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Jess Cervellon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jess Cervellon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Above The Fold
모두 재생(하지 않음)으로 표시
Manage series 3554623
Jess Cervellon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jess Cervellon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Tune in every Thursday as Jess chats with operators and founders across CX, marketing, and everything in between to discuss what creates a killer brand experience. In each episode, we’ll dive into the nitty-gritty like acquisition and retention tactics and zoom out to discuss the big things like AI, brand experience and why customer experience is at the center of it all.
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66 에피소드
모두 재생(하지 않음)으로 표시
Manage series 3554623
Jess Cervellon에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jess Cervellon 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Tune in every Thursday as Jess chats with operators and founders across CX, marketing, and everything in between to discuss what creates a killer brand experience. In each episode, we’ll dive into the nitty-gritty like acquisition and retention tactics and zoom out to discuss the big things like AI, brand experience and why customer experience is at the center of it all.
…
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66 에피소드
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Above The Fold

1 Episode 66 | How Jim Lee of Crunch Labs Turns Curiosity Into Connection And Retention 46:25
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This week, I sat down with the brilliant (and brilliantly humble) Jim Lee—President of Crunch Labs—to talk about what it really takes to build a brand that doesn’t just go viral, but sticks. We cover creator-led growth, product design that drives retention, the future of STEM education, and why customer experience starts way before someone hits “buy.” Plus, Jim shares how Crunch Labs turns YouTube magic into meaningful learning for kids (think: flywheels, diplomas, and a robot that teaches you to code), what it’s like working with Mark Rober, and why they’re building a free science curriculum that could change classrooms across the country. If you’re building a subscription brand, running CX, or just trying to connect your content to your customer—this episode is full of takeaways you can actually run with. 🎧 Listen now for tips on retention, product storytelling, and why real brand magic happens after the unboxing 📲 Follow Jim: LinkedIn: linkedin.com/in/jimelee/ Instagram: @jim.e.lee 📲 Follow CrunchLabs: Website: crunchlabs.com Instagram: @crunchlabs 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 65 | Retention Lessons From U Beauty’s AJ Patel And Sticky Digital’s Nikki Tooman You Need to Steal 45:51
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This week, I sat down with two of the sharpest minds in the retention and CX space to talk about what really drives long-term loyalty—especially in the skincare and wellness world. We get into subscriptions, lifecycle marketing, cancelation logic, and why the prettiest packaging in the world won’t save you from bad UX. AJ shares how U Beauty builds obsession-worthy routines (with zero fluff) and Nikki breaks down why your “other” cancel reason is a goldmine of insight. If you’re building a brand with high repeat potential, scaling retention ops, or just tired of running in circles with your post-purchase strategy—this one’s a must-listen. 🎧 Listen now on flexible CX, smarter subs, and retention that actually hits. 📲 Follow Nikki: LinkedIn: linkedin.com/in/nikkitooman/ Instagram: @nikkdoll 📲 Follow AJ: LinkedIn: linkedin.com/in/aj-patel-ecommerce/ 📲 Follow U Beauty: Website: ubeauty.com Instagram: @ubeauty 📲 Follow Sticky Digital: Website: stickydigital.io Instagram: @stickydigital 📢 Big shoutout to Recharge for letting us run wild at ChargeX for this episode! 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 64 | The Real Tea On Building A CPG Brand In 2025 With Nate Rosen 1:06:35
