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Welcome to the Ten Golden Rules Internet Marketing for Law Firms Podcast. Join host Jay Berkowitz on an innovative journey through the world of digital marketing for the legal industry. With his expertise and passion, and world-class guests, Jay empowers legal professionals to thrive in the digital age. Explore topics like Search Engine Optimization, Google advertising, Artificial intelligence, intake strategies, content marketing, and social media strategies. Jay’s practical advice and indu ...
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Welcome back to the continuation of our webinar discussion with our panel of astute guests: Adam Rossen, Craig Goldenfarb, and Ken Hardison, with your host Jay Berkowitz. In part 2 Adam Rossen shares a candid look back at his journey from a partnership stagnated by the absence of strategic marketing to a thriving business bolstered by engaging with…
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We’re delving into the value of masterminds with 3 leading experts PILMMA’s Ken Hardison, Craig Goldenfarb and Adam Rossen, with your host Jay Berkowitz. This podcast shares the audio recording from our live streaming webinar, we have a 2-part episode the next 2 weeks with all stars from the legal mastermind community. Craig Goldenfarb shares his j…
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Welcoming the incredible Jennifer Gillman. Jennifer is an attorney who is finding a great fit for partners of firms looking to relocate. She is also a master relationship builder, networker and rainmaker - and she shares her top strategies! We unpacked the secrets to successful network building and explored how Jennifer started her recruiting firm …
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Bringing you into the high-tech world of legal marketing with your host, Jay Berkowitz and our esteemed guest, Joe Ruotolo from Intaker. We're zeroing in on how cutting-edge chatbot technology is revolutionizing client intake for law firms and why adapting to AI is no longer optional but essential for staying competitive. Now, let's jump into the w…
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This is a classic podcast from the Ten Golden Rules Vault. On deck, we have the eloquent Gary Vaynerchuk. Meet the world-famous internet marketing guru when he still worked in his father’s wine store. Then, we're turning up the volume with Mike Shinoda of Linkin Park, this is a real rock star (not the cliche kind of rockstar) and he had a sense of …
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We just wrapped up an incredible session with Kevin Chern, recovering attorney, the mastermind behind turning law firms into high-volume powerhouses. Kevin shared his journey from crafting a national virtual law firm to advising businesses on smart growth without compromising life goals. He emphasized the significance of non-branded third-party lea…
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Today, we Crack the Code - the secret code for ranking in the Top 3 of Google Screened Local Service Ads (LSAs). We'll reveal strategies used to generate cases for successful firms like Scott Leaser and Steven Goldstein and we’ll share the 6 key factors that will influence your rankings. Also, you’ll learn about new speakers added for our upcoming …
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Welcome Darron Stewart and Kevin Moran of Stewart and Stewart as they unpacked some serious strategies behind digital marketing and law firm growth. Listen as Jay and his guests delve into how they have spiked growth through innovative marketing, maintaining a leading intake department, and seizing the power of reviews and video content. Also shari…
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In this week’s episode, Jay Berkowitz and Kerri Coby White, Author of The Law Firm Growth Machine, discuss law firm growth strategies and some of the top challenges and solutions for Law Firms today. They cover the importance of learning from other industries, legal marketing strategies, and how to take advantage of Google’s products - Google Maps,…
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We’re seeing more and more of the most successful firms in the world implementing the Entrepreneurial Operating System (EOS). EOS provides a complete set of simple concepts and practical tools that include a trifecta of VISION, TRACTION®, and LEADERSHIP strategies. This episode covers it all! Join your host, Jay Berkowitz, as he talks with $200 Mil…
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This episode is all about marketing and how your law firm can benefit from a killer strategy! Join your host, Jay Berkowitz, as he interviews Law Tigers Senior Vice President of Growth & Business Development, Dave Thomas, live from the 2024 National Trial Lawyers Summit. Tune in to learn how Dave helped Law Tigers’ business excel by niching down, t…
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Today’s episode is one for the record books! The famous Tennessee Attorney and TikTok personality, Kevin C. Kennedy, joins Jay Berkowitz, podcast host and founder of Ten Golden Rules, live from the 2024 National Trial Lawyers Summit in Miami, Florida. Kevin has countless stories and lessons for you in this episode, and he shares the secrets to his …
