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#598: How to Build a Profitable Business in a Shorter Workweek - Tracy Kirkland
Manage episode 349737050 series 3031841
Nathan Holritz에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nathan Holritz 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
There's no minimizing hard work, but there's a BIG difference between being busy and being effective. In today's episode with Tracy Kirkland, learn how to structure your business to make more money with less busywork - and free up a bit of time in your life!
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Show Notes:
Tracy's Introduction (3:35)
Tracy's backstory into how she developed a shorter workweek (7:55)
Is Tracy's model applicable for all types of photographers - not just portrait photographers? (12:30)
What is the balance between creating freedom and flexibility in your work schedule and putting in the necessary work to grow your business? (16:43)
Where should photographers start when determining how to set up their work schedule? (23:49)
What are the most important principles photographers should implement in order to shorten their workweek? (27:07)
1. Determine your baseline numbers (revenue needed, # of days you want to work, cost per client)
2. Create a strategic workflow for each client
3. Give up time-wasting tasks
4. Plan a marketing strategy
What does "time wasting" mean to Tracy? (34:15)
Where did Tracy start when creating a website that is "high-performing"? (39:25)
What is the best way for photographers to start planning their marketing for the entire year? (45:10)
Links:
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