E248 | Self-Publishing a Book for Business Growth with Natalie Walstein

Simplify to Scale Show

How can business owners recognize the subtle (or not-so-subtle) signs that it's time for a major business pivot, and what steps can they take to embrace the transition with confidence?

How do self-publishing and traditional publishing differently an author's ability to share their authentic voice and vision?

In this inspiring episode, I welcome Natalie Walstein, founder of Divine Flow Publishing Co., to explore how authors and entrepreneurs can leverage self-publishing to expand their business, impact, and message. She is also a published author of 3 books and counting and the host of the Divine Flow podcast.

Natalie shares her personal journey, from designing magazines to becoming an astrologer to publishing her own books, and recounts how unexpected shifts and client requests guided her to launch a spiritual publishing company. Together, we highlight the importance of listening to your intuition when making business pivots and embracing opportunities as they appear.

You will get an inside look at the self-publishing process, including when to consider this route versus traditional publishing, how a book can act as a powerful tool for business growth, and what it really looks like to maintain creative control and connect authentically with your audience. Natalie also shares valuable insights on finding the right publishing partner, marketing a new book from the earliest stages, and keeping launch momentum going well after release day.

If you’ve been feeling the nudge to write a book or are in the middle of planning your author journey, this episode offers practical wisdom and encouragement to take the next step. Share this episode with a friend who dreams of publishing, and visit Divine Flow Publishing Co. to explore the resources and support Natalie’s team offers

“A book can be the most powerful tool for bringing people into your business and your world.”

- Natalie Walstein

In this episode, we discuss

·

• Leveraging a Book to Grow Your Business
• Traditional Publishing vs. Self-Publishing
• Natalie’s Journey and The Power of Pivots
• When to Market Your Book
• Using a Book as a Business Tool

Links to connect with Natalie:

• The new website is https://bookmagic.co
• The new Instagram is https://instagram.com/bookmagic.co
• The new podcast is https://bookmagic.co/podcast

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Ready to become a strategic leader who understands how to balance sustainable and scalable growth with operational efficiency?

Join our SOL Collective, an elite and private community for Business Strategists and Operational Leaders who advise and support founders in scaling their businesses. Learn more at https://www.strategicopsinstitute.com/collective

Have questions? Want to explore partnering together to scale your business? Connect with me on my personal Instagram @cristagrasso or LinkedIn and let’s start a conversation.

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