuffed on Instagram and Facebook Transcripts are available within a week of the episode coming out at www.kalw.org/podcast/uncuffed…
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EdTech Connect
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Jeff Dillon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jeff Dillon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The EdTech Connect Podcast is the leading podcast for higher education professionals who want to stay up-to-date on the latest and most innovative technologies shaping the future of Higher Education Join host Jeff Dillon as he explores emerging trends, pioneering developments, and real-world applications of technology in academia. Each episode features interviews with leading experts, educators, technologists and solution providers, who share their insights on how technology can be used to improve student engagement, enhance learning outcomes, and transform the educational experience. Whether you're an marketer, faculty, Chief Information Officer, administrator, or anyone interested in the future of higher education, the EdTech Connect Podcast is your source for the knowledge and inspiration you need to harness the power of technology and drive innovation on your campus. Listeners of the EdTech Connect Podcast will learn about the latest trends, best practices, and challenges in the rapidly evolving field of educational technology. Learn more at https://edtechconnect.com.
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26 에피소드
모두 재생(하지 않음)으로 표시
Manage series 3599905
Jeff Dillon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jeff Dillon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
The EdTech Connect Podcast is the leading podcast for higher education professionals who want to stay up-to-date on the latest and most innovative technologies shaping the future of Higher Education Join host Jeff Dillon as he explores emerging trends, pioneering developments, and real-world applications of technology in academia. Each episode features interviews with leading experts, educators, technologists and solution providers, who share their insights on how technology can be used to improve student engagement, enhance learning outcomes, and transform the educational experience. Whether you're an marketer, faculty, Chief Information Officer, administrator, or anyone interested in the future of higher education, the EdTech Connect Podcast is your source for the knowledge and inspiration you need to harness the power of technology and drive innovation on your campus. Listeners of the EdTech Connect Podcast will learn about the latest trends, best practices, and challenges in the rapidly evolving field of educational technology. Learn more at https://edtechconnect.com.
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EdTech Connect

1 Advancing University Fundraising in the Digital Age with Kim Verstandig 27:13
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Join us for a conversation with Kimberly Verstandig, Vice President for Fundraising and Senior Strategist at Mackey Strategies, as she shares her wealth of experience in higher education advancement. In this episode, Kimberly takes us through her journey into the world of fundraising, highlighting the transformative role technology has played in reshaping donor engagement and institutional advancement. From navigating the complexities of CRM systems to striking the delicate balance between technology and personal connection, Kimberly offers practical advice on how to foster meaningful donor relationships. She emphasizes the critical role of personalization in communications and reflects on lessons learned from both successes and failures in advancement technology. Insights & Takeaways Philanthropy is fundamentally about personal engagement. Technology has dramatically changed the landscape of advancement. CRMs are essential tools for effective fundraising. Balancing technology with personal touch is crucial in donor relations. Personalization in communication can significantly impact donor engagement. Institutions need to take a holistic approach to technology. Understanding the specific needs of your institution is key when choosing a CRM. The relationship between IT and advancement has evolved over time. Success in advancement often requires a blend of technology and human interaction. Continuous learning and adaptation are necessary in the ever-evolving tech landscape. Conversation Rundown (00:00) The Journey into Fundraising (04:37) The Impact of Technology on Advancement (07:02) Navigating CRM Challenges in Higher Education (09:31) The Challenges of finding the Best Tool (12:29) the Importance of Partners and Consultants to Help Decision Making (14:31) Balancing Technology and Personal Touch in Donor Relations (20:03) Successes and Flops in Advancement Technology (23:09) Choosing the Right CRM for Advancement Dig Deeper Kimberly Verstandig LinkedIn https://www.linkedin.com/in/kimberly-verstandig-78b852b/ Mackey Strategies https://mackeystrategies.com/ And find EdTech Connect here: Web: https://edtechconnect.com/ Explore More on EdTech Connect For more insights on innovative teaching strategies, the role of technology in education, and the future of learning, visit EdTech Connect. Subscribe to stay updated on the latest trends and conversations in educational technology or visit https://edtechconnect.com .…
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EdTech Connect

