I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strate ...
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Du hast eine CrossFit Box, ein Boxstudio, ein Yoga Studio, ein Personal Training Studio oder eine ähnliche Fitness Boutique? Perfekt! Ich bringe Unternehmer:innen von Fitness Boutiquen dazu, FREIHEIT zu erreichen. Warum? Ganz einfach! Weil du es dir verdient hast. Du arbeitest täglich hart daran, die Gesundheit anderer Menschen zu verbessern. Meine Mission ist, dein Business auf ein Niveau zu bringen, welches dir erlaubt, örtlich, zeitlich, und finanziell frei zu sein. Ich selbst betreibe se ...
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Ep. #041 Nerviger Kunde in deinem Gym? DAS musst du machen!
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Erfahre, wie du mit deiner Fitness Boutique in 2025 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, dein Gym zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www.insta…
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So many of us dove into our studio ownership more fueled by abounding passion than business acumen. Fervor is fabulous but doesn’t automatically equate to profits. Even if you’re not a numbers person, profitability is critical. Coach Elle Kealy walks you through her journey from naive to savvy studio owner over the last 20+ years in Episode 636, Ba…
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634: Instruct & Inspire Teacher Training – Should I Even Have a Teacher Training?
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Every studio owner is likely looking to boost revenue, differentiate their business and build a strong team. Might teacher training be an all-encompassing solution? Yes, it’s a huge undertaking. But done well, it checks all those boxes. What’s not to love? So catch Episode 634, Instruct & Inspire: Teacher Training – Should I Even Have a Teacher Tra…
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633: Instruct & Inspire - Teacher Training Series Intro
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Amidst multitasking and managing the minutiae, it can be daunting to dare to dream about building your business. We’ve been there, and we can help. Let’s start with teacher training. While it might seem like a big, hairy, audacious goal (BHAG), Coach Cara Hazelton and Coach Caroline Plambeck break it down, starting with Episode 633, Instruct & Insp…
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If your studio is just a space to exercise, you’re in trouble. Consumers today expect memorable experiences and personal connections. Fortunately, Studio Grow is in the experience business. Discover how to differentiate your studio with Coach Caroline Plambeck in Episode 632, Senses in Sync: Crafting a Multisensory Journey. Evoke emotions and encou…
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I bet your studio ownership journey had some do-or-die moments where you worried if your business would make it. Friend, you’re in good company. Be encouraged as Coach Elle Kealy chats with Rachel and Taylor, co-owners of Evolve Studios in Louisiana, in Episode 631, The Art of the Turnaround. Hear how they went from “blind and naive” opening their …
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Y’all, uncertainty is everywhere. Studio owners face unforeseen issues every week or every day (hopefully not every hour!). We feel you. Join Coach Elle Kealy and Coach Catherine Hebb for an empathetic discussion and practical tips in Episode 630, Navigating Uncertainty with a Positive Mindset. Discover how to lighten your mental load and shift you…
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Ever wonder if your Meta ads are worth it? Any idea which metrics to track and how they add up? Or are you breaking a sweat thinking about this? Demystify how Meta ads work with Coaches Peter, Tara and Trish in Episode 629, What’s My ROI on Meta Ads? Learn the basics to broaden your comfort zone and amp up your marketing savvy. Some must-know info:…
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628: Selling Your Studio with Host Peter and Mitch McGinley
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628 - Selling Your Studio with Host Peter and Mitch McGinley
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Competitor opening nearby? Cue spiking stress, nagging worries and the heavy weight of dread. But, my friend, let’s adopt a healthier approach. Competitors are a given, so get a go-to game plan to keep your studio – and your mindset – thriving. Trust someone who’s been there, as Coach Catherine shares top tips in Episode 627, How to Deal with Compe…
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Think about Nike, Skechers and OOFOS. What comes to mind for each? They’re all shoes, but their brands are recognizably distinct. That, y’all, is brand positioning. And you need it to differentiate your studio in a crowded market and in the minds of your clients and prospects. Coach Elle breaks the process down in Episode 626, The 3 Pillars of Bran…
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Juggling endless responsibilities, boutique fitness studio owners have taken multitasking to Herculean levels to maximize productivity. Sound familiar? Want to automate more tasks to win back some time? Tune in to Episode 625, Boosting Studio Growth with Momence, to get the scoop from Coach Caroline and Vojta Dramota, the CEO of Momence, an all-in-…
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Your brand is your essence. Your differentiator. Your image. More than your name, logo or colors, your brand defines your studio and compels an emotional connection. So whether you’re opening a studio or need a refresh, be intentional about crafting your brand. Coach Elle (who also happens to be a designer!) guides you through the practical process…
