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Is AI making boring content? We talk with Jess Crandon from Salesforce to find out..
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Matt Laybourn에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Matt Laybourn 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this week's episode we talk to Jess Crandon, Senior Copywriter and Content Marketer extraordinaire from Salesforce. We’ll be talking to her about her journey in content, how we might be on the precipice of terrible content with the influx of AI in our search results and finding out how she uses feedback to make great content.
Jess will also be sharing some examples of great content in Matt’s Bangers and some not-so good content in Sausage of Death. It’s one episode you don’t want to miss!
--- What we discuss ---
- An introduction to Jess
- The blend - we talk about managing content feedback and insight from stakeholders
- Insight on the state of industry - are we on the precipice of ‘great or terrible’ with AI content?
- Importance of reader and audience first content!
- Matt’s bangers - we talk Jess’ all time favourite content
- Sausage of death - Jess’ worst content that she has read!
- Next on The Sausage Factory
--- Connections —
- Jess’s LinkedIn
- Jess’s example
- The Rockee site
- Rockee Twitter
- Rockee LinkedIn
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