1 Insights into Search, SEO and Social Media for Higher Ed with Maya Demishkevich 28:41
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In this episode, we sit down with Maya Demishkovich, a seasoned higher education marketing strategist, to explore the rapidly changing world of digital marketing and student engagement. Maya shares her expertise on how students search for information today and why it’s critical for colleges and universities to optimize their websites for search engines to stay competitive. From the power of social media in recruitment and retention to the unique challenges faced by community colleges, Maya offers actionable strategies for institutions looking to enhance their digital presence. She also delves into the essential skills future marketers will need to thrive in the higher education space, providing a roadmap for staying ahead in an ever-evolving landscape. Whether you’re a marketing professional in higher ed or simply curious about the intersection of technology and student engagement, this episode is packed with practical advice and forward-thinking insights. Tune in to learn how to effectively connect with today’s students and future-proof your institution’s marketing strategies. Insights & Takeaways Maya's journey into Higher Ed marketing was shaped by her personal experiences as an international student. Students prefer to search for information directly on Google rather than browsing college websites. Optimizing websites for search engines is crucial for both prospective and current students. Social media serves as a discovery tool, while search engines are used for retrieving specific information. Community colleges face challenges due to limited resources and a lack of understanding of marketing's strategic role. Maya's College Crusader aims to support community colleges with digital strategy and social media. Using data analytics is essential for understanding student behavior and improving marketing efforts. AI tools are becoming increasingly important in how students find information online. Experimentation and curiosity are vital skills for future Higher Ed marketers. Colleges should prioritize optimizing their websites and using social media effectively for engagement Conversation Rundown (00:00) Introduction to Higher Ed Marketing (03:44) Understanding Student Search Behavior (08:23) Optimizing Websites for Student Needs (16:58) The Role of Social Media in Higher Ed (23:11) Challenges for Community Colleges (26:26) Skills for Future Higher Ed Marketers Dig Deeper Elevate Your Social Media Game https://mycollegecrusader.com/ Social Media Calculator http://mycollegecrusader.com/social-media-calculator Hidden Gems Podcast https://mycollegecrusader.com/hiddent-gem-podcast-community-colleges/ Find Maya Demishkovich here: LinkedIn https://www.linkedin.com/in/mayademishkevich/ Carroll Community College https://www.carrollcc.edu/ Explore More on EdTech Connect For more insights on innovative teaching strategies, the role of technology in education, and the future of learning, visit EdTech Connect. Subscribe to stay updated on the latest trends and conversations in educational technology or visit https://edtechconnect.com .…
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EdTech Connect

1 Mastering Digital Marketing in Higher Education with Cheryl Broom 29:41
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In this episode, Jeff Dillon sits down with Cheryl Broom, a leader in higher education marketing, to explore the rapidly evolving landscape of marketing strategies within academia. Cheryl delves into how colleges and universities are adapting to new trends, the transformative role of technology and AI, and the critical importance of personalization in engaging today’s students. From the challenges of integrating digital marketing tools to the barriers hindering AI adoption, Cheryl offers a wealth of knowledge on how institutions can optimize their enrollment strategies through effective communication and innovative approaches. The conversation also looks ahead, discussing what the future holds for higher education marketing and how institutions can stay ahead in an increasingly competitive environment. Takeaways Cheryl Broom emphasizes the importance of community college marketing. The shift from print to digital marketing has been significant in higher education. AI is being used to enhance marketing strategies and improve efficiency. Personalization in marketing is crucial for engaging potential students. Many colleges struggle with bureaucratic hurdles that hinder innovation. Targeted marketing strategies yield better enrollment results. TikTok can be effective for brand building but may not drive immediate enrollment. Automation and CRM systems are underutilized in many colleges. Implementation and planning are key to successful marketing strategies. Chasing shiny objects can lead to inconsistent marketing efforts. Chapters (00:00) Introduction (02:27) The Birth of Graduate Communications (05:09) Evolution of Marketing in Higher Education (08:44) Leveraging AI in Marketing Strategies (11:30) Barriers to AI Adoption in Higher Ed (13:07) Optimizing Enrollment Through Targeted Marketing (18:15) The Role of TikTok in Higher Ed Marketing (19:48) Automation and CRM in Higher Ed (20:40) The Importance of Implementation of Systems in Marketing Strategies (25:46) Outdated Marketing Strategies to Abandon (27:30) Future Predictions for Higher Ed Marketing Find Cheryl Broom here: LinkedIn https://www.linkedin.com/in/cherylbroom/ Graduate Communications https://gradcomm.com/ And find EdTech Connect here: Web: https://edtechconnect.com/…
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EdTech Connect

