최고 More Great Customers Llc 팟캐스트 (2024)

1
Social Selling to Digital Selling to Scaling Pipeline Development - with Jamie Shanks, Founder and CEO Sales for Life 33:08

3d ago33:08

33:08

We're revisiting this insightful episode as B2B selling continues to evolve, especially within the fast-paced world of cloud solutions. Jamie Shanks, the founder, and CEO of Sales for Life is a true pioneer in Social Selling. Speaking to Jamie is like drinking a double shot of espresso. Social media for selling was a discovery that Jamie first iden…

1
Sales 3.0 - The evolution of the B2B Sales Mindset - with Gerhard Gschwandtner 32:20

9d ago32:20

32:20

Join us as we revisit this episode with Gerhard Gschwandtner, the founder of Selling Power Magazine and creator of the Sales 3.0 Conference has been teaching and training sales professionals for 30+ years. His insights on sales success and mindsets are more prevalent today than ever. On this episode, Gerhard shares his insights based upon his exper…

1
Inside Sales + Enterprise Buyers - with Sally Duby, Chief Sales Officer at The Bridge Group 34:06

17d ago34:06

34:06

Join us as we revisit a classic episode with Sally Duby, the Chief Sales Officer at The Bridge Group and a co-founder of the Silicon Valley VP Sales Forum who brings over 25 years of experience to the evolving world of Inside Sales and business development. In this episode of Selling the Cloud, we discuss the evolution of Inside Sales in the SaaS/C…

1
Storytelling in SaaS Enterprise Sales - with Doug Landis, Emergence Capital Growth Partner 32:14

24d ago32:14

32:14

As we revisit this episode, Doug Landis' insights on storytelling in B2B sales are more important than ever. Learn how compelling stories can help differentiate and elevate your message in a crowded market. Doug Landis, Growth Partner at Emergence Capital was formerly the Chief Storyteller at Box. Before being the Chief Storyteller at Box, Doug was…

1
The emergence of the Chief Revenue Officer - with Paul Melchiorre, Operating Partner at Stripes 27:08

1M ago27:08

27:08

We are excited to revisit this episode of Selling the Cloud. featuring Paul Melchiorre, a legendary Silicon Valley Chief Revenue Officer at leading Saas companies like Ariba and AnaPlan. Paul's unique perspectives on scaling high-growth companies, the role of a CRO, and the impact ofProduct Led Growth remains just as relevant today. Over thirty yea…

1
Moving beyond Data Driven to Metrics Informed Decisions - with Michael Pollack, CEO Intricately 36:11

1M ago36:11

36:11

As the landscape of B2B marketing and sales continues to grow, it's the perfect time to revisit this insightful conversation and Michael Pollack’s perspectives on optimizing your data strategy for more effective customer acquisition. Moving from data driven to metrics informed decisions and what does this mean for customer acquisition professionals…

1
Transforming an Enterprise Sales Organization - with Cathy Minter, CRO at R3 36:28

1M ago36:28

36:28

As we near the end of Q3, we thought it would be a great time to re-listen to "Transforming an Enterprise Sales Organization - with Cathy Minter, CRO at R3" Cathy shares her experiences in taking over the role of the CRO in an early stage pioneer in applying Block Chain to enterprise level application development. The need for transformation was in…

1
What made Zoom - Zoom with Greg Holmes, former CRO at Zoom 38:50

2M ago38:50

38:50

In this timeless episode of the Selling the Cloud podcast, we revisit a conversation with Greg Holmes, the former Chief Revenue Officer at Zoom Video Communications from 2013 to 2020. This inaugural episode remains as relevant today as it was when first recorded, offering deep insights into the factors that fueled Zoom's meteoric rise. Join our co-…

1
Bridging the Gap: The Connective Tissue of RevOps with Nivedita (Neetha) Ratakonda, CEO BigLittle 40:22

2M ago40:22

40:22

In this episode of the “Selling the Cloud” Podcast, we are excited to welcome Neetha Ratakonda, CEO of BigLittle.ai. Neetha discusses her journey from engineering to entrepreneurship and explores how to bridge the marketing-to-sales disconnect. She delves into revenue leaks, process inefficiencies, and how RevOps acts as the connective tissue that …

1
The Best of Philly with the King of Sales; Jeffrey Gitomer and our co-host Paul Melchiorre 44:54

2M ago44:54

44:54

In this lively and unfiltered episode of "Selling the Cloud," we bring you a dose of Philly spirit with the dynamic duo Jeffrey Gitomer and Paul Melchiorre. This isn't just another podcast episode—it's a masterclass in sales resilience, grit, and preparation from two men who grew up in the streets of Philadelphia. Expect candid conversations, raw i…