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Ever wonder if core values are actually more than just ambitious words on paper? Does your studio really need them? You’re in luck, because in Episode 623, Cultivating Your Core Values as a Business, Coach Catherine and Coach Peter consider the role and worth of core values. Some need-to-knows: Rules to live by: core values set clear expectations f…
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Despite working longer and harder, do you feel like you’re on a treadmill that keeps accelerating but doesn’t let you get anywhere? Oh, friend, I feel you. I was you. And I can help you! Start with Episode 622: The Ins and Outs of Working with a Virtual Assistant. Coach Cara and Coach Lindsey get real on how hiring a VA can save your sanity and fre…
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Ever feel like you’re throwing spaghetti at the wall when it comes to marketing? And that your leads pile up in a tangled jumble across your CRM, Google spreadsheets and sticky notes? Not exactly strategic. There is a better way. Join Coach Peter and Coach Elle as they lay out key learnings about leads In Episode 621: Clueless About Leads? And go f…
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Lots of us open studios because we’re incredibly passionate about fitness and helping others. Where we may need some help ourselves, however, is managing finances for our business. We got you! Y’all can learn what you don’t know. A great way to start is with Episode 620, Building Financial Strength with Billy Hofacker. Coach Caroline walks through …
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Opening a boutique fitness studio is exciting. Expectant. And (honestly) exhausting. Friend, we’ve been where you are – and learned so much along the way. So we’re sharing our expertise in my latest podcast, Episode 619, How to Open a Studio Profitably. Coach Alina breaks it down into 10 practical steps that empower you to transform your vision int…
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Episode 618 - Lise Kuecker: State of the Studio Part 3
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More industry intel and insights coming your way! We’re back this week with my latest podcast, Episode 617, The State of the Studio, Part 2. Get the skinny on kicking a 9% rolling 13-month retention rate to the curb, how to accommodate the Class Pass crowd and why you want people like my parents as your clients. Plus, Episode 617 is loaded with key…
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Y’all, opportunity is everywhere for boutique fitness studios. It’s such an exciting time! Let’s peek at the bigger picture to recognize what’s available, pursue areas of improvement and embrace what could be your best year yet. In my latest podcast episode, The State of the Studio, Part 1, you’ll discover: Industry growth projections that will mak…
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Boundaries are back! We addressed the topic of boundaries recently on the podcast. Here we’re taking a deeper dive. Because boundaries are important, y’all. Get into the weeds in my latest podcast episode, A Balancing Act with Coach Cat and Peter. In Episode 615, Coach Cat and Coach Peter consider acknowledging and articulating your boundaries and …
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614: Cara and expert in Exercise and cancer care research Interview
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Cancer affects everyone. Although we may not have a diagnosis, we know people that do. As prevalent as cancer is, it still feels uncomfortable to discuss. And yet, boutique fitness studios can play a significant role in coping with cancer. So we’re having that important conversation in my latest podcast episode, Exercise and Cancer: Science and Gui…
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613: Mindset Matters - Money & The Beliefs that are erasing your profits one thought at a time - Part 3
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What’s critical to making, managing and multiplying money? Not your financial savvy. Not your accountant. It all starts with your beliefs. So take inventory of your thoughts in my latest podcast episode, Mindset Matters: The Beliefs That Are Erasing Your Profits, One Thought at a Time. In Episode 613, Coach Alina walks you through the importance of…
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Erfahre, wie du mit deiner Fitness Boutique in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, dein Gym zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www.insta…
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612: Mindset Matters - Shame, leaving the past behind and stepping into the future Part 4
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Expectations are powerful. Exceed them and soar high. Miss the mark, and endure the weight of shame or failure. Y’all, don’t get saddled with these momentum-killers. Grab a coffee and your headphones for my latest podcast episode, Mindset Matters: Shame, Leaving the Past Behind and Stepping into the Future. Get insights on managing expectations and…
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Erfahre, wie du mit deiner Fitness Boutique in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, dein Gym zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www.insta…
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611: Mindset Matters - Building Boundaries without Guilt