1 The Future of Higher Ed Digital Strategy with Joel Goodman 31:56
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Show Notes In this conversation, Joel Goodman, founder of Bravery Media, discusses his journey in higher education marketing, the evolution of digital strategies, and the importance of user experience and content in driving enrollment. He emphasizes the need for higher ed institutions to understand the value of their websites and the role of AI in enhancing marketing efforts. Joel also highlights the challenges faced by higher ed websites, including performance issues and the need for a content audit. The discussion concludes with insights on the future of AI in higher ed and the importance of focusing on prospective students' needs. Insights & Takeaways Joel Goodman has over 15 years of experience in higher ed marketing. Bravery Media focuses on human-centric designs to improve digital experiences. The evolution of higher ed has been gradual, with many challenges persisting. Leadership in higher ed is beginning to recognize the value of websites. Content strategy often leans too heavily on branding rather than information. Fast-loading websites significantly impact conversion rates. AI tools are often overhyped and not always effective in higher ed. The human touch in admissions is a key differentiator for institutions. Higher ed websites often serve as dumping grounds for information. A full content audit is essential for improving user experience. Conversation Rundown 00:00 Introduction to Joel Goodman and Bravery Media 02:44 Joel's Journey in Higher Ed Marketing 05:31 The Evolution of Higher Ed and Digital Strategies 07:17 Understanding the Value of Content and Websites 10:21 Challenges of Higher Ed Websites and Performance 13:45 Search, SEO and AI Tools 18:07 AI's Role in Higher Ed Marketing 20:25 The Future of AI in Higher Ed 29:03 Key Takeaways and Closing Thoughts Dig Deeper LinkedIn https://www.linkedin.com/in/joelgoodman/ Bravery Media on EdTech Connect https://edtechconnect.com/service/bravery-media/41/ Bravery Media website https://bravery.co/ And find EdTech Connect here: https://edtechconnect.com/…
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EdTech Connect

1 Mastering Strategic Communications in Higher Education with Pete Mackey 33:34
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In this episode, Jeff Dillon interviews Pete Mackey, PhD, founder and CEO of Mackey Strategies, exploring the intersection of strategic communications and technology in higher education. They discuss the evolution of Mackey Strategies, the integration of technology in communication strategies, the role of AI, crisis communication, and the ethical implications of AI in the field. The conversation emphasizes the importance of digital governance and the need for training in technology for emerging leaders in communication. Takeaways Mackey Strategies focuses on integrating technology into communication strategies. Technology is essential for effective communication in higher education. AI can enhance personalization in communication efforts. Crisis communication requires a well-defined strategy and practice. Digital governance is crucial for managing technology in institutions. AI's capabilities are advancing rapidly, impacting communication roles. Training programs for technology use are essential for communication leaders. Ethical considerations around AI usage are becoming increasingly important. Institutions must adapt to technological advancements to remain effective. Chapters (00:00) Introduction to Strategic Communications (02:18) The Genesis of Mackey Strategies (05:28) Examples of Mackey Strategies Integrating Technology in Communications for Clients (07:56) Essential Tools for Higher Ed Communication (10:31) Crisis Communication Strategies (12:51) The Evolution of Content Management Systems (15:21) AI's Impact on Personalization and Communication (23:58) Preparing for Technological Advancements (22:37) Leadership Development and Technology Training (26:19) Ethics of AI in Communication (29:58) Conclusion and Future Outlook Find Pete Mackey here: LinkedIn https://www.linkedin.com/in/petemackey/ Mackey Strategies https://mackeystrategies.com/ And find EdTech Connect here: Web: https://edtechconnect.com/…
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EdTech Connect

