Podcast by Deliver Us From Disney
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Co-Hosted by Adam Amy and Russell Gibson we deliver a weekly podcast that discusses current NBA news and how this impacts the trading card market. Each week we deep dive into a larger more timeless hobby related topic.
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Let's be perfectly clear: a billion is at least 1,000x better than a million. This is a marketing and branding podcast for anyone who is trying to build a brand -- especially a billion dollar brand. Marketing and advertising industry veterans, Bill Harper (aka BrandBoss) and Bryan Elliott (from the acclaimed Behind the Brand podcast) team up to brainstorm new business ideas, interview business professionals who are building really great companies, analize what's right and wrong with brands, ...
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The Give Me Five Podcast: An Uncultured Look at Pop Culture and Nostalgia
3 Guys 1 Podcast- pop culture - theme parks - nostalgia - bad movies
Missing the days when you could chat all night about your favorite movies, music, TV shows, games, theme parks and comics? So were we, so we decided to create The Give Me Five podcast. A place for us to discuss our favorite things and to learn about yours. Join Greg, Jimmy and Rob (and the occasional guest) as we talk about our favorite entertainment from the past and present.
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The hilarious 30-something married couple who balance cool, corny and insightful. New episode every Sunday, making Mondays that much better.
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Episode 166: Western Conference Prospecting Preview
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Send us a text Use the promo code 'YCCT10' for 10% off all Fanatics Memorabilia. New Sponsor: Fast Break Trading Cards: Adam and Russell go through every team in the Western conference and highlight key players who we think will impact the hobby market this year. We ran slightly long last week, so this week we will strictly do two players per team;…
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Here's the Biggest Mistakes Brands Make | Special guest Jason Bagley
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In this episode of the Billion Dollar Brand podcast, Bryan and Bill invite renowned Creative Director Jason Bagley on the show to discuss his experience with campaigns and brands like Old Spice and many more. Jason also has a course on becoming great at advertising and you can get all the details here. Want to be featured on the show in a Deep Dive…
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Episode 165: EMERGENCY PODCAST; Karl Anthony Towns and Julius Randle Trade
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Send us a text Adam and Russell break away from our normal broadcast time to fully break down the Karl Anthony Towns to New York and Julius Randle to the Wolves. We chat through salaries, team impacts and of course, card values. Jump in for this bonus episode!! Use the promo code 'YCCT10' for 10% off all Fanatics Memorabilia. New Sponsor: Fast Brea…
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Episode 164: Eastern Conference Prospecting Preview
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Send us a text Use the promo code 'YCCT10' for 10% off all Fanatics Memorabilia. New Sponsor: Fast Break Trading Cards: Adam and Russell go through every team in the Eastern conference and highlight key players who we think will impact the hobby market this year. The show has been very 'Comp' light the past month or so; and this Episode makes up fo…
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Episode 163: Laine Pearce, 130Point, The Hobby, Tales from The Nationals, PSA Submission
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Send us a text Use the promo code 'YCCT10' for 10% off all Fanatics Memorabilia. New Sponsor: Fast Break Trading Cards: Episode 163 we have Australian Hobby royalty in the house. : Laine Pearce who revolutionised the ability to access sales data and create comps joins the show. We discuss - His recent trip to The Nationals, - Items he collected for…
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Episode 162: Australia Fanatics Victory over US Fanatics, 1/1 Topps Olympics, Mailbag, Wemby Black Label, Trae Young, Nikola Jokic, Topps Disney,
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Send us a text Use the promo code 'YCCT10' for 10% off all Fanatics Memorabilia. New Sponsor: Fast Break Trading Cards: Episode 162 delivering the business as per usual. Adam and Russell Smash through a bunch of topics this week: - Topps Disney breaking news - Statement from Fanatics - From 2025 Topps will now have Disney, Pixar and Marvel - Goldin…
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If You're at the "Damn it" Stage We Need to Talk!
