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Aligning with Marketing Services: Like, Fit and Budget [Ep. 35]
Manage episode 426484266 series 3523921
Vision Advertising에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Vision Advertising 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Laura and Julia discuss valuable, logical tips and recommendations you can use when managing your organization’s marketing strategy. They lay out five actionable suggestions in order to ensure the marketing service you choose makes sense, and can do what you need it to do! These suggestions include directly discussing the proposal with the agency, establishing a personal connection, understanding if they understand your business, ensuring the agency is able to identify and connect with your ideal customer, and speaking frankly on money and budget. With these simple but effective suggestions, organizations and professionals can secure the marketing partnership of their dreams!
Takeaways:
1 - A marketing partner should understand your ideal client
2 - You should enjoy working with a potential marketing partner
3 - A marketing partner should understand your goals and strategies
4 - You should discuss the upcoming strategy and details with a potential marketing partner
5 - You and your marketing partner should be comfortable discussing budget and money
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Chapters:
00:00 - Introduction
01:34 - Tip #1: Do they know your ideal customer?
04:03 - Tip #2: Do you even like them?
07:47 - Tip #3: Do they understand?
09:10 - Tip #4: Do you agree on strategy and proposal?
11:21 - Tip #5: Did you talk about the money?
14:51 - Conclusion
51 에피소드
공유
