The Amy Porterfield Show podcast

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Amy Porterfield에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Amy Porterfield 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

<div class="span index">1</div> <span><a class="" data-remote="true" data-type="html" href="/series/the-agile-brand-with-greg-kihlstromr">The Agile Brand with Greg Kihlström®</a></span>

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The Agile Brand with Greg Kihlström®

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3일 전3d ago

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Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and platforms discussing the industry's trends, like first-party data strategies, artificial intelligence, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.

The Amy Porterfield Show

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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked the code on financial and lifestyle freedom, so that you can go from struggling in your business to systemizing and growing your business with stronger marketing …more revenue… better help… more ease… and greater confidence.

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#Entrepreneur #Business #Marketing #Amy Porterfield #Emailgrowth #Emaillist #Entrepreneurinterviews #Femaleentrepreneur #Listbuilding #Onlinebusiness #Onlinecourses #Onlinemarketing #Socialmediagrowth #Stepbystep #Digitalcourse #DigitalMarketer #ELearning #HowTo #Socialmediaexperts

The Amy Porterfield Show

256 subscribers

updated 6일 전

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818 에피소드

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The Amy Porterfield Show

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This One Strategy Helps You Sell Without Feeling Salesy with Colin Boyd 58:04

6일 전58:04

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리스트

58:04

How To Own the Room, Build Trust, and Convert—With Just One Signature Story Whether you're hosting a webinar, guesting on a podcast, or stepping onto a live stage, your ability to sell starts with mastering the art of connection. In this episode, I sit down with Colin Boyd, international speaker and business mentor, for a high-impact conversation about how to sell from any stage without feeling pushy or performative . Colin reveals why traditional teaching-heavy presentations often miss the mark, what most entrepreneurs get wrong when telling their story, and how to turn every speaking engagement into a client-converting opportunity. We also talk about managing imposter syndrome, the underestimated power of storytelling, and how to align your message for maximum impact. If the thought of selling makes you hesitate or you constantly second-guess yourself before showing up online, this episode offers practical tools you’ll want to revisit again and again. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ A “Conversion Story” Can Skyrocket Sales – Your story should serve your audience, not spotlight you. Colin shares how to craft a powerful story that builds trust and naturally leads to your offer. 2️⃣ Too Much Teaching Can Overwhelm Your Audience – Delivering value doesn’t mean giving everything away. Learn the real reason audiences often don’t convert—and how to avoid it with clarity-driven content. 3️⃣ Selling Is an Extension of Service – When your message, offer, and audience are aligned, selling becomes seamless. Colin outlines the trifecta that drives meaningful conversions. RESOURCES MENTIONED IN THIS EPISODE: Access " The Conversion Story Formula, " Colin’s step-by-step program for finding and sharing your story in a way that connects and converts – amyporterfield.com/colin Subscribe to Colin’s podcast, Expert Edge – expertedgepodcast.com Pre-order Colin’s book – One Presentation Away Learn more about Sell From Stage Academy – colinboyd.co/programs MORE FROM ME Follow me on Instagram @amyporterfield I know what it’s like to wait until everything feels “ready” - but here’s the truth 👉🏼 that moment rarely comes. In my NEW Sell Before You're Ready Masterclass, I’ll show you how to make your first sale now 💸 even if your audience is small and your offer isn’t perfect. Ready to stop overthinking and finally start earning? Save your spot HERE ! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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How to Stop Losing Customers As They Grow (and How to Keep Them for Life) 42:06

