MarTech Talks brings you the latest insights on Marketing Technology. We interview experts and innovators in digital marketing, content marketing and public relations.
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Delighted to welcome Tom Fishburne, the founder, and CEO of Marketoonist - you can't have missed them, they’ve been featured in all the big business publications and of course, you may recognize the style in several brand campaigns as well
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Today we welcome special guest Siara (pronounced Sai-ra) Nazir, who is Head of Digital Marketing at Autodesk - a company we are all familiar with because of products like Autocad (that is just one of the hundreds of its brands of course)…Siara herself has been a marketer for close to two decades, and has done it all, from above the line to below the line and now digital marketing. We’re excited to be speaking with a practitioner to get a different perspective on martech and the challenges th ...
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Making sense of Martech (MSoM) is an irregular set of interviews with some of the most interesting people working in marketing and technology. This podcast is an extension of The Martech Weekly newsletter by going deeper into the most popular topics covered there. You can subscribe at themartechweekly.com
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MediaVillage, the industry's leading B2B knowledge and content platform for the media, marketing and advertising communities, is home to insightful podcasts and interview series Legends & Leadership with Jack Myers; WomenAdvancing with Kate Byrne; Multicultural TV Talk with Juan Ayala, MFM's Office Hours; The Pool; and more!
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As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
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Weekly podcast on using martech to grow your business. Get ideas, tips, and strategies you can start using today.
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Hi, I'm your host Alberto Lempira; I talk about the latest news and trends on marketing, business, and tech. Interesting experts will occasionally join me to discuss popular topics on advertising, communication, martech, digital marketing, and more. New episodes weekly. 🎙 @notyourmarketer on Twitter, Instagram, LinkedIn, and YouTube www.notyourmarketer.com 👨🏻💻 @albertolempira on any social network www.albertolempira.com
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From digital transformation to customer experience to MarTech, marketing is increasingly complex with data and technology at the centre. But it is still about human experience and brand experience. There’s an infinite number of ways that brands interact with customers today and thousands of tools to enable better CX. How do you as a CXO keep track of all that’s going on? That’s where I come in. I am Namrata Balwani, a Digital and Customer Experience Consultant, with a 20-year career & leader ...
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Futurum Tech Webcast Leading tech analysts from The Futurum Group share weekly deep dives on the latest tech news, new products and services, mergers, earnings, regulations, and more. The Futurum Tech Webcast will keep you current on what’s happening in the tech space — from startups to industry leaders, emerging tech, and what’s ahead for industries across the globe, along with interviews with tech industry leaders and experts. Subscribe now and stay connected to this exciting journey into ...
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End Hype coaches brilliant misfits, innovators, and outsiders to transform product ideas into business realities from real experience without the fluff. We deliver business knowledge gained from developing and manufacturing 100s of products. The information comes from hard fought experience working with high-growth startups and major corporations. This show is for entrepreneurs who want better lives, more impact, and greater results. We are for the outsiders who understand action is only pat ...
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Strategies for Successful Mainframe Modernization - Six Five Podcast / Infrastructure Matters
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On this episode of the Six Five Podcast Infrastructure Matters, host Steven Dickens is joined by Astadia's Chairman and CEO Scott Silk, for a conversation on strategies for successful mainframe modernization. Astadia is at the forefront of helping organizations transition from legacy mainframe systems to modern cloud-based solutions, facilitating g…
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Enterprising Insights: Episode 35 – Fall Conference Season Preview
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In this episode of Enterprising Insights, Futurum Group Enterprise Applications Research Director Keith Kirkpatrick provides a preview of his fall conference schedule, focusing on the events he will be attending, the key items he hopes to learn, and how these developments may impact the enterprise applications market. He will then move to the Rant …
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What Stakeholders Want from B2B Marketing Leaders - Marketing Art and Science - Episode 10
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In this episode of Marketing: Art & Science CMO advisor and host Lisa Martin welcomes business leader and CMO of NetApp, Gabie Boko. In their engaging conversation, Gabie shares with us her background, double clicks on what stakeholders want from B2B marketing leaders, how she's using data to pull the levers of art and science in marketing, and how…
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AI Acceleration News from IBM at Hot Chips - Infrastructure Matters
