Expert mode marketing technology, AI, and CX insights from top brands and Martech platforms fill every episode, focusing on what leaders need to know to build customer lifetime value and long-term business value. The Agile Brand with Greg Kihlström® features executives and thought leaders from top brands and tech platforms discussing the industry's trends, like AI adoption, first-party data strategies, artificial intelligence in the consumer journey, consumer data privacy, omnichannel customer experience, and more. The Agile Brand is hosted by Greg Kihlström, martech and artificial intelligence transformation advisor and consultant to leading brands, speaker, entrepreneur, and best-selling author. It provides a fresh perspective on the continually evolving dynamic between brands and the audiences they serve.
This podcast offers nonprofit founders and leaders a deep-dive into the mindset and key strategies behind launching, scaling, and leading a high-impact nonprofit organization.
This podcast offers nonprofit founders and leaders a deep-dive into the mindset and key strategies behind launching, scaling, and leading a high-impact nonprofit organization.
Mid-year always feels like it should be a breather... but somehow, it’s not. If you’re feeling foggy, stretched thin, or stuck in reactive mode right now—you are not alone. This episode is all about decision fatigue, that sneaky mental exhaustion that piles up without us noticing. I’m breaking down why this happens (especially mid-year) and sharing three simple, practical strategies nonprofit leaders can use to lighten the load. These are tools I use with my coaching clients—and myself—to protect clarity, energy, and focus for the second half of the year. 🎯 In this episode, you’ll learn: Why mid-year is a prime danger zone for decision fatigue How to set default decisions to reduce overwhelm Simple mindset shifts that make your to-do list lighter (without ignoring what matters) 💡 Key Takeaways: Decision fatigue is structural, not personal. It’s not about being bad at leadership—it’s how the brain works. Defaults and rules protect your mental energy. Remove recurring micro-decisions before they drain you. Narrow your time horizon. Zoom in from big, overwhelming goals to the next right step. 🔧 Step-by-Step Framework to Reduce Decision Fatigue: Design Default Decisions: Turn anything you do more than twice into a default. Examples: Assign writing days, set standing meeting cadences, or use the same reflection questions after every event. Set Compassionate Rules: Pre-decide boundaries to eliminate repetitive mental negotiations. Examples: No emails after 7 p.m., “If it’s not in the budget, it’s not on the table,” or “I only say yes to things that strengthen our funding pipeline.” Shrink Your Time Horizon: Stop solving the whole year and just solve today—or the next step. Example: Instead of fixing the staff burnout problem completely, commit to enforcing 6 p.m. log-off times for two weeks. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
Are your board members nodding along… but not really moving in sync with your priorities? In this episode, I break down why that misalignment happens even after you’ve clarified goals—and what you can do to fix it. Whether you're launching a new initiative, setting annual goals, or trying to get real traction on fundraising, I share three powerful moves that shift board engagement from passive to activated. We’ll talk about what truly motivates people (hint: it’s not a list of KPIs), how to use pushback as a strategic tool, and how to build real ownership—before your plans stall out. If you’ve ever felt like you’re dragging your board along for the ride, this one’s for you. 🔑 Listen in for three practical moves you can make this week to drive alignment. In this episode, you’ll learn: Why board members feel disconnected from even the clearest goals—and how to reframe it What to say (and what to avoid) when sharing your priorities with your board How to turn resistance into insight and ownership into momentum 3 Key Takeaways: Start with shared motivation: Your board will act when they see their “why” in your goals. Resistance isn’t rejection—it’s feedback. Use it to deepen clarity and connection. Ownership builds buy-in. The earlier you invite it, the stronger your momentum. The 3 Moves to Align Your Board: Start with a Shared Pain Point -- Frame your goals around challenges your board already cares about. Don’t just announce priorities—connect them to things like burnout, mission drift, or unrealized impact. Ask, “What does meaningful progress look like for you this year?” Treat Resistance as Useful Data -- When board members push back, dig deeper. Ask what’s behind their hesitation—often, it’s fear of unrealistic expectations or lack of clarity. Address concerns early and openly to reduce silent disengagement. Distribute Ownership Early -- Give board members a meaningful role in the work. Don’t just ask for “help”—ask what they want to steward. Invite them into shaping the process, and let trusted peers share why the work matters. Resources Mentioned: 🎧 Board Activation Blueprint A free, 3-part private audio micro-training to help you turn your board into a motivated, strategic team. 👉🏾 Grab it here Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
As your nonprofit grows, it’s easy to overlook the behind-the-scenes systems that keep everything running. In this episode, I unpack why scaling isn’t just about doing more—it’s about building smarter systems that can support your growth without burning you out. I walk through the three stages of infrastructure evolution (Organic → Intentional → Systematized), and offer real talk on why the first transition is often the hardest. If you’re still relying on memory, manual workarounds, or Slack check-ins to keep your programs running, this one’s for you. In this episode, you’ll learn: The 3 distinct phases of infrastructure evolution—and what they look like in practice Why most growing teams hit a wall with systems How to begin systematizing without losing the heart of your mission Key takeaways: You can’t scale what only lives in your head. Systematizing is a leadership act, not a corporate one. One broken workflow fixed each month can transform your org in a year. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