13일 전42:06

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42:06

What If Your Biggest Growth Opportunity Was Rethinking How Your Customer Actually Moves Through Your Business? If your business growth feels stalled, the issue might not be your funnel, ads, or webinar strategy — it could be that your ideal customer has outgrown you. In this episode, I introduce a powerful reframe around how to think about your customer journey. Instead of treating your ICA (ideal customer avatar) like a static snapshot, I show you how to evolve your messaging, offers, and marketing strategy alongside your audience. I pull back the curtain on how I reimagined my entire customer journey to support one evolving ICA (affectionately named Hank) through multiple phases of business growth. You'll also get an insider look at how I use ChatGPT to build detailed ICA guides, how this strategy transformed my offerings, and how it can create more clarity, consistency, and alignment across your business. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Your ICA Is Growing — And So Should Your Strategy When you recognize that your audience is evolving through different phases of growth, it opens up new ways to support them with intention and clarity. 2️⃣ You Can Create Offers That Grow Alongside Your Audience Whether someone is brand new or already established, having a thoughtful path for them to follow can deepen trust and increase lifetime value. 3️⃣ Your Messaging Can Meet Them Where They Are Mapping your content and strategies to the different phases of your ICA’s journey creates more alignment, better results, and a stronger connection overall. RESOURCES MENTIONED IN THIS EPISODE: Learn more about the 1 Hour Offer - 1houroffer.amyporterfield.com Check out all my courses and mentorship offerings - amyporterfield.com/online-business-courses MORE FROM ME Follow me on Instagram @amyporterfield Every Tuesday, I share zero-fluff business tips, behind-the-scenes stories, and straight-from-the-group-chat insights you won’t find on Instagram. 👉 [Click here to subscribe] and get the kind of honest, actionable advice that actually moves the needle in your business. SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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What's Working Now: Memberships That Scale Without Burnout with Stu McLaren 1:04:58

14일 전1:04:58

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1:04:58

How to Build a Membership That Fuels Freedom, Stability, and Long-Term Growth If you've ever wondered whether a membership could work in your business model — or if you're still sitting on the sidelines debating when to make the leap — this episode is your permission slip to stop waiting and start validating. Stu McLaren is here for an unfiltered, insight-packed conversation on what’s changing in the world of memberships, how to launch one even if you’re just starting out, and the fastest path to turning what you know into monthly recurring revenue. This isn’t just a pep talk — it’s a masterclass in how to build predictability, profitability, and long-term sustainability into your business model. You’ll learn why memberships are more relevant than ever (even in the age of AI), how to create real transformation for your customers (not just provide more content), and the exact strategy Stu teaches to validate your idea before you build a thing. Whether you’re brand new to memberships or looking to scale your existing one, this episode is packed with innovative marketing strategies, real-world case studies, and mindset shifts to help you grow. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Information is everywhere — but implementation is what sets you apart. In the AI era, your value as a course or membership creator comes from helping people apply what they learn and get real results, not just giving them more “how-to” content. 2️⃣ Recurring revenue gives you freedom, confidence, and a business that’s worth 8X more. Stu breaks down why predictable monthly income changes everything—from reducing stress to increasing your company’s valuation. 3️⃣ You don’t need a huge audience to launch. Stu shares the exact “founding member” script and strategy to validate your idea and welcome your first paying members (before you even create a single piece of content!) RESOURCES MENTIONED IN THIS EPISODE: The Membership Experience is officially open for enrollment. This is Stu McLaren’s step-by-step program that shows you how to turn what you already know, love, and do into recurring revenue through a simple, low-stress membership. And here’s the best part... When you join through my link, you’ll also get access to my exclusive bonus package, created to support you every step of the way. Here’s what you’ll get: How It’s Made: The Online Membership Edition → A behind-the-scenes look at exactly how I built and launched my own membership, including lessons learned, real strategies, and what I would do differently today. Start From Scratch Guide: Kickstart Your Email List to Grow Your Membership → A step-by-step guide to help you build a powerful email list even if you’re starting from zero, so you’ll have an audience ready when you launch. These two bonuses are designed to give you real momentum from day one, saving you time, helping you avoid the common mistakes, and giving you the confidence to launch your membership the right way. These are the exact tools I wish I had when I started. So if you're ready to finally build a business that works for you, instead of constantly working in it...this is your moment. Click to enroll in The Membership Experience before enrollment closes on Thursday, 5/22 at 11:59pm PT , and I’ll see you inside: amyporterfield.com/membership . MEMBERSHIPS MENTIONED IN THIS EPISODE: Nonprofit Leadership Lab Ali Kay Studio Tony's Acoustic Challenge Launch Your Box Autism Little Learners MORE FROM STU Get your copy of Stu’s book, Predictable Profits: stu.me/predictable-profits Follow Stu on Instagram @stumclaren Learn more about Membership.io membership.io MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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The $500K Blueprint: What to Audit, Fix, and Focus On Now 1:00:10