1
Operating Partners, Part 2 with guest Joseph Zito, CEO of (X)Form 30:18

2M ago30:18

30:18

In Part 2 of this episode of the “Selling the Cloud” Podcast, RevOps edition, we continue our conversation with Joseph Zito, founder of (X)Form. We explore the vital role of RevOps in ensuring successful strategy execution, addressing the common pitfalls that occur post-strategic offsite, and how an Operating Partner can help the C-suite stay ahead…

1
Operating Partners, Part 1 with guest Joseph Zito, CEO of (X)Form 22:17

3M ago22:17

22:17

In Part 1 of this 2-part episode of the “Selling the Cloud” Podcast, RevOps edition, we are joined by Joseph Zito, founder of (X)Form, a company that partners with C-level executives to tackle ambitious goals amidst challenging revenue, profit, and operations dynamics. In this episode, we discuss executing effective company strategies, mobilization…

1
The Evolution of Enterprise Sales, Part 2, Rob Schilling, SVP, ERP Sales N.A. @ Oracle 25:33

3M ago25:33

25:33

In the second part of this engaging conversation, Rob Schilling addresses the common challenges companies face when transitioning to a data-centric sales model. He shares candid experiences where a data-driven approach may fall short and offers his perspective on how AI is reshaping the “art of sales.” With a keen eye on the future, Rob discusses t…

1
Dear Strategy 148: Industries, Markets, and the Evolution of PESTEL 17:13

3M ago17:13

17:13

On this episode of Dear Strategy, Bob talks about the definition of an “industry” vs. a “market” and discusses how you can evolve a PESTEL analysis to be more focused on the trends that affect the industry that your company is a part of. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation …

1
The Evolution of Enterprise Sales, Part 1, Rob Schilling, SVP, ERP Sales N.A. @ Oracle 23:36

3M ago23:36

23:36

In this episode of Selling the Cloud, co-hosts Mark and Cathy sit down with Rob Schilling, SVP ERP Cloud at Oracle, to delve into the pivotal moments that have shaped his career in enterprise sales. Rob shares insights into the fundamentals of sales, emphasizing the importance of being the "CEO of your own territory," focusing on the customer, and …

1
Dear Strategy 147: How to Set Realistic Strategic Objectives 16:19

3M ago16:19

16:19

On this episode of Dear Strategy, Bob talks about setting realistic objectives for your strategy and how you can validate your growth objectives using the 3 components of market, share, and price. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
The Future of Revenue Enablement and the Impact of Data, Steve Richards, SVP Revenue Enablement 42:30

4M ago42:30

42:30

In this episode of Selling the Cloud, we sit down with Steve Richards from Mediafly to discuss the future state of sales enablement. We explore the balance between leveraging data and maintaining the human element in sales, strategies to alleviate friction points in the sales funnel, and the critical role of cross-functional collaboration among hig…

1
Dear Strategy 146: The 4 P’s of Marketing – Not 7, Not 8 – Just 4! 18:41

4M ago18:41

18:41

On this episode of Dear Strategy, Bob talks about the original 4 P’s of Marketing, and why consultants shouldn’t necessarily mess with frameworks that are already working! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.저자 Bob Caporale | Strategy Generation Company

1
Full-Funnel Insights with Toni Hohlbein, Part 2: Efficiency, Digital Twins, and SaaS Trends 16:42

4M ago16:42

16:42

In Part 2 of our conversation with Toni Hohlbein, we delve into how macro trends in the markets are forcing changes in the way we operate SaaS companies, with a focus on doubling down on efficiency and prioritizing effective channels. We discuss how incremental improvements in the funnel compound over time and can significantly impact revenue growt…

1
Full-Funnel Insights with Toni Hohlbein, Part 1: Efficiency, Digital Twins, and SaaS Trends 26:03

4M ago26:03

26:03

In Part 1 of this episode of "Selling the Cloud," we sit down with Toni Hohlbein, CEO and co-founder of Growblocks, to explore the transformative power of full-funnel visibility in revenue operations. Toni shares insights on the evolving role of RevOps, leveraging factory-like efficiency in B2B SaaS, the impact of digital twins on business planning…

1
Dear Strategy 145: Understanding Product Interdependencies 15:57

4M ago15:57

15:57

On this episode of Dear Strategy, Bob talks about the importance of understanding how your product interconnects with and depends upon other products that may be outside of your control, and why this all needs to be accounted for within the context of your product and portfolio strategies. If you’re interested in strategy training or coaching for y…

1
The Pivitol Alignment between Strategy and Sales - Frank Cespedes, Senior Lecturer at Harvard 55:27

4M ago55:27

55:27

Welcome to today's episode of the 'Selling the Cloud' Podcast! We are thrilled to have Frank Cespedes as our guest. Frank is a Senior Lecturer of Business Administration in the Entrepreneurial Unit at Harvard Business School. With a wealth of experience in running businesses, serving on boards for start-ups and corporations, and consulting globally…