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Join your host Jay Berkowitz as he sits down with Josh Hostilo, Product Owner for Lead Docket at Filevine, to discuss the benefits of utilizing a case management system at your law firm. Tune in as Josh uncovers Lead Docket’s riveting technology and the importance of tracking metrics. Plus, he shares exactly how he tripled a law firm’s revenue and …
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In this week’s episode, Jay Berkowitz and Ike Nwachukwu recap our recent webinar, discussing all the key information on how to triple your success by getting your law firm marketing right! They’ll cover all things marketing, including how to optimize your Google Business Profile to maximize performance, and land in the top 3. Plus, Jay shares the S…
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In this episode, Jay Berkowitz interviews the Founder and CEO of Acting Executives, and co-founder of Client Chat Live, Jon Cumberworth. Jon shares his background in the legal space and his experience working with over 650 law firms throughout the U.S. and Canada. He also discusses his transition to working with Acting Executives and his current ro…
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Get ahead of your Law Firm Finances!! In this episode, host Jay Berkowitz is joined by financial expert Leah Miller, Founder of LNM Financial Services, to discuss the importance of managing your law firm's finances through successful best practices. Uncover the most common financial mistakes you can make at your law firm, the top 3 core principles …
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In this episode, Jason Melton, a Florida-based personal injury lawyer and Founder of legal outsource company Regents Remote shares insights from his challenging legal career. He discusses the power of mastermind problem-solving and offers strategies for legal and entrepreneurial success in a conversation with host, Jay Berkowitz. Whether you’re nav…
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This episode is PACKED with everything you need to know to get your law firm's tech on the cutting-edge. Join one of the world's leading law firm technology and case management software experts, Patrice Gimenez in this fun, lively conversation with our host Jay Berkowitz. Dive deep into the best tools for case management, the best strategies for la…
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In this episode, Ten Golden Rules Founder, Jay Berkowitz, is joined by team members Alyssa and Ike to discuss how to build your 2024 business and marketing plan for Law Firms. Get a head start on a successful 2024, including how to set S.M.A.R.T. business goals, how to develop strategies to implement your plan, the importance of conversion tracking…
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In this episode, host Jay Berkowitz chats with Daya Naef, who specializes in coaching law firms after 16 years of practicing in construction law and litigation. Naef brings a wealth of knowledge and real-world experience as a former attorney, sharing insight on how to build your ideal practice and book of business while preventing burnout. They dis…
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This podcast episode features a discussion between Jay Berkowitz and guest, Michael Coopersmith from Integrated Technology Systems, about Law Firm technology best practices and cybersecurity. Michael, an IT veteran in the legal sector, shares his experience and how it has evolved from simply keeping technologies running to securing them from ransom…
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In this episode, host Jay Berkowitz sits down with Law Firm Alchemy Founder, Charley Mann, to discuss a half-million-dollar referral roadmap for core-values-driven law firm owners. Tune in to discover the the most clever referral building concepts, how to expand your network and build referral partnerships, and a guide to mastering your email and p…
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Does your law firm have clear, defined goals for the next year and the next quarter? In this episode, host Jay Berkowitz sits down with the mastermind behind Elevate Business Coaching, Dominic Grew. Nominated as a top-five finalist in the Massachusetts Lawyers Weekly rankings in the Business Development Coach category, Dominic shares valuable strat…
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“Love your team, love your people, and demand high performance,” a motto that leadership expert, Bill Biggs, stands by. In this episode, join host Jay Berkowitz for an action-packed conversation with special guest, Bill Biggs, as they discuss strategies for increasing case value through organizational design. Uncover the secret formula to assemblin…