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On this episode of Infrastructure Matters, Steven Dickens is joined by IBM's Chris Berry, Distinguished Engineer - Processor Development, and Susan Eickhoff, Director, IBM Z Processor Development for a conversation on the latest AI acceleration innovations unveiled by IBM at the Hot Chips conference. Their discussion covers: The key features of IBM…
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Stack or Pipeline? - Infrastructure Matters - Episode 51
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In episode 51 of Infrastructure Matters, hosts Steven Dickens and Camberley Bates discuss the latest developments in the data infrastructure industry, with a focus on the Future of Memory and Storage Summit (FMS). They highlight the importance of the tech stack for AI, the challenges faced by Intel, and the growing role of companies like Palantir a…
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5G Factor: Arrcus, T-Mobile, Ericsson Boost 5G Readiness
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In this episode of The 5G Factor, our series that focuses on all things across the 5G ecosystem, we review the recent key 5G-related moves made by players advancing 5G readiness consisting Arrcus landing $30 million in new investment including NVIDIA, T-Mobile launching the Partner Plus channel program at reducing 5G laptop and FWA price barriers, …
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The Impact of Marketing AI Councils on Businesses - Marketing Art & Science, Episode 9
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In this episode of Marketing Art and Science, CMO advisor and host Lisa Martin invites Dynatrace CMO Laura Heisman to discuss the real-world applications and impact of AI, generative AI, causal AI, and predictive analytics on the customer journey. Laura also shares her expertise in formulating marketing AI councils at companies like VMware and Dyna…
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The Main Scoop, Episode 25: Driving Business Value Through IT Investment Strategies
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On this episode of The Main Scoop, Hosts Greg Lotko and Daniel Newman sit down with Patrick Moorhead, founder and CEO of Moor Insights & Strategy, to talk current IT investment trends across platforms and how to maximize business value through strategic investment.
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Enterprising Insights: Episode 34 – Earnings Season for Enterprise Applications
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In this episode of Enterprising Insights, Futurum Group Enterprise Applications Research Director Keith Kirkpatrick discusses the recent quarterly earnings from several enterprise application vendors and provides his take on how their results are reflective of some of the larger trends in the marketplace. Then, as always, he addresses his Rant or R…
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Earnings Take the Talk of the Pod Intel, Kyndryl, Commvault - Infrastructure Matters, Episode 50
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In episode 50 of Infrastructure Matters, Steven Dickens and Camberley Bates discuss recent earnings reports and trends in the infrastructure sector. They focus on Amazon Web Services' (AWS) impressive growth, Commvault's strong financial performance, Intel's strategic challenges and changes, and Kyndryl's turnaround efforts. The episode also highli…
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Krista Gets Married and Outages, Outages and more Outages - Infrastructure Matters, Episode 49
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In this episode of Infrastructure Matters, hosts Camberley Bates, Steven Dickens, and Krista Case discuss various topics including Krista's recent wedding, the CrowdStrike outage, and its implications on cybersecurity, Microsoft's East Coast Azure outage, and the recent earnings reports of IBM and Google Cloud. Krista emphasizes the importance of c…
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Enterprising Insights: Episode 33 – Salesforce Announces an LLM Benchmark for CRM
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In this episode of Enterprising Insights, host Keith Kirkpatrick discusses Salesforce’s announcement on what it says is the world’s first LLM benchmark for CRM. He discusses the elements of the benchmark, why it’s important, and assesses whether the market will start to see other benchmarks from SaaS companies or third parties begin to come to mark…
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Observe, Inc CEO, Jeremy Burton, joins CMO Advisor and Host Lisa Martin on this episode of "Marketing: Art & Science". In this conversation, Jeremy shares his CEO-level perspectives and expectations of the marketing function, as he's held several signifiant CMO and CEO roles. He also discusses just how the marketing function differs at early stage …
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Outsourcing Skill Gaps | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by Guy Currier, VP & CTO of Visible Impact at The Futurum Group and Scott King, Managing Partner at Sprinter Associates for a discussion on the impacts of outsourcing skill gaps. Our conversation covers: Challenges and complexity, tech stack issues, and the impacts of skill ga…
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Enterprising Insights: Episode 32 – Omnichannel Communications Reality Check
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In this episode of Enterprising Insights, host Keith Kirkpatrick discusses the state of Omnichannel Communications, delving into some statistics around the current utilization of omnichannel engagement strategies and channels, discusses a survey highlighting retailers’ use of the approach and discusses the challenges that are still facing the marke…