1
Data observability within RevOps Pt. 2 - Lindsey Meyl, CEO and Cofounder of RevAmp 23:07

5M ago23:07

23:07

Welcome to part two of the RevOps edition of "Selling the Cloud," featuring Lindsey Meyl, CEO of RevAmp. In this episode we explore how companies can leverage their data for a competitive advantage, manage business strategy around a shared set of metrics and an ICP, and execute on recommended growth levers based on data signals in a scalable manner…

1
Dear Strategy 144: Why Tipping Culture Isn’t a Good Strategy for Businesses 13:44

5M ago13:44

13:44

On this episode of Dear Strategy, Bob takes on the controversial topic of our ever-expanding tipping culture and talks about why it might not be the best strategy for businesses to embrace. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Data observability within RevOps Pt. 1 - Lindsey Meyl, CEO and Cofounder of RevAmp 23:14

5M ago23:14

23:14

In this episode of the "Selling the Cloud - RevOps Edition" podcast, Lindsey Meyl, co-founder of RevAmp, discusses optimizing go-to-market strategies through comprehensive data insights. Key topics include the importance of a dynamic data strategy, the transformative role of observability in RevOps, and leveraging AI for competitive advantage. Lind…

1
Data Driven and Metric Based Selling in B2B Pt.2 - Kevin Knieriem, President, Strategic GTM at Clari 21:54

5M ago21:54

21:54

This is Part 2 of Data Driven and Metric Based Selling in B2B, Kevin shares insights from his career journey, highlighting pivotal moments where AI and data-driven strategies made a significant impact. And we continue to cover these topics: Data-Driven Companies: We delved into what it takes for companies to become truly data-driven in today's land…

1
Dear Strategy 143: Never Treat Your Customers Like They’re a Burden 21:00

5M ago21:00

21:00

On this episode of Dear Strategy, Bob expands upon his 2nd golden rule of small business success, which is to never make your customers feel like they’re a burden. Tune in to discover why and when businesses are likely to fall into this trap, and how to ensure that it never happens again! If you’re interested in strategy training or coaching for yo…

1
Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari 20:48

5M ago20:48

20:48

In this episode, we had the pleasure of hosting Kevin Knieriem, the President, Strategic GTM of Clari. Our discussion revolved around three key themes: Data-Driven Companies: We delved into what it takes for companies to become truly data-driven in today's landscape. AI and B2B Sales: Exploring the evolving role of AI and machine learning in shapin…

1
Selling with AI, How Buyers Want to Buy Pt.2 - Andy Paul, Host of the Win rate Podcast 23:51

5M ago23:51

23:51

Today we will be covering part 2. of our show with Andy Paul, the host of the Win Rate Podcast: The Evolution of Sales in the B2B SaaS era Integrating AI into Sales Strategies Leadership and Scaling Sales Teams See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.…

1
Dear Strategy 142: Practicing Diligent Follow-up 18:23

6M ago18:23

18:23

On this episode of Dear Strategy, Bob expands upon his 2 golden rules of small business success, starting with Rule #1. Tune in to hear tips on when, how, and why diligent follow-up should be practiced within your business. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Selling with AI How Buyers Want to Buy Pt. 1 - Andy Paul, Host of the Win Rate Podcast 28:02

6M ago28:02

28:02

Today we will be covering three main areas with Andy Paul, the host of the Win Rate Podcast: The Evolution of Sales in the B2B SaaS era Integrating AI into Sales Strategics Leadership and Scaling Sales Teams See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.…

1
Aligning Strategy in Marketing, RevOps, and Sales Part 2 with Kunal Mehta, Bain Consulting 29:15

6M ago29:15

29:15

Today we are covering three main areas. 1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales. 2) how data analytics helps marketing, rev ops, and sales work more effectively together. 3) how should we be thinking about continuous improvement across marketing, rev ops, and sales. See Privacy Policy …

1
Dear Strategy 141: The Two Golden Rules for Small Business Success 14:05

6M ago14:05

14:05

On this episode of Dear Strategy, Bob gives us his two golden rules for small business success: 1) Practicing diligent follow-up, and 2) Never treat your customers like they are a burden. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Aligning Strategy in Marketing, RevOps, and Sales - Kunal Mehta, Bain Consulting 21:01

6M ago21:01

21:01

Today we are covering three main areas. 1) the strategies that B2B companies can use to alignment strategy across marketing, rev ops, and sales. 2) how data analytics helps marketing, rev ops, and sales work more effectively together. 3) how should we be thinking about continuous improvement across marketing, rev ops, and sales. See Privacy Policy …

1
Dear Strategy 140: All Bets Are NOT Off 13:46

7M ago13:46

13:46

On this episode of Dear Strategy, Bob responds to the idea that “all bets are off” when you begin executing your strategy. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.저자 Bob Caporale | Strategy Generation Company

