Business Of Floristry 공개
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The Flower Podcast

Scott Shepherd, Host and Flower Educator

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The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast ...
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Welcome to The Bloom-Print Podcast, a podcast for florists who want to create elegant, efficient and effective floral businesses. Brought to you by Maple & Wren Floral Art Academy where the business is just as important as the blooms. In this podcast you can find some incredible advise from Perth florist and floral mentor Elysia Tsangarides, creative director of Maple & Wren PTY LTD as well as juicy interviews with floral and event industry experts as well as business experts to help you bui ...
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Welcome to Thrive, the go-to podcast for ambitious floral designers and floristry entrepreneurs aiming to become profitable florists and achieve outstanding success. Join Kathleen, corporate drop-out turned florist, as she shares expert insights, actionable strategies, and inspiring stories to help you excel in floral design and grow your business. Whether you're passionate about making money in the floral industry, seeking to refine your craft, or eager to be recognised as a successful flor ...
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AKG Podcast

Andreas K. Georgiou

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Welcome! I am Andreas, photographer, marketer and educator. This podcast is all about the deeper meaning of what we do as Wedding vendors, whether this is floristry, hair and makeup, calligraphy, photography, etc. I wish to give you proven ways to see your work with fresh eyes, find your sense of purpose, and connect with the people who need to hear your message now more than ever. Because, instead of competing for attention, now is the time to create art that matters! One Wedding at a time, ...
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A floristry podcast that offers guidance, education and inspiration about running a floristry business. Sharing real life experiences that I have encountered over the years and how I have learned from my mistakes. I think it is important to keep things real as after all being a florist really isn’t just ’playing with pretty flowers’ I hope you will come along with me for the ride.
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Mahaba means Love. This podcast is a place where florists and creative entrepreneurs come to feel love, find love and get love with our love messages. When you looking for encouragement to keep going...click to listen. Hosted by CEO and Founder of Mahaba Floristry, Floral Designer & Love Evangelist Nikeema Lee, she has compelling conversations with other florists as they share how they have persevered through their flower journey
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Bringing you the Art and Business of Flowers. VLF Live Podcast is an educational and inspirational show for all florists, flower artists and entrepreneur, floral industry pros and beginners, and simply for flower lovers. Anahit, the podcast host, takes a deep dive into floristry, into what it really takes to run a successful floral business, how to be a better floral designer, how to stay inspired and inspire other. "As we know, our profession encompasses wide range of industries and other f ...
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Vocal About Local is a podcast by Grown Not Flown. It's all about celebrating local - local farmers, local produce, local communities. Join us as we interview a really diverse range of guests from lots of different industries with the aim to cross pollinate information, and share knowledge and stories so we can all grow together.
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Whether through a love of wellbeing and nature, breakthroughs in science and tech, excelling in sport or outstanding achievements in the arts, all of my guests have incredible stories of pushing boundaries and perceptions. With insights into the challenges they have overcome, plus their tools and techniques for success, we uncover the lifestyle choices that really pack a punch.
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If you're in the business of flowers, this show is for YOU.🌹 We invite floral professionals across the globe to share their knowledge and passion for flowers and business. Our mission is to inspire and help you be more successful. We love connecting growers to designers, spotting trends when they are just on the horizon and introducing floral professionals to new ideas. Since 1897, Florists' Review has served the global floral industry. We are thrilled to have this podcast medium to help exp ...