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Boundaries can get a bad rap. Like they’re selfish. Or prohibitive. But really, they're freeing. And fundamental. In my latest podcast episode, Mindset Matters: Building Boundaries Without Guilt, Coach Heather walks us through why boundaries matter, how to set them and how to hold them. In Episode 611, you’ll get 10 tips on establishing and enforci…
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610: Preparing for the Age of AI - with Lise Kuecker and Rory Flynn
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AI is your most reliable, versatile team member. It shows up on time. Everyday. And does what you ask. Immediately. Plus, it saves you time and money. Y’all, what’s not to love? Let’s take a hot second to explore what’s possible in my latest podcast episode, Preparing for the Age of AI. In Episode 610, Rory Flynn, a foremost AI marketing expert, sh…
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609: Series "Building a Brand: The ABCs of Boutique Fitness Marketing: E is for Events: What events should you be running in your studio for a successful quarter. "
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Hosting studio events is part art, part science. The science is your plan. Don’t underestimate its power. Hone your skills by tuning into the next segment in our series: Building a brand: The ABCs of Boutique Fitness Marketing: E is for Events. In Episode 609, Coach Laurial shares the recipe for running successful events that drive people through y…
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608: Expanding into Recovery - with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness
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Imagine a world where you feel better. A lot better. Or a little better. Because y’all, that’s really what our clients want. So let’s make it happen. Get your game plan going with Expanding into Recovery with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness. In Episode 608, Kyle shares how Anytime added recovery services and how…
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607: Series "Building a Brand - The ABCs of Boutique Fitness Marketing: G is for Growth Goals: Scaling Your Business"
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Don’t play darts while blindfolded. Especially against a moving target. Looking for luck to hit the bullseye. Sounds obvious, right? But, y’all, that’s what you’re doing if you’re running your business without goals. Play to win instead by establishing goals that drive you and your studio. In Episode 607, join coaches Josh and Peter for the next se…
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606: Series "Building a Brand: The ABCs of Boutique Fitness Marketing: P is for promotions! What your promotion is trying to tell you?
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Y'all, Let's cut to the chase. Your promotions need some work…and we’re here to talk about it! In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town. It's all about getting your brand stuck in people’s heads (for all the right reasons). Quick sneak peek: What’s a Promo?: More than just ads…i…
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605: The ABC's of brand building with host Lise Kuecker
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Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together. 🚀 Branding: The Heartbeat of Your Studio In this episode, I dive deep into the essence of branding and why it's so much more than a snazzy logo or catchy tagline. Branding i…
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604: Empowering Your Team: The Key to Unlocking Your Studio's Potential
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Are your team members evolving? It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do. If this sounds like your cup of tea, you're in for a treat! Recently, we caught up with Coach Amanda. She's not just a whizz at fitness coaching;…
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603: Science Sells with Cara Hazelton and Peter Pastijn
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Y'all, Turns out, pumping iron and pumping your brain go hand in hand. It’s science… In Episode 603, we’re hanging out with Peter and Cara and they're thinking differently about how we’re working out. Here’s what we’re diving into: Mind Over Matter: How fitness feeds your brain as much as your muscles. True Talk: Why being real with your clients bu…
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602: best of - rerun episode 562 - The 7 Figure Teacher Training Framework
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602: best of - rerun episode 562 - The 7 Figure Teacher Training Framework
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601: Boutique Bliss - Mastering Mind, Body, and Business
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Y'all, What’s your superpower? For Jasmine, it’s mindfulness. In Episode 601, we’re chatting with Jasmine Judson, who took mindfulness from her mat to the map, creating the worldwide movement Shakti Rise.” Here's the scoop: Mindfulness Meets Muscle: How her mindfulness approach reshaped her fitness studios and created a global community. Breathing …
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600: The Business of Boutique Fitness 600 ep Special
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Y'all, This one's not just another episode; it's a milestone! Episode 600 drops us into the lives of five fearless studio owners, all who've danced with chaos and led it into a waltz of success. Ever thought success was a clean, straight path? Let's rethink that. As we crack open the doors to these unique journeys, we're celebrating the resilience,…
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599: Big Box vs Boutique - The strategies that big box has used for years that you need to steal today!
