The He Said, She Said, Razor Branding™ Podcast is hosted by Jaci and Michael Russo, covering topics like entrepreneurship, B2B marketing, messaging for your target audience, and of course, building your brand. Together, they provide branding insight, tips, and best practices from their combined 40+ years of experience. Special guests from various industries are welcomed to the podcast regularly to share their stories and how branding played a pivotal role in their success.
…
continue reading
Each and every Monday, 3 friends come together with 3 random topics to talk it out for your amusement. Enjoy
…
continue reading
Turi Ryder, author of “She Said What? (A Life on the Air)” has hosted her own radio shows in LA, Chicago, Minneapolis, and Portland. She gives advice, which you probably should not take, and tells stories, which you probably should not believe. Marci Persky spent years reporting and editing for UPI and other news organizations. She's worked in radio news and as a talk show host, for stations from her hometown of Kalamazoo Michicgan and her second home, Chicago. Marci now lives in Arizona, so ...
…
continue reading
Podcast by He Said, She Said
…
continue reading
The #WhatSheSaidPodcast are Two Unapologetically Black 20 Something Londoners dishing their views on Life, Work, Relationships and so much more! Want us to discuss what's on your mind or what the topic of your WhatsApp Group convo is? Email Us: WhatSheSaidPodcast@gmail.com Twitter: @ItsNanz & @MissWhitneyQ #WhatSheSaidPodcast #WSSPodcast
…
continue reading
That's What She Said is a live storytelling event in Fayetteville, AR. Performers share hilarious stories of shame, love, hate, junior high, and everything and between. Inspired by great shows like The Moth, You're Being Ridiculous, and The Monti, and of course, thats what she said jokes.
…
continue reading
S.H.E. Said It Podcast is the voice of Strength, Hope and Empowerment! My journey may be familiar in the eyes of others with no understanding or uncertainty in what’s to come. This podcast will reassure you that whatever it is, S.H.E. (HE’s) on the way. Tune in #today #podcast Support this podcast: https://podcasters.spotify.com/pod/show/shesaiditpodcast/support
…
continue reading
What does it take to dissolve a “couples’ friendship”? Marci has a much higher tolerance than Turi does…but yet another vacation trip is involved. This one features someone ELSE’S boat.저자 Shebops Productions
…
continue reading
In this episode of the He Said, She Said, Razor Branding podcast, Jaci and Michael Russo discuss the critical components of strategic brand planning, focusing on their Razor Branding™ process. They explore the four essential elements: Focus (understanding your audience), Promise (why people should care), Connection (the messaging), and Harmony (whe…
…
continue reading
Duct tape. You need it on every vacation. Do you have the correct paperwork? Marci’s pet cemetery/deep freeze. A spin through the 80’s in Marci’s husband’s not-so-new, not-so-functioning boat.저자 Shebops Productions
…
continue reading
Bitten, Broken, and Backwards. Both Marci and Turi had the wrong kind of exciting vacations. Marci goes first….저자 Shebops Productions
…
continue reading
1
Unlocking Leadership for Your Brand with Chris Hutchinson
43:04
43:04
나중에 재생
나중에 재생
리스트
좋아요
좋아요
43:04
In this episode of the “He Said, She Said” Razor Branding™ Podcast, hosts Jaci and Michael Russo welcome Chris Hutchinson from Trebuchet Group. Chris dives deep into the importance of leadership in building effective teams, sharing insights from his experience as an Air Force officer and a “recovering mechanical engineer.” Discover how great leader…
…
continue reading
1
The Psychology of Branding Pt. 2 with Dr. Tricia Groff
54:19
54:19
나중에 재생
나중에 재생
리스트
좋아요
좋아요
54:19
In this episode of the He Said, She Said Razor Branding™ Podcast, hosts Michael and Jaci Russo continue their conversation with Dr. Tricia Groff, focusing on advanced empathy and its application in marketing and leadership. Following their previous discussion, this episode delves into how understanding people can enhance marketing strategies, foste…
…
continue reading
