Fundraising Stories With Female Founders podcast

Player FM - Internet Radio Done Right

20 subscribers

추가했습니다 six 년 전

Julia Elliott Brown에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Julia Elliott Brown 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

TED Business

1
The trick to powerful public speaking | Lawrence Bernstein 17:27

19 weeks 전17:27

나중에 재생

리스트

17:27

Why do so many of us get nervous when public speaking? Communication expert Lawrence Bernstein says the key to dealing with the pressure is as simple as having a casual chat. He introduces the "coffee shop test" as a way to help you overcome nerves, connect with your audience and deliver a message that truly resonates. After the talk, Modupe explains a similar approach in academia called the "Grandma test," and how public speaking can be as simple as a conversation with grandma. Want to help shape TED’s shows going forward? Fill out our survey ! Become a TED Member today at https://ted.com/join Hosted on Acast. See acast.com/privacy for more information.…

Fundraising Stories with Female Founders

시리즈 홈•Feed

Inspirational interviews with female founders sharing their honest stories on raising investment – the highs, the lows, the challenges… and top tips for how to be successful. Fundraising Stories is hosted by Julia Elliott Brown, CEO and Founder of Enter The Arena, serial entrepreneur and equity fundraising expert. Enter The Arena is the organisation for female founders, providing investment expertise and business coaching. Enter The Arena empowers female founders to fly through pre-raise and investment, and on to the exponential growth of their business. Our firsthand experience, expert guidance and proven programmes help female founders unleash the wonder woman inside.

72 에피소드

#Trading #Business #Equity Finance #Women #Fundraising #Crowdfunding #Venture Capital #Julia Elliott Brown #Investing #Entrepreneur #Angel Investing #Female Founders

Fundraising Stories with Female Founders

20 subscribers

updated 약 1년 전

시리즈 홈•Feed

72 에피소드

#Trading #Business #Equity Finance #Women #Fundraising #Crowdfunding #Venture Capital #Julia Elliott Brown #Investing #Entrepreneur #Angel Investing #Female Founders

All episodes

Fundraising Stories with Female Founders

1
Nicola Piercy, Stripe and Stare - Securing investment for sustainable knickers 43:14

1 year 전43:14

나중에 재생

리스트

43:14

Join Julia Elliott Brown, Founder & CEO of Enter the Arena as she sits down with Nicola Piercy, the Founder of Stripe and Stare, the world's most comfortable knickers sustainably sourced from trees. Nicola shares her life as a serial entrepreneur, from founding Stripe and Stare with co-founder Katie Lopes to getting £3.6million in investment. Whilst gaining angel investment, Nicola experienced a devastating personal loss—her husband's unexpected passing. Despite the immense grief, Nicola persevered, meeting investors and navigating the complexities of running a business. Her journey shows the strength, dedication, and resilience required to overcome adversity in both personal and professional realms. Since then, Stripe and Stare went on to gain their first major venture capital round of £1.8m from the Business Growth Fund as well as a further shareholder and customer “crowdfund”. Tune in to discover the unique journey of Stripe and Stare, the brand's commitment to sustainability, and the remarkable story of Nicola Piercy's triumph over personal tragedy while building a globally recognised and eco-conscious business. How to navigate VC term sheets Why you need to do due diligence on investors How to not take investor rejection personally…

Fundraising Stories with Female Founders

1
Lisa Eaton, Fabric Academy - The Power of Advisors 34:02

2 years 전34:02

나중에 재생

리스트

34:02

Being new to the world of investment, Lisa mapped out local experts in the North East of England that could fill certain knowledge gaps. It was after discovering who could add value to the business that she “accidentally” found her Angel investors and went on to successfully close her round with £225K of funding. Listen to Lisa’s investment journey to find out what she learned along the way and her tips that might help you with your own fundraising endeavours. In this episode, you’ll discover: The value of having advisors from the start Why you should think of raising investment as a sales process How to select the right route to investment…

Fundraising Stories with Female Founders

1
Rebekah Brown, MPowder - Raising Money for Menopause 47:25

2 years 전47:25

나중에 재생

리스트

47:25

Like many women starting businesses, the motivation for Rebekah Brown’s entrepreneurship, MPowder, was in response to her own experiences and spotting a gap in the market. She was struggling with a multitude of symptoms during perimenopause and felt there was barely any information on how to deal with it. Since then, Rebekah has listened to the stories of many women to understand midlife better, launching several supplements to help enhance the stages of menopause. Rebekah credits the co-creation community as the driving force behind the success of MPowder. As consumers feedback and share their stories, they help the team understand what they should be thinking about next. So, how hard was it to find investors ready to fund a menopause business? Rebekah reveals all about her experiences as she talks through her fundraising journey with our founder and CEO, Julia Elliott Brown. In this episode, you’ll discover: How accelerators can help you begin conversations with investors Why it's normal to feel confused by the investment world Why storytelling during pitches is the key to getting investment…