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In this episode Bill and Bryan ask: Are you at the "Damn it" stage? Is your marketing stale? Can't attract new clients? Have trouble getting attention? Struggling to figure out how to be relevant? If so, we need to talk! Case studies include Starbucks vs Duncan; Denny's vs iHOP; Nike vs Tracksmith and much more! Want to be featured on the show in a…
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Episode 161: Wilt Chamberlain Sale, MJ Star Record Sale, Topps Olympics Update, Eminence, Topps Chrome vs Excalibur
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Send us a text Episode 161 delivering the business as per usual. Adam and Russell Smash through a bunch of topics this week: Topps Olympics YCCT Topps Olympics SCN Eminence recap Topps chrome vs Excalibur Wilt Chamberlain sale 1.7 million Jordan Star Rookie 1 million Gem Rate stats: most cards graded in a month Upper deck set review part 1 Upper de…
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Episode 160: Topps Chrome is here! Another Wembanyama 1/1 pulled, Spectra, Triple Auto Update and more
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Send us a text Send us a text Episode 160: Topps Chrome is here! Another Wembanyama 1/1 pulled, Spectra, Triple Auto Update and more Triple auto article Goldins pitch triple auto 1/1 on ebay Conversation piece: Card sale damaged card CC panini exclusive CT scanner rumours Breaking News: Wemby 1/1 auto been pulled topps chrome pricing comps Topps ch…
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In this episode Bill and Bryan ask: What is your ONE THING? Featured case studies include Sara Blakly's new brand Sneex vs uncomfortable shoes; Vans & Converse; We Feed Raw dog food vs Science Diet; and much more! Want to be featured on the show in a Deep Dive? It's free! But we'll also tell you and everybody listening exactly how we see it in an e…
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Episode 159: Victor Wembanyama, Angel Reese, Larry Bird, Wilt Chamberlain, Steph Curry, Lebron James,
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Send us a text Episode 159: The hobby chat doesn't stop. - Micro Mosaic take that didn't age well: - Wemby Mania: Top 5 most expensive cards Slabstox trend; currently at 1k Wemby /5 psa 9 vs lebron james 2003 sp signature, psa 10, 10 auto How many Wembys can we grade? Kaboom 1/1 mosaic Wemby 1/1 select fastbreak NBA athletes taking ozempic Pick you…
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In this episode Bill and Bryan ask: Do you believe that everyone can have a sexy brand? We do! You will also learn how small business owners can get unstuck from the weeds; How Tyler Denk built an 8-figure boring business in 24 months; Disney vs. Magic Mountain--and why Magic Mountain doesn't have a brand; Morning Brew's $75M Newsletter biz; How Ce…
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Episode 158: Offseason Buying, Topps Now, Mosaic, Excessive Case Hits, CGC,
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Send us a text Episode 158: It might be the offseason, but there is more than enough Hobby news to keep us warm. Kobe 1/1 Off season buying Topps Now and Parody Mosaic Basketball, Micro Case Hit 2/3 cases, Micro SCN, Micro Facebook, stained glass, Glitter 25 downtowns in one case, 2 dragons in one box Jordan beam team triple logoman 1/1 John stockt…
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Episode 157: Topps Chrome, How Many Cards Graded? Resealed Exquisite, Box Scanning, GG Jackson, Top 10 Cards Week,
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Send us a text Episode 157: Russell and Adam are back to chat the hobby, we break down - How many cards have been graded? - Sourced from https://www.gemrate.com/player -First look at Topps chrome inserts - Shyne Opening resealed box - Where to get your boxes scanned - The GOAT - Who said this? - Russell's olympic moment - Summer league standouts: M…
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How to Survive the New Recession; Joe Gebbia's new company Samara; Will Nike's new killer ad save the brand? What Hawk Tuah girl should do next; is HYROX the next 3rd Place?; How Ilona Maher took over ...