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Get yourself a cup of tea, a note pad and get comfy because what you're about to hear is 18 years of wisdom from my dear friend and wedding business bestie - Jenn Veza - owner of The Original Event Company here in Perth. You know when you meet someone and they ae just the absolute salt of the earth, the kind of person that really gives a shit about…
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We are starting off our new season with Julia Keel, co-owner of Full Keel Farm in north central Florida. Julia brings a wealth of knowledge and passion to the table as she specializes in cultivating specialty cut flowers while navigating the unique challenges of a hot and humid climate. She’s passionate about teaching, has presented and lectured at…
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Are you ready to turn your floral passion into a profitable business? In this episode, Kathleen shares the four essential mindset shifts that transformed her floral business and led to lasting success. Discover how these key changes in thinking can help you overcome common challenges, embrace new opportunities, and achieve the profitability you’ve …
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Hello my loves welcome back to The Bloom-Print Podcast welcome to July! If you're feeling like the first half of the year has absolutely flown by, this episode is for you! Let's recalibrate. We have just skipped over to a new financial year, there’s 6 months left of 2024 and we’re in that phase where we’re assessing the financial year that was, we’…
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Ever wonder why some florists thrive in the face of challenges while others struggle? In this episode, I explore the art of turning obstacles into opportunities, a clear roadmap for applying it to your business and share my personal experience of how this skillset has radically transformed my business in a shorter timeframe. When the goal is growth…
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In early 2024, I delivered a keynote at a photography workshop in Morocco, a talk that has become one of my favorites, especially in a time when the world needs more wisdom and less frivolity. Reflecting on my unconventional journey, I discussed what I believe to be the four cornerstones of art: Creativity, Compassion, Courage, and Commitment: Crea…
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In today's episode I am chatting all about dealing with rejection within your floristry business. We all will have had times where we didn't get a particular job that we had quoted for and sometimes it can be really tricky to navigate. I share with you some potential work rejections that I have experienced fairly recently and how I have learnt to d…
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You'll be amazed at the progress you can make in your business with just a small daily commitment — like 15 minutes small 🤩 In this practical and inspiring episode, Kathleen shares a powerful 15-minute daily routine designed to drive your business forward. Whether you're juggling multiple responsibilities or looking to streamline your workflow, thi…
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Hello my loves welcome back to The Bloom-Print Podcast – how actually are you? In today's episode we're reliving all of the beauty that was the Wedding Flowers Weekender Retreat: how awesome the weekend was, what we did, how it was structured, and how incredible the group of humans was that participated in the retreat. I have first hand experience …
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In today's episode I'm chatting about wedding checklists. I share with you a scenario that happened to me a number of years ago when I was installing a wedding and another big lesson I learnt. If today's episode resonates with you, drop me a message. I would love to hear your stories too! My contact details are below. Contact Joanne: Website: www.j…
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You know those dreamy customers...the ones who love what you do and are happy to pay? Let's find more of THEM! In this episode, Kathleen shares the secrets to being a magnet, naturally drawing in the clients you want to work with. Learn how to define and identify your dream clients, craft the right marketing plan, and implement content strategies t…
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In today's episode I chat with the lovely Rachel from the Rose Shed all about running our floristry businesses alongside motherhood. We share our different experiences and how we have managed to adapt since starting a family. We also share some of the changes that have happened over the years since starting our floristry businesses. Contact Joanne:…
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Do you ever look at your financial reports and wonder which numbers really matter? In this episode, Kathleen reveals the secret metrics that every successful florist must know to unlock their profits and thrive. Join us as we dive deep into the four most important profitability metrics for florist business owners: labor, rent, vehicle expenses, and…
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In this weeks episode I reminisce over some of the classes and courses that have shaped my business over the years and why I feel investing in yourself is important. Contact Joanne: Website: www.joannetruby.co.uk Instagrarm: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk Class Details: One to One Floral Workshops Hourly online Business Men…
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Want to hear a story from a bride who didn’t book us? Outrageous I know – but it does happen. It happens a lot actually. We're working on boosting our conversion rate, but not by reducing my pricing. Because cheaper, my loves, does not equal better and today, I’m going to share with you, a few anecdotes as well as some cold hard facts on this. In t…
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What if we could make "selling" both easier on your soul and more effective? Join Kathleen, mentor for ambitious floral designers, in this empowering episode where we unlock the secrets to selling with confidence. She'll share practical strategies and mindset shifts that will help you become a masterful seller while conserving your creative energy …
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In this weeks episode I am chatting all about imposter syndrome and how it can effect us when running our floristry business. I also share some of the measures I take to help combat those imposter syndrome thoughts when they arise. Contact Joanne: Email: hello@joannetruby.co.uk Instagram: @joannetrubyfloraldesign Website: www.joannetruby.co.uk…