Fundraising Stories with Female Founders

1
Polly McMaster, The Fold - Don’t Fold under pressure 48:10

2 years 전48:10

나중에 재생

리스트

48:10

Being an entrepreneur is an incredibly turbulent journey. Polly McMaster is the founder of modern luxury workwear brand, The Fold, and she’s been experiencing the highs and lows since 2011. As Polly says in this episode, “that's something you have to have your eyes wide open to, when you go into it”. So how did Polly approach her fundraising strategy and stay sane throughout the process? All is revealed as she talks to our founder and CEO Julia Elliott Brown about her experiences. In this episode, you’ll discover: Why a simple approach to raising investment is key How to deal with the immense stress of fundraising Understanding when you just need to get the deal over the line…

Fundraising Stories with Female Founders

1
Sheila Hogan, Biscuit Tin - Raising For DeathTech 41:58

2 years 전41:58

나중에 재생

리스트

41:58

Biscuit Tin won the COVID response competition from Innovate UK, being one of 800 out of thousands of applications which gave the business runway through the pandemic. With no marketing budget, Sheila used partnerships to get the business to market and has been on Dragon’s Den which has certainly helped with PR and awareness. She used the media opportunity to cleverly run the true investment campaign in parallel and raised from a mix of angels and VCs. Since then, Sheila’s been on a rollercoaster ride of ups and downs, with a large US investor pulling out at the last minute, the UK economy crash and then, an all-consuming crowdfund for £150K. Sheila is still on the fundraising journey, looking for further investment to propel Biscuit Tin forward. How to keep moving forward when it’s tough raising investment How to get the most from PR opportunities when fundraising Why too many voices can hinder your funding journey…

Fundraising Stories with Female Founders

1
Cindy Gallop, MakeLoveNotPorn - Funding a real sex website 41:29

2 years 전41:29

나중에 재생

리스트

41:29

No investors wanted to “touch the business with a barge pole” fourteen years ago, when the company was started by Cindy, due to fear of being associated with SexTech. However, Cindy saw an opportunity in the market. She feels sex is essentially a recession-proof industry and the niche of “socially acceptable” sex, which normalises it and allows people to publicly share sex and advocate for this is needed in society. Cindy managed to get one private angel investor to invest $3 million. Things are slightly better now than 14 years ago thankfully, but there have still been many challenges due to restrictions around marketing and other elements. The longer-term goal for the business is to create “sex education” content in collaboration with experts through the platform. She’s currently raising investment to achieve this ambition. In this episode, you’ll discover: How to be resilient when raising investment Why you need to market yourself and your brand constantly to raise successfully Why the investors who get it, will champion you in every way!…

Fundraising Stories with Female Founders

1
Katy Cottam, Luna Daily - Funds, vulvas, knees and toes 51:19

2 years 전51:19

나중에 재생

리스트

51:19

Katy secured a pre-seed funding round from several angel investors. She remembers hearing from multiple people “That's not possible" and is really glad she didn't listen to that advice and instead pushed to get on board the right angel partners that fully believed in the vision. The relationships Katy has built have been fundamental to the success of the business - with the next round of investment of £2 million propelling them to new heights alongside stock financing of £1 million. While stock finance is not for everyone, Katy’s deal structure has been a perfect marrying of both funding types that has allowed Luna Daily to scale quicker. In this episode, you’ll discover: How to build your dream team Start with your brand positioning Why you need to stay nimble in your fundraise…

Fundraising Stories with Female Founders

1
Vivi Cahyadi Himmel, AltoVita - Investor herd mentality 38:05

2 years 전38:05

나중에 재생

리스트

38:05

As digital nomads, Vivi and her co-founder had the ambitious goal of building a global empire. With Vivi being from an investment banking background, she had some financial skills, but starting a business was a whole new challenge. It’s why being humble is core to the culture of the business now, and not knowing everything is okay. The co-founders started with £60K to bootstrap their company which allowed them to launch a website, start marketing and recruit internal developers. Then they secured £300K through family and friends. AltoVita went on to raise £1.6m from angel investors globally. Key to their success were a few highly engaged ‘anchor