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In this episode we talk about personal branding during the start of what looks like our next major recession; Joe Gebbia's new company Samara; Will Nike's new killer ad save them from the death spiral? Women's rugby star takes over the Olympics and much more! Want to be featured on the show in a Deep Dive? It's free! But we'll also tell you and eve…
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Episode 156: The Shaq & Kobe team-up with Shaqfoo32
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Send us a text Russell is on holiday, Adam has teamed up with friend of the show Shaqfoo32 for episode 156 where we chat about The Shaq and Kobe team up episode We reflect the graded players list from last week and focus in on Kobe and Shaq Best Shaq rookies on a budget Best Kobe rookies on a budget We also have some #Pocketchange to discuss Thank …
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Episode 155: Wemby SSP, Gemrate Grading Numbers, Flag Bearer Lebron
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Send us a text Russell and Adam welcome you to episode 155 where we chat about - Wemby SSPs courtesy of Gemrate - Gemrate Grading Stats - Wemby in the top 25 already - Lebron James to hold team USA flag - November, we will be back at the Hobby Hangout - More free agency moves Thank You to our sponsor: Check Out My Cards Australia and US Sports Card…
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Episode 154: Kawhi Leonard, Wemby Trends, HGA Restructure, Fanatics Selling Fake Cards, CT Scanning Flawless, MJ Downgrade, Hobby Inserts
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Send us a text Russell and Adam welcome you to episode 154 where we chat about - The adventures of Kawhi Leonard; - Wemby prices: - HGA Restructure - fanatics live policy update - What happens when you put Flawless cases into a CT scanner - Whose Boxscore is this? - Why was a 2 million dollar Jordan down graded? - Jordan hoops insert - Inserts in t…
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Political Candidates are Personal Brands; 7-Eleven Stores in the U.S. are Changing stores to be more like Japan; On Running hires Zendaya; Zuckerberg is now a bro; Unbranding of Abercrombie & Fitch
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In this episode we talk about the branding of American politicians; How Seven Eleven stores in the U.S. might start looking more like the stores in Japan; On Running hires Zendaya to help them get to Gen Z; Now Mark Zuckerberg is a bro; The unbranding of Abercrombie & Fitch and much more! Want to be featured on the show in a Deep Dive? It's free! B…
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Episode 153: 6 MJ Autos, Caitlin Clark Gets Her Own Product, $2 Million theft
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Send us a text Welcome overbody to Episode 153 where you are safe from political assasination conspiracy theories and tanking Wander Franco PC stories. You will only hear here some cardboard related deliciousness. We start off with Caitlin Clark Blasters Caitlin Clark sales Other athletes with their own product. Huge 6 Jordan Autos story Jordan Car…
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Send us a text This episode we are joined by Rod Adams from Neon Trading Card and we discuss - Rod's early hobby memories and family ties. - Potential shill bidding in instant messenger threads - Comparison of collecting NBA to Soccer Find Rod breaking here: https://www.neontradingcards.com/ and a soccer group highly recommended for collectors from…
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Episode 151: Post Hobby Hangout, Wemby Nebula, PSA Vending Machine, Lebron Extension,
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Send us a text Episode 151 Adam and Russell reflect on the Hobby Hangout and share some listeners stories about the HH. For a recap, click here Hobby Hangout recap. We also discuss PSA vending machine in vegas Lebron extension Adam's boys extension PSA vs GEM grading company 1/1 choice nebula wemby pulled Walmart marketplace MJ eye catching sale Ja…
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Bandit Running brand "Unsponsored;" The Disney brand has issues; We can all be like Mohawk Chevrolet; Political candidates as brands; Visit Oslo campaign
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In this episode Bill & Bryan talk about Disney's brand issues; how we can all aspire to be different and attack customer pain points like Mohawk Chevy; thinking of all political candidates like they are a brand and much more! Want to be featured on the show in a Deep Dive? It's free! But we'll also tell you and everybody listening exactly how we se…
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Episode 150!! Live From The Hobby Hangout Melbourne: Al Caynes, Joo Foo, PSA Case Flow Lines, NBA Draft, Listener Questions, Mikal Bridges, Deni,
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Send us a text This episode is special for a few reasons! 1. Episode 150, 2. Live at The Hobby Hangout, 3. Specials Guests Joo Foo and Al Caynes. We break down a bunch of topics this week: NBA Draft Takes. - Q & A for Special: - Reference for Fanatics alleged 'management' of memorabilia. - Mikal Bridges Trade - Deni Trade - Wolves move up the board…
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Episode 149: Celtics Win, Brown v Tatum, Giddey Traded, Pippen 1of1, Jumpman PMG
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Send us a text Episode 149 : The Finals are over & we have our champion. - Jaylen Brown gets MVP over Tatum; implications of this. - Luka vs Tatum vs brown SCN - Luka vs Tatum vs brown YCCT - Tatum 1/1 Kaboom - Stars age winning first chip, - Giddy trade Giddey card ladder - Olympics sponsorship: Will CC be named to the team. - Spicy P extension, S…
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Episode 148: NBA Finals special! Luka, Jayson Tatum, Jaylen Brown, Porzingis, Jrue Holiday, White, Lively,
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Send us a text Episode 148 is our NBA Finals special! Since we last recorded games 1 to 4 have transpired and we broke down every game from the on the court perspective and the hobby impacts. Game 1;, Porzingis and Luka Game 2; Jayson Tatum, Jrue Holiday Rookie cards Brian Windhorst / Adam Amy Quote Game 3: Jerry West RIP, YCCT tribute Game 4: Porz…
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Chipotle's PR debacle; My TV spot pitch is a Mad Men episode; Gamification biz idea for Waze; Advice to agencies and clients about risk; Poopourri / VIPoo and much more!