As your nonprofit grows, your leadership style has to evolve — fast. In this episode, I share the mindset shifts and systems you need to lead effectively at scale without burning out or micromanaging. I break down the three key levers that help you trade control for clarity and oversight. You’ll learn how to set up a "leadership cockpit" so you can stay focused on the big picture, trust your team, and stay aligned with your mission as complexity increases. This is one of the most common — and emotionally tricky — transitions nonprofit leaders face. I’ll walk you through what it really looks like to lead when you’re no longer touching every part of the work. What You’ll Learn: How to replace control with high-level oversight as your team grows What to include in your leadership dashboard to stay focused Why aligning on operational values is key to scaling without chaos Key Takeaways: Leadership at scale is about narrowing your focus , not expanding it. Operational values must guide decisions across the team —even when you’re not in the room. Dashboards, OKRs, and clear priorities help you lead strategically instead of reactively. The 3 Core Levers for Leading at a Higher Altitude: Decision-Making Alignment Embed clear operational values across every level of the org Define what “good” looks like in real behavior Don’t ask for post-decision updates — build alignment that leads to the right decisions Programmatic Oversight via Outcomes Set clear, narrow priorities everyone can articulate Establish measurable team-wide and individual goals Use OKRs to track progress without monitoring tasks Information Flow That Serves the CEO Role Eliminate noise: don’t attend every meeting or get every update Design meeting cadences and reports that elevate key signals Surface risks, check for alignment, and trust your team to manage the details Resource Mentioned: Delegation Ladder Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
In this final episode of my Design Shift mini-series, I’m diving into one of the most overlooked—but most essential—parts of organizational growth: making your changes stick . Because if a shift only lives in your energy or your head, it’s not structural—it’s temporary. And when growth brings pressure, anything temporary falls apart. So today, we’re talking about how to lock in the meaningful shifts you’ve made, so your nonprofit can grow without unraveling. You’ll learn a simple, three-part process to keep your shifts from fading, and turn new ways of working into the way you work . Let’s make sure your progress doesn’t slide back into the status quo. In this episode, you’ll learn: Why meaningful shifts need structure—not just motivation—to last A 3-step method to embed change into your nonprofit’s operations How to turn clarity into habits your whole team can follow Key takeaways: Shifts fade unless they’re built into your infrastructure. Systems, documentation, and rhythms are the glue for sustained growth. Real change becomes muscle memory through repetition and visibility. Resources Mentioned: 🔍 STRONG Quiz → A diagnostic tool to help you identify where your nonprofit is absorbing pressure and what kind of structural support you need next. 🚀 Next Level Nonprofit Program → A high-touch coaching program for organizations with a $750K+ budget ready to make core design shifts with expert support. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
If you've ever looked at your nonprofit and thought, “Where do I even start?”—this episode is for you. When we notice how much weight we're personally carrying—systems that rely on our memory, gaps in structure—it can be overwhelming. But you don’t have to fix everything overnight. In this episode, I share a clear, low-stress method to start redesigning your organization from the inside out. Using my STRONG Framework, I’ll help you focus on one pillar, ask one smart question, and take one powerful next step. Because small structural shifts—done right—build long-term stability. You’ll walk away with clarity, not another to-do list. In this episode, you’ll learn: How to use the STRONG Framework to spot and fix design gaps in your nonprofit. Why focusing on one structural shift at a time creates lasting change. Specific, low-lift actions you can take this week to reduce overwhelm and increase clarity. Key Takeaways: You don’t need to overhaul your organization—just shift one pillar at a time. Systems should carry the weight, not your memory or energy. Alignment, not acceleration, is the goal. Step-by-Step: How to Use the STRONG Framework S — Strategy: Ask “Is it clear what matters most right now?” → Set 1–3 visible strategic priorities. T — Tools: Ask “Where are we relying on memory/manual work?” → Document one repeatable task. R — Resources: Ask “Do we have a plan to fund our plan?” → Align one priority with funding. O — Team: Ask “Who is holding what—and is it sustainable?” → Clarify one team member’s core responsibilities. N — Network: Ask “Are we carrying this alone?” → Activate one advisor, partner, or board member. G — Governance: Ask “Who decides what?” → Clarify decision-making for one key area. Pick just one to start. That’s how resilient organizations are built—one smart move at a time. Resources Mentioned: STRONG Quiz – Take the free quiz to identify your nonprofit’s biggest structural gap and get tailored steps to fix it. (Add actual link here) Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