Packing for two different countries, Marci and Turi compare notes about what you can take through customs, and how much hair product you really need in the jungle. He who laughs worst. Wandering hordes of banned house pets.저자 Shebops Productions
…
continue reading
Romantic vs cute. The unexpected text. Marci will measure her vacation thrills (no, not all of them). Marci’s pina colada machine. What went wrong at the post office. Things Turi taught her kids, especially “the complainer”. If you screw up, you will learn.저자 Shebops Productions
…
continue reading
Exactly what it sounds like—only plural. Marci reveals her research techniques for purchasing only the best—sometimes. Who cares if it works, as long as it's pretty, (Especially if it's on TV)?저자 Shebops Productions
…
continue reading
Marci starts drinking…but it’s for her health. A husband’s purchase makes sense only to half the podcast. Invitation to the vacation Turi will never take, and Marci unpacks (again). What gets mailed.저자 Shebops Productions
…
continue reading
The wolf pee question is solved…but then there are other animals. A celebrity death announcement. Another death announcement—this one with made to avoid becoming “fake news.”저자 Shebops Productions
…
continue reading
Dogfights, prescriptions, vacations. Anything can go wrong. We catch you up…and begin Marci’s pre-travel planning. In her case, that is almost never a good idea.저자 Shebops Productions
…
continue reading
Do you have “that friend” who insists on talking politics? Turi has made a decision about that friend, while Marci has committed herself to a new philosophy, and bought a tee shirt to prove it. The Olympics are on….but what if you need news? Meanwhile, at the Sh—storm of Awesomeness Ranch, nobody smells very good.…
…
continue reading
In this episode of the “He Said, She Said” Razor Branding Podcast, Michael and Jaci Russo are joined by Brett Townsend, Senior Vice President of Strategy at Questor Strategy and Insights. The discussion dives into market research, consumer insights, and the importance of empathy in branding and marketing. Throughout the conversation, Brett shares a…
…
continue reading
Does your workday involve getting hit by a beer cozy? Or maybe risking death at a hockey rink? How to get rid of unwanted outside-your-house guests, while offering them tasty treats.저자 Shebops Productions
…
continue reading
Everyone has the same tech question. You can fix it the nice way, or the violent way. We’re going to leave you in the car. The eternal opening of the Olympic games. After effects of break dancing. The aspirational house next door. More of Turi’s tips on how to complain while being only slightly rude. The psychology of catering to vegetarians.…
…
continue reading
Did you ever walk into the wrong movie theater at a multiplex? The same thing can happen at your house. A new ratings system for film. Ghostwriters and rock stars. The lure of ancient candy, and the end of the jar of jam. PS the really bad 70’s hit that was stuck in Turi’s head was Mouth and MacNeil’s “How Do You Do”.…
…
continue reading
Marci updates you on her week. You will feel younger when you hear it. Someone asks for "The before picture". Bathing in nail polish. A miracle cure for the coffee-stained outfit.저자 Shebops Productions
…
continue reading
Not enough pajamas. Top 3 arguments in Turi’s marriage…turn out to all be the same. Fighting in the language of kindergarten. Marci knows nothing about being a mother—according to someone who has been doing it for six whole months. A hole in your house.저자 Shebops Productions
…
continue reading
1
The Financial Side of Branding with David C. Barnett
1:01:09
1:01:09
나중에 재생
나중에 재생
리스트
좋아요
좋아요
1:01:09
Join Jaci and Michael Russo as they welcome David C. Barnett to the podcast. As an accomplished author, speaker, educator, and consultant, David brings a wealth of knowledge on buying and selling businesses, entrepreneurship through acquisition, and the current business landscape influenced by trends like the “silver tsunami” and internet “influenc…
…
continue reading