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Good morning my loves – I hope you’re having a sensational week! Well it’s officially June and the end of wedding season. This time of year the floral jobs in the wedding space tend to slow down in Australia. The key season for most Australian cities is September to April so over the winter months when it’s cold and dreary, when no one wants to be …
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In this episode, you'll learn the marketing secrets to attracting your dream customers. Join Kathleen as she shares proven strategies and actionable tips to help you connect with your ideal clients and grow your business. Whether you're struggling to attract the right customers or looking to refine your marketing approach, this episode provides the…
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I am very excited to share this weeks special British Flowers Week episode where I am chatting with Graeme from Bloom and Burn. Graeme is so refreshingly honest in our conversation and I find it so interesting hearing about what it is he loves about working with British flowers. We also chat about our days when we use to bump into each other at New…
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Welcome back my loves! I’ve just returned from a wonderful two-week break with my family, and it was absolutely magnificent. This time away allowed me to switch off, enjoy family moments, and find some much-needed space for myself. It also gave me the clarity and rejuvenation I needed to dive back into my business with renewed energy. This year and…
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One of the most exciting trends that I believe is here to stay is flower trucks. These mobile floral shops bring fresh blooms directly to communities, markets, and special events, offering a fun and unique experience for customers. Flower trucks also present fantastic opportunities for aspiring florists and small business owners. With lower overhea…
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School formals are great opportunities to book in orders and move volume through your business. But take a closer look at the sales process behind your Boutonnières and Corsages and you'll see room to increase profitability. Join me for today's podcast and I'll share my learning on how to sell these items more easily and make more money in the proc…
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Welcome to The Flower Podcast, the podcast for anyone who grows or designs with flowers and even then, we talk about so much more. I'm your host, Scott Shepherd and I love chatting with guests about their stories, and uncover the beauty and challenges of working with flowers. I’m excited to share this special conversation this week. Several months …
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In today's episode I am talking all about venue recce's. Reflecting on an experience I had whilst setting up for one of my weddings a number of years back and how this re-emphasised just how important they are. Contact Joanne: Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk…
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I recently used my grandma's tried-and-true recipe for making the BEST chocolate chip cookies and it hit me...there's a lesson here on the value of a recipe that anyone can pick up at any time and bake those same amazing cookies 😋 Well the same is true for floristry. Join me as I share how I use flower recipes and how they are the key to unlocking …
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Hello my loves welcome back to The Bloom-Print Podcast now if you haven’t listened to last week’s episode – stop everything, press pause on this one and go back and listen to episode 35 because that is Part 1 of my interview with Rebecca Const from Fox and Rabbit and today, you’re hearing part 2. And for those who did listen last week – I bet you a…
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My guest this week is Heather Cain, owner of Petal Pink Flower Farm. From the urban life in San Francisco to the somewhat accidental purchase of a rundown farm in Eugene, Oregon, Heather shares about the family farm life, her incredible trip to Italy and seeing how they trialing the latest in Italian ranunculus. We are also discussing one of my per…
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Are you tired of getting in your own way and sabotaging your success? In this empowering episode, Kathleen, an expert mentor and coach for ambitious floral designers, delves into the destructive cycle of self-sabotage and offers practical strategies to break free from its grip. 🤗 Learn how to identify the signs of self-sabotage, understand its root…
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In today's episode I'm sharing with you a bit about who I am and my business. Along with my journey into the wonderful world of flowers. I reminisce about my very first wedding and a valuable lesson I learnt from day one. Contact Joanne: Website: www.joannetruby.co.uk Instagram: @joannetrubyfloraldesign Email: hello@joannetruby.co.uk…
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Hello my loves welcome back to The Bloom-Print Podcast. A few weeks ago I got to sit down and have a gorgeous conversation with Rebecca Const from Fox & Rabbit here in Perth who has been a big inspiration to me over the years in my floristry career. It’s actually because of Rebecca, and one of her workshops specifically, that I am even a florist to…
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From planning your planting schedule based on lunar cycles to predicting weather patterns that could impact your crops, The Old Farmer’s Almanac has been a go-to guide offering invaluable insights into moon phase planting, weather prediction, and continues to evolve, meeting the needs of modern farmers and gardeners while staying true to its roots.…
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Join me for an exclusive peek behind the curtain as I dive into the exciting journey towards my next revenue milestone: $1 million. 😳 🤗 In this episode, I open up about the process I'm following to turn my dream into reality. Whether you're dreaming of reaching your own revenue goals or simply curious about the journey to success, this episode offe…