You’re juggling a million things and trying to keep your organization running smoothly — but what if the real issues you’re facing aren’t random? In this episode, I introduce you to the STRONG Framework — the six foundational pillars of a resilient nonprofit — and show you how to identify where your organization might be structurally out of sync. If you’ve ever asked, “What’s really going wrong here?” this is the clarity you’ve been looking for. In this episode, you’ll learn: A high-level breakdown of the STRONG Framework I use with all my nonprofit clients How to spot which part of your organization is absorbing pressure it wasn’t built to carry Why resilience starts with diagnosis — not doing more 3 Key Takeaways: Structural issues cause chronic organizational pain — and they’re fixable. Not everything needs to be fixed at once. One shift at a time is powerful. Diagnosing problems gives you clarity and control — not overwhelm. Step-by-Step: The STRONG Framework Explained S — Strategic Clarity Are you aligned around a clear North Star? Misalignment here shows up as team overwhelm, scattered priorities, and disengaged stakeholders. T — Team & Ownership Are roles, responsibilities, and decision-making authority clearly defined? A deficit here leads to bottlenecks, dropped balls, and over-reliance on you. R — Resources Is your funding sustainable and aligned with your growth? Constant feast-or-famine fundraising points to a Revenue Deficit. O — Operations Do your systems support efficiency and scale? If your team is stuck reinventing the wheel or bogged down in manual tasks, this pillar needs work. N — Networked Capacity Are you leveraging advisors, partners, and your broader ecosystem — or carrying the mission alone? G — Governance Is your board engaged at the right level? Both micromanagement and disengagement signal a Governance Deficit. 👉 Take note of where your organization may be absorbing strain in these six areas. You’re not supposed to fix them all. Just start with one. Resources Mentioned: 📲 Text STRONG to 66866 – Get my free STRONG Assessment to diagnose your top structural challenge. Stay tuned for the next episode – I’ll walk you through the “1 Shift Method” to help you decide where to focus first. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
You’ve been told to push through. Work harder. Stretch farther. But what if the burnout you're feeling isn’t about motivation, time, or funding? In this episode, I explore a deeper issue: most nonprofit organizations are built on outdated structures that can’t sustain their mission’s scale. I share how to identify these structural mismatches — what I call “design deficits” — and how to begin redesigning your organization for sustainable growth and real resilience. If you're feeling the weight of leadership, this one's for you. In this episode, you’ll learn: Why grit isn’t a sustainable strategy — and what to build instead How to spot the signs that your organization is structurally misaligned A practical framework for redesigning your systems so your org can carry the weight 3 Key Takeaways: Resilience isn’t about endurance — it’s about design. Structural problems show up as personal burnout — but they’re fixable. Design is doable — and it starts with one intentional shift at a time. Step-by-Step Framework for Redesign: Diagnose the Design Deficit : Identify what’s no longer working — outdated systems, roles, or workflows. Redesign Intentionally : Make targeted adjustments that align with your current scale. Don’t try to change everything at once. Embed New Systems : Sustain change by building rhythms, roles, and reporting lines that support your team and mission. Resources Mentioned: Next Level Nonprofit – A 6-month program where I’ll help you fix what’s broken and build the systems your organization needs to thrive. 📲 Text STRONG to 66866 – Get a free diagnostic tool that shows you exactly where your organization is structurally out of sync and what to do next. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
If a genie handed you $2 million or five new team members today, would it really solve your organization's biggest challenges—or reveal them? In this episode, I unpack a myth that keeps many nonprofit leaders stuck: that more money or people will automatically fix what's hard. Spoiler alert—it doesn’t. Instead, growth amplifies what’s already fragile. I share real-world examples from organizations that scaled quickly and struggled, and help you ask the right questions to prepare for sustainable impact. If you’ve ever felt overwhelmed by the chaos of growth, this conversation will help you see where your systems need to evolve so your organization doesn’t break under the pressure of its own potential. In this episode, you’ll learn: Why more money and people often create new problems, not solve old ones How to recognize the pressure points that growth exposes in your organization Three questions to uncover whether your org is ready to scale sustainably Key takeaways: Growth magnifies weaknesses—it doesn’t fix them Budgeting, funder relationships, and decision-making are often the first things to crack If everything still depends on you, scaling will eventually burn you out Step-by-step reflection process: Set aside 20 minutes and use these three questions to assess your organization's growth readiness: What decisions would become slower or more political if we doubled in size? Where would things start slipping through the cracks, even with more money or staff? What still depends on me to hold together, and what would happen if I stepped away for 6 weeks? Resources mentioned: [STRONG Assessment (Text STRONG to 66866)] A free self-assessment to diagnose where your organization’s design is weakest. You'll get instant feedback and recommendations to help you start fixing structural gaps right away. Excited to go deeper? Join me next week as I kick off a 4-part mini-series on redesigning your organization for sustainable growth, starting with how to identify your “design deficits.” Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
