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XPROMOS Marketing Mastery에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 XPROMOS Marketing Mastery 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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EP 84: Myth-Busted: The Unexpected Impact of Short-Term Tactics on Brand Identity

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Manage episode 399705068 series 3095242
XPROMOS Marketing Mastery에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 XPROMOS Marketing Mastery 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Today we’re tackling an age-old marketing controversy. For years, the consensus has been that short-term marketing tactics are a quick fix that erodes the very essence of a brand's identity. But what if everything we've been told is only half the story?

Join us as we unravel the myths and misconceptions surrounding short-term marketing strategies. This episode promises to challenge your preconceptions and illuminate the hidden benefits of agile, short-term tactics. From transformative case studies to the underlying psychology of consumer behavior, we explore how these strategies can actually enhance brand perception, loyalty, and ultimately, the bottom line.

Whether you're a marketer looking to refine your approach and boost your KPIs or a business owner questioning the conventional wisdom, this episode is packed with valuable insights, strategies, and real-world examples that will change the way you think about short-term marketing and brand development.

Does your brand need a strategic short-term marketing offer to increase conversions at any step of the customer journey? Reach out to us at XPROMOS.com to discuss how we can build a Signature Offer for your brand.

  continue reading

93 에피소드

Artwork
icon공유
 
Manage episode 399705068 series 3095242
XPROMOS Marketing Mastery에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 XPROMOS Marketing Mastery 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Today we’re tackling an age-old marketing controversy. For years, the consensus has been that short-term marketing tactics are a quick fix that erodes the very essence of a brand's identity. But what if everything we've been told is only half the story?

Join us as we unravel the myths and misconceptions surrounding short-term marketing strategies. This episode promises to challenge your preconceptions and illuminate the hidden benefits of agile, short-term tactics. From transformative case studies to the underlying psychology of consumer behavior, we explore how these strategies can actually enhance brand perception, loyalty, and ultimately, the bottom line.

Whether you're a marketer looking to refine your approach and boost your KPIs or a business owner questioning the conventional wisdom, this episode is packed with valuable insights, strategies, and real-world examples that will change the way you think about short-term marketing and brand development.

Does your brand need a strategic short-term marketing offer to increase conversions at any step of the customer journey? Reach out to us at XPROMOS.com to discuss how we can build a Signature Offer for your brand.

  continue reading

93 에피소드

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