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Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

This show helps you become a smarter Shopify store owner. We talk sales, digital marketing, technology, and entrepreneurship. Perfect for everyone who sells online.

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The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Li ...
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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands. We talk with founders, marketers, platforms, creators and marketing & growth agencies to cover topics like brand building, social media, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, and more. If you're interested in the stories behind your favorite consumer brands, this podcast is ...
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In this podcast episode, we discuss how to ensure your business is sales tax compliant. Our featured guest on the show is Matthew Campbell, co-founder at breezyfile.com. Topics discussed in this episode: What are the main requirements for sales tax compliance How does Shopify help merchants with sales tax compliance What makes the US sales tax syst…
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In this episode of DTC Pod, Nicolas Beaupré illuminates the strategies that propelled Mateina's growth in the North American market, where the lure of yerba mate was still largely undiscovered. He emphasizes the crucial role of grassroots efforts like word-of-mouth endorsements and community events in building a loyal customer base. Nicolas shares…
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In this podcast episode, we discuss what you should know about website errors and how they are impacting your business. Our featured guest on the show is Kailin Noivo, co-founder of noibu.com. Topics discussed in this episode: Why e-commerce errors matter How to proactively manage errors Strategies, technical integration, Noibu case studies What st…
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In this podcast episode, we discuss how to drastically improve your email deliverability and generate double the revenue with your email marketing channel. Our featured guest on the show is Nikita Vakhrushev, Founder/CEO at aspektagency.com. Topics discussed in this episode: How to improve email deliverability Why opening rates are not a good KPI t…
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This episode dives deep into building the perfect customer journey and tailoring experiences to individual needs. Learn how to turn strangers into raving fans. Our featured guest on the show is Amanda Elam, Chief Marketing Officer of Bloomreach.com. Topics discussed in this episode: What obstacles do you see in merging different data for a full cus…
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In this podcast episode, we discuss how to successfully expand your ecommerce brand to Europe. Our featured guest on the show is Björn van Brakel, Vice President at salesupply.com Topics discussed in this episode: What hurdles do US ecommerce firms encounter when entering Europe Why handling European language and culture in customer service is cruc…
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In our conversation with Kevin Lavelle, he shares his ingenious approach to building his company, Mizzen+Main, into a fashion industry success. Initially, Kevin recalls the brute force marketing efforts that shaped the early days of the brand, from going door to door to attending events to get the product in people's hands. As their digital marketi…
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In this podcast episode, we discuss how to master product sourcing and importing. We talk about how to choose the right product and provide a step-by-step process of sourcing from China. Our featured guest on the show is Brendan Elias, Founder & CEO at atozformula.com. Topics discussed in this episode: How can merchants check if there's enough dema…
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In this podcast episode, our host Claus Lauter reflects on transforming an idea into a top-rated Shopify podcast with 23,000+ monthly listeners. Learn about the strategies for growing a podcast, including AI tools for social media, and upcoming YouTube expansion plans. Gain insights into Claus's nomadic lifestyle and engage on topics like ecommerce…
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In this podcast episode, we discuss intellectual property, trademarks, and copyrights. Find out why trademarks are essential for any online business and how to protect your ecommerce brand legally. Our featured guest on the show is Guido Laredo, a Swiss-Argentine attorney specializing in IP law. Topics discussed in this episode: The Importance of B…
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Join us as Ben Acott uncovers intriguing tactics that make Feastables stand out in the crowded direct-to-consumer landscape. In our conversation, Ben expounded on the synergistic relationship between Feastables and the ultra-popular Mr. Beast, highlighting how leveraging the latter’s extensive distribution network offers a unique advantage. This st…
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Discover practical insights on reducing and optimizing credit card processing fees in this episode featuring Matthew Rej from merchantcostconsulting.com Topics discussed in this episode: What misconceptions online merchants have about credit card processing fees How merchants can tell if they're paying too much for credit card transactions What are…
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In this podcast episode, we discuss how to master Amazon's toolkit for growth and how to best utilize it to your advantage. Our featured guest on the show is Jenna Lieber, Client Services Director at turnkeyproductmanagement.com Topics discussed in this episode: How sellers manage Prime Day sales without discounts using coupons and Prime deals What…
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In this podcast episode, we discuss how to use AI to optimize revenue streams and grow the digital marketing for your ecommerce brand with AI-driven analytics. Our featured guest on the show is Brian Warrick, Head of Revenue at Baresquare.com. Topics discussed in this episode: How is AI changing ecommerce in digital marketing and revenue growth Wha…
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Mina Elias, backed by his vast experience, outlines a strategy to captivate customers and set apart offerings in Amazon's competitive market. He shares a blueprint for keyword optimization on Amazon, highlighting the need to start small and grow strategically based on performance results. His approach underlines the role of flexibility in advertisi…
