최고 Spiro 팟캐스트 (2024)

1
What it Takes to be a CFO 49:51

2d ago49:51

49:51

This episode Todd and Craig dive into what it takes to be the Chief Financial Officer (CFO) of your company/business! We all LOVE number crunching, right? (Well, some do). What does it take for someone to understand and move into the role of a CFO? Why do you need to be a CFO? Is it hard? Listen in for some great insight on the critical need to und…

1
The Foundations of Scaling 58:49

9d ago58:49

58:49

In the beginning of starting a business, especially when you're younger, you'd trade all the time in the world for money. However, as you grow older, you'd trade all the money in the world for time. So what's the balance between time and money for you in scaling your business? Craig and Todd discuss some fundamental questions you need to ask yourse…

1
Attracting Good Employees & Clients: Part 2 48:28

16d ago48:28

48:28

Attracting good people to your business, whether it’s team members (employees or contractors) or clients, is critically important to not just the success of your business, but how much you enjoy the work and business you have as well. In this second part of a 2 episode series, Todd & Craig talk about how to attract great clients to your Real Estate…

1
Attracting Good Employees & Clients: Part 1 50:20

23d ago50:20

50:20

Attracting good people to your business, whether it’s team members (employees or contractors) or clients, is critically important to not just the success of your business, but how much you enjoy the work and business you have as well. In this first part of a 2 episode series, Todd & Craig talk about how to attract great team members to your Real Es…

1
Propel Your Business with Consistency 50:02

1M ago50:02

50:02

It's that time of year (in many parts of the world) where your volume of shoots can slow down. What do you do with that extra time? When your day isn't structured by being full with appointments, how do you keep your business moving forward? Todd and Craig discuss the importance of building consistency into your work day, and into your slower seaso…

1
Tigers Play-By-Play Radio Broadcaster Dan Dickerson 1:06:58

1M ago1:06:58

1:06:58

Detroit Tigers Play-by-play Radio Broadcaster Dan Dickerson joins the Spiro Avenue show to discuss the Tigers' magical season and playoff run, his broadcasting career, Ernie Harwell, and more!저자 Justin Spiro

1
Spiro Podcast 100th Episode - Values & Standards in Building Your Business 1:00:54

1M ago1:00:54

1:00:54

It's our 100th Episode of the Spiro Podcast! Thank you to all who watch and listen. It's truly our privilege and honor to be a small part of helping you build your real estate media company! In this Episode, Shannon Landers, Spiro VP of Product joins Todd & Craig to talk about the values and standards used in building a healthy, strong, leading rea…

1
Investing in Yourself: The REPP 2024 Conference 58:01

2M ago58:01

58:01

Investing in yourself is critically important to the success of your business. It’s easy to want to invest in equipment, social media, editing and the like, but unless you also invest in yourself, you won’t have the personal tools to build a business. One way to invest in yourself is to attend industry conferences where you can learn from industry …

1
Tried It on Me: Google's New NotebookLM AI Podcast – Featuring Spiros Margaris (Margaris Ventures) 12:14

2M ago12:14

12:14

Google's NotebookLM deeply impressed me with its capabilities. I created a podcast about Margaris Ventures and me using its AI model. The result felt so real; I'm sure if I didn't know, I wouldn't have been able to tell it was AI-generated. The conversation between the two speakers was natural, with pauses, affirmations, and filler words that made …

1
Broker Deals: A Real Life Story 1:02:44

2M ago1:02:44

1:02:44

We've talked about them before. They're perhaps the quickest way to scale your business and shoot more real estate listings: Broker Deals. This week, Craig shares a story about a Broker Deal he just closed with a new WOW Video Tours Client in the Greater Toledo, OH area. Listen in for an effective way to serve your clients well! Interested in learn…

1
The Power of Upselling 45:43

2M ago45:43

45:43

"Upselling" can sound like a "dirty" word. It can also sound like a word of opportunity. Craig and Todd discuss what upselling is, when to consult with your clients on other services they may benefit from, and the impact it can have on your business. Interested in some of the resources Todd & Craig mentioned during this episode? Check out: The Air …

1
Importance of the Behavioral Approach to Wealth Management & Financial Planning 14:56

2M ago14:56

14:56

Behavioral finance plays a crucial role in the financial planning we do at the Athenian Private Client Group and it’s part of the Human Element Program we roll out for clients. Today we want to explore the psychology of finance, explain our approach, and look at the role it plays in investing. Here’s what we discuss in this episode: 0:00 – Intro 0:…