20일 전1:00:10

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1:00:10

Clarity Over Guesswork: The CEO-Level Questions You Should Be Asking What if the only thing standing between you and your next big leap in business is how you see your business? I’m joined by powerhouse business strategist and five-time Forbes business coach Jessica Marx. Together, we unpack what it really takes to scale with clarity, confidence, and profitability. Whether you’re currently bringing in $250K and aiming for $500K, or already eyeing seven figures, Jessica shares the same audit strategies she uses with 7- and 8-figure clients — but tailored for where you are right now. You’ll learn how to build an ascension model from your existing offers, create scalable systems (even with a tiny team), and adopt the mindset shifts that high-level founders embrace to keep growing. This conversation is packed with practical tips and thought-provoking perspective shifts designed to help you make confident decisions and scale with intention. If you’ve been unsure where to focus your time, energy, or hiring efforts, this episode is your roadmap to scaling smarter — not harder. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ You Don’t Need More Offers — You Need an Ascension Plan. Learn how to turn one course into a long-term customer journey that increases lifetime value and drives sustainable growth. 2️⃣ Start Treating Your Business Like It’s Already at the Next Level. Jessica walks through how to self-audit your operations, organize your internal data, and run your business like a CEO, regardless of your current staff size. 3️⃣ Mindset Is a Business Strategy. Discover the mindset patterns that hold founders back and how to shift your thinking to support sustainable, scalable growth. RESOURCES MENTIONED IN THIS EPISODE: AI Prompt Inspired by Jessica Marks’ Business Audit Framework - amyporterfield.com/show-notes/11 Connect with Jessica on Instagram - @thejessicamarx Work with Jessica - tailoredpremier.com Listen to our episode on Millions Were Made - $130M in Sales to Appointing a New CEO MORE FROM ME Follow me on Instagram @amyporterfield I know what it’s like to wait until everything feels “ready” - but here’s the truth 👉🏼 that moment rarely comes. In my NEW Sell Before You're Ready Masterclass, I’ll show you how to make your first sale now 💸 even if your audience is small and your offer isn’t perfect. Ready to stop overthinking and finally start earning? Save your spot HERE ! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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Business Burnout: My Unexpected Lesson Behind It 32:44

27일 전32:44

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32:44

More Isn’t Always Better—Here’s Why Knowing Your ‘Enough’ Changes Everything If you’ve ever felt stuck chasing bigger goals just because you should —you’re not alone, and you’re not wrong for wanting a different pace. In fact, this episode might be exactly what you didn’t know you needed. I'm sharing something that completely shifted the way I operate in my business: discovering my enough . After a tough season of burnout and disconnection, I had to ask myself: Why am I pushing so hard when I already have what I truly want? And if I do want to keep growing—what does intentional growth actually look like? In this episode, I get personal about the year I felt like walking away from it all, the unexpected wisdom I got from Hobie, and the mindset shift that helped me reclaim my peace. I’ll also guide you through the exact exercise I use every year to define what “enough” looks like for me—financially and emotionally—so I can move into the new year with clarity and confidence. And now, I want to pass that clarity on to you. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ You Don’t Have to Grow Just Because You Can. I used to think success meant constant growth, but I’ve learned that alignment is way more powerful than endless expansion. 2️⃣ Defining Your ‘Enough’ Helps You Reclaim Your Time and Energy. When you know what you're really working toward, you can stop saying yes to the things that drain you—and start making space for what lights you up. 3️⃣ This One Simple Exercise Will Shift How You Set Revenue Goals. I walk you through a quick and honest formula to define what your sustainable business should earn—not someone else’s version of success. THE DEFINE-YOUR-ENOUGH EXERCISE Grab a journal, get cozy, and take some time to reflect on these three questions: If you had one less work day per week, what would you do with that time? (Think self-care, family, rest, hobbies—whatever lights you up outside of work.) What’s one thing you would stop doing in your business today if there were zero consequences? (Be honest—this will reveal what’s draining your energy or misaligned.) If your revenue doubled overnight, what would actually change? (Would your life look dramatically different? Would it feel better? Or just busier?) ✨ Now, Let’s Do the Simple Revenue Calculation: Here’s how to find your minimum sustainable revenue —the number that funds your ideal life without burning you out. Step 1: Start with your ideal monthly take-home pay (What you need to live well—not just survive. Think mortgage, groceries, lifestyle expenses, savings, travel, etc.) Step 2: Add in your monthly business expenses and payroll (This includes tools, contractors, taxes, team, advertising, education—anything required to run your business well.) Step 3: Add them together = Your Minimum Sustainable Revenue That’s your enough —and it’s the number to build your business around. RESOURCES MENTIONED IN THIS EPISODE: Read the full article: Why Entrepreneurs Need To Talk About Their Mental Health (Forbes) - forbes.com Read the full report: Entrepreneur & Business Owner Mental Health Statistics (Founder Reports) - founderreports.com MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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It’s Not Just You: Why Online Business Feels Different Right Now 53:02

