Private Medical physicians Dr. Natalie Walsh and Dr. Tatiana Ivan. Dr. Michelle Cardel, an obesity and nutrition scientist, registered dietitian, and the Head of Clinical Research & Nutrition at WeightWatchers. In this interview, she uncovers misconceptions about weight loss, including the truth about GLP-1 inhibitors, most commonly known under bra…

Private Medical physicians Dr. Jordan Shlain and Dr. Natalie Walsh are joined by Raja Dhir, co-founder and co-CEO of Seed Health, a microbiome science company pioneering innovations in probiotics and living medicines. Dhir discusses the future of the microbiome’s role in preventive medicine, the truth about how to have a healthy gut, and the bacter…

Private Medical physicians Dr. Jordan Shlain and Dr. Justin Lotfi are joined by Dr. Jud Brewer, professor at the Schools of Public Health & Medicine at Brown University, and author of the best-selling book Unwinding Anxiety. He is also the creator of the step-by-step program for the app of the same name. As an expert in mindfulness training for add…

Private Medical physicians Dr. Jordan Shlain and Dr. Hadi Halazun are joined by Dr. Josh Woolley, the Director of UCSF’s Translational Psychedelic Research (TrPR) Program. Dr. Woolley discusses the program’s work to understand how psilocybin and related compounds impact the brain and other organ systems to treat depression, trauma, and other ailmen…

Private Medical physicians Dr. Jordan Shlain and Dr. Justin Lotfi are joined by Dr. Jay Sanguinetti, assistant professor at Center for Consciousness Studies at the University of Arizona. Dr. Sanguinetti tells us how to gain more control over your brain state, whether or not there’s a shortcut to being more mindful, and the concept of meditating any…

Private Medical physicians Dr. Jordan Shlain and Dr. Kellen Glinder are joined by Dr. Jamshid Ghajar, the board certified neurosurgeon known for founding the Brain Trauma Foundation and NeuroSync and its EyeSync AR/VR technology, which is revolutionizing the way we measure attention, learning, and performance. The doctors discuss prediction timing,…

Private Medical physicians Dr. Jordan Shlain and Dr. Sarah Greene are joined by Nora LaTorre, CEO of Eat Real, a nonprofit that’s expanding access to healthier and greener meals in schools. By 2025, Eat Real is on track to shift $1 billion of school food purchasing power to solve the root cause of the health crisis facing children. The doctors disc…

Private Medical physicians Dr. Jordan Shlain and Dr. Hela Barhoush are joined by David Light, founder and CEO of Valisure. Started to investigate batch variability in pharmaceuticals, the independent lab has found carcinogens in brand name drugs like Zantac, aerosols like antiperspirants and dry shampoo, and other everyday products. The doctors dis…

Private Medical physicians Dr. Jordan Shlain and Dr. Natalie Walsh are joined by Dr. Marion Nestle, professor emeritus of nutrition, food studies and public health at New York University and the author of a dozen books on nutrition, including the award winning What to Eat, Food Politics. The doctors discuss fighting the profit-driven food industry …

Private Medical physicians Dr. Jordan Shlain and Dr. Hadi Halazun are joined by Dr. Eric Verdin, the president and CEO of the Buck Institute for Research on aging. The doctors discuss biological age vs. chronological age, the science of aging cells and its role in chronic disease, and Dr. Verdin’s optimism for our ability to live healthy lives to a…

Private Medical physicians Dr. Jordan Shlain, Dr. Natalie Walsh, and Dr. Hadi Halazun are joined by Dr. Amy Kruse, general partner of Prime Movers Lab, where she leads their life sciences investments. They discuss what constitutes good sleep hygiene, how to engineer our sleep as we age, and the new neuroscience therapeutics toolkit that taps into o…

Private Medical physicians Dr. Jordan Shlain, Dr. Hadi Halazun and Dr. Natalie Walsh are joined by Dr. Charles Brenner, the Alfred E. Mann Family Foundation Chair in Diabetes and Cancer Metabolism at City of Hope National Medical Center. They discuss the role of the popular longevity coenzyme nicotinamide adenine dinucleotide, NAD, and how it maint…

Private Medical physicians Dr. Jordan Shlain, Dr. Natalie Walsh, and Dr. Hadi Halazun are joined by Dr. Robert Waldinger, professor of psychiatry at Harvard Medical School and director of the Harvard Study for Adult Development. The doctors discuss how longevity is determined by the quality of your relationships, what we’re learning about digital c…

Private Medical physicians Dr. Jordan Shlain and Dr. Todd Spector are joined by four fitness professionals to discuss building a personalized exercise and lifestyle plan, rooting long-term health in a daily movement practice. Our guests Dr. Phil Wagner, Sparta Science CEO; Dr. Rowan Paul, sports medicine physician; Brian Hannah, founder of Thrive M…