1
Dear Strategy 139: Exploring the Definition of Customer Value 11:32

7M ago11:32

11:32

On this episode of Dear Strategy, we discuss the definition of “value” in relation to developing strategic value propositions and implementing value-based pricing. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.저자 Bob Caporale | Strategy Generation Company

1
Dear Strategy 138: Organizing VOC Methodologies 15:40

8M ago15:40

15:40

On this episode of Dear Strategy, we talk about the different methods that can be used for gathering the Voice of the Customer (VOC) and provide a structure for organizing those methods to optimize your customer insights. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 137: What’s With This AI Trend? 13:50

8M ago13:50

13:50

On this episode of Dear Strategy, we talk about how so many companies are embracing Artificial Intelligence (AI) and whether it’s really such a good strategy to have your system run your company! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 136: A New Year and a New Venture 13:46

9M ago13:46

13:46

On this episode of Dear Strategy, we talk about how so many college graduates are ill-prepared by their educational institutions to enter the workforce – and how colleges should be paying more attention to this before somebody else does! If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation …

1
Dear Strategy 135: Business vs. Military Strategy 16:07

1+ y ago16:07

16:07

On this episode of Dear Strategy, we talk about some of the natural parallels between military strategy and business strategy and explore whether that analogy still works within a more modern business landscape. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
Dear Strategy 134: The Strategy of Politics (From a Neutral Point of View) 19:18

1+ y ago19:18

19:18

On this episode of Dear Strategy, we talk about how political strategy correlates with product and business strategy, and why that can create a dangerous environment under the wrong circumstances. But don’t worry – despite the topic, no sides were taken during the recording of this podcast! If you’re interested in strategy training or coaching for …

1
Dear Strategy 133: How Strategic Planning Really Works 16:44

1+ y ago16:44

16:44

On this episode of Dear Strategy, we talk about our new strategy framework, the latest direction for our podcast, and how strategic planning really works – especially in the face of unexpected events. If you’re interested in strategy training or coaching for your business, please visit us at Strategy Generation Company.…

1
006 - Feedback and Reviews: What’s the Difference? 8:43

1+ y ago8:43

8:43

Your Restaurant needs Reviews. But you also need Feedback! Today, we talk about the difference between Feedback and Reviews, and how they compliment and even feed into each other. We also talk about some methods your Restaurant could use to get more useful feedback.저자 More Great Customers, LLC

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005 - Review Frequency: Or, Why Strangers On The Internet Matter 7:29

1+ y ago7:29

7:29

Did you know people who read restaurant reviews online trust random reviewers just as much as they trust their friends and family? Where are reviews coming from if you're not asking for them? What does that mean for what you can do about your online reputation?저자 More Great Customers, LLC

1
004 - ”What Happened To Them?” Why Review Frequency Matters 5:36

1+ y ago5:36

5:36

You have a large number of reviews. Great! Don't stop what you're doing! Learning about how ongoing frequency of Reviews can make or break if a customer decides to choose your Restaurant.저자 More Great Customers, LLC

1
003 - Review Quantity: A Barrier of Protection 6:53

1+ y ago6:53

6:53

The first Pillar of a successful Getting Chosen Reputation management campaign is Review Quantity. Find out why having a large number of reviews, rather than just a few with high scores, is important in getting customers to choose your Restaurant.저자 More Great Customers, LLC

1
002 - ”Don’t do that!” and Pillars of a Plan 9:05

1+ y ago9:05

9:05

Don't freak out! If your Restaurant's online reviews aren't looking great, don't make poor choices that can make things worse. We'll teach you what NOT to do, as well as teach you the Pillars of a Successful Reputation Management marketing campaign.저자 More Great Customers, LLC

1
001 - The Dumpster Effect 6:02

1+ y ago6:02

6:02

What are some simple things you can do as a restaurant owner or manager to get and keep more great customers? We begin a series talking about things you can do to get more reviews, and better reviews, and why that makes a difference.저자 More Great Customers, LLC

1
Disruption Ready Selling - with Dipanjan Das, Genpact 25:49

2+ y ago25:49

25:49

B2B Sales professionals are continuously faced with new challenges and obstacles they need to overcome on the path to success. In the past two years alone, sellers were forced to move to a 100% virtual roll due to a global pandemic. Most recently, the economy has quickly transformed from growth at all costs to efficient, profitable growth as the ne…

1
Dear Strategy 132: How to Approach Customer Segmentation 16:53

2+ y ago16:53

16:53

On this episode of Dear Strategy, we talk about the process of customer segmentation – discussing how it is defined, what it is used for, and how you can perform segmentation for your own strategic planning process. Visit our Blog to read the full post that goes along with this episode. Subscribe to Our Mailing List to stay up to date on all the la…

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