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In this episode Bill & Bryan talk about Chipotle's PR debacle; My TV spot pitch is a Mad Men episode; Gamification biz idea for Waze; Advice to agencies and clients about risk; Poopourri / VIPoo and much more! Want to be featured on the show in a Deep Dive? It's free! But we'll also tell you and everybody listening exactly how we see it in an effor…
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Episode 147: Michael Jordan, Target cracking down, Anthony Edwards, Derrick Jones Jnr, Kobe Bryant, Caitlin Clark
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Send us a text Episode 147 as usual we have a full show! We will be live podcasting at the Melbourne Hobby Hangout! Get your tickets here: thehobbyhangout.com.au We run through: Jordan 1/1 highest ever sales price Lebron 1/1 2004 Finest Blue Super Fractor BGS 10 Luka 1/1 RPA Sale Kobe, Jordan, Lebron 1/1 Panini Flawless Triple Logoman LeBron James …
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Send us a text Episode 146 is brimming with content! Finals talk, Kabooms, PMGs just to summarise. And oh yeah; we will be live podcasting at the Melbourne Hobby Hangout! Get your tickets here: thehobbyhangout.com.au - Luka vs Tatum - Luka price check: - Dallas trades - Luka Kaboom 1/1 - Flawless 1/1 triple logo - Exquisite 1/1 Jordan, Kobe and Leb…
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Liquid Death marketing is a Seinfeld episode; The Four Seasons Orlando; Zero Motorcycles; Tesla Cybertruck; Dame sex toys; Fall in love with failure
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This episode of the The Billion Dollar Brand podcast is full of hot takes on things like Liquid Death marketing is a Seinfeld episode; The Four Seasons Orlando; Zero Motorcycles; Tesla Cybertruck; Dame sex toys; Falling in love with failure and more! Want to be featured on the show in a Deep Dive? It's free! But we'll also tell you and everybody li…
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Episode 145: Jordan Fleer vs Star, GemRate Iconic Cards, All NBA, Anthony Edwards, Luka Doncic, PMG
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Send us a text Episode 145: Adam and Russell breakdown - Sale of Star PSA 9 Jordan Rookie 927k - Fleer: PSA 9 $17k, PSA 10 $168k - Fleer vs Star: SCN, Fleer vs Star: YCCT - Gem Rate Iconic Card Tracker - All NBA teams - Wolves defeated Nuggets: in a classic game 7. - west finals matchup wolves vs Mavs - Wemby base PSA 10 price check - 1st rookie to…
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Episode 144: Anthony Edwards, Gamestop, Kaboom vs Blank Slate, Aaron Gordon, Amen Thompson, James Worthy, Wemby
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Send us a text Episode 144: Adam and Russell breakdown - Card Holder upgrade and Newton's rings - Anthony Edwards, Blue rookie - Gamestop now accepting cards Kaboom vs blank slate, Kaboom vs blank #2, Kaboom vs blank Instagram This weeks show is focused on the prospect remaining in this year's playoffs Christian Braun, Aaron Gordon Amen Thompson vs…
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Kelly Slater's Freak of Nature; Apple iPad spot is a Mad Men episode; Celebrities are cancelled; Go Ruck; Coca-Cola spills and more
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About Bill Harper: Favorite Quote: “If you asked people what they wanted, they would have said faster horses.” – Henry Ford Bill is the Chief Creative Officer & CEO of WMH. Consumers buy/buy-in emotionally, then justify their decisions logically. They can’t tell you what they want, but they can tell you what they don’t want and, more importantly, w…
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Episode 143: Jokic 3x MVP, Anthony Edwards, Playoffs Review, Wemby, Stupidest Thing I've Ever Heard
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Send us a text Welcome back to this weeks show, Adam and Russell breakdown Nikola Jokic's MVP voting breakdown, Silver PSA 10 review, and NT RPA /99 PSA 10 breakdown. World summary of MVP winners and all time the Players with 3 MVPs. - Anthony Edwards, Anthony Edwards, Anthony Edwards, Anthony Edwards, Anthony Edwards Card Ladder, 1/1 sale, 2022 Bl…
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$150M Dude Wipes brand evaluation; Airbnb; Burger King; Heinz Out-of-Home scores big