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Have you noticed the increasing buzz for artificial intelligence (Ai)? In this episode, join host Jay Berkowitz in a fascinating conversation with Filevine’s head legal futurist, Dr. Cain Elliot. Discover the incredible Ai tools that can supercharge personal productivity, and gain valuable insights into the innovative law firm productivity products…
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Join your host Jay Berkowitz and a panel of legal technology experts, including Patrice Gimenez, CRM and case management expert, Eric Baum, founder of Parrot, a company that uses Artificial Intelligence for court reporting and other legal tasks, Amir Sachs, a cyber security expert who protects websites from hackers, Ken Causey, with Longest Tail Ai…
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Special guest Adam Boyd joins our host Jay Berkowitz. Get ready to dive into an insightful discussion about the intake process in a law firm. How to “win more clients… to bring in more cash… to grow their firm… to build a business…to stop being the product.”. Timestamps: 2:17 Increased customer acquisition, successful system; company sold. 3:21 Und…
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Your hosts Jay Berkowitz, Alyssa Myles, and Ike Nwachukwu discuss the secret algorithm to getting in the Top 3 of Google Screened - Local Service Ads (LSAs). Discover what you really need to do to get into the Top 3, what do if you’ve fallen out of the Top 3, the required cadence for Google reviews, and the best bidding strategies for maximum resul…
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Join our host Jay Berkowitz as he sits down with intake conversion expert Chris Mullins and discover the world’s best strategies to optimize your law firm’s intake and conversion techniques. Get ready to take notes (and share with your intake team) as you get tips to improve your legal sales techniques, to employ the use of empathy, and call-answer…
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In this episode, your host Jay Berkowitz sits down with law firm business coach John McCarthy to uncover the secrets of managing a law firm to increase profits. Discover the lifestyle that developed John’s disciplined mindset, his path in the British Military that led him to become a successful business coach, and astounding case studies that show …
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Join a world-class SEO expert Joe Graisbery as he sits down with our host Jay Berkowitz to discuss all things content marketing. Joe also shares his weight loss journey and the steps he took that led him to drop an astonishing 50 pounds! Joe dives deep into the world of search engine-optimized content, how he created SEO Content Hero, the best new …
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In this episode, we uncover all the secrets that have taken solo PI attorney, Bryan Garrett, from 5-6 car accident cases a month to over 45 cases a month using Local Service Ads (Google Screened), SEO and social media. Join our host Jay Berkowitz, Founder of internet marketing firm Ten Golden Rules, as he breaks down the strategies and best practic…
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In this episode we sit down with Master Rainmaker - attorney Howard Rubin, who has built his business at the law firm Goetz Fitzpatrick LLP through relationship strategies. Join our host, Jay Berkowitz, as he sits down with Mr. Rubin, to explore his secrets for “rainmaking”. According to the Merriam-Webster dictionary, a Rainmaker is a person (such…
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In this Episode we review the Top Ten Hottest Technology Tips for Attorneys. We dive into the capabilities of popular Artificial Intelligence (ai) tools such as Chat GPT, Lawdroid, HarveyAI, and CaseTextAI, we tackle the latest strategies for optimizing Local Service Ads and Google Maps and take a deep dive into the changing world of SEO optimizati…
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Your hosts Jay Berkowitz, Jenna Ehrhardt and Ike Nwachukwu break down advice from our allstar Artificial Intelligence panel to bring you an engaging FAQ on the latest Ai trends for law marketing. Hosts share brilliance from experts Tom Martin, attorney and Founder of Law Droid, an Ai company that handles legal work for you; Carolyn Elefant, an atto…
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Get ready for a thought-provoking session as Jay Berkowitz delves into the world of legal innovation with Tom Martin, founder of LawDroid. In this episode, Martin, a lawyer, author, and visionary entrepreneur, opens up about his early experiences in various legal domains and how they uniquely position him to understand the pain points of legal prac…
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In this episode we visit the Google Zoo to understand Google's major algorithm updates, inspired by animals and acronyms. From Panda and Penguin to Cheetah the Ten Golden Rules team will help you understand the changes and how to use this information to improve your Google rankings. About Jay Berkowitz: Jay Berkowitz is a digital marketing strategi…