1 Bridging Cybersecurity & Digital Innovation in Higher Education with Eric Smith 27:27
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In this conversation, Eric Smith, Vice President of Technical Services Delivery at Fortify Data, discusses the evolving landscape of cybersecurity in higher education. He shares insights from his extensive experience across various industries, emphasizing the unique challenges faced by higher ed institutions. The discussion covers Fortify Data's mission to provide continuous risk assessment and threat intelligence, the importance of understanding vulnerabilities, and the need for effective budgeting and awareness in cybersecurity strategies. Eric also highlights the significance of continuous penetration testing and shares success stories from clients who have improved their cybersecurity posture. Takeaways Eric Smith has nearly 30 years of experience in cybersecurity. Fortify Data focuses on continuous risk assessment for higher ed. Higher education institutions face unique cybersecurity challenges. Ransomware and phishing remain significant threats in higher ed. Continuous penetration testing provides ongoing security insights. Higher ed lacks the financial resources of other sectors. Awareness of vulnerabilities is crucial for effective cybersecurity. Metrics and scores help measure cybersecurity success. GLBA compliance is essential for universities accepting federal funds. Budgeting for cybersecurity often increases after a breach. Chapters (00:00) Introduction to Cybersecurity and Eric Smith's Background 08:02 Understanding Threats: Ransomware and Phishing in Higher Ed 09:16 Why Higher Ed is a Target for Cyber Attacks 18:00 Success Stories and Lessons Learned in Higher Ed Cybersecurity 22:57 Final Thoughts and Advice for Universities Find Eric Smith here: LinkedIn https://www.linkedin.com/in/jericsmith/ FortifyData https://fortifydata.com/industries/higher-education/ And find EdTech Connect here: Web: https://edtechconnect.com/…
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EdTech Connect

In this conversation, Dr. Jenae Cohn discusses her extensive experience at the intersection of higher education and technology, focusing on the challenges and opportunities presented by digital reading and generative AI. She emphasizes the importance of adapting teaching methods to meet the needs of students who engage with texts in diverse ways, particularly in the context of AI's growing presence in education. Dr. Cohn also addresses ethical concerns, equity in access to AI tools, and the necessity of maintaining human connections in an increasingly AI-driven educational landscape. She concludes with advice for university leaders on adopting AI thoughtfully and critically. Take Aways Digital technology has transformed how we consume information. Students often read and write on screens, necessitating new teaching strategies. Generative AI should address specific problems in education, not just be adopted for its own sake. AI-generated textbooks may not solve the real issues in student engagement. Faculty need to navigate the complexities of AI in the classroom. Ethical concerns around data privacy and surveillance are paramount with AI tools. Takeaways Equity in access to AI tools is a significant challenge for institutions. Maintaining human connection is crucial in an AI-driven educational environment. University leaders should adopt AI with a mindset of continued learning and inquiry. A thoughtful approach to AI adoption is essential to avoid negative consequences. Chapters 00:00 Introduction to Dr. Jenae Cohn 03:27 Generative AI in Education: Opportunities and Challenges 08:41 Integrating AI into the Classroom 12:17 Faculty Resistance and Acceptance of AI 14:18 Ethical Considerations of AI in Education 17:26 Equity and Access to AI Tools 20:54 Maintaining the Human Connection 26:31 Advice for University Leaders on AI Adoption Recommended Reading: https://refusinggenai.wordpress.com/ Find Dr Jenae Cohn here: LinkedIn https://www.linkedin.com/in/jenae-cohn/ UC Berkley https://www.berkeley.edu/ And her books: Skim, Dive, Surface: Teaching Digital Reading https://www.amazon.com/Skim-Dive-Surface-Teaching-Education/dp/1952271045/ Design for Learning: User Experience in Online Teaching and Learning https://www.amazon.com/Design-Learning-Experience-Online-Teaching-ebook/dp/B0C9261296/ And find EdTech Connect here: Web: https://edtechconnect.com/…
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EdTech Connect

