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A bi-weekly advertising and public relations podcast featuring some of West Michigan's most knowledgeable professionals. Brought to you by GVSU PRSSA.
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PR Hangover
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Personal PR Tips and Understanding SEO w/ Heather Wilkinson
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We're back for 2021!PR Director and content writer for Pearl Lemon, Heather Wilkinson is a PR pro on the other side of the globe. She discusses everything about her job from her daily routine, SEO services, and the importance of writing skills. Heather lets listeners in on her personalized approach to PR and how incoming PR professionals can put th…
This week’s guest, Avery Jones, walks us through her time at Grand Valley State University. Currently, she serves as an account executive for GVPRSSA’s student run PR firm GrandPR. Avery discusses her challenges and rewarding moments being an AE, PR tools that have helped cultivate her into a stronger PR pro, and advice for listeners. In addition t…
Our guest, Carlos Alfonso, shares his journey into advertising/PR, his average work day, and some of his favorite moments in his career so far. In addition to his experiences, Carlos shares advice for students, internship advice, and how to follow your own path in your own time.In addition to Carlos, GrandPR's VP of Operations, Kayla Brown, sits do…
Sean O'Leary, of Susan Davis International, joins us to discuss his path to the communications industry and what he's found valuable along the way. From crisis communications, journalism, and technology, Sean shares his insights and advice for students. In addition to Sean, GVPRSSA's VP of Programming, Sam Stoddard, sits down with PR Hangover for "…
Event planner and PR pro Kelsi Horn joins us to talk about how her business has changed during the pandemic. From activism, advice to young PR professionals, and her own podcast, Kelsi shares her insights with us. In addition to Kelsi, GrandPR's CEO Lindsay Corwin sits down with us to talk about the opportunities in GVSU's Ad/PR program and her fav…
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PR Hangover, But Make It Advertising w/ Jennifer Meyer
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Programmatic Strategist Jennifer Meyer joins us to talk all things about her work at Havas Media and life in Chicago! From staying creative to advice for students, Jennifer shares her insight on being a young professional and staying up to date with advertising trends.We also sit down with Hannah Grant, GrandPR's firm editor, to discuss her positio…
Megan Bonelli of Franco joins us on PR Hangover to give all her tips and tricks to PR students. From getting involved in school to how to set yourself apart in an interview, listen to hear her insight and other agency-life related content.저자 GVSU PRSSA
To recap our journalist/PR panel last Thursday, I sat down with Marvis Herring to talk about connections, criticism, and being a young professional. Introducing our new segment, Meet the E-Board! Our first guest is Allison Canter, chapter president.저자 GVSU PRSSA
On this episode of PR Hangover, we sit down with graphic designer Corey Bricker. She talks a bit about working remotely, how to keep your creativity flowing, and design tips for communication.저자 GVSU PRSSA
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PR Hangover
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Relationship Building for PR Pros & Journalists with Bryce Huffman
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In this episode of PR Hangover, journalist Bryce Huffman explains the relationship between journalists and PR pros: the good, the bad, and how to understand one another. Listen as he shares how the two professionals can connect and help each other and his own journey to reporting.저자 GVSU PRSSA
This week we introduce our new host (Emma Nelson) while sitting down with our previous host, Sarah Dudinetz. Listen to Sarah share her advice for both PR and non PR students, recount her favorite PRSSA memories, and tell her story of connecting with Hamilton creator Lin-Manuel Miranda.저자 GVSU PRSSA
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Contemporary Legends of PR: James E. Lukaszewski featuring Dottie Barnes
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As part of our Contemporary Legends of PR series, I sat down with Dottie Barnes to discuss the life and work of James E. Lukaszewski. James specializes in crisis management, where he places a strong emphasis on changing management behavior.Dottie Barnes works as the Associate Director of News and as a public relations and journalism professor at Gr…
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Mental Health During COVID-19 with Dr. Adrienne Wallace and GV PRSSA
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Quarantine has been a difficult time full of adjustments for everyone, and students are no exception. Students Delaney MacKenzie, Lindsay Corwin, Allison Canter, and Samantha Brigham joined Dr. Adrienne Wallace and I to talk about how COVID-19 and quarantine are affecting the mental health of students.…
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Contemporary Legends of PR: Marilyn Laurie featuring Derek DeVries
30:48
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In honor of Earth Day, I recently sat down virtually with Derek DeVries to continue our Contemporary Legends series and learn more about Marilyn Laurie. Laurie was the first woman to do PR for a fortune 50 company, and played an influential role in the creation of Earth Day.Derek is the Director of Digital and Social Strategy at Lambert and Co., an…
This week, former PR Hangover host, Courtney Fogle, joined me for a virtual recording session. After graduating from Grand Valley State University last year, Courtney moved to Las Vegas and currently works for Ivory Star Productions in Public Relations and Marketing. Today, she "sat down" with me to talk about how young professionals can best commu…
It's no secret that students at Grand Valley State University students are up to great things, especially in our Advertising and PR program! Recently, Devon Yousif was named a Most Promising Multicultural Student by the American Advertising Federation. Listen to hear about her experience in New York City!…