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Y'all, Joshua Poole didn't just survive managing a fitness studio during the pandemic. He turned chaos into a 15% revenue increase month over month. From front desk to fitness mogul, his journey is the blueprint we've been missing. Here’s the scoop: Big Moves from Small Beginnings: How starting at the front desk set Joshua up for big-time success. …
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598: Looking ahead to 2024 - Peter and Khadijah the middle east
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Y'all, Ready for some serious inspo? In Episode 598, we’re diving deep with Khadija Harmi, a true force of nature in the Middle East fitness scene. Khadija isn't just any entrepreneur…She's a mom, a Pilates guru, and the brain behind a game-changing fitness studio. From a corporate desk to the heart of Kuwait's fitness scene…Khadijah’s journey is a…
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Erfahre, wie du mit deinem Business in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, deine Fitness Boutique zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www…
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597: Looking ahead to 2024 - Coach Peter with guest Janine Francke - Finding great staff, assets and liabilities around trainers & competition. A perspective from France and Germany.
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Y'all, In every challenge lies an opportunity. And nobody knows that better than Janine Franke. In EPISODE 597, Janine opens up about her journey from globe-trotting expat to pioneering yoga in Strasbourg, France. Here’s what we’re getting into: Finding Gold in a Sea of Challenges: How the scarcity of qualified yoga instructors led her to start her…
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Erfahre, wie du mit deinem Business in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, deine Fitness Boutique zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www…
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Y’all, Just when we thought we'd seen it all…2024 rolls in with its bag of surprises. From the lingering effects of COVID to the brave new world of AI, this year is shaping up to be a rollercoaster of innovation, adaptation, and, yes, a little bit of hustle. In our latest chat – Episode 596 – we're lucky to have Coach Elle and Alina with us. They’r…
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595: Looking ahead to 2024 - Strategies for Success in Canada
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Y’all, Big News from the North! And who better to deliver it than the brightest minds in the Canadian fitness industry, Hannah and Emily? In Episode 595, they're not holding back. They're sharing the full scoop on what's hot, what's new, and what's revolutionizing the fitness landscape in Canada. (Our Canadian friends are in for a treat!) Quick Sne…
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2024 is here, and guess what? It's time to shake things up. Traditional tactics? They're taking a backseat. It’s time to embrace the future. In EPISODE 594, we're diving headfirst into the marketing trends that are totally reshaping the fitness world. Let’s dive in: Video Vibes: It's all about getting personal. Think stories that connect, not just …
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Ep. #036 Mit 270 Kunden nur 13k Umsatz. Was läuft hier schief?
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Erfahre, wie du mit deinem Business in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, deine Fitness Boutique zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www…
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593: Finding Your Groove: A Conversation with Cathryn, Owner of theStudio
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Y’all - Buckle up for this one! Ready to meet a woman who’s changing the fitness game in Fargo, North Dakota? That’s Cathryn. In EPISODE 593, we’re diving headfirst into Cathryn's remarkable journey. From NYC’s hustle to creating a Pilates oasis in the heartland of America…it’s a story, Y’all. Here’s the scoop: Big City to Small Town: Cathryn swapp…
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Ep. #035 Snowboarden, mit dem Camper durch Portugal, die Box bezahlt!
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Erfahre, wie du mit deinem Business in 2024 deinen Gewinn erhöhst, während du dein Lifestyle lebst. Starte jetzt richtig durch. Zusammen mit mir an deiner Seite fangen wir an, deine Fitness Boutique zu strukturieren und profitabel aufzubauen. https://www.deadrep.com/ Folge mir auf Instagram, um noch mehr hilfreichen Content zu bekommen: https://www…
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