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This week on After Hours, I caught up with Nate Rosen—founder of Express Checkout and snack industry insider—to talk about what’s really going on in CPG right now. We get into what’s changing with funding, why retail isn’t a guaranteed win, and what makes or breaks a brand in today’s market. Nate shares honest takes on hydration hype, TikTok Shop chaos, and the difference between creators who build legit brands vs. those just slapping their name on a label. Plus, we unpack what makes a good modern retail brand (hint: it’s not just pretty packaging) and why knowing your margins is still the most underrated skill in CPG. If you’re building a product, running a brand, or trying to stay ahead of the trends in food, wellness, and consumer behavior, this convo is packed with insight you can actually use. 🎧 Listen now for takes on product-market fit, retail strategy, and why not everyone needs to start a brand. 📲 Follow Nate: Instagram: @nate__rosen LinkedIn: linkedin.com/in/nathaniel-rosen/ 📲 Follow Express Checkout: Instagram: @expresscheckout LinkedIn: linkedin.com/company/express-checkout-news/ Website: expresscheckout.substack.com 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 63 | The Keyboard Cover That Went Viral And The Founders Behind Tippy Type 55:08
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This week, I sat down with two of my favorite entrepreneurial baddies, Sara and Chloe of Tippy Type—a product built for nail girlies and typers everywhere. We talked about how they turned a scrappy prototype into a viral business, why they skipped paid ads entirely, and how listening to their community (and yes, even the trolls) shaped every product decision they’ve made. We also get into the unglamorous side of brand building: burnout, spreadsheet marathons, and what it really takes to run a company with your bestie and not lose your mind. If you’re building a product, dreaming up your own brand, or just love hearing how chaos can turn into a cult hit, this episode’s for you. 🎧 Listen now to learn how Tippy Type became the keyboard cover for long nails—and why slow growth might actually be your secret weapon. 📲 Follow Sara: Instagram: @sarayoungwang LinkedIn: linkedin.com/in/youngsara/ 📲 Follow Chloe: Instagram: @wheretoclo LinkedIn: linkedin.com/in/chloe-mae/ 📲 Follow Tippy Type: Instagram: @tippytype.co TikTok: @tippytype Website: https://tippytype.co/ 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 62 | What Girlfriend Collective Gets Right About CX With Nichelle Mesa 57:10
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This week, I sat down with Nichelle Mesa, CX Manager at Girlfriend Collective, to talk about what it really looks like to build a small but powerful customer experience team that’s got more heart than headcount. We cover what makes Girlfriend’s CX team so effective (spoiler: it’s not macros or AI), why empathy still matters, and how being in the queue isn’t a sign of bad leadership — it’s a flex. Nichelle shares how she approaches feedback loops, retention strategy, and yes, the iconic customer who once wrote, “I love you. I’m drunk. Bye.” CX gold. If you’re leading a team, trying to level-up your retention, or figuring out how actually to make customer support feel human again, this episode’s got plenty to pull from. 🎧 Listen now to learn why small teams slay, how to build loyalty that sticks, and why your CX squad might be the secret sauce to your brand’s longevity. 📲 Follow Nichelle: Instagram: @butwithan.n LinkedIn: linkedin.com/in/nnmesa/ 📲 Follow Girlfriend Collective Instagram: @girlfriend Website: girlfriend.com 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 61 | Reid Litman Of Ogilvy On Gen Z Marketing, Trust, And The Evolution Of Creator Brands 59:20
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This week, I sat down with my friend Reid Litman, Global Consulting Director at Ogilvy, to talk about what it actually means to build trust with Gen Z—and why most brands are doing it wrong. We cover creator-led brands, the evolution of retail strategy, loyalty programs that don’t suck, and why “authenticity” has officially lost all meaning. Reid shares what he’s seeing on the agency side, from legacy brands trying to stay relevant to new ones trying not to embarrass themselves. Plus, we get into why A24’s membership model works, what Feastables learned moving from DTC to retail, and how YouTube is quietly becoming the new cable box. If you’re working in brand, marketing, or just trying to keep up with the next generation of buyers, this episode is full of insights you’ll actually use. 🎧 Listen now for takes on Gen Z, trust, and why the best brands don’t just talk the talk—they build a community that lasts. 📲 Follow Reid: Instagram: @reidjlitman LinkedIn: linkedin.com/in/reidlitman/ 📲 Follow Ogilvy Instagram: @ogilvy Website: ogilvy.com 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 60 | What Most DTC Brands Get Wrong In 2025 With Patrick Johnson 1:02:47