저자 GVSU PRSSA
저자 GVSU PRSSA
저자 GVSU PRSSA
저자 GVSU PRSSA
저자 GVSU PRSSA
저자 GVSU PRSSA
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PR Hangover
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Marketing the World's Largest Christmas Store with Lori Libka
20:32
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Happy Holidays! Recently, I had the opportunity to sit down with Bronner's Communications Assistant, Lori Libka. Bronner's, the world's largest Christmas store, is a holiday staple for many in the Mid-Michigan area. Lori and I had the chance to talk about spending your promotional energy where your audience is, the lessons she's learned from compan…
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PRSSAIC International Conference with Evan Clark, Delaney Mackenzie, and Sofia Anderson
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12 GV PRSSA members traveled from Michigan to San Diego a few weeks ago for PRSSA's International Conference. Today, Evan Clark, Delaney Mackenzie, and Sofia Anderson shared their favorite memories, the biggest things that they learned, the recognition Grand Valley's chapter received, and advice for chapters considering attending next year's PRSSA …
In this episode of PR Hangover, I got to sit down with creative problem-solver Chris Koens- A Graphic Design, Marketing, and PR guy who wears a lot of different hats and has a lot of great advice. In addition to talking about his career, we we're able to chat about having imposter syndrome, why young professionals need to stick up for themselves, a…
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The Inside on Sports Communication with Bre'onna Raymo and Jessica Bishop
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In this week’s episode of PR Hangover, I got to sit down with Bre’onna Raymo, Group Sales Account Executive for the Grand Rapids Griffins, and Jessica Bishop, Season Ticket Sales Development Manager for the Grand Rapids Griffins. We were able to chat about why it’s helpful to remember client’s birthdays, anniversaries, or kid’s names, why bad inter…
Daltyn Terpstra, Assistant Marketing Manager at Eataly in Chicago, came back and visited her Alma Mater to speak to Grand Valley’s PRSSA chapter and chat with me over a podcast. Her and I got to chat about why it's vital for PR pros to ask questions, how influencer marketing is changing the professional landscape, and how we can help journalists do…
Listen to hear Bruce Reynolds, Corporate Communications Manager at Steelcase, discuss how the internal communications field is changing, the importance of a good story, and more.저자 GVSU PRSSA
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Special Edition: 'Raid Area 51' and social media marketing
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Are you as intrigued by the 'Raid Area 51: They can't stop all of us!' Facebook event and social media trend as I am? Listen to hear me chat with Ben Risinger, a digital marketing pro and GVSU adjunct professor, chat about the event, why brands have decided to latch onto it, and the advantages or disadvantages of brands associating with an event th…
The Grand Valley PRSSA Chapter has big plans for the 2019-2020 year! In this episode, GV PRSSA executive board members Delaney MacKenzie, Teagan Epley, Sophia Anderson, Emily Gagnon, and I get to chat about the exciting things coming our way, including agency tours, the PRSSA International Conference, and more.…
Did you know the Broadway Industry brings in more money than all professional sports teams in the New York area? Chelsea Nachman and Molly Barnett, the dynamic Press Agent duo behind Grapevine Public Relations, speak about what theatrical public relations is, controlling the narrative of a Broadway show, and how Hamilton changed the industry.To see…
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PR Hangover
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PR in the Summer featuring Courtney Fogle & Sarah Dudinetz
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In this episode of PR Hangover, our outgoing and incoming podcast directors discuss keeping up with PR in the summer! Courtney Fogle and Sarah Dudinetz share helpful tips for staying in tune with PR skills outside of the classroom.저자 GVSU PRSSA
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PR Hangover
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Brands Taking Stands featuring Kim Bode from 8THIRTYFOUR
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Kim Bode, Principal of 8THIRTYFOUR, is no stranger to taking a stand. In this episode of PR Hangover, Kim shares her thoughts on juggling political stances in the work force and how companies can be advocates for their beliefs. To learn more about 8THIRTYFOUR, visit 834design.com저자 GVSU PRSSA
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Does PR Need PR? Featuring Richard Benson from Releasd
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PR Hangover meets the UK! Richard Benson, CEO of Releasd, shares the findings from his report detailing the lack of understanding executives have for public relations. He discusses the reasoning behind this problem, how PR professionals can better communicate their value, and gives advice for young professionals. View the full report at www.releasd…
The working world can be intimidating, but it's important to go forward with experience and confidence! In this episode of PR Hangover, former PR Hangover Podcast Director, Courtney Fogle talks about her next steps, her experience as podcast director, and her top tips to starting professional life strong.To view the Show Notes for this episode, vis…
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Writing & Music Promotion: Finding Your Niche featuring Andi Coulter
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Andi Coulter shares snippets from the highs and lows of her career in the music industry. This episode of PR Hangover focuses on trends in music promotion, gender roles in the industry, and how writing contributes to storytelling for music clients. To view the show notes for PR Hangover, visit gvprssa.com…
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A Publicist, a Media Personality, and a Podcast Host Walk Into a Bar...