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How CIOs are Managing the Cost of DevOps | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by Alan Shimel, CEO and President of TechStrong Group, and Stephen Foskett, President of Tech Field Day, for a discussion on impacts of how CIOs are managing the cost of DevOps. Our conversation covers: Past, present, and future applications 24% of organizations have a desire …
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Enterprising Insights, Episode 31 – Market Insight Report Spotlights
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In this episode of Enterprising Insights, host Keith Kirkpatrick discusses two Market Insight Reports that were recently published on FuturumGroup.com, focusing on Text-to-Image Generation Technology for the Enterprise, and on Customer Data Platforms. He discusses the key issues within each market, pulls out key insights from the report, and discus…
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Crowdstrike Harnesses the Power of Generative AI to Transform the Customer and Marketing Team Experiences
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On this episode of Marketing Art and Science, join Host and CMO Advisor Lisa Martin of The Futurum Group as she welcomes Jennifer Johnson, (JJ) CMO of Crowdstrike. In this engaging conversation, JJ discusses her unique journey to the CMO role, the evolution of Crowdstrike's data-driven marketing strategy, the collaborative relationship between mark…
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Perspectives on VMware Transitions Plus NetApp and Druva - Infrastructure Matters, Episode 48
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In this episode of Infrastructure Matters, hosts Kirsta Macomber and Camberley Bates walk through the current perspectives of VMware transitions (or not) plus announcement from NetApp on Cloud and Druva’s offerings. Key topics include: NetApp announced Blue XP Workload Factory aimed at automating and managing cloud workloads like SQL, Oracle, and S…
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Red Hat Virtualization and AI Impacts on DevOps | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by Senior Director of Market Insights, Hybrid Platforms at Red Hat, Stuart Miniman, for a discussion on Red Hat Virtualization and AI Impacts on DevOps Our conversation covers: Highlights of Red Hat Summit Impacts of Virtualization and AI on the market Additions of Lightspeed …
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5G Factor: OCI, AWS, Google Cloud Make Major Telco Moves
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In this episode of The 5G Factor, our series that focuses on all things across the 5G ecosystem, we review the recent key 5G-related moves made by the hyperscale cloud providers including Google Cloud and Motorola announcing a new multi-year relationship to bring GenAI to Motorola phones, AWS works with SK Telecom to test outbound roaming across it…
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Sports, Security AI and Infrastructure - Infrastructure Matters, Episode 47
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In this episode of Infrastructure Matters, hosts Camberley Bates, Steve Dickens and Krista Macomber discuss developments around security, AI, and more. Key topics include: The Futurum Group’s Cybersecurity Decision Maker IQ Data Infinidat’s InfiniSafe Automated Cyber Protection IBM’s Granite Model for AI IBM’s investments in Wimbledon Investments i…
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Mezmo Data Management, Observability, and Getting Value Out of Telemetry Data | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by Tucker Callaway, CEO of Mezmo, for a discussion on Mezmo Data Management, Observability, and getting real value out of telemetry data. Our conversation covers: What Mezmo Data Management is. The fact that 52% of organizations use 6 to 15 different tools in observability. Wh…
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Opening the Mainframe Through Developer-Centric Approaches - The Main Scoop
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On this episode of The Main Scoop, we are joined by Bertrand Cardinal, Director of Banking Solutions at Desjardins, for a conversation on empowering development teams through automation, unit testing, and collaboration. We discuss how applications are the keys to harnessing the power of the mainframe, making developers gatekeepers who must be empow…
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On this episode of Marketing Art and Science, Host and CMO Advisor Lisa Martin of The Futurum Group is joined by Boomi CMO Alison Biggan. Tune into this 30 min conversation to hear about Biggan’s journey to the C-suite, the strategic roles marketing art and data science play in Boomi's global leadership in iPaaS, and the infusion of AI and automati…
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Data Meets Infrastructure - Sovereignty, Security, AI | Infrastructure Matters, Episode 46
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In this episode of Infrastructure Matters, hosts Camberley Bates, Steve Dickens and Krista Macomber check out the impact of data and the actions in terms of sovereignty, management, security all in the scope of the AI craze. Key topics include: The latest on data sovereignty, including where data resides and its ownership, particularly in the conte…
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Enterprising Insights, Episode 30 – Predictions at the Halfway Point of 2024
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In this episode of Enterprising Insights, host Keith Kirkpatrick discusses his predictions about enterprise SaaS applications and the market that he made back in late 2023, including generative AI, personalization, tech stack consolidation, market consolidation, industry-specific software, and consumption pricing. He will also address the underlyin…