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This week on After Hours x Above the Fold, I’m joined by my longtime internet friend and professional complainer, Patrick Johnson—engineer, brand builder, and one of the most brutally honest voices in ecomm. We cover everything from smarter subscription strategies to the death of originality in AI-built websites. Patrick shares what he’s seeing behind the scenes with clients, why most brands copy each other without context, and what actual personalization looks like in 2025. We also get into founder storytelling (does everyone really need to be the face of their brand?), how to build real community without being cringe, and why bundling isn’t a growth strategy—it’s just vibes if you don’t know your numbers. If you work in CX, ecomm, or brand strategy—or you’re just tired of beige sites and bloated tech stacks—this episode is packed with takes and tools you can actually use. 🎧 Listen now for insights on building smarter, designing better, and getting real about what works in DTC. 📲 Follow Patrick: Instagram: @patrickbjohnson LinkedIn: linkedin.com/in/patrickbjohnson/ 🌐 Keep up with Dear Summer: Instagram: @dearsummerco_ Website: www.dearsummer.com (sign up for early access) 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 59 | How Nestig Turns CX Into A Brand Advantage With Lauren Schorr 49:33
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This week, I sat down with Lauren Schorr, director of CX at Nestig, to talk about what it actually looks like to build customer experience into the foundation of a brand—not just as a function, but as a mindset. We dig into why Nestig made CX its very first hire (yes, really), how they’ve scaled without outsourcing, and the difference between answering tickets and owning the entire customer journey. Lauren also breaks down the shift from baby products to kids’ furniture and what that’s meant for how her team communicates, supports, and grows. If you’re thinking about building a CX team, growing your career in customer experience, or figuring out how to use feedback in a way that actually leads to change, this one’s for you. 🎧 Listen now for tips on team structure, retention beyond emails, and why your PDP probably needs a little more love. 📲 Follow Instagram: @aurschorr LinkedIn: linkedin.com/in/lauren-schorr-69b0101aa/ 📲 Follow Instagram: @nestig Website: nestig.com 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon ✉️ Interested in learning about Hark? Check out our friends here: sendhark.com Hark brings customer feedback to life with Customer-Generated Content (CGC) and uses AI to identify ways you can optimize your business.…
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Above The Fold

1 Episode 58 | How Kate Zaman Is Helping Build The Future Of Luxury E-Commerce At ReserveBar 50:00
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This week, I sat down with Kate Zaman, Senior VP of Partnerships and Marketing at ReserveBar, to talk about what it really takes to build a brand that doesn’t just survive but thrives, especially in a world where consumers expect more than just a pretty label. We get into career growth, partnerships, luxury e-commerce, why personalization matters more than ever, and how to actually understand your real customer (hint: it’s not always who you think it is). Kate also shares her journey from being a college brand ambassador to leading partnerships and marketing for some of the biggest names in the wine and spirits industry, plus why early experience in customer service and sales is an underrated advantage if you want to make it in marketing. If you're building a brand, scaling a business, or sharpening your marketing playbook, this episode is packed with real talk and strategies you’ll actually want to use. 🎧 Listen now for insights on brand loyalty, personalization, and why luxury brands are winning by keeping it real. 📲 Follow Instagram: @kateeliza23 LinkedIn: linkedin.com/in/kzaman917/ 📲 Follow Instagram: @reservebarspirits Website: https://www.reservebar.com/ 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 57 | From High Fashion to High-Converting Partnerships with Dillon Duchesne 41:58