Marci has a mishap, and must live with it for the rest of the recording session. How to boil an egg...forty years of knowledge, and a hacky sack. Librarian bulliten board wars, and the Community College Podcasting Class. Broadcast engineers' favorite question, and why they ask it.저자 Shebops Productions
…
continue reading
What you must clean to run and AirBnB Ways to trick people, and yourself, by imagining things are “fun”. First, a life of deprivation…then the payoff.저자 Shebops Productions
…
continue reading
A heat wave on the mountain, and all kinds of creeping things are finding their way to Marci's front porch. And then there are the scary boxes....저자 Shebops Productions
…
continue reading
In this episode of the Razor Branding Podcast, hosts Jaci and Michael Russo welcome Dr. Tricia Groff, a licensed psychologist specializing in executive coaching and consulting for high achievers. The conversation delves into the critical intersection of psychology and branding, exploring how understanding human behavior can enhance business strateg…
…
continue reading
When your power goes out…was it goats? When you love someone, you move the roadkill. How quickly does someone show you they’re nuts? Love of movie violence—a dating red flag?저자 Shebops Productions
…
continue reading
Home improvements, potty training, French whores, ear gauges, and other mistakes parents make.저자 Shebops Productions
…
continue reading
Marci spends a day at the hospital, surrounded by cops. It’s not what you think. At Turi’s house, a fascination (not hers) with the digestive tract of the foster dog. Train your puppy just like Megadeath would저자 Shebops Productions
…
continue reading
Monsoon season on Marci’s mountain. Marital thermostat wars. Quest for sleep. Animals in the bed. AI and your phone. How to get published in a tabloid.저자 Shebops Productions
…
continue reading
In this episode of the “He Said She Said Razor Branding” podcast, hosts Michael and Jaci Russo dive into the intricate connections between branding and relationships, using their daughter’s recent wedding as a backdrop. The discussion explores how marriage is a powerful metaphor for brand relationships, emphasizing the importance of commitment, tru…
…
continue reading
Hey, is that your old tee shirt? Peculiar grooming tools, and the people who need them. A new weather word. Have you tried to convince a friend that something is true because you saw it on video? Marci has seen the unbelievable. Turi doesn’t believe it. Dead things.저자 Shebops Productions
…
continue reading
Your relationship may contain a truth teller…or you might be married to Turi, a truth evader. Marci gets blamed for something, and she’s ALMOST sure she didn’t do it. The car that says too much. The Pride festival returns to rural Arizona. Odd pairings.저자 Shebops Productions
…
continue reading
The neighborhood co-op that is never ever going to open. How to solve most household problems—with electricity! Marci is awash in cowboys and tobacco. Ill-considered green space.저자 Shebops Productions
…
continue reading
The dog is stuck. A tiktok video is stuck. Everything is STUCK. And you may join a cult more easily than you thought.저자 Shebops Productions
…
continue reading
Joining Jaci and Michael on this episode of the He Said She Said, Razor Branding Podcast is Jason Friedman, a theater nerd turned serial entrepreneur. Jason’s passion lies in coaching, supporting, and championing other entrepreneurs in growing and scaling their businesses. His involvement in national theater tours helped him realize that the same p…
…
continue reading
What happens when the natural disaster is INSIDE your house... Pet rescue: When to give up.저자 Shebops Productions
…
continue reading
What’s more important than a near-medical emergency? How about getting “Have You Ever Seen a Monkey” to stop playing in your hearing device. More things you never wanted to know about your neighbors, and more names you probably shouldn’t foist on your kid(s).저자 Shebops Productions
…
continue reading
In this episode of the “He Said She Said Razor Branding” podcast, hosts Michael and Jaci Russo delve into the complexities of rebranding – clarifying that rebranding encompasses far more than just a new logo; it involves a comprehensive assessment of a company’s visual identity, messaging, and audience. They discuss the importance of maintaining co…