5 weeks 전53:02

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53:02

What This Season of Change Makes Possible for You and Your Business The online marketing landscape is shifting—and if you’ve been feeling like your go-to strategies aren’t working the same way they used to, you’re not alone. But here's the truth: this evolution is your invitation to get smarter, more agile, and more profitable than ever before. In this episode, I sit down with my dear friend Jenna Kutcher to unpack what’s really happening in the world of digital marketing—from shrinking webinar show-up rates to why cold audiences are harder to convert (and what to do about it). We’re getting honest about the changes we’re seeing in our own launches and sharing the mindset and marketing pivots that are helping us stay ahead. If you’ve been wondering why your organic reach is dropping, if paid ads are even worth it, or whether evergreen funnels still convert, you’ll find answers here, plus clear steps to refine your strategies without burning out. Whether you’re adjusting to new buyer behavior, exploring alternative ad platforms like Pinterest, or figuring out how to build trust in the age of AI, this episode gives you the clarity you need to stay confident in your business. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Marketing Isn't Broken—But It Is Different Email, webinars, and evergreen funnels still work…if you evolve with them. Buyer behavior has changed, and that shift calls for smarter strategies, better messaging, and more personalized touchpoints. 2️⃣ Your Audience Is Evolving—Are You? Cold audiences need clarity fast, and warm audiences need to feel reconnected. Revisit your avatars, refresh your messaging, and don’t assume your audience is the same as last year. 3️⃣ It's Time to Lead with Agility, Not Just Automation Lower show-up rates and smaller cart close days aren’t signs of failure—they're signals to show up earlier, sell with clarity, and build trust over time. Strategic pivots (like offering payment plans sooner or trying Pinterest ads) can turn dips into breakthroughs. RESOURCES MENTIONED IN THIS EPISODE: Join Jenna's free Pinterest masterclass, " Create Once, Traffic for Months: My 1-Hr Pinterest Strategy to 120X Your Content's Life " - you don't want to miss it! Click here for details. Try BombBomb for Personalized Video Outreach — bombbomb.com Check out payment plan options — afterpay.com and klarna.com MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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I Was Bored with My Own Emails… So I Did This 12:44

5 weeks 전12:44

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12:44

I’m Retiring My Old Podcast Newsletter – And Here’s Why. After 10+ years of writing weekly episode recaps, it started feeling like a chore… and if I wasn’t loving it, I know you weren’t either. In this bonus episode, I’m sharing what’s replacing it: a fresh, personal newsletter that feels like a note from a friend. Think behind-the-scenes stories, lessons I’m learning in real-time, and juicy convos from group chats and Slack threads. If you’re craving more connection, realness, and insight into what’s actually working in online business, this newsletter is for you. RESOURCES MENTIONED IN THIS EPISODE: Sign up for my newsletter - amyporterfield.com/newsletter Catch up on Episode 1 - What No One Tells You About Chasing Your First Million Catch up on Episode 8 - How to Write Subject Lines That People Actually Notice with Jay Schwedlson MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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Subject Lines That Stop the Scroll: Jay Schwedelson’s Secrets Revealed 54:43