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The music industry is fast-paced and relationship-based, especially behind the scenes. In this episode of PR Hangover, two guests sit down to discuss all things music, including their daily work in the industry, current trends, and their opinions on Ultra Music Festival. Christian Hoffer is a media personality from iHeartMedia West Michigan and Sea…
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Current Trends in SEO featuring Jason Dodge from BlackTruck Media + Marketing
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Jason Dodge is a digital marketing professional in Grand Rapids, MI. His company, BlackTruck Media + Marketing, is known for their expertise in SEO, PPC, and analytics. In this episode of PR Hangover, Jason discusses current trends in SEO and its future implications on digital marketing.For more information about BlackTruck, visit blacktruckmedia.c…
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Contemporary Legends of PR: Betsy Plank featuring Adrienne Wallace
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Contemporary Legends of Public Relations is a self-published book written by GVSU's 2005 School of Communications students that highlights influential professionals in the field. In honor of 4/4 - Betsy Plank Day - we're launching this podcast series to show support to the PR professionals that made an impact on the profession. This episode feature…
GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 8 features Emily Gagnon, GrandPR's next CEO! Emily is an Advertising and Public Relations major with experience in leadership positions within PRSSA. She works closely with alumni in order to seep our program thriving,…
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Adulting: From Student to Professional featuring Taylor Fleck from Our Full Attention
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From the classroom to the office - and everything in between. Taylor Fleck from Our Full Attention speaks to her experience transitioning from GVSU's Advertising & Public Relations program into her career as a young professional. She discusses mental health, company culture, networking, and finding a job in an integrated field. To view the Show Not…
GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 7 features Kelly Darcy, a 2017 graduate who actually started this very podcast! Kelly shares her experience with leadership in PRSSA, why students should get involved, and the skills she developed that shaped her profe…
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GrandPR Mini Series: Episode 6 featuring Victoria Walenga
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GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 6 features Victoria Walenga, a 2017 graduate from GVSU's Communications Program. She minored in Advertising & Public Relations and was involved in both PRSSA and GrandPR to gain more experience in the field and set her…
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Google Analytics & Clients: Breaking Down the Metrics featuring Adrienne Wallace & Derek DeVries
36:48
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This episode of PR Hangover features GV PRSSA's public relations power couple. Adrienne Wallace from BlackTruck Media & Marketing and Derek DeVries from Lambert talk all things Google Analytics, including how to break down the metrics in a way your client will understand. To view the Show Notes for this episode, visit our website at gvprssa.comTo l…
GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 5 features Stephanie Rice, a 2011 graduate from GVSU's Advertising & Public Relations program. Stephanie shares stories about her experience in PRSSA & GrandPR and sends her praise for GrandPR's success. An open-house …
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Working In the Corporate World featuring Brooke Rosier from Amway
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When entering the workforce, company culture should be at the top of your priority list. In this episode of PR Hangover, Brooke Rosier talks about her journey to working in-house and how she knew she'd be able to thrive in a corporate environment. To view the Show Notes for this episode, visit gvprssa.com…
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GrandPR Mini Podcast Series: Episode 4 featuring Bri Olson
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GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 4 features Bri Olson, a 2018 graduate from GVSU's Advertising & Public Relations program. Bri focuses her podcast episode on how GrandPR and PRSSA shaped her into the young professional we know and love. An open-house …
When asked what it's like doing public relations in Las Vegas, she says "It's the best!" Alissa Kelly from PR Plus, a boutique PR agency, focuses her time on entertainment-based clients. Alissa shares insights from her work with some favorite clients - Carlos Santana and the Hard Rock Cafe, Top Golf, Terry Fator, Imagine Dragons - to name a few. Wa…
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GrandPR Mini Podcast Series: Episode 3 featuring Kristina Green & Elle O'Hara
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GrandPR is turning 10! Enjoy this mini podcast series featuring alumni of GV PRSSA's nationally affiliated student-run firm.Episode 3 features Kristina Green, a 2012 graduate, and Elle O'Hara, a 2016 graduate, from GVSU's Advertising & Public Relations program. Kristina and Elle talk about their experience in PRSSA, GrandPR, and networking. Their b…
