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If you are a freelance social media manager, you are in the right place! Join the two Lauras as they give you their honest views and advice on building a business in the social media sector. They'll share tips on marketing trends, growing your business and give you an insight into how they run theirs. Join the free Facebook group to continue the conversation at thesocialmediamanagershub.com
If you are a freelance social media manager, you are in the right place! Join the two Lauras as they give you their honest views and advice on building a business in the social media sector. They'll share tips on marketing trends, growing your business and give you an insight into how they run theirs. Join the free Facebook group to continue the conversation at thesocialmediamanagershub.com
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JFDI with The Two Lauras - For Freelance Social Media Managers
“Just following up!” “Circling back with you, Laura!” “Checking in for the 12th time, Laura?” How do these phrases make you feel? Sick, right? Don’t worry, we’re not asking you to send messages like this to your potential clients. But we do have seven great ways that you can stay in the front of your leads’ minds, so that when they finally are ready to hire a social media manager, you can bet it’s going to be you. In this episode, we’re chatting about: Why you shouldn’t assume that because someone isn’t ready to buy just now, they never will be How you can engage with potential clients to keep them warm Why we love tech like email automations and retargeting ads to do a lot of the work for us Where you can find a great lead tracker that will help you to stay organised and implement these strategies Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Uh oh, Mosseri’s got his cardigan on so that means we’re being bombarded with new, unnecessary Instagram features… right? Wrong! We’re loving Trial Reels, and in today’s episode we’re sharing all about why you should love them too. Whether it’s for yourself or your client, there’s no need to spend time agonising over which trending audio to use, or which B-roll goes best with the text. Just try both! So, if you haven’t yet tried out your first Trial Reel – listen to this episode, then get over to Instagram and create a few! We think you’ll be surprised how well this feature works for business owners. In this episode, we’re chatting about: What Trial Reels are and the main features you need to know about Why you should definitely be using this tool (especially as it’s finally one for business owners!) The main things we’ve been doing when trying out Trial Reels What sort of things you can test on Trial Reels How to test client content on Trial Reels Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Feeling totally resentful of all those clients you accepted a few months ago that couldn’t actually afford your fee? Can’t see a way to make more money while working less? Obviously, we’re here to help you out, because you should be running a business you love, not having it run you into the ground. Or, are all the leads coming your way just too low-budget but you don’t feel you can say no to them? What if there was a way to reject them that didn’t feel awkward, and meant that you could actually save your time for those clients who are much higher paying? This all sounds good, right? Tune into today’s episode to learn how to create your plan to move forwards and only accept the high-budget leads, without the awkwardness that comes from turning down the low-paying ones. In this episode, we’re chatting about: The problem of taking on low-paying leads How to come up with an alternative offer for low-budget clients that isn’t monthly management Using automation to remove the awkwardness of turning down clients who can’t afford you Creating a plan to turn your low-paying clients into high-paying ones over time Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Who here feels like they started their business for more time and flexibility… and have actually ended up with less of it?! Don’t worry, we were in the same position once, and it’s actually rectifiable with three changes. To find out what they are, you’ll obviously have to tune into today’s episode. And, we’re doing some of the legwork for you by making this a slightly shorter episode so you’ll already have saved 15 minutes – come and DM us and let us know what you did with your spare time! In this episode, we’re chatting about: The common experience all us freelancers have gone through where we start our businesses for more time… and end up with less Three things you can try out in order to regain your lost time Our own examples of how we’ve implemented these tips! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
It’s the end of an era! (Hello, Taylor Swift). But which era? You’ll have to listen to the episode to find out! We’re sharing how this impacts you, and what we’re doing instead, and what you can do now. And just know, this is a decision we’ve gone back and forth on about six times! In this episode, we’re chatting about: How we’re changing the way we support you What this change means for you How you can continue to get support from us in other ways Why you’re going to want to join The Social Media Managers’ Toolkit! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Think you don’t have a fear of rejection? Think again! In today’s episode, we’re sharing the three ways you might find it showing up for you (and one of these REALLY triggered Laura Davis!!). So, if you’re finding clients hard to sign, make sure you listen in to see if you’re doing one of these three things. We’re also talking about Chris Hemsworth, and why our new effect named after him is going to help you stop discounting your services. Intrigued? We thought so! Hit play and find out what we’re on about. In this episode, we’re chatting about: Why you might not even realise you have a fear of rejection Niching down and why you really, really need to do it How to get rid of your packaged pricing Chris Hemsworth and why he’ll help you to market your business better (yes… really.) Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
If you believe that businesses won’t pay four-figures for social media management, we’re happy to tell you that you’re wrong. There’s plenty out there that are – it’s just that unfortunately, you’re not attracting them to you. So, what is it that you’re doing that’s attracting low-budget clients, and turning off the high-paying ones? What can you start doing to attract businesses that are willing to pay you over £1000 per month, every month? In this episode, we’re chatting about: Why social media management is a luxury, premium, exclusive, four-figures-per-month service How your messaging and low “starting from” price is turning clients away Why your positioning on social media needs to be spot on to attract clients The reason that relying on referrals is going to get you nowhere Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
It’s officially 2025 tomorrow! Have you thought about how you might make next year different to this one? No? Well, this episode’s clearly come at the right time for you! In this special episode, you’re going to hear from us (as normal!) and also some other voices who are sharing what they’re going to start, stop and continue doing on social media in 2025. Hopefully this will give you lots of inspiration so that you can make next year your best one yet on whatever platforms you choose to be on! In this episode, we’re chatting about: Threads, LinkedIn, Instagram, and other platforms too New content types to try Prioritising yourself and your business Remembering to share your offers and sell them! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras .…
