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16 The Cooling Of Communities Pt 2
Manage episode 151963993 series 1044580
Traphagen's Takeout Order and Mark Traphagen에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Traphagen's Takeout Order and Mark Traphagen 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Building a vibrant community around your brand is one of the fundamentals of social marketing. But there's a danger that something called "evaporative cooling" will begin to sap that community's effectiveness. Listen to learn what that is and how to prevent it. Links mentioned in this episode: The Evaporative Cooling Effect stonet.co/1NKCDpp How to Use Social Science to Build Effective Communities stonet.co/1IPrhNJ If you enjoyed this, please share....and be sure to follow me on Soundcloud! Chat with me at twitter.com/MarkTraphagen or google.com/+MarkTraphagen. Theme music by Audionautix.com
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