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Marketing W16 - A new podcaster & exciting, analytical, times ahead
Manage episode 311177232 series 3086988
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On this week's episode we give a warm welcome to the new member of the Marketing Team (and therefore, a new fellow podcaster), Gonzalo!
We explain a bit how Gonzalo found us all the way from Argentina (which reminds us how small the world actually is), how analytics will optimize and complement our marketing efforts, and how we'll jump-start our Lead Generation machine. Oh, what a special episode this is!
Topics by minute:
00:18 - Introducing Gonzalo
02:31 - Our usual dose of numbers
06:50 - Catarina's Week: Experts On interviews, Micro Contents, and others
10:52 - Melissa's Week: Partnerships, SEO posts, 'bundling stuff up' and more
16:17 - Gonzalo's Job and some juicy plans to combine analytics and content
33:22 - A glimpse of Gonzalo's action-packed week.
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