1
Answering Viewer and Listener Questions 53:36

2M ago53:36

53:36

This week Todd & Craig answer your questions about the business of real estate media. You all have some great questions, and we're excited to tackle them in this episode. Don't miss the new "Todd's Tech Talks" on the Spiro Super Users Facebook Group at: https://www.facebook.com/groups/1642242329598239 - The 1st and 3rd Thursday of each month at 4:3…

1
Preparing for the Seasonal Transition 50:56

3M ago50:56

50:56

It's that time of the year again (in most parts of the world) where the seasons are starting to change. School is back in, vacations (holidays for our non-US friends) are mostly over, and at least in the Northern Hemisphere, the temperatures will slowly start to drop. Activity will slow down for many of us. So what happens with your business when y…

1
What to do When You Lose a Client 50:27

3M ago50:27

50:27

You can't win them all. Well, you may win them, but you WILL lose some of them at some point. So, what do you do when you lose a client? Craig shares a "loss" this week and how he's handling it. What have you do when you've lost a client? Be sure to leave a comment and share your thoughts and ways of handling losing clients. Want to learn more abou…

1
Client Acquisition and the Value of Empathy 49:14

3M ago49:14

49:14

Todd goes solo this week as Craig is out on a busy week of shoots. He'll be discussing two topics to help reinforce your business: More information on client acquisition, and also the value of empathy in today's business environment. Is there room for empathy? Does empathy for clients (and anyone) make you weak? Listen in for more. To learn more ab…

1
Shooting & Selling: The Hybrid Role 58:34

3M ago58:34

58:34

So what does it look like to fill the role of both photorapher/videographer, AND business development specialist? How do you balance both roles, and what does each entail? Todd and Craig talk about the hybrid role that many need to fill in their businesses, and when you should hire a person that fills both roles. Do you want to learn more about how…

1
Steering Clear of Retirement Stress 13:29

3M ago13:29

13:29

When we think of retirement, we often imagine a life free of stress, full of leisure and relaxation. However, the truth is that retirement can be one of the most stressful events in a person's life. In this episode, we’ll look at the ways to proactively deal with the stress surrounding the retirement process. Here’s what we discuss in this episode:…

1
Critical Communication - Hard Conversations: Part 2 52:21

4M ago52:21

52:21

Craig & Todd continue their discussion on critical communication in your real estate media business. This week, they concentrate on how to communicate culture to your team. Culture is critically important to communicating vision, and keeping up morale for your team. Listen in to hear more!저자 Spiro

1
How organisations can finally gain control over their payment cycles 30:54

4M ago30:54

30:54

How organisations can finally gain control over their payment cycles When bills and payments systems are not streamlined, there's a lack of visibility over payment cycles, less liquidity, and lost discount opportunities. This impacts organisations everywhere, and current statistics point to a worldwide vicious cycle. Margaris discusses this issue w…

1
Why Was Former Michigan Assistant Chris Partridge Fired? 37:05

4M ago37:05

37:05

Justin Spiro reveals details on why Former Michigan Football Assistant Chris Partridge was fired in November of 2023.저자 Justin Spiro

1
Critical Communication with Your Team - Hard Conversations 51:30

4M ago51:30

51:30

Part of running a business is clear, critical, effective communication with your team. And unfortunately, some of those conversations can be hard and even awkward. So, how do you have those conversations? Todd and Craig discuss techniques and approaches to how to talk with your team and maintain morale and good relationships on the team.…

1
Business Goals Checkup 44:43

4M ago44:43

44:43

At the beginning of the year we did a few episodes on Goal Setting (see: https://youtu.be/aiH8F-ufVRU?si=e5kuReJGxnBQ5TQJ and also https://youtu.be/-F8LRUxkuw4?si=pjoDWyODnUMM5JNu). Believe it or not, we're already halfway through 2024! So, how are you doing with your goals that you set at the beginning of the year? This is a great time to focus ev…

1
Retirement Questions That Baby Boomers Are Asking 17:26

4M ago17:26

17:26

Each generation is currently navigating a unique part of the retirement planning experience. Right now, the baby boomers are retiring every day at record numbers. This major life event comes with a handful of financial planning questions that every baby boomer should be asking, and today we’ll do our best to provide some answers. Here’s…

1
A Photographer's Streamlined Workflow: Part 3 52:20

5M ago52:20

52:20

Todd and Craig wrap up A Photographer's Streamlined Workflow with this episode. What happens after your last shoot of the day? What is your data transfer process? How do you organize your media and rename it? How do you get it to your editors? And finally, how do you get your final, edited media to your clients? To learn more about Spiro and the wo…

1
The Spiro Avenue Show #111 - Nick Marsh and MamaTron 1:06:40

5M ago1:06:40

1:06:40

Michigan State Freshman WR Nick Marsh and his mother, "MamaTron", make their Spiro Avenue debut to discuss why the four-star recruit chose Michigan State, his expectations for the 2024 season, thoughts on Head Coach Jonathan Smith, being let down by Mel Tucker, the origin of the nickname "MegaTron" and more!…

