Building the marketing machine with Act-On’s David Greenberg

Customer Conversations

Sean Boyce and Stuart Balcombe, Sean Boyce, and Stuart Balcombe에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sean Boyce and Stuart Balcombe, Sean Boyce, and Stuart Balcombe 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

4+ y ago 33:14

MP3•에피소드 홈

David Greenberg is the SVP of Marketing at Act-On Software. David shares more about his background and how he wound up helping companies like Act-On grow successfully through marketing. Here are some of the highlights of what you can expect in this episode:

What marketing can do to optimize your sales funnel
Why you need qualitative data from your customer to make improvements in sales, marketing and product
How to manage a co-hort of users to get regular feedback about your product
What you need to do to build a marketing machine that works for your company
How customers want to make purchasing decisions today

Resources

Reaching out to David

Connect with David on LinkedIn

28 에피소드

#Tech #Sean Boyce And Stuart Balcombe #Sean Boyce #Stuart Balcombe