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Legends & Leadership - Screenvision Media's CEO John Partilla
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In a riveting conversation at the Cannes Lions International Festival of Creativity, Jack Myers and Screenvision Media CEO John Partilla discussed the transformative power of cinema advertising and how Screenvision is thriving in a tech-dominated world. Their discussion, part of Jack's "Legends and Leadership" series, highlighted the irreplaceable …
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Catchpoint IPM, Internet Traffic and Application Availability | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by Catchpoint’s Mehdi Daoudi, CEO and Brandon DeLap, Senior Solutions Engineer for a discussion on Catchpoint IPM, Internet traffic and application availability. Our conversation covers: What is Catchpoint and the impacts to Internet performance monitoring What is resilience a…
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Enterprising Insights, Episode 29 - Industry News and a CX Rant
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In this episode of Enterprising Insights, host Keith Kirkpatrick covers industry news from the past week, including a briefing with Cloud Eagle, a new product announcement from NetSuite, and Adobe’s terms and conditions updated. He closes out the show with a Rant focused on the declining customer experience among American consumers, as tracked by F…
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In this episode of The 5G Factor, our series that focuses on all things across the 5G ecosystem, we review key 5G ecosystem developments including recent deft moves by top-tier communications service providers (CSPs) such as BT Group and ServiceNow expanding their relation to vastly improve the CX and workforce experience, Vodafone Germany and FlyN…
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Showtime #2: HPE, Pure Accelerate and FinOPsX - Infrastructure Matters, Episode 45
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In this episode of Infrastructure Matters, hosts Krista Macomber, Steven Dickens, and Camberley Bates discuss their busy week attending various tech conferences. We hear highlights from HPE Discover, emphasizing HPE's advancements in AI and their collaboration with Nvidia. An inside look at Pure Accelerate 2024, focusing on AI, cybersecurity, and a…
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Impacts to DevSecOps as it Relates to the Software Release Cycles | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, host Paul Nashawaty is joined by Jack Poller of Paradigm Technica and Mitch Ashley, analyst and founder of Techstrong Research and Chief Technology Advisor at The Futurum Group, for a discussion on the SDLC and the impacts of security as it is integrated into the pipeline. Their discussio…
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In this week's episode of Jack Myers' "Legends & Leadership," I hosted an insightful and controversial conversation with Mike Linton, renowned Chief Marketing Officer, and former agency President Jeff Culliton, now host and Executive Producer of the CMO Confidential podcast. Jack Myers' conversation with Mike Linton, and Jeff Culliton provided a we…
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5G Factor: AfO Woes, Cloud RAN Rising, & P5G for Airports
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In this episode of The 5G Factor, our series that focuses on all things across the 5G ecosystem, we review key 5G ecosystem developments including Microsoft’s dramatic scale back of Azure for Operators (AfO) unit, Nokia and Dell strengthening their alliance to help accelerate Cloud RAN deployments, and Ericsson spotlight on how private 5G (P5G) can…
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AI Democratization: Industrial AI Metaverse Solution - Futurum Tech Webcast
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On this episode of the Futurum Tech Webcast, host David Nicholson welcomes Steen Graham, Founder at Scalers AI and Jeremy Johnson, Technical Marketing Engineer at Dell Technologies for a conversation on the democratization of AI through an industrial AI Metaverse solution. Their discussion covers: Insights into the creation and deployment of indust…
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The Intersection of Martech and PLG (Product-Led Growth)
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On this episode of Marketing Art and Science, Host and CMO Advisor Lisa Martin is joined by SingleStore CMO Madhukar Kumar. Tune into this 30 min discussion, as they explore the symbiotic value of a product-led growth (PLG) strategy on sales and marketing, the dynamic blend of creativity and analytics in marketing at SingleStore, and the influence …
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Leverage Data to Enable ROI from AI - Enterprising Insights, Episode 28
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In this episode of Enterprising Insights, host Keith Kirkpatrick is joined by Robert Kramer, VP and Principal Analyst at Moor Insights & Strategy, to discuss using data to enable ROI from AI deployments. The pair discuss this topic through the lens of several events they attended in recent weeks, including SAP Sapphire, Zoholics, PegaWorld iNspire,…
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AI Democratization: CPU-Based AI for Healthcare - Futurum Tech Webcast