In this conversation, Jeff Saville discusses his journey in workforce development and career services, emphasizing the importance of empowering students through innovative programs and technology. He shares insights on leveraging AI and other tools to enhance career readiness and the challenges faced by higher education institutions in adapting to the rapidly changing job market. The discussion also covers practical advice for students seeking jobs and the future of education in the context of technological advancements. Takeaways Jeff Saville's passion for empowering individuals began with his entrepreneurial background. NAU Venture Studios aims to incubate student-led solutions to real-world problems. Technology plays a crucial role in enhancing workforce development initiatives. AI agents can help students stay informed about job opportunities. Focusing on student experience is essential for higher education institutions. Building prototypes can help drive innovation in career services. LinkedIn is a powerful tool for networking and job searching. There is a widening gap between higher education and industry needs. AI can streamline administrative tasks in educational institutions. The future of education will be shaped by technology and student-centered approaches. Chapters 00:00 Introduction to Jeff Saville and His Journey 05:47 Leveraging Technology for Workforce Initiatives 11:53 Building a Prototype for Career Development 17:55 Advice for Navigating Higher Education Challenges 24:00 The Role of AI in Higher Education 30:02 Closing Thoughts and Future Predictions Links NAU: https://nau.edu Jeff Saville LinkedIn: https://www.linkedin.com/in/jeffsaville1/…
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EdTech Connect

1 Micro Credentials: Navigating the Future of Work with Teri Abbo-Sutherland 25:25
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In the rapidly evolving tech landscape, Teri Abbo-Sutherland , Director of Executive Programs Oakland University, is rewriting the rules of professional development. Her breakthrough insights argue that micro credentials—bite-sized, skill-specific certifications—are becoming the new currency of career advancement. Traditional four-year degrees are no longer enough, Sutherland contends. In an age of accelerating technological change, professionals must continuously retool their skills or risk becoming professionally obsolete. Digital badges and micro credentials offer a nimble alternative: targeted learning that can be quickly acquired and immediately applied. For tech workers especially, these compact credentials serve as dynamic proof of expertise, allowing individuals to signal their most current capabilities to employers. They represent more than paper qualifications—they're real-time indicators of a professional's commitment to staying relevant. Sutherland challenges corporate leaders to embrace this new learning ecosystem, arguing that organizations must foster cultures of continuous innovation and skill development. Her message is clear: In today's job market, adaptability isn't just an asset—it's a survival strategy. Takeaways Micro credentials are essential for staying relevant in technology. Upskilling is crucial as skills can become obsolete quickly. Corporate training budgets often cut professional development first. Micro credentials can lead to specialized skills and career advancement. Employers should recognize the value of experience in their workforce. A toolkit can help employers integrate micro credentials into talent management. Understanding employee motivation is key to effective upskilling. Higher education is rapidly adopting micro credentialing solutions. Digital badges can serve as public resumes on platforms like LinkedIn. Leadership buy-in is critical for fostering a culture of innovation. Chapters (00:00) Introduction to Micro Credentials and Digital Badges (07:16) Toolkit for Employers: Enhancing Talent Management (13:52) Bundling Micro Credentials for Career Advancement (19:30) Key Takeaways on Micro Credentials Links Executive Education Programs at Oakland University https://www.oakland.edu/business/graduate-executive-programs/executive-education-programs/ Teri Abbo-Sutherland on LinkedIn https://www.linkedin.com/in/teri-abbo-sutherland-7225bb9/ International Council for Open & Distance Education: https://www.icde.org/knowledge-centre EdTech Connect: https://edtechconnect.com/…
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EdTech Connect