Funder meetings don't have to be scary or disempowering. Instead of walking into funder meetings feeling like you have to prove your work is worthy of support, what if you flipped the script? What if you went from powerless grantee to empowered strategic partner? In this episode of the Nonprofit Mastermind Podcast, I unpack how to show up to these conversations with confidence and strategy — rooted in your role as a thought partner and changemaker. After nearly 30 years in the field and countless funder meetings myself, I’ve learned that real partnership starts with how you lead the conversation. I walk through three practical mindset shifts that can transform your next funder meeting and deepen the kind of long-term support your organization really needs. In this episode, you’ll learn: How to shift from a “pitch” mindset to one of collaborative problem-solving Specific questions to ask funders that reposition you as a peer, not a petitioner Why sharing what you are seeing on the ground builds trust and credibility Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
If you’re stuck in the weeds, overwhelmed by your to-do list, or wondering why growth still feels unstable, this episode is for you. I’m sharing the two mindset shifts that have changed everything for me and the nonprofit leaders I coach—moving us from burnout and stagnation to thriving teams, sustainable funding, and scaled impact. These aren’t feel-good platitudes. They’re strategic approaches that rewire how you lead, grow, and build. Let’s talk about what it really looks like to lead differently—so your organization can grow and sustain impact at the same time. 🎧 In this episode, you’ll learn: The truth about scarcity mindset in the nonprofit sector—and how it holds your team back What it means to shift from “Operator” to “Architect” as your org grows Simple, actionable ways to lead more strategically without burning out 💡 Key Takeaways: Abundance is a strategy. Sharing knowledge and resources fuels growth—for everyone. You can’t scale from the weeds. The Operator mindset limits your impact. Your org’s ceiling is your mindset. The biggest barrier to growth is how you see your role. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
If your team is running on empty and your organization feels like it’s constantly behind, you’re not alone—and it’s not a sign that you need to work harder. In this episode, I unpack what’s really driving burnout and internal chaos: a Design Deficit . I’ll show you how to shift from operating in survival mode to building an organization that can sustainably carry your bold mission. You’ll walk away with a clear, simple framework to strengthen your organization from the inside out—so your growth leads to more impact, not more overwhelm. 🎧 In this episode, you’ll learn: Why burnout and disengagement are signs of structural issues, not personal or leadership failure The 5 areas of organizational design that determine your capacity for sustainable growth A mindset shift that will help you lead with more clarity, calm, and confidence 💡 Key Takeaways: Burnout is your early warning system—it’s pointing to a deeper design issue, not a lack of resources. Growth without intentional redesign leads to chaos, not impact. You don’t need to work harder—you need to architect differently. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
If you've ever been frustrated by a team member who should be operating at a high level but just… isn’t, you’re not alone. In this episode, I break down a simple but powerful framework called the Leadership Performance Matrix™ —a tool I use to help nonprofit leaders pinpoint exactly why someone is underperforming and what to do about it. Instead of jumping to conclusions about someone’s motivation or competency, I walk you through how to diagnose the real root of the problem—whether it’s about clarity, motivation, or ability. This structured approach can help you stop spinning your wheels and start leading with confidence. Whether you’re an Executive Director or managing a small but mighty team, this framework will change the way you think about performance. 🔍 In this episode, you’ll learn: The 3-part Leadership Performance Matrix™ for diagnosing underperformance How to structure conversations that foster ownership and accountability Simple fixes for common gaps in clarity, motivation, and ability 💡 3 Key Takeaways: Don’t assume—it’s essential to diagnose performance issues before reacting. Clarity, motivation, and ability are all critical—and each requires a different fix. Leaders thrive when expectations are explicit, roles are aligned, and support is tailored. Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
I'm bringing this one back because my love of ChatGPT, and my appreciation for everything it can do to help nonprofit leaders, has only grown deeper in the 2 years since I first released this! Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
This is simple—but most nonprofits don’t do it. When you want to persuade donors, board members, funders, or partners to take action, use this four-part framework: 1️⃣ Add good stuff they get for saying yes 2️⃣ Remove bad stuff that goes away when they say yes 3️⃣ Add bad stuff if they do nothing 4️⃣ Take away good stuff if they do nothing Want to work together? Apply for the Next Level Nonprofit Accelerator , a high-touch coaching and training accelerator for established organizations that want a smart, powerful playbook for taking their growing organization to the next level. Connect with me! LinkedIn Instagram YouTube…
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