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This is a non-hostile takeover - while you're regular podcast hosts are away, Nikki is coming out to play... well, maybe not play, but to host a mini-series called the QUICK FIVE - as part of this series Nikki will ask her guests 5 quick questions about business and life. 😎 In this episode Nikki chats with Kimberley Furness, the award winning Edito…
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Welcome back to The Bloom-Print Podcast! I'm thrilled to have you tuning in for another episode. 2 years into my business I received a pretty baseless complaint from a bride tearing down every single thing I’d done and created for her wedding day. It cut me really deep. It really shook my confidence. I was then shitting myself for about 6 months ev…
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This week we're replaying our episode with our guest Sandra Sigman, award winning floral designer, owner of Les Fleurs, and author. She launched her first book, French Blooms, last year, which is a beautiful book displaying the design principles she learned from her favorite Parisian florist. Get ready to be transported to a world of elegance and c…
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If you're not getting enough inquires/leads/hits to your website (or they're not converting into customers) the problem isn't you — it's actually your marketing strategy. And the BEST news is we can fix that 🥰 So join Kathleen for this episode as she demystifies the process of conducting a marketing audit for a flower business, including insights f…
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Anna Jane Kocon is the owner of Little State Flower Company. A sustainable 5 acre flower farm based in Tiverton, Rhode Island that produces cut flowers almost year round. Anna Jane has been professionally growing and selling cut flowers for 18 years by pushing the boundaries of her seasons through the use of heated greenhouses, companion planting p…
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This week on The Bloom-Print Podcast we are delving into the world of freelancing: its significance, why you should consider it, and how to dive into this realm of opportunity. Main Discussion: Work Experience vs. Freelancing: Distinguishing between unpaid work experience and paid freelancing roles, and the importance of both in skill development a…
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This is a non-hostile takeover - while you're regular podcast hosts are away, Nikki is coming out to play... well, maybe not play, but to host a random little mini-series called the QUICK FIVE - as part of this series Nikki will ask her guests 5 fast questions about business and life. 😎 In this episode Nikki chats with Nadine Brown, founder of the …
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Maximize your profits this Mother's Day with these 10 easy-to-implement strategies. Join Kathleen as she shares practical tips and insights for optimizing your operations and increasing revenue during this busy time. 🥰 👉 Click here to save your seat for MOMENTUM ✨ (THIS LINK) We kick off 1 August. Price is set to increase.…
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Welcome, my loves, to another exciting episode of The Bloom-Print Podcast! In this episode, we have the pleasure of welcoming Emma Haynes, also known as Emma the Celebrant. Emma shares her incredible journey as a celebrant based in Broome, Western Australia, where she has officiated over 160 weddings over the past six years. Beyond her role as a ce…
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Having grown up on a farm Leila McDougall finished school, and headed straight to the big city lights of Sydney to study fashion design. Home on the farm was never far from her thoughts though with fashion being a pathway brought about from years on the sheep farm and a want to use the Australian Wool she was so familiar with. The Big Smoke charm w…
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My guest is Dundee Butcher, a florist, educator, artist, and advocate for sustainability. After training with the premier London florists of Jane Packer Flowers and McQueens, Dundee established the Russian River Flower School in California. Her journey didn't end with education; in 2016, she took a significant leap by co-founding what would become …
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Explore the challenges and opportunities of navigating change. Join Kathleen as she delves into the emotional journey of change and offers practical strategies for overcoming our natural resistance . Whether you're facing a major transition in your floral business or personal life, this episode will provide you with the tools and inspiration to nav…
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I'm thrilled to welcome my former professor, Dr. Allan Armitage, to this week's episode of the Flower Podcast. Dr. Armitage, a revered expert in cut flower production and a key figure in horticulture, has profoundly impacted the field worldwide We are discussing* his latest project, A Field Guide for Specialty Cut Flowers co-authored with Kelly Gar…
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Hello my Loves! Welcome back to The Bloom-Print Podcast! This week, we're delving into a topic that generates a lot of curiosity: Wedding Expos. Wedding expos, open days, and how to navigate them effectively are the focal points of today's discussion. Drawing from 8 years of experience in the wedding industry and attending numerous expos, I'll shar…
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Having recently collaborated with Grown Not Flown and collected a Bronze Medal at the 2024 Melbourne Flower and Garden Show with a sustainable exhibit that ended with only 1 small piece of plastic from some chicken wire being the only thing to go into waste; we sit down to chat with Ellen Douglas, the tour de force behind Botany Melbourne. Ellen is…
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Learn how to release the burden of Pricing Guilt and embrace your full potential as a floral designer. Join me as I explore the common struggles floral designers have with pricing (yup, including me) and offer actionable insights for letting go of the guilt and confidently pricing your work. Whether you're a seasoned professional or just starting o…
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In this weeks episode we chat with Lucy Vincent who along with partner Bruce, runs Australian High Country Honey. Lucy's family farm was purchased in 1976 & has been subject to sustainable farming practices in order to improve the landscape health & biodiversity, farm profitability & the ability to cope with natural adversity of drought, fire & flo…
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