In this episode, Jeff Dillon is joined by Nick Burrell, VP of Strategic Partnerships at ZogoTech, a company specializing in data analytics solutions designed to empower higher education. With a wealth of expertise in educational technology and artificial intelligence, Nick shares his insights on the evolving role of AI in education, particularly in content management and student engagement. He discusses his journey from working in college financial aid offices to his current role at ZogoTech, and how his experience has shaped his understanding of the challenges and opportunities in education. Nick dives into how AI is transforming student engagement and institutional growth, and explains how content quality directly impacts the effectiveness of AI tools. He also reflects on the importance of digital governance, the need for accurate and reliable content management, and the role of AI in providing personalized responses to students. He also shares his thoughts on the future of AI in education, including the need for institutions to be "AI-ready" and the importance of strategic planning and policy development in preparing for an AI-driven future. Whether you're an educator, administrator, or edtech professional, Nick's insights on the intersection of AI and education are sure to inform and inspire. Takeaways AI is transforming student engagement and institutional growth. Content quality directly impacts the effectiveness of AI tools. Institutions must prioritize accurate and reliable content management. Digital governance is essential for effective content oversight. AI tools should be integrated with existing systems for personalized responses. A thorough website audit is crucial for maintaining content accuracy. Collaboration with subject matter experts can enhance content management. AI adoption requires a foundational understanding of institutional needs. The website should be treated as a dynamic knowledge base. Preparing for AI involves strategic planning and policy development. Chapters 00:00 Introduction to AI in Education 05:40 Content Quality and AI Tools 11:47 Ensuring Accurate and Reliable Content 17:07 Digital Governance in Content Management 30:03 Preparing for an AI-Ready Campus Links Nick on LinkedIn: https://www.linkedin.com/in/nicholas-burrell-9a2025b3/ Zototech on EdTech Connect: https://edtechconnect.com/software/organizational-effectiveness/zogotech/1387/?resultIds=1387 Zogotech Website: https://zogotech.com/…
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EdTech Connect

1 Building the Future of Higher Ed Websites with Josh Koenig 33:29
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In this episode, Jeff Dillon is joined by Josh Koenig, Co-Founder and Chief Strategy Officer of Pantheon, a WebOps platform transforming how website teams deliver exceptional digital experiences. With over two decades of experience in web development and online engagement, Josh shares his incredible journey—from his early days building political campaign platforms like DeanSpace for Howard Dean’s 2004 presidential run to co-founding Chapter Three and ultimately Pantheon. Josh dives into how Pantheon grew to become a leading WebOps platform, particularly excelling in the higher education sector, and explains how the company’s “productization” of consulting expertise addressed key challenges in web development collaboration and scalability. We discuss how his transition from Head of Product to Chief Strategy Officer allows him to focus on big-picture strategies that align with industry trends and customer needs. He also reflects on how web development has evolved over the years, offering key insights into the future of WebOps in higher education and beyond. Whether you’re a seasoned developer or just starting out, Josh’s lessons on leadership, innovation, and navigating complex digital ecosystems are sure to inspire. Guest Profile Josh Koenig Position: Co-Founder and Chief Strategy Officer, Pantheon Over 20 years in web development Founder of DeanSpace (Howard Dean 2004 campaign) Co-founder of Chapter Three WebOps innovation leader Key Insights Transformation of web development consulting into product WebOps platform specialization in higher education Evolution of digital experience platforms Transition from product leadership to strategic leadership Critical Observations Web development landscape constantly evolving Higher education requires specialized digital solutions Consulting expertise can be productized Technology collaboration needs innovative approaches Strategic Insights Pantheon's approach to solving web development challenges Scaling web technologies for complex institutional needs Bridging gap between consulting and product development Future-proofing digital experience platforms Episode Chapters 00:00 - Introduction to Josh Koenig 03:00 - Consulting to Product Transformation 07:13 - Higher Education Web Platform Challenges 12:26 - Digital Experience Platforms Overview 16:09 - From Political Campaigns to Startup World 19:35 - Defining "Productization" 24:40 - WebOps Outsourcing Benefits 29:24 - Career Advice for Web Professionals Key Takeaways WebOps is revolutionizing digital experiences Strategic adaptability is crucial in tech leadership Specialized platforms can solve complex digital challenges Continuous learning is essential in web development Links Pantheon Website: www.pantheon.io Josh Koenig LinkedIn: https://www.linkedin.com/in/joshkoenig/ Pantheon on EdTech Connect: https://edtechconnect.com/software/digital-experience-accessibility/pantheon/1394/…
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EdTech Connect