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Today, we're revisiting the episode featuring Travis Mariea, CEO of flxpoint.com. We discussed automating and optimizing dropship, marketplace, and fulfillment operations, as well as the complexities of integrating dropshipping into an existing ecommerce setup. Topics discussed in this episode: What's the benefits of dropshipping and how has it evo…
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In this podcast episode, we discuss partial payments and why it's a powerful selling strategy in 2024. Our featured guest on the show is Diana Birsan, cofounder of hypehound.io. Topics discussed in this episode: How the pandemic shifted partial payment norms for Shopify users What challenges arose in creating the partial payment solution How deposi…
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Episode brought to you by More Staffing Join 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter! Juan Meisel is the Founder and CEO at Grip Shipping, a pioneering Direct-to-Consumer eCommerce for perishable products. After serving as the Head of Logistics of Buterbox, he launched Grip wh…
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Today, we revisit the episode with Jacques van der Wilt, founder and CEO of DataFeedWatch.com, where we talked about feed optimization and why it increases your pay-per-click conversions. Topics discussed in this episode: How does data feed optimization impact pay per click conversions What challenges do merchants face managing product data feeds f…
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In this episode, we discuss how to take the guesswork out of pricing and how new AI pricing technologies can streamline your revenue growth. Our featured guest on the show is Simeon Lukov, founder and CEO of dynamicpricing.ai Topics discussed in this episode: How AI technology revolutionized the process of pricing optimization for businesses What a…
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Episode brought to you by More Staffing Join 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter! Josh Durham is the founder of Aligned Growth, an influencer management agency that helps established 7 & 8 figure DTC brands scale and optimized influencer programs. On this episode of DTC Po…
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From the archive: In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing of okendo.io. Topics discussed in this episode: What are ways brands can use quizzes, surveys, and review…
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In this podcast episode, we talk about the crucial aspects of managing an ecommerce business effectively and scale with confidence. Our featured guest on the show is Tahar Ouhrouche, CEO / Co-Founder at qoblex.com Topics discussed in this episode: What challenges do small to medium ecommerce businesses face when growing How Xero and QuickBooks Onli…
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In this podcast episode, we talk about strategies for achieving 8-figure success in ecommerce through social media advertising, email marketing, and retention tactics. Our featured guest on the show is Talal Abulshamat, founder of TAS Digital Agency at tas-digital.com Topics discussed in this episode: How new ecommerce brands can ensure their produ…
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Cherene Aubert is the VP of Digital and E-commerce at ILIA Beauty, a skincare-powered makeup brand which has taken the beauty industry by storm as it's quickly scaled past 100M in revenue. In this episode, we sit down with Cherene to discuss some of the most successful strategies that the most successful brands use to grow. Episode brought to you b…
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From the archive: In this podcast episode, we discuss 10 ways to automate your Shopify business. Our featured guest on the show is Joe Lannen, founder of orderautomator.com. Topics discussed in this episode: What key automation strategies streamline Shopify merchants' operations How affiliate integration boost automated traffic and sales What poten…
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In this podcast episode, we discuss how to use an AI-enabled marketing advisor to boost customer growth and retention on autopilot. Our featured guest on the show is Kiyan Foroughi, CEO and co-founder of askneedle.com. Topics discussed in this episode: How young brands benefit from using AI to drive customer growth and retention The benefits of Nee…
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In this podcast episode, we share 5 styling tips to boost conversions on your Shopify store. Our featured guest on the show is Brandon Landgraff, a web designer, app developer, and Shopify expert. Topics discussed in this episode: The importance of color psychology when customizing themes for better conversion rates How heat maps and screen recordi…
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Allegra Poschmann is the CEO & Design Director at Pact, a design led, development driven studio that creates digital experiences. In this episode, Allegra shares her journey of substantial growth in the design industry and the compelling success of the nap dress. Listen as we explore the unique approaches to customer engagement and personalized bra…
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From the archive: In this podcast episode, we discuss how to say goodbye to your bookkeeping hassles. Our featured guest on the show is Nathan Hirsch, founder and CEO at ecombalance.com Topics discussed in this episode: What is the significance of understanding the numbers in your business How tailored financial reports can benefit ecommerce busine…
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In this podcast episode, we discuss what businesses should know about eCommerce changes in 2024. Our featured guest on the show is Jayesh Mori, CEO at Experro.com. Topics discussed in this episode: What differences exist in online shopping preferences across generations Why it's crucial for brands to provide tailored experiences to their customers …
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In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.com Topics discussed in this episode: How "try before you buy" impacts the ecommerce world What's the value in giving online shoppers a…
