How an economic institute's video strategy helped it reach millions of people around the world | Matthew Kulvicki | Institute for New Economic Thinking

Research Comms

Peter Barker에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Peter Barker 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

1+ y ago 33:07

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It's no secret that video can be one of the most powerful ways of sharing research with audiences online. But creating a successful strategy that will get your videos seen by the right people isn't always so straightforward. One research organisation that has achieved huge levels of public engagement with its own video content is the Institute for New Economic Thinking, or INET. This New York based, nonprofit think tank funds economic research that ‘challenges conventional wisdom and advances ideas to better serve society’. And its incredible library of videos that showcase and elevate those ideas have reached millions of people around the world. In this episode of Research Comms, Peter talks to Matthew Kulvicki, INET's Director of Video, about what has made the institute's approach to video such a success. 🤝 Connect with us If you're a listener of the podcast we'd love to connect!

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