Well, it’s that time of year where everyone seems to be doing what they can to wrap up projects and get ready for the holidays. It’s also the time when the Inside PR crew gazes into the into the proverbial communications crystal ball with our prognostications … OK, it’s not that dramatic, really. But Gini, Joe and I do talk about three of the trend…

Can you believe it’s mid-December and another year is almost done? That can only mean one thing … it’s time for our annual episode where we gaze into the proverbial communications crystal ball … OK, it’s not that dramatic, really. But Gini, Joe and I do talk about three of the trends we’ll be watching over the next 12 months: Natural language gener…

Private Medical New York-based pediatrician Dr. Kelly Fradin is joined by early childhood mental health expert Dr. Helen Egger. Dr. Egger is the co-founder and chief medical and scientific officer at Little Otter, which provides online mental health care to families and children. The doctors discuss the topics of pandemic fatigue, taking a family a…

Communications, by its very nature, is an industry full of thinkers. The work that we do is often the same across disciplines—and other work is unique to every one of us. The work that is unique is our intellectual property, yet it’s pretty rare that we spend our resources on protecting it. On this episode, we talk about what that might look like f…

For our newest series, Longevity; The Gurus, The Science, and the Pursuit of the Truth, we’ll be exploring how we can live longer, healthier lives. In this episode, Private Medical founder Dr. Jordan Shlain is joined by Dr. Emeran Mayer, distinguished professor at UCLA and author of The Gut-Immune Connection. They discuss how a plant-based diet tra…

Private Medical Silicon Valley-based pediatrician, Dr. Erika Drazan, is joined by Dr. Kari Nadeau, the Naddisy Foundation Endowed Professor of Medicine and Pediatrics and the Director of the Sean N. Parker Center for Allergy and Asthma Research at Stanford University. For more than 30 years, Dr. Nadeau has focused on how environmental and immune/ge…

In the wake of Facebook’s bad news month, we discuss the communications challenges the company faces. A blip? Or a step on an irreversible path toward becoming the new MySpace? The necessary impetus to increased regulation? And would a company with an army of lobbyists ever see a regulatory regime that actually curbs its freedom of action in any me…

In the wake of Facebook’s bad news month, we discuss the communications challenges the company faces. A blip? Or a step on an irreversible path toward becoming the new MySpace? The necessary impetus to increased regulation? And would a company with an army of lobbyists ever see a regulatory regime that actually curbs its freedom of action in any me…

Private Medical New York-based pediatrician Dr. Kelly Fradin is joined by Melinda Wenner Moyer, contributing editor at Scientific American, and a faculty member in the Science, Health & Environmental Reporting program at NYU’s Arthur L. Carter Journalism Institute. Her recent book, How to Raise Kids Who Aren’t Assholes, takes a scientific approach …

Have your web analytics changed in recent years? That is, despite your best efforts, has your organic traffic gone down? What about SEO for blog posts? Or engagement on social media? Maybe digital media has become even more of a pay-to-play landscape than ever and platforms are expecting a higher price from organizations in order for them to achiev…

Have you noticed your brand is no longer getting the type of engagement on organic social media? How about ranking for search or interactions when you publish new content on your website or blog? Perhaps the digital world has become even more pay-to-play and is expecting a higher price from organizations in order for them to achieve decent business…

Ae talk about the PR Writer’s Code of Conduct and ethical communications. An evergreen topic. The post Inside PR 553: Ethically, Legally, Responsibly appeared first on FIR Podcast Network.

Private Medical Los Angeles-based pediatrician Dr. Sarah Greene is joined by Emily Oster, an economist at Brown University and author of the New York Times bestselling book The Family Firm: A Data-Driven Guide to Better Decision Making in the Early School Years. They discuss back-to-school amidst the challenges of the Delta variant, how to create a…

It’s fall and there’s always a hint of excitement in the air. At least it should be. But so many people still have questions about what their work situation will be like. And companies are grappling with policies around going back to the office, staying remote or some sort of hybrid compromise. How will you communicate your decision to your team? O…

It’s fall—well, almost—and there’s a hint of excitement in the air. At least it feels like there should be! Kids are going back to school. College and universities are offering more in-person classes. And people are getting revved up for the busiest season of the year. But are you ready to go back to the office or would you prefer to work remotely …

On episode 551 of Inside PR, Gini Dietrich, Martin Waxman, and Joe Thornley do a special recording for the Earned Media Mastery Summit with Agility PR Solutions. They discuss the future of the PR industry—exciting things to come, as well as the challenges young professionals will face as they grow in their careers. Listen to this episode to learn: …