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This week on After Hours x Above the Fold, I sat down with my girl Dillon Duchesne, senior partnerships lead at Yotpo and co-founder of Midcoast, to talk about what actually makes a partnership work (hint: it’s not just a logo swap and a handshake). We get into Dillon’s wild career path—from 11 years as a runway model to crushing tech sales—and how that experience taught her the kind of relationship-building that most people skip over. We also talk about the power of being underestimated, why referrals can change everything, and how partnerships can either be a flywheel or a full-blown mess. Plus, we dig into why “better together” isn’t just a tagline, what makes a brand collab flop, and how being top-of-mind is actually a retention strategy. We also spill a little Midcoast tea, share what we don’t want to see at events anymore, and talk about building the kind of community we always wished existed. If you're in tech, sales, partnerships, or just trying to work with people who don’t make you cringe—this one’s for you. 🎧 Listen now for gems on partnerships, career pivots, community building, and why relationship-first is the real growth strategy. 📲 Follow Instagram: @dilllpicklesss LinkedIn: www.linkedin.com/in/dillon-duchesne-215544206/ 📲 Follow Instagram: @yotpo Website: https://www.yotpo.com/ 📲 Follow Instagram: @midcoastcommunity Website: https://midcoast.community/ 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 56 | The Secret Behind Building Brands with CX Data featuring Lindsay Kolinsky 52:12
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This week on Above The Fold, I sat down with my girl Lindsay Kolinsky, Director of Marketing at Okendo, to talk about what most brands are doing wrong when it comes to understanding their customers. We get into why reviews are just the beginning, how to use micro-surveys the right way, and why personalization should feel like a vibe—not a tactic. Plus, we dig into why NPS is wildly underused in e-commerce, how to actually make your community work for you, and the biggest CX red flags most marketers miss. Lindsay also shares her POV on moderation, 1-star reviews (keep 'em!), and why every post-checkout survey needs a glow-up. If you're building a brand and want your customer insights to do more than collect dust in a dashboard, this one's for you. Listen now for practical tips on surveys, personalization, loyalty, and what it really takes to turn your customers into super fans. 📲 Follow Instagram: @lindsaykolinsta LinkedIn: linkedin.com/in/lindsay-kolinsky/ 📲 Follow Instagram: @getokendo Website: https://okendo.io/ 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 55 | Bootstrapped, Product-Led, and Built to Last with Adam Simone 42:08
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This week on Above The Fold, I’m in NYC catching up with my new friend and fellow startup nerd, Adam Simone—co-founder of Leaf Shave and Smoosh. We get into what it really means to build product-first brands and why having strong opinions might actually be a founder’s best tool. We talk about his mechanical engineering background and how it led to building a shaving brand that doesn’t suck, and why their second brand, Smoosh, turned into a surprise hit with a totally different audience. Adam breaks down the chaos and clarity of launching two brands with one small team, why TikTok turned on them (lol, truly), and how staying product-led keeps the vision clear—even when the market throws curveballs. If you’re trying to scale something meaningful, juggle two brands, or just need a reminder that not every decision needs a focus group, this one’s for you. Listen now for insights on product development, startup reality checks, and the joy of building weird stuff that works. 📲 Follow Instagram: @adam_simone LinkedIn: linkedin.com/in/adamsimone/ 📲 Follow Instagram: @leafshave & @getsmoosh Website: https://leafshave.com/ & https://getsmoosh.com/ 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 54 | Brewing the Future of Coffee: Inside Cometeer’s Brand & CX Strategy With Olivia Laskowski 50:06