1
Owner Spotlight Series: Colleen Kydd - Three Palms Media 58:24

5M ago58:24

58:24

We love spotlighting and learning form other owners of Real Estate Visual Marketing companies. This week, we want you to meet Colleen Kydd, who co-owns Three Palms Media from the Ft. Myers, FL area. Colleen has an amazing story of how she and her husband started and continue to grow their business. Join us as we learn from others in our industry! B…

1
Spiro Avenue Show #110 - Frankie Fidler and Carson Cooper 56:23

5M ago56:23

56:23

Michigan State Basketball's recent addition Frankie Fidler makes his Spiro Avenue debut to discuss the transfer portal process, why he chose MSU, and what he can add to a promising Spartan roster. MSU Center Carson Cooper also joins to discuss the Spartans' tough loss to UNC in the NCAA Tournament last season, 2024-25 season expectations, and more!…

1
Don’t Make These Income Planning Mistakes 17:27

5M ago17:27

17:27

Are you planning for your retirement with the confidence that you're making all the right moves? In today's episode, we'll unveil the crucial income planning mistakes that could jeopardize your retirement and show you how to craft a financial plan that's built to last decades, not just years. One of the most challenging aspects of retirement is tra…

1
A Photographer's Streamlined Workflow: Part 2 1:00:24

5M ago1:00:24

1:00:24

Todd and Craig continue their discussion on a streamlined workflow to help make your shoot day efficient and profitable. To learn more about Spiro or to sign up for your free Spiro account, be sure to visit us at: http://spiro.media저자 Spiro

1
A Photographer's Streamlined Workflow 48:41

6M ago48:41

48:41

So how exactly does a photographer having a streamlined workflow have an impact on your business. WHAT could/should a streamlined workflow for a real estate photographer or videographer look like? Todd and Craig discuss a photographer's process, gear, and more that makes for an efficient, and profitable shoot day. Want to learn more about the Spiro…

1
How to be the CFO of Your Business 38:03

6M ago38:03

38:03

Financials. Accounting. Bookkeeping. Balancing. Budgets. It's not the most exciting aspect of running a business, and yet, maybe it is. The key to a successful real estate media business isn't necessarily how great of a photographer or videographer you are, but, understanding your numbers, profit margins, and how to maintain your financials is crit…

1
Growing Your Client Acquisition Effort 45:54

6M ago45:54

45:54

Craig and special guest Steve Musser, Director of Sales & Marketing at WOW Video Tours discuss ways to grow your client acquisition effort. Taking the first step is all you need to start building momentum. Interested in the books mentioned in this episode? Check out: "The Five Levels of Leadership" by John Maxwell The Five Love Languages" by Dr. Ga…

1
The Spiro Avenue Show 109 - Joe Cada 1:26:17

6M ago1:26:17

1:26:17

Professional Poker Player and 2009 World Series of Poker Main Event Winner Joe Cada joins Justin Spiro to discuss the game of poker, having dinner with the Staffords, his love of Michigan and Detroit sports, the Detroit Lions, Michigan Football, and more!저자 Justin Spiro

1
The Questions You Must Ask Your Financial Advisor 16:52

7M ago16:52

16:52

Have you ever wondered what questions to ask your financial advisor, or why those questions are crucial? In today’s episode, we’re tackling exactly that. We're discussing the vital questions that bring transparency and depth to your financial advisory relationship. It's about getting clarity on how advisors work, what they specialize in, and how th…

1
Winning Back Lost Clients 50:07

7M ago50:07

50:07

You've lost a client. Or multiple clients. It can feel like the end of the world. But IS it? Is there a chance you could win them back? Of COURSE there's a chance you could win them back. Todd and Craig discuss strategies and approaches in winning back the relationships you had with previous clients. You won't ever win them ALL back, but you can wi…

1
Unhappy Clients: The End of the World? 46:21

7M ago46:21

46:21

Every company has them, including ours: Unhappy Clients. Craig relates a story about an unhappy client he spoke with recently. Will you lose an unhappy client forever? Temporarily? Can you salvage the relationship and address the issue to the customers (and your) satisfaction? Is it the end of the world if (when) you have an unhappy client? Todd an…

1
Answering Real Estate Photographer Questions 40:43

7M ago40:43

40:43

Todd and Craig answer some real estate photographer and videographer business questions found on Facebook groups. It's a grab bag, a mystery box of topics this week. Listen in to find out more! Want to learn more about Spiro Software? Check it out at: http://spiro.media To learn more about how to use Spiro's automated video editing "Merge Fleet", c…