Private Medical Los Angeles-based pediatrician Dr. Sarah Greene is joined by Dr. David Skaggs, the co-director of the Spine Center and the Director of Pediatric Orthopedics at Cedars Sinai, to explore how COVID has affected kids’ bodies. The doctors discuss the rising cases of back pain in teens, over-use injuries when returning to sports, and choo…

Private Medical Silicon Valley-based pediatrician Dr. Kellen Glinder is joined by Dr. Grant Lipman, a Clinical Professor of Emergency Medicine at Stanford University and co-founder of the app, Global Outdoor Emergency Support, to discuss how to empower kids in the wilderness. From hiking to camping, skiing to sailing, they explore how to get kids m…

On this bi-weekly episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss the plumbing of the internet, from Feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt. These are things we all take for granted, sort of like the sewer beneath …

On this bi-weekly episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss the plumbing of the internet, from Feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt. These are things we all take for granted, sort of like the sewer beneath …

Private Medical New York-based pediatrician Dr. Kelly Fradin is joined by Dr. Uma Naidoo, a nutritional psychiatrist and author of This Is Your Brain on Food, to explore how food can affect our overall mental health. The doctors discuss “feeding your bugs,” why breakfast for dinner can help with sleep, and how food labels can easily trick us.…

Look. Most communications professionals have the best intentions and behave in an honest and ethical way. But there are some less than scrupulous PR fooks whose approach and choices reflect badly on the industry. Now, it’s not just communicators who are guilty of this. Certain journalists, media outlets, bloggers and influencers are also not as hon…

OK. Before you get defensive, I want make something clear right from the start: We are NOT saying all PR people are evil. Far from it. In fact, most of us are simply trying to do the best jobs we can for our organizations or clients and behave in an honest and ethical manner. But let’s just say, there are some less than scrupulous individuals and c…

Once they’ve tasted freedom, it’s hard to take that away. It’s not what I want as an employer; it’s what you want as an employee. Has your boss told you that you have to return to the office fill time? Part-time? Have they talked about flex work? Or even held out the prospect of working remotely on an ongoing basis? And how do you feel about this? …

On this week’s episode of Inside PR, Joe Thornley, Martin Waxman, and I discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit. Before you get into the tools, though, we have an important reminder: it’s not about the tools. It’s about whether or not you’ll actually use them. It’s easy for us to discuss our favo…

On this week’s episode of Inside PR, Joe Thornley, Martin Waxman, and I discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit. Before you get into the tools, though, we have an important reminder: it’s not about the tools. It’s about whether or not you’ll actually use them. It’s easy for us to discuss our favo…

Well, it’s been a while since you heard from us … And I wanted to let you know that after a hiatus of around 20 months—and all the things that have happened between then and now—Gini Dietrich, Joe Thornley and I are back recording Inside PR. Why? To be honest we missed talking with each other about what’s new about PR, social media and digital mark…

Hello … Helloooo … Check 1, 2 … Is this thing on? OK, cliches aside, I’m happy to report that after a hiatus of around 20 months and all the things that have happened between then and now, Gini Dietrich, Joe Thornley and I are back recording Inside PR. Why? To be honest we missed talking with each other about what’s new in PR, social media and digi…

Summer vacation is over – and it’s time to fire up the Inside PR podcast. The post Inside PR 545: Autumn Intent appeared first on FIR Podcast Network.저자 Joe Thornley

Yes, it’s been a long time coming, a long time behind episodes. But we’re back with Inside PR for another year. And we’re getting back into the groove by discussing the things that we are looking at in the waning months of 2019. Linkworthy Three ways to determine if an app is worthy of your attention, Gini Dietrich Subscribe to the Inside PR podcas…

On Inside PR this week: Open Government, open engagement and open data activists from around the world gathered in Ottawa. So did the grand committee of countries looking at the practices of the social platforms. But it doesn’t matter how many countries come together in one place — Mark Zuckerberg responds to no flag but his own. He was, once again…

On this week’s Inside PR, Gini Dietrich provides practical advice to the PR practitioner on the importance of SEO to media relations and earned media. PR practitioners understand much more than algorithms. And we must combine our media relations expertise with SEO best practices to ensure that we maximize long term exposure for our clients’ content…

On this week’s Inside PR, we consider the implications of an Algorithmic Accountability Act, rebalancing the freedom of companies to capture and use our data with our right to informed consent. Plus: Protect your privacy against hidden cameras during your next business trip. The post Inside PR 543 – Algorithmic Accountablity and Privacy appeared fi…