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This week, I sat down with Olivia Laskowski, This week, I sat down with Olivia Laskowski, aka Liv—Brand and Partnerships Manager at Cometeer and certified coffee nerd—to talk about what it actually means to build a brand with substance (and caffeine). We got into the frozen coffee magic that makes Cometeer different, why brand teams should be in the room way earlier, and how a kiosk in the Mall at Short Hills turned into their best acquisition channel. Spoiler: mall culture is back. Liv shares her take on content that doesn’t feel like homework, CX as a brand-building machine (shoutout Sean), and how to educate customers without giving a full-on TED Talk. Oh, and if your brand book still lives in a Dropbox folder labeled “v2_final_FINAL”? Yeah…we’re talking to you. Whether you’re building a brand, running CX, or just need a coffee that slaps—this one’s full of gems. Listen now for insights on content, customer experience, and how to make your brand actually feel something. FREE COFFEE FOR ATF LISTENERS https://cometeer.com/zCovzi 📲 Follow Instagram: @olivialaskowski LinkedIn: linkedin.com/in/olivialaskowski/ 📲 Follow Instagram: @cometeer Website: cometeer.com 👋 Enjoying Above the Fold Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 53 | Modern Soda, Rewritten: United Sodas’ Brand & CX Strategy with Kate Reeder 40:52
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This week, I sat down with Kate Reeder, COO and Head of Brand at United Sodas, to talk about what it really takes to build a brand that stands out in a crowded market. Spoiler: it’s more than just cool packaging. We get into the magic of minimalism, why startups make you wear every hat possible (yes, even HR), and how United Sodas accidentally became the perfect gift. Kate shares her story - going from brand marketing to running an entire business, the unexpected challenges of shipping carbonated drinks (logistics is no joke), and why great branding is all about making people feel something. If you're building a brand, running a startup, or just wondering why your favorite soda looks so good on your fridge shelf, this episode is packed with insights you can actually use. Listen now for tips on brand strategy, customer experience, and why sometimes, less really is more. 📲 Follow Instagram: @kreeder628 LinkedIn: linkedin.com/in/kate-reeder-419b6640/ 📲 Follow Instagram: @unitedsodas Website: unitedsodas.com 👋 Enjoying Above the Fold? Keep the insights coming by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies that help you unlock the secrets to brand success. Written from my experience in the marketing world, it’s your go-to source for staying ahead of the curve. Subscribe at www.sundaypostcards.co and join the community! Connect with Jess on: LinkedIn: linkedin.com/in/jess-cervellon Twitter: x.com/jesscervellon Instagram: instagram.com/jess.cervellon…
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Above The Fold

1 Episode 52 | How to Build a Brand People Actually Love with Jessica Rose Garcia of OneSkin 40:51
40:51
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나중에 재생
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좋아요
좋아요40:51
✨ In this episode of Above the Fold, I sit down with Jessica Rose Garcia—aka J-Rose—Head of CX at OneSkin, to talk about what really makes customers stick around. Spoiler: It’s not just fast email responses. We dive deep into: 💡 How J-Rose went from working at Gold’s Gym to leading CX at some of the biggest brands in DTC 📈 Why most brands completely fumble retention—and what they should be doing instead 🛍️ The difference between CX in e-commerce vs. other industries 🔬 The science behind OneSkin and why J-Rose is obsessed with it 💬 How CX teams can actually make an impact instead of just putting out fires all-day 😂 Some wild CX stories that you don’t want to miss 👉 Hit play for insights on customer experience, retention, and how to build a brand people actually love. And one last thing… this episode marks ONE YEAR of Above The Fold Podcast! I love and appreciate you all that tune in every week. 📲 Follow J-Rose: Instagram: @heartstarkid LinkedIn: linkedin.com/in/jessica-rose-garcia-95a38289 📲 Follow OneSkin: Instagram: @oneskin.co Website: linkedin.com/company/oneskin ✨ Want More Like This? Subscribe for more founder stories, marketing insights, and behind-the-scenes action in the world of CPG, brand strategy, and customer experience! About Sunday Postcards Enjoying the show? Keep the insights flowing by subscribing to my newsletter, Sunday Postcards. Each week, I share tips, stories, and strategies to help you unlock brand success. Subscribe at www.sundaypostcards.co and join the community. 👋 Connect with Jess: • LinkedIn: linkedin.com/in/jess-cervellon • Twitter: https://x.com/jesscervellon • Instagram: instagram.com/jess.cervellon 👍 Like, comment, and subscribe for more insights on brand-building, customer experience, and business growth!…
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