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InternetMarketingClub.org is the place for Internet Marketers to learn and network together. The Club holds weekly Wednesday Webinars and is a resource for a variety of Internet Marketing topics. It is celebrating its 1,000th member with this video, including members from all around the world. To join and for more information visit: http://www.inte…
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Episode 49 – Live Call with Speakers for the SFIMA Summit May 14th in Ft. Lauderdale www.sfimasummit.com. Meet internet marketing Rock Stars including Google’s Albert Chen, Mitch Joel, Author Six Pixel of Separation, Craig Agranoff, Founder of WorstPizza, Shawn Rorick, Author / Past Director of Marketing – Cirque du Soleil, Murray Izenwasser, Mike …
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Jay Berkowitz and prominent Twitter Rock Stars Warren Whitlock, Gail Goodwin and @Iconic88 discuss personal branding from “Twitter Rock Stars,” how to get started with Twitter, how to create winning Twitter profiles, top Twitter applications, Twitter lingo, how to measure and track results, examples of business success stories, “the 3 E’s of social…
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Meet Posterous Co-Founder Sachin Agarwal, Optimizing Video for the Search Engines, 10 Top Twitter Stories, Web 2010: Discover the 10 Trends Defining Your Business Future, Micro Communications, Mission Pie, ‘The Girl with the Golden Disk’. Call in line 206-888-6606 Ten Golden Rules Internet Marketing Podcast Episode 47 – Posterous Co-Founder Sachin …
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Episode 45 – Part 2 of our conversation with Mitch Joel Author Six Pixels of Separation, Strategies for site moves and 301 ReDirects, Personal Branding, Mind Mapping, Website Design Tips, Blog or Podcast of the Week, Inbound Marketing, Talk Show Tips, Dealing with Digital Overload, Digital Security, Information Overload Song-of-the-Week David Usher…
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Episode 44 – New InternetMarketingClub.Org, Six Pixels of Separation with Mitch Joel, IWearYourShirt.com, How to become a Marketing Consultant, Song-of-the-Week Liberty Jones from the Shakes. Special GoToMeeting Offer 45 Days Free with code GOLDEN, Call in line 206-888-6606 00:01 Tim Ferris Promo 00:15 TGR intro 01:01 IWearYourShirt.com 12:15 TGR B…
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Episode 43 – How to Walk on Fire, Lessons from Anthony Robbins, Lawsuits on Twitter, Free Press Releases, Affiliate Scams, Entrepreneur and DishyMix Podcaster Susan Bratton, Social Media Security Tip, Are Blogs Social Media?, Best Practices for Search Engine Alt Tags and Page Names, Blidgets, Widgetbox, Special GoToMeeting Offer 45 Days Free with c…
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Episode 42 – Amazing Australia with Lee Hopkins and Iconic88, we discuss Twitter Tools including TweetDeck, Bit.lt, HelloTxt.com, TweetDeck, Seesmic DeskTop , HootSuite, ow.ly, Tweetlater how to Sell Social Media to the CEO, Best practices for friending in Facebook, LinkedIn and Twitter, Tips for Link Building, Calls from Josh Braaten, Trey Richard…
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Ten Strategies to Manage a Successful Affiliate Program, Internet News Ping, Google Wave, Facebook Usernames, an amazing Commissioner Podcast of the Week, K7.Net, GoToMeeting, Callers @ColderIce, @ShashiB, @RealtyLee, @RichardStanton, @MariSmith, @RohithBhargava, @WarrenCorpus, Eric Wolf from The Art of Storytelling for Children on 3 Types of Enter…
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Episode 40. 10 Golden Rules Internet Marketing Podcast Community wins a SOFIE AWARD for Best Use of New and Emerging Media, The World’s First Quantcast? Featuring a conversation with Richard Binhammer from Dell Computers, Leading Edge Social Media Customer Service, Twitter Search, Blog Monitoring, The 3 E’s of Social Media, Calls from Social Media …
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Join your host Jay Berkowitz, CEO of TenGoldenRules.com and an all-star internet marketing panel including web semantics expert Richard Stanton, CEO of Bintro.com, Facebook Goddess Mari Smith, Rohit Bhargava, author of, “Personality Not Included” discusses Mystery, web coach Jim Kukral discusses mobile web, David McInnis, founder of PR Web and Peop…
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Episode 38 Internet Superstars Month Continues as we sit down with Twitter Superstar Chris Brogan, How to select your Internet Guru, Joke-of-the-Week is back, Google Chrome 3D browsing, Ratings and Reviews, Back-up Solutions, nephews Micheal and Philip, Guy Kawasaki, Rubin Quinones, Ann Taylor, Song-of-the-Week Beat Goes On featuring Madonna, Kanye…
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How to generate FREE traffic from Search Engine Optimization, Create a FREE Offer or Unique Value Proposition (UVP), How to Measure the cost to acquire a Lead, Tools to Learn from your Competition, Improve conversion performance with Google Optimizer, the ten top reasons for using eNewsletters, how to create a virtual sales force with affiliate mar…
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