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First things first: Want to submit your draft or finished work for us to evaluate and do a free Deep Dive? Submit here --> https://bit.ly/BDBDeepDive Bill Harper and Bryan Elliott break down some new ideas for launching a CPG brand; new trends in brand marketing and more. About Bill Harper: Favorite Quote: “If you asked people what they wanted, the…
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Episode 142: Fanatics announcement, Is Blez Lucky or Smart? Giannis vs Jokic, Crown Royale, Select Checklist,
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Send us a text Welcome back to this weeks show, Adam and Russell breakdown Topps announcement of unlicensed NBA, and licensed in October 2025. We ask the question Was Blez Lucky or smart? Blez calculated there is 1200 cases, estimated there is 85 cases left, Blez offers 250k + 30k auto card for Ant man Jokic vs Giannis Crown Royale: Part 2 and nice…
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Episode 141: Playoffs, Naz Reid, Steph Curry, Crown Royale, Kabooms, Tim Duncan, Tyrese Maxey,
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Send us a text Adam and Russell have more content story lines than they can handle this week; but we discuss the NBA playoffs: - Regular season awards, - Crown Royale Preview - Anthony Edwards vs KD - Fake Wembys: how to tell the difference - Jaime Jaquez vs Anfernee Simons: - Tom Brady meet and greet sheet - Prizm Fastbreak - Part 2 of a Flawless …
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First things first: Want to submit your draft or finished work for us to evaluate and do a free Deep Dive? Submit here --> https://bit.ly/BDBDeepDive Bill Harper and Bryan Elliott break down some new ideas for launching a CPG brand; new trends in brand marketing and more. About Bill Harper: Favorite Quote: “If you asked people what they wanted, the…
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Episode 140: Play In Games, End of a Dynasty? Caitlyn Clark, Jontay Porter Banned
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Send us a text The playoffs are around the corner and Adam and Russell have a lot to discuss NBA Play In: Sacramento Eliminated Warriors: Fox vs Klay Thompson Lakers defeated Pels: Zion Williamson injured Sixers defeated Miami - Butler Injured Embiid vs Jimmy Butler Bulls defeat Hawks Version 2.1 All Star Voting break down Jontay Porter Lifetime Ba…
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Volkswagen Turns Trash Talk into Eco Effort | $2,500 luxury chair | Billion Dollar Brand Advice
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Bill Harper and Bryan Elliott break down some new ideas for launching a CPG brand; new trends in brand marketing and more. About Bill Harper: Favorite Quote: “If you asked people what they wanted, they would have said faster horses.” – Henry Ford Bill is the Chief Creative Officer & CEO of WMH. Consumers buy/buy-in emotionally, then justify their d…
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Episode 139: Ebay buys Goldin's, SGA, Fox, Lebron, Curry, Malachi Flynn, Wemby, Cherry Blossom, Luka,
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Send us a text Adam is back! And our list this week is huge; We discuss Ebay buying Goldin's Auctions Fanatics Fest NYC Custom Cards SGA Rookie BGS new pricing schedule All star stats to guide your hobby values version 2: Lebron v Curry Fox v Zion Embiid is back Malachi Flynn 50 ball: Should you rush out and buy Flynn?? Wemby Blossom Flawless Bill …
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Send us a text Episode 138 Ryan from GemRate joins us this week for his third appearance, and it's great to catch up with Ryan again and gain his expert insights into the hobby. This week we open up talking about Knicks fans vs Brooklyn fans, - Celebrate GemRate having 1 million cards in their directory - What does Gem Mint mean vs PSA 10 and BGS 9…
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Episode 137: Spectra, Cherry Blossoms, and of course more Wemby's
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Send us a text Episode 137 Still excited from last weeks catch up with Tyson, we recap the discussion and then delve into some hobby news that includes Wemby Wemby Wemby Blank Slate vs Level IV Level 2 Black Label - Final Price Heaps of Hoops PSA 10 base Spectra Mailday - Show us your Spectra Cherry Blossom Parallel Brony and the King 1 of 1 Dual A…
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Should I Build a Brand Around Bespoke Japanese Ice Cream?