1
Patience Pays: The Power of Delayed Gratification 19:03

7M ago19:03

19:03

Sometimes it’s hard to make financial sacrifices when the reward might not be seen until several years in the future. Today we’ll talk about some of the situations where you might be inclined to take the immediate benefit, when you should really consider the delayed rewards. Here’s what we discuss in this episode: 0:00 – Intro 2:00 – 401k match 3:2…

1
Maximizing Your Time in Busy Season 52:49

7M ago52:49

52:49

The Spring Market is slowly creeping back for many of us in real estate photography and videography. That means we're busier working in our business, and have less time to work ON our business. So how do we best maximize our time to keep momentum going when you're shifting from business/sales development to shooting/editing/customer service? Todd a…

1
The Spiro Avenue Show #108 - Tom Shanahan 1:15:33

8M ago1:15:33

1:15:33

Award-winning Sportswriter and Author Tom Shanahan makes his Spiro Avenue Debut to tell the story of Former MSU Head Coach Duffy Daugherty and his impact on integrating African Americans into college football.저자 Justin Spiro

1
The Spiro Avenue Show #107- Tony Paul 1:31:29

8M ago1:31:29

1:31:29

Friend of the show and Detroit News Reporter Tony Paul joins Justin Spiro for his record-setting seventh appearance to preview the 2024 season for the Detroit Tigers, recap the Oakland Golden Grizzlies' remarkable upset vs. Kentucky in the NCAA Tournament, discuss whether Trey Townsend could transfer to Michigan State, and more!…

1
Owner Spotlight Series: Ryan Stevens - Real Home Pix 52:45

8M ago52:45

52:45

The Spiro Podcast is all about the business of Real Estate Media and Visual Marketing. We love having guests on that share their experiences with you, the listener! This week on this Owner Spotlight Series Episode of the Spiro Podcast, we welcome Ryan Stevens, owner of Real Home Pix in the Dallas/Ft. Worth market. As a former Realtor, Ryan shares h…

1
Retirement Planning Is Harder Than It Used To Be 22:41

8M ago22:41

22:41

Every generation likes to talk about how much harder things used to be when they were kids. Like all of the people who used to have to walk five miles to school, in the snow, uphill both ways. But they had at least one thing that was EASIER…and that was retirement planning. Let’s talk about why on today’s episode. Here’s what we discuss in this epi…

1
Carson Cooper Joins To Talk Win Vs. Minnesota, Preview Purdue 15:42

8M ago15:42

15:42

MSU Center Carson Cooper joins to discuss the Spartans' win vs. Minnesota, preview the Spartans' matchup vs. Purdue, and more!저자 Justin Spiro

1
Dissecting Michigan State Basketball with LSJ Columnist Graham Couch 53:55

8M ago53:55

53:55

Lansing State Journal Columnist Graham Couch joins Justin Spiro to discuss the Spartans' up-and-down 2023-24 season, a dramatic senior night vs. Northwestern, whether Tom Izzo made a mistake by not getting a center in the portal, if A.J. Hoggard can turn his season around, and more!저자 Justin Spiro

1
The Efficiency of Automated Video Editing through Spiro 44:57

8M ago44:57

44:57

WOW Video Tours Director of Training and Production, Ryan Lieurance, joins Craig on the podcast this week to talk about the mechanics of Spiro's "Merge Fleet", or automated video editing system. From training on how to use it, to how it can increase the efficiency of your real estate media business, we cover a cutting edge technology that has helpe…

1
The Spiro Avenue Show #106 - Kennedy Broadwell 2:04:41

9M ago2:04:41

2:04:41

Television Sports Reporter Kennedy Broadwell makes her second appearance on the Spiro Avenue Show to discuss the Detroit Lions' magical 2023 season, the team's offseason moves, and expectations for 2024. Kennedy also discusses her time at Woodward Sports Network and her interactions with Owner Chad Johnson.…

1
The Spiro Avenue Show #105 - Malik Hall and Carson Cooper 1:16:26

9M ago1:16:26

1:16:26

Michigan State Basketball's Malik Hall and Carson Cooper join the Spiro Avenue Show to discuss the current season, the current challenges the team is facing, Xavier Booker's role with the team, the criticism from the media, and more!저자 Justin Spiro

1
Owner Spotlight Series: Michael Burke - Inside Real Estate Photography 57:35

9M ago57:35

57:35

Special Guest Michael Burke of the Inside Real Estate Photography YouTube Channel, and owner of Burke MultiMedia, joins Todd & Craig for an Owner Spotlight Series episode. Michael shares his business story, lessons he's learned starting and growing both a Real Estate Media Business and a successful YouTube channel as well. YouTube Channel: https://…

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