…
continue reading
When your car gives advice. Dog food IS groceries. Turi’s “words to live by” are still true—alas. Things to do when your neighborhood is (deliberately) on fire.저자 Shebops Productions
…
continue reading
Dog mayhem and rescue failures. The pop music group of your youth—as they are now. Safety vests—real, or security theater? Why you don’t believe that something is a bargain (hint: NOT because you’re stupid).저자 Shebops Productions
…
continue reading
The foster dog is getting too comfortable. The family needs training. The relaxing feeling you get when your partner is gone. New airplane etiquette, and the concept of “holding space.”저자 Shebops Productions
…
continue reading
1
How Successful Brands Capitalize on Technology with Greg Brooks
55:05
55:05
나중에 재생
나중에 재생
리스트
좋아요
좋아요
55:05
Greg Brooks joins Jaci and Michael on this week’s episode of He Said, She Said: Razor Branding™ Podcast to talk about the current and future state of SEO, and how businesses can thrive in an ever evolving digital marketing landscape. As Partner and CMO at SearchTides, a forward-thinking SEO agency, Greg provides his insight into how businesses can …
…
continue reading
It’s “Lord of the Flies” at Turi’s house. Will the person who cancels after “Three Months Free!” step up for their prize. Life without post it notes. You love it, but you are allergic to it. A thing worse than Jello. The flying cattle of Williams Arizona.저자 Shebops Productions
…
continue reading
Animal Troubles. Marci has them. Turi has them. Both marriages have them. You can say “no” in so many ways. Turi is an expert. Somebody uses one of the worst words you know… then puts words like that on their motorcycle…and [so far] lives in Chicago. Meta AI’s ancestor—we’ve found him…and you may know him.…
…
continue reading
Company comes to Marci’s S@*#storm of Awesomeness ranch—at 11,000 feet. They are still alive. Marci’s moment of tech confusion nearly gets her eaten by wildlife. Once again, calls for help go out to “Steve in India.” Trouble at the bank.저자 Shebops Productions
…
continue reading
1
The Evolution of Digital Marketing in the age of AI with Rachel Hernandez
50:46
50:46
나중에 재생
나중에 재생
리스트
좋아요
좋아요
50:46
Joining Jaci and Michael on this week’s episode of He Said, She Said: Razor Branding™ Podcast is Rachel Hernandez, Director of Brand Strategy at Next Net Media. Known for her deep insights into brand strategy and SEO, Rachel discusses the evolution of digital marketing, emphasizing the impact of AI and the internet's dynamic landscape. Tune in to g…
…
continue reading
The adult children are here. Marci flies again, with damage. Admitting you are wrong—when to do it? Cleaning: dust colored gloves trump rose colored glasses. Marci believes there are only two types of kids…and Turi should be glad she didn’t give birth to one of them. The digestive qualities of matza, and the renaming of prunes.…
…
continue reading
Marci has a “freedom of speech freedom of the press” agenda—but she once paid the price for a teenage transgression. Turi is a hard-liner on consequences, until she sees her own kid’s Facebook page. Now on campus: Imagine what happens when the thing you were told would happen…actually happens.저자 Shebops Productions
…
continue reading
Turi experiences a rude awakening. It’s the cops. Crime and punishment, Marci has been hacked. Crime and punishment on the university campus, aka didn’t your parents teach you anything?저자 Shebops Productions
…
continue reading
Marci is grandparenting…by some name. Reunion—radio and otherwise. The Denver Boot (for cars) and one for some other use. Update on the garbage house, which may explode. Marci’s history of neighborhood explosions. Reunions, radio and otherwise. Coachella, the algorithm strikes back.저자 Shebops Productions
…
continue reading
On this week’s episode of He Said, She Said: Razor Branding™ Podcast, Jaci and Michael are joined by Brandon Leibowitz, the founder and operator of SEO Optimizers, to talk about the often discussed, but rarely understood topic of SEO, and the importance it plays in branding. Brandon Leibowitz runs and operates SEO Optimizers, a digital marketing co…
…
continue reading