6 weeks 전54:43

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54:43

Your Emails Deserve More Opens, Clicks, and Sales—Here’s How to Get Them AI is making us feel less and less connected with brands, but personal newsletters are changing the game. With a 48% higher open rate and 30% more click-throughs than traditional brand emails, personal newsletters are becoming the ultimate way to break through the noise and build trust with your subscribers. Email marketing expert Jay Schwedelson joins me to share step-by-step how you can implement unconventional and super impactful strategies to revitalize your email marketing efforts. You'll discover what makes a newsletter truly personal, the must-have elements for success, and email growth strategies that actually work right now. If your open rates have plateaued, your click-throughs aren't what they used to be, or you're just tired of putting hours into emails that don't convert, this episode delivers the exact framework you need. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ People Connect With People—Not Faceless Brands – When your audience sees a real person in their inbox instead of a company name, they're much more likely to open and engage. Jay reveals how to strategically use your "from" name as an extension of your subject line and why this one small change can transform your results immediately. 2️⃣ Why Landing In The Promo Tab Is Actually A Good Thing – This common fixation is likely distracting you from what really matters for email deliverability. Instead, learn what's actually causing your open rate issues and the simple validation process that can dramatically improve performance. 3️⃣ Make Your Emails Feel Like a Personal Experience, Not a Transaction – The most effective newsletters blend authentic storytelling with strategic marketing. Jay shares practical tips (like adding reading time estimates to links) that can instantly boost click-through rates. Plus, discover how to resurface your best content to non-openers with a specific subject line formula that captures attention and drives results. RESOURCES MENTIONED IN THIS EPISODE: Test out your subject line with Jay’s free subject line rating tool: subjectline.com Join us (and Andy Cohen!) at Eventastic in June: eventastic.com Sign up for the largest online email marketing conference: guruconference.com Subscribe to Jay’s podcast, Do This, Not That: jayschwedelson.com/podcast Learn more about Jay’s agency, Outcome Media: outcomemedia.com Clean up your subscriber list with ZeroBounce: zerobounce.net MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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How to Align Your Business Strategy for Long-Term Success 39:23

7 weeks 전39:23

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39:23

The Smartest Entrepreneurs Know When to Pivot—Here’s How to Spot and Fix a Strategy That’s Holding You Back What if the reason your business growth has stalled isn’t due to a lack of strategy—but rather the wrong strategy? You might be unknowingly following an anti-strategy , a sneaky business misalignment that costs time, money, and momentum. In this episode, I’m pulling back the curtain on my own anti-strategies—the costly decisions I thought were game-changers but turned out to be massive missteps. From a coaching program that almost derailed my core business to a CRM migration nightmare that drained time and resources, I’m sharing the hard-earned lessons that will help you avoid making the same mistakes. If you’ve ever felt stuck despite implementing all the "right" strategies, this episode is for you. I’ll walk you through exactly how to identify and course-correct an anti-strategy before it costs you big time. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ An Anti-Strategy Is a Strategy That Works Against You – Sometimes, a plan seems smart on paper but lacks alignment with your core business goals. If a new project pulls you away from your primary revenue drivers, it could be an anti-strategy in disguise. 2️⃣ Misalignment Costs More Than You Think – Whether it’s wasted time, lost revenue, or team frustration, making decisions in a silo (without the right input) leads to costly detours. The key is bringing the right people into the conversation early. 3️⃣ The Fix? Strategic Check-Ins & Gut Instincts – Regularly review your business goals and ask, “Is this truly moving us forward?” If your gut tells you something is off, trust it. Pausing and pivoting sooner rather than later can save you from a painful misstep. RESOURCES MENTIONED IN THIS EPISODE: Check out Growth Tools: growthtools.com Take Patrick Lencioni’s Working Genius Assessment: workinggenius.com Listen to my episode on the “all-or-nothing” mindset: How To Stop Being An All-or-Nothing Thinker MORE FROM ME Follow me on Instagram @amyporterfield Watch The Amy Porterfield Show on YouTube: youtube.com/AmyPorterfield Subscribed is back—and this bootcamp is better than ever . For just $37, I’ll walk you through the exact steps to start building an email list you can monetize from day one. This live bootcamp kicks off Monday, and it’s especially for you if you’ve been putting off list-building because it felt too overwhelming (been there 🙋‍♀️). Let’s make it simple, doable, and actually fun and profitable. Step by step, together. 👉 Click here to join the Subscribed Bootcamp — I can’t wait to see you there! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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Why Customers Buy When They Feel Like They Belong 1:11:47