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Bill Harper and Bryan Elliott break down some new ideas for launching a CPG brand; new trends in brand marketing and more. About Bill Harper: Favorite Quote: “If you asked people what they wanted, they would have said faster horses.” – Henry Ford Bill is the Chief Creative Officer & CEO of WMH. Consumers buy/buy-in emotionally, then justify their d…
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Send us a text Episode 136 is part two of our conversation with Tyson Beck. We delve into some hobby news that includes JSA Sales -Eric White Back Sells His Twitter Account - Giannis vs curry Listen to us live on www.CentralCoastRadio.com Thursday's 10am to Noon Eastern time to hear the show threaded in with some delicious tunes. You can find Tyson…
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Episode 135: Tyson Beck joins to discuss all things Hobby!
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Send us a text Episode 135 we are very very lucky to have Tyson Beck come onto the show. Tyson is a proud Australian graphic designer who produces his own card line and has worked with Topps, Fanatics, Upper Deck and Panini. Listen to us live on Central Coast Radio Thursday's 10am to Noon Eastern time to hear the show threaded in with some deliciou…
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Why Some Brands like Wendy's, Little Caesars, Pizza Hut and other QSRs Have Lost Their Way
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Bill Harper and Bryan Elliott break down some of the worse brand crushing campaigns that have lead to the decline of some of the most popular QSR (Quick Service Restaurant) brands. About Bill Harper: Favorite Quote: “If you asked people what they wanted, they would have said faster horses.” – Henry Ford Bill is the Chief Creative Officer & CEO of W…
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Episode 134: Central Coast Radio here we come!! Kobe Statue, Jordan Inserts, Jules rule, Wemby, Blank Slates, Level IVs
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Send us a text Episode 134 Adam and Russell begin with the announcement we have been trying to keep a secret, we will be joining the Central Coast Radio Team, thankyou to Angelika and David Griffiths. After some general chitter chatter we get to the real stuff. - Kobe Statue spelling errors and Kobe inserts - Jordan inserts group discussion and thi…
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Episode 133: Lebron James 40k, Nikola Jokic, Allen Iverson, Caitlin Clark, Court Kings, SGA, Victor Wembanyama, Anthony Black, Scottie Barnes
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Send us a text Episode 133: Adam and Russell again have stacked up a hefty, quick hitting show: -Lebron 40k: and Joker vs Lebron: -Allen Iverson Sculpture - Caitlin Clark and her $16,500 1/1 Superfractor PSA 9 sale - Court Kings released and Level 4 discussion - Long over due hobby love for SGA and his recent SGA 1/1 sale - Follow up from last week…
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Episode 132: PSA buys SGC, Prizm, Victor Wembanyama vs The Field,
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Send us a text Episode 132: Adam and Russell plow through a huge sheet that includes - PSA Purchases SGC - Poku back in the league - Herb Jones is making huge progress - Slam Box Advertisement - Victor vs the field - Lebron vs Kawhi Leonard - WNBA Draft, Gold /10 Maya Moore, WNBA blank slate #1 and blank slate 2. - Happy Birthday Modern Goat - Zion…
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