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Bart is building at the intersection of commerce & community and promoting the message of fatherhood through fashion. With a twelve year stint optimizing brands and content, Bart now champions the Dad Gang, a movement that brings dads together under the banner of quality streetwear. We kick off with how he turned a small investment of $750 into a p…
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From the archive: In this episode, we discuss the data-driven way to win customers' hearts. Our featured guest on the show is Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google. Topics discussed in this episode: How to view data as a language guiding customer interactions The importance of personalization in cust…
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In this podcast episode, we talk about how to avoid costly technical mistakes with Shopify. Our featured guest on the show is Bogdan Dogaru, CTO & Co-Founder at Vevol Media at vevolmedia.com. Topics discussed in this episode: How to identify and avoid costly technical mistakes when using the Shopify platform What role does performance optimization …
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In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation" Topics discussed in this episode: What the five major factors for conversion rate optimi…
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Sam Rattner is the CEO and Co-Founder at Showroom, a vertical-specific search engine for fashion. Leveraging AI, it crawls brands big and small and hosts their inventory, amounting to millions of pieces. Previously Sam founded Vigtory, a sports betting company which he sold to Fubo for $40 Million at age 23. In this episode, Sam Rattner joins us to…
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From the archive: In this episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com. Topics discussed in this episode: How ecommerce businesses can survive a recession an…
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In this podcast episode, we discuss how to use your customer data effectively to improve your margins substantially. Our featured guest on the show is Omer Hazer, General Partner of Atlas Ventures & Studios at atlasventures.co Topics discussed in this episode: How businesses can boost profits with data & tackle challenges in analytics The pros and …
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In this podcast episode, we talk about how to retain more customers with data-driven strategies. Our featured guest on the show is Cary Lawrence, CEO & founder of Decile.com Topics discussed in this episode: The importance of customer retention and how can data be used to improve retention rates What challenges ecommerce merchants face managing cus…
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John Coogan is the Founder at Lucy, an innovative company in the nicotine industry, offering safer alternatives to smoking. In this episode, we discuss strategies for scaling production, taking products to market, generating buzz, navigating regulation, nailing retail distribution, and leveraging digital content to grow brands. And that's not all –…
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From the archive: In this episode, we discuss valuable insights on digital marketing and SEO strategies to help you boost your website sales. Our featured guest on the show is Brandon Leibowitz, founder of seooptimizers.com. Topics discussed in this episode: The challenges in implementing SEO strategies for Shopify stores for business owners How to…
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In this podcast episode, we talk about how you can provide a more transparent, streamlined logistics experience using the latest technology and innovation in freight forwarding. Our featured guest on the show is Amit Rosenthal, CEO & founder of Proboxx.io Topics discussed in this episode: How technology impacted the freight forwarding industry and …
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In this podcast episode, we talk about making your listing process ten times faster. We explore using a special scan-to-list technology. Our featured guest on the show is Bert Leffel is the CEO of Listernaut Software at listernaut.com. Topics discussed in this episode: How to speed up product listing on Amazon, eBay, Walmart. What challenges arise …
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Joel Padron is the COO and Partner at Homestead Studio, a leading growth agency specializing in acquisition and retention services for brands scaling from 7 to 8 figures of revenue. After scaling Crossnet on the performance side, Joel has been behind the wheel with some of the fastest growing brands in commerce since joining Homestead. In this epis…
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In this podcast episode, our host, Claus Lauter, gives his take on how podcasting might be a good marketing channel for ecommerce brands. Topics discussed in this episode: What the advantages are of using a podcast as a marketing channel for ecommerce businesses How podcasting enables ecommerce brands to build a closer connection with their audienc…
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In this podcast episode, we discuss what it takes to succeed against all odds and dive into the importance of resilience and overcoming hardships. Our featured guest on the show is Harry Sanders, founder & director at studiohawk.com.au Topics discussed in this episode: How to overcome hurdles as a young entrepreneur What are key strategies for secu…
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Rikin Diwan is the CMO and Chief Growth Officer at soona, the world’s first virtual content studio. In this episode, we chat with Rikin about the intersection of AI and human creativity when it comes to content creation. We pick apart the nuts and bolts of storytelling and authenticity in marketing, the dynamic evolution of the creative content, an…
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In this podcast episode, we talk about expanding your eCommerce brand into Europe and navigating through the complexities of the world's most challenging eCommerce market. Our featured guest on the show is Nick Penev, Co-founder of Xtreme Power Brands and Scayul. Topics discussed in this episode: How to transform the dream of growing your business …
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In this podcast episode, we discuss how to create a beauty product line online in minutes without any risk. Our featured guest on the show is Adam Chuntz , Co-Founder, CMO at blankabrand.com. Topics discussed in this episode: How entrepreneurs can launch beauty product lines online without minimum order constraints. The simplicity of creating a bra…
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