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On this episode of the Futurum Tech Webcast, host David Nicholson is joined by Mohan Rokkam, Marketing and Product Manager at Dell Technologies and Steen Graham, Founder at Scalers AI's to discuss the democratization of AI in healthcare, focusing on CPU-based solutions. Their discussion covers: The current state and future of AI in healthcare How D…
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AI Democratization: CPU-Based AI for Retail - Futurum Tech Webcast
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On this episode of the Futurum Tech Webcast, host David Nicholson is joined by Dell Technologies' Mohan Rokkam and Scalers AI's Steen Graham for a conversation on how CPU-based AI technologies are revolutionizing the retail sector. Their discussion covers: The current landscape of AI in the retail industry Benefits of CPU-based AI over other AI mod…
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Google Cloud AI Impact to Application Modernization | DevOps Dialogues: Insights & Innovations
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On this episode of DevOps Dialogues: Insights & Innovations, I am joined by serverless product management team lead at Google, Steren Giannini, for a discussion on Google Cloud AI and the impacts on application modernization. Our conversation covers: The impact of Gen AI applications Refactoring all applications to leverage AI models Kubernetes to …
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It's Showtime! NetApp, Broadcom, AWS, Splunk + Oracle's Cloud Announcements - Infrastructure Matters, Episode 44
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32:50
In this episode of Infrastructure Matters, hosts Camberley Bates, Steve Dickens and Krista Macomber give the rundown on conferences and announcements from Broadcom Mainframe Analysts event, NetApp’s Analyst event, Splunk and AWS reinforce conferences, plus announcements from Oracle. Key topics include: NetApp Analyst Event: NetApp hosted an event i…
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AI Democratization: Scalable Heterogeneous AI Inferencing - Futurum Tech Webcast
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9:08
On this episode of the Futurum Tech Webcast, host David Nicholson welcomes Delmar Hernandez, Senior Principal Engineer at Dell Technologies and Steen Graham, Founder at Scalers AI for a conversation on the democratization of AI, focusing on the scalability and versatility of heterogeneous AI inferencing. Their discussion covers: The current trends …
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On this episode of the Futurum Tech Webcast, we are joined by Dell Technologies' Seamus Jones and Scalers AI's Steen Graham. Host, David Nicholson, Chief Research Officer at The Futurum Group, delves into a conversation on how these leaders are leveraging their expertise and organizational capabilities to democratize AI infrastructure. Their discus…
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AI Democratization: Scale Out Generative AI Platforms - Futurum Tech Webcast
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9:16
On this episode of the Futurum Tech Webcast, host David Nicholson welcomes Delmar Hernandez, Senior Principal Engineer at Dell Technologies and Steen Graham, Founder at Scalers AI for a conversation on the democratization and scaling out of generative AI platforms. Our discussion covers: The current state of generative AI technology and its accessi…
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Enterprising Insights, Episode 27 - Contact Center New Product News
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In this episode of Enterprising Insights, host Keith Kirkpatrick discusses recent contact center product announcements, focusing specifically on news from Microsoft Dynamics 365 Contact Center and Cisco’s Webex Contact Center. He then concludes the show with the Rant or Rave segment, focusing on a contact center snafu.…
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In a Legends & Leadership conversation hosted by Jack Myers, Radha Subramanyam, the Chief Research and Analytics Officer of CBS and President of CBS Vision, shared profound and even surprising insights into the robustness and enduring appeal of network television, specifically highlighting CBS's leadership in primetime programming.…
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WomenAdvancing - ScreenVision Media's Christine Martino
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In the digital age where advertisers are vying for consumer attention across various platforms, cinema advertising stands out as a uniquely compelling medium. Christine Martino, Chief Revenue Officer at Screenvision Media, emphasized this during her insightful discussion with WomenAdvancing.org host E.B. Moss. Screenvision leverages the traditional…
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Cybersecurity Best Practices - A Conversation with Doug Shepherd at Tanium Converge
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4:28
On this episode of the Futurum Tech Webcast, host Shira Rubinoff is joined by JLL's Doug Shepherd, Senior Director Offensive Security, for a conversation on the key insights and takeaways from Tanium's Converge Conference. Their discussion covers: The evolving landscape of cybersecurity challenges faced by organizations today Strategic insights int…
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Tanium's Melissa Bishoping Talks Endpoint Security and Insights from Tanium Converge
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On this episode of the Futurum Tech Webcast, host Shira Rubinoff is joined by Tanium's Melissa Bishoping, Director, Endpoint Security Research for a conversation on the latest cybersecurity trends and insights from the Tanium Converge Conference. Their discussion covers: The evolving landscape of endpoint security and the challenges organizations f…
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