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JFDI with The Two Lauras - For Freelance Social Media Managers
So many times we go on social media because we want to feel something – happiness, excitement or feeling supported are some common ones. We’ve all known that feeling of finding a reel so funny we just have to send it to someone! So, how could you start incorporating emotional triggers into your own and your clients’ content, to help kickstart more engagement? In this episode, we’re chatting about: What emotional triggers are (and what emotions count?) Which types of businesses will suit content that triggers emotions How to find out which emotions you should target for your audience Should you follow trends or give them a miss? Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors - Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
We love a good time saving tool – bonus points if it’s free! The one we’re talking about today is one that we use pretty much all day, every day, and if you aren’t using it, chances are you’re wasting a lot of time when carrying out work for your clients. We don’t want to spoil the surprise as to which tool it is, so you’ll have to tune in now if you’re ready to take back some time and energy in your business! In this episode, we’re chatting about: Why we love this tool and use it almost all day, every day! Our favourite features in this tool and we use them Ideas of how you can use this tool with your clients How we’re going to be integrating it into the toolkit Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Social media has changed so much in the last few years, to the point that social media management is almost an entirely different role to what it used to be! That’s why in our opinion, we’re finally entering the era where it’s going to be seen as a premium, luxury service that commands a four figure price tag. What can you do then, if four figures is a world away from what you’re charging right now? Grab your headphones – and let’s start planning out what you need to do to get to that point in 2025. In this episode, we’re chatting about: What we think social media management is going to look like in 2025 How you can create a better client experience to win over your clients instantly Why you need to set clear expectations with your client right out of the gate How you can find clients who are ready to pay you four figures per month Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsor - Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
As an employee, you’re basically told, “here’s how much money you can have” and you’re left to see whether it will go far enough to buy and do everything you want. As a freelancer – you can work backwards! Plan out the dream holiday, house extension and whatever else – then work out what you need to make. In today’s episode, we’re diving into how you can actually make the amount you need to, so that you can prioritise your life and everything in it, over your work. Let’s shake off those employee mindsets! In this episode, we’re chatting about: Our approach to spending money and why a life-first method suits freelancers so much more Getting started with planning out your goals and plans for next year Working out what investments you might need to make in your business to make it work better for you Figuring out how you can make more money without just working more Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors - Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Do you remember why you started your business? No? Here’s the episode for you! Your “why” should shape every decision you make in your business (including turning down that client who wants a million calls a month), because it’s just that – YOUR business. You’re no one’s employee and you can do whatever you like. But if you’ve lost sight of why you started, and have ended up running a business you’re falling out of love with, maybe it’s time you sat down and got yourself realigned (and not in a “woo” way. Just a normal way). In this episode, we’re chatting about: What each of our “whys” are and how they’ve slightly changed over the years as we’ve changed Benefits of freelancing vs being an employee (and a reminder that you aren’t an employee of your clients as a freelancer!) Getting your business aligned with what you actually want and your interests How you can share parts of your “why” with your audience to create connections Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
You might have seen we’re revamping The Social Media Managers’ Toolkit – and when we started on this process we knew we wanted a way to bring you all along on the process. We explain in the episode how we landed on the idea of using a real-time Google Doc, why it’s working brilliantly and even more importantly – ways that you can implement this into your business too, to bring new clients flooding your way! In this episode, we’re chatting about: Why we wanted to find a way to bring you with us on the journey of revamping the Social Media Managers’ Toolkit Everything we considered using instead and why we settled on a Google Doc Ways that you could implement real-time Google Docs into your business How we’ve structured the Google Doc to make it fun, interactive and get us waitlist sign ups too! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsor - Constant Contact www.constantcontact.com Check out Constant Contact…
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JFDI with The Two Lauras - For Freelance Social Media Managers
Social media – sometimes it just feels like the land of the icks. From shady MRR to banner posts that just don’t bloody make sense, we’re honestly sick of it all and used this episode as a good excuse for a rant. There’s so much we want to leave behind us in 2024, but also a few things that we’ve really enjoyed this year that we hope to see more of in 2025, so don’t worry, it’s not all doom and gloom. You’ll want to pop the kettle on and buckle in for this one! In this episode, we’re chatting about: Our top icks we’ve seen on social media in 2024 that we definitely don’t want to see in 2025 Going in on faceless marketers and why we hope the whole MRR thing dies a death Getting on our high horses about banner posts Speaking of horses – why we personally want to see more horses and alligators in 2025 🐴🐊 and how you can apply that to your content (no, we haven’t gone mad, promise) …and so much more – there’s been a lot of icks this year! Check out the full show notes here! Connect with us If this episode has resonated or inspired you, take a screenshot and tag us in your stories @thetwolauras ! We would love to continue the conversation with you, so come and chat with us in TheSocialMediaManagersHub.com , our free community on Facebook or drop us a DM on your preferred platform by searching for @thetwolauras . This episode is sponsored by Constant Contact Mentioned in this episode: Check out our sponsors - Constant Contact www.constantcontact.com Check out Constant Contact…
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