1 Using Data to Chart the Future of EdTech with Justin Menard 28:19
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In this conversation, Justin Menard, CEO of ListEdTech, shares his extensive experience in educational technology and the evolution of data usage in higher education. He discusses the importance of data in decision-making for institutions and vendors, the challenges of categorizing educational technology, and the impact of AI on the industry. Justin emphasizes the value of peer insights in tech adoption and highlights common pitfalls institutions face when selecting technology solutions. Guest Profile Name: Justin Menard Position: CEO of ListEdTech Experience: Over 20 years in educational technology Key Insights Comprehensive exploration of data usage in higher education Global perspective shaped by international travel In-depth understanding of educational technology market dynamics Critical Observations Data is a fundamental tool for simplifying institutional decision-making Educational technology categories are continuously evolving AI is dramatically transforming the educational technology landscape Strategic Highlights ListEdTech's role in providing comprehensive higher education system data Supporting vendors in identifying potential clients and market trends Emphasizing the importance of peer insights in technology adoption Technological Challenges Maintaining data accuracy in a rapidly changing educational technology market Navigating complex technology categorizations Helping institutions avoid common pitfalls in technology selection Episode Chapters 00:00 - Introduction to Justin Menard and ListEdTech 08:42 - EDUCAUSE and Market Trends Insights 19:13 - Navigating EdTech Categories 25:31 - AI's Impact on Higher Education Technology Key Takeaways Peer insights are crucial in technology adoption Data-driven decision-making is essential AI is reshaping educational technology approaches Links Justin Menard LinkedIn ListEdTech website ListEdTech on EdTech Connect EdTech Connect website…
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EdTech Connect

1 Preparing Students for Real-World Creative Success with Meredith Bailey 24:17
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In this podcast episode, Jeff Dillon interviews Meredith Bailey, founder and CEO of StreamWork, a platform designed to enhance collaboration in online learning and higher education. Meredith shares her journey from working at tech giants like Google and Apple to founding StreamWork, driven by her desire to streamline creative collaboration. The conversation explores how StreamWork bridges the gap between in-person and online learning, its impact on student engagement, and the importance of integrating feedback and grading in the learning process. Meredith also discusses the future of online education, the role of AI, and offers valuable advice for aspiring tech founders. Highlights Meredith Bailey founded StreamWork to enhance online collaboration. StreamWork transforms education by fostering engagement and creativity. The platform allows for collaborative work on various content types. Professors can save time with StreamWork's auto grading feature. Students gain exposure to next-gen collaboration tools in the classroom. StreamWork mimics traditional peer group experiences in online settings. AI integration is a focus for improving workflows in education. Feedback and meaningful discussion are prioritized in StreamWork. Persistence and flexibility are crucial for tech founders. StreamWork is adaptable for both small and large class sizes. Chapters: (00:00) Intro (00:57) Introduction to StreamWork and Its Mission (03:59) Meredith's Journey from Tech Giants to Founding StreamWork (06:22) Bridging the Gap in Higher Education (08:43) StreamWork's Impact on Collaborative Learning (11:26) Integration and Compatibility with Other Tools (13:53) Grading vs. Feedback: Enhancing Student Engagement (19:00) Future of Online Learning and AI Integration (20:47) Advice for Aspiring Tech Founders Links: Meredith Bailey on Linked In Streamwork on EdTech Connect Streamwork website…
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EdTech Connect

1 How the CMS is Shaping Higher Ed Digital Experiences with Kat Liendgens 26:44
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좋아요
좋아요26:44
In this episode, Jeff Dillon dives into a compelling conversation with Kat Liendgens , CEO of Hannon Hill, exploring the transformative journey of content management systems (CMS) in higher education. Kat reveals her path into the tech industry, sharing both the obstacles she encountered and the opportunities that arose. Together, they examine the evolving landscape of user expectations and emerging technology trends. The discussion highlights the critical role of personalization in connecting with prospective students and the impact of artificial intelligence on streamlining content management processes. Kat underscores the importance of a strategic approach to AI adoption, providing actionable insights for marketers and web directors seeking to navigate the complexities of the CMS environment. Don’t miss this enlightening exchange that offers a deeper understanding of the future of content management in the educational sector. Takeaways Kat's journey into technology was driven by overcoming intimidation. The CMS landscape has evolved significantly over the years. Flexibility and governance are key challenges for modern CMS. Personalization is crucial for engaging prospective students. AI can enhance content management but requires careful implementation. Higher education institutions are often slow to adopt new technologies. Effective CMS should educate content contributors for better outcomes. Start small with personalization to test its effectiveness. Understanding user needs is essential for successful CMS implementation. Focus on solving problems rather than just features when selecting a CMS. Chapters 00:00 Introduction to Content Management Revolution 06:08 Evolution of CMS and User Expectations 11:17 The Importance of Personalization in Higher Education 18:42 Challenges and Opportunities in AI Adoption 24:48 Final Tips for Marketers and Web Directors Links On EdTech Connect Hannon Hill website Kat Liendgens on LinkedIn…
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EdTech Connect

1 Innovative Strategies for Marketing Higher Education with Haley Johnson 23:35
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좋아요23:35
In this conversation, Jeff Dillon interviews Haley Johnson , the regional vice president of education solutions at Motimatic . They discuss Haley's journey from College Scheduler to Civitas and now to Motimatic, focusing on her expertise in student engagement and retention through innovative marketing strategies. Haley shares insights on the importance of social media in reaching students, particularly those who have stopped out, and the effectiveness of a performance-based marketing model that only charges institutions when they see results. The conversation also touches on emerging trends in higher education and the future of student communication. Takeaways Haley Johnson is a champion for student success in educational technology. Motimatic uses social media to drive student engagement and retention. The pay-for-performance model ensures institutions only pay for results. Student adoption is crucial for the success of educational software. Community colleges are seeing significant success with targeted marketing efforts. Social media ads are tailored to specific student needs and actions. Traditional communication methods are becoming less effective with students. Haley emphasizes the importance of understanding student behavior and preferences. The future of higher education marketing is shifting towards innovative solutions. Institutions should consider low-risk, performance-based marketing opportunities. Sound Bites "A true champion for student success." "We average 3 to 5% conversion of those lists." "We are a revenue generating partnership." "Don't be afraid to look into it." Chapters 00:00 Introduction to Haley Johnson and Motimatic 02:53 Haley's Journey: From College Scheduler to Civitas 06:10 Understanding College Scheduler and Its Impact 09:09 Motimatic's Unique Approach to Student Engagement 11:46 Targeting Stopouts: Strategies and Success Stories 14:55 The Power of Social Media in Higher Education 17:55 Performance-Based Marketing: A Game Changer 21:13 Future Trends in Higher Education Marketing Links Motimatic on EdTech Connect Motimatic Website Haley Johnson on LinkedIn…
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