8 weeks 전1:11:47

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1:11:47

The Step-by-Step Framework for Marketing That Actually Connects and Converts My friend, if you're ready to refresh your marketing approach, this episode is going to be a total game-changer for you! We’re diving deep into identity-driven marketing strategies with the incredible Veronica Romney, who has pioneered a revolutionary approach that shifts your messaging from "buy this" to "be this." Veronica explains that true identity marketing connects your brand so deeply with somebody's self-identity—not just who they are now, but who they wish to become—that they develop a loyalty that's transformational for your business. We explore the critical difference between identity marketing and brand identity, why relationship-oriented marketing truly outperforms those old-school transactional approaches, and how businesses of any size can leverage the psychology of identity to create movements around their brands. Veronica breaks down her four-part Identity Code framework, shares real-world success stories that will inspire you, and explains why revisiting your ideal customer avatar might be the missing piece to your current marketing strategy. Trust me, this conversation is packed with so many actionable insights that will help you bring identity marketing to life in your business! HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Connect With Identity, Not Just Features – People don't buy products; they buy a version of themselves they want to become. Move beyond "buy this" marketing to create a sense of belonging that transforms casual buyers into devoted brand champions who see you as part of their identity. 2️⃣ Follow The Four-Step Identity Code – Find your audience's true identity by listening to how they talk about themselves, test your ideas like a comedian workshops jokes, give deep meaning to what belonging looks like, and create tangible ways for people to express this identity in their everyday lives. 3️⃣ Start Identity Marketing Inside Your Organization – Before marketing identity to customers, establish it within your business. When your team strongly identifies with their roles, they'll naturally create more authentic and powerful identity-based messaging for your audience. RESOURCES MENTIONED IN THIS EPISODE: Download Veronica’s FREE ChatGPT prompts: thisisidentitymarketing.com/chatgpt Order your copy of Identity Marketing: identitymarketingbook.com Subscribe to The Rainmaker Podcast: Apple Podcasts and Spotify Follow Veronica on Instagram: @vromney Listen to Veronica’s interview with Seth Godin: The 2 Questions That Will Take Down a Hustle Marketer Every Single Time Check out TalkBox.mom: talkbox.mom Check out Copy Posse: copyposse.com MORE FROM ME Follow me on Instagram @amyporterfield Subscribed is back—and better than ever. For just $37, I’ll teach you the essential steps to build an audience you can monetize from day one. This live Bootcamp starts April 21st, and it’s perfect if you’ve been putting off list-building because it felt too overwhelming. Join me and let’s get your audience growing—step by step, together. 👉 Click here to join Subscribed ! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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How To Stop Being An All-or-Nothing Thinker 37:13

9 weeks 전37:13

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37:13

Breaking Free From the All-or-Nothing Mindset That's Slowing Your Business Growth If you're anything like me, you've probably fallen into the trap of seeing your business in black and white – either it's thriving or failing, and there’s nothing in between! In this episode, I share my personal wake-up call (spoiler: it involves a disastrous 5K run) that revealed how my all-or-nothing mindset was holding me back in business and life. Your brain naturally craves certainty (science confirms this!), but this extreme thinking creates unnecessary pressure and keeps you stuck in perfectionism, waiting for conditions that might never come. The truth is, growth happens in the messy middle where you're taking imperfect action, collecting data, and making strategic pivots. In this episode, you'll learn practical frameworks to shift out of extreme thinking patterns that are stalling your growth. I'll show you how to reframe missed goals as data collection opportunities, take decisive action, and embrace "phase one" thinking that gets you moving forward. Plus, I share how my own mindset shifts led to launching my Made to Scale Mastermind and Milly Club – opportunities I would have missed if I'd stayed stuck in my all-or-nothing thinking. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Mental Flexibility Is Your Superpower – Obstacles don't mean stop, they mean pivot. When launches don't hit goals or team members struggle, resist seeing it as failure and instead look for the adjustments and data that will fuel your next success. 2️⃣ Take Imperfect Action Now – Perfectionism is just procrastination in disguise. Instead of waiting for perfect systems or perfect timing, launch the simplified version, hire before you feel "ready," and treat everything as a data collection opportunity. 3️⃣ Ask Better Questions When You Feel Stuck – When the urge to quit feels overwhelming (which is normal!), ask yourself: "If quitting wasn't an option, what would I do next?" Then take that step, no matter how small, to maintain momentum. RESOURCES MENTIONED IN THIS EPISODE: The Gap And The Gain by Dan Sullivan and Ben Hardy #525: How To Become A Master Decision Maker (& Troubleshooter) #748: Married To An Entrepreneur: A Sit Down With Hobie’s and My Relationship Coach MORE FROM ME Follow me on Instagram @amyporterfield Ready to generate daily, high-quality leads that convert into paying customers? My step-by-step email marketing program, List Builders Society, gives you the proven blueprint to build a profitable, engaged list that drives consistent revenue—without the guesswork. Join my FREE Masterclass today! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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How to Make Time for the Work That Actually Grows Your Business 31:18

10 weeks 전31:18

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31:18

Buried in Day-to-Day Tasks? Learn How Deep Work Sessions Can Boost Your Productivity and Business Results What if I told you that dedicating just one day a month to deep work could completely change your business trajectory? In this episode, I'm sharing why deep work – focused, distraction-free time for high-impact activities – is the key to making those strategic decisions that will truly grow your business! Too many entrepreneurs (myself included!) spend time reacting rather than intentionally designing their business growth. I remember spending almost a year in reaction mode – something happened, I fixed it, something else happened, I troubleshooted...and I promise you, it was not my best revenue year! In this episode, I walk you through my clear framework for making deep work a habit and share real examples of how it's revolutionized my business – from creating an amazing leadership team to making tough decisions about downsizing. These weren't always comfortable choices, but they've absolutely set my business up to thrive. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Deep Work Creates Clarity – When you remove distractions, you can make those important decisions with confidence! It's all about working ON your business, not IN it – that's how you know you're doing it right. 2️⃣ One Day a Month is a Game Changer – Imagine 12 strategic work days in a year. They add up, especially since most of us never make time for this! You don't have time for deep work – you MAKE time for it. 3️⃣ Your Environment Matters – If you feel distracted at home (or tempted to take a nap – no judgement!), change your location. Set boundaries with your team, turn off notifications, and avoid "fake productivity" that keeps you in the weeds. RESOURCES MENTIONED IN THIS EPISODE: Download the Freedom app: freedom.to MORE FROM ME Follow me on Instagram @amyporterfield Ready to generate daily, high-quality leads that convert into paying customers? My step-by-step email marketing program, List Builders Society, gives you the proven blueprint to build a profitable, engaged list that drives consistent revenue—without the guesswork. Join my FREE Masterclass today! SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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Identifying Your Unique Success Markers (That Aren't Tied To Revenue) with Tara McMullin 58:45

11 weeks 전58:45

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리스트

58:45

Feeling Like Success Has to Equal Exhaustion? Discover How to Scale Your Business Without Sacrificing What Matters Most If you've ever felt like quitting your business, you're not alone! In this episode, I sit down with author and host of the What Works podcast, Tara McMullin, to explore how to create a business that truly supports the life you want. Tara has been challenging conventional business wisdom for over 16 years and brings a refreshing approach to success, productivity, and growth. She explains why focusing solely on revenue goals can lead to burnout, how to honor your actual capacity, and the importance of defining success on your own terms. We dive into why saying "no" might be your most powerful business strategy, how to escape the validation spiral that keeps you overcommitted, and the transformative difference between being "busy" and being "squeezed." HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Your Business Should Support Your Life – Start with your personal variables and non-negotiables first. Your business is a needs-meeting machine, and your needs as the business owner must come first. 2️⃣ Honor Your Capacity – We all have different capacities based on our available resources—time, money, emotional bandwidth, support networks, and skills. Before taking on new projects, ask: "Do I have what I need to do this well?" 3️⃣ Escape the Validation Spiral – Be cautious about constantly adding new commitments to feel valuable. This leads to depleted resources, underdelivering, and a spiral of taking on even more to compensate. RESOURCES MENTIONED IN THIS EPISODE: Subscribe to What Works: Apple Podcasts and Spotify Learn more about Yellow House Media: yellowhouse.media Connect with Tara: whatworks.fyi Read the Wall Street Journal article Tara shared: The Delusion of 'Profits' By Peter F. Drucker MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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How To Say Less and Mean More with Communication Expert Jefferson Fisher 1:02:05

12 weeks 전1:02:05

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리스트

1:02:05

Struggling to Be Heard? Master This One Communication Skill to Instantly Gain More Respect & Influence If you’ve ever found yourself over-explaining, struggling to get your point across, or avoiding tough conversations, this episode is for you. Communication expert and trial lawyer Jefferson Fisher joins me to break down the essentials of effective communication—so you can be heard, respected, and understood in every conversation. Jefferson has skyrocketed to fame as one of the most sought-after voices in communication strategy, helping millions sharpen their skills. Whether you’re leading a team, handling difficult conversations, or just wanting to show up more confidently in everyday life, Jefferson’s insights will change the way you speak and listen. We dive into why saying less actually makes your words more powerful, how to navigate emotionally charged conversations, and the small communication shifts that lead to big results in your business and personal life. HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ The More You Say, The Less You Mean – Over-explaining weakens your message. Keeping your words clear and concise ensures your point lands with power and authority. 2️⃣ The Power of the Pause – Silence is a game-changer. Mastering the pause before responding instantly elevates your confidence and allows you to control the conversation. 3️⃣ Confidence Comes From Assertiveness – Confidence isn’t something you wait for—it’s something you practice. Eliminating weak language, unnecessary apologies, and filler words makes you a stronger, more compelling communicator. RESOURCES MENTIONED IN THIS EPISODE: Jefferson Fisher’s Book: The Next Conversation: Argue Less, Talk More – Grab your copy here Follow Jefferson Fisher on Instagram: @jefferson_fisher MORE FROM ME Follow me on Instagram: @amyporterfield SUBSCRIBE & REVIEW If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts ! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!…

The Amy Porterfield Show

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What No One Tells You About Chasing Your First Million 39:49

13 weeks 전39:49

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리스트

39:49

The real, unfiltered truths about chasing your first million dollars—and why it’s not what you think. If I could go back in time and sit down with the Amy who was chasing her first million dollars, this is the conversation I would have with her. And guess what? It’s not what you might expect. Reaching the million-dollar milestone in business is often seen as the ultimate achievement, but what happens when you get there? In this episode, I’m pulling back the curtain and sharing the raw, unfiltered truths about what it really takes to reach $1M—and why it won’t magically change how you feel about yourself or your business. I’ll walk you through the money fears that held me back, the lessons I learned the hard way, and the mindset shifts that finally set me free. Whether you’re on your way to your first six figures or scaling beyond seven, this episode will help you redefine success on your terms. Here Are The 3 Key Takeaways From This Episode 1️⃣ There Is Nothing Wrong with Wanting to Make a Bunch of Money Owning your ambition unapologetically makes you a more confident leader, marketer, and decision-maker. When you shrink your money goals, you shrink your business. 2️⃣ My Biggest Fear Was Losing Money—But I Wish I Had Taken Bigger Risks Fear of loss holds so many of us back from making bold moves, investing in our businesses, or taking big leaps. But playing it safe keeps entrepreneurs stuck year after year. 3️⃣ Find Your ‘Enough’—And Build Your Business Around That Instead of constantly chasing bigger numbers, define what financial success looks like for YOU. Your ‘enough’ is the number that gives you the freedom and lifestyle you want—without feeling like you always have to push for more. Resources Mentioned In This Episode Let Them by Mel Robbins More From Me Free Masterclass: How to Have a 10,000 Subscriber Year To learn more about the Milly Club and apply: amyporterfield.com/club Follow me on Instagram: @amyporterfield Subscribe & Review If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙️ Thanks for tuning in to The Amy Porterfield Show! See you next week!…