Leveraging Paid - If You Build It, They Won’t Automatically Come
Manage episode 430522505 series 3488691
On this episode of 1000 Ways to Market Your Business, Samantha Scott, APR, is joined by Paige Johnson, Marketing Assistant at PTE and a Meta Certified Media Buying Professional. The two discuss why the saying "if you build it, they will come" doesn't necessarily apply to digital marketing.
The episode explores ways to leverage paid strategies to grow your business, including advertising with Meta, LinkedIn campaign management, and Google pay-per-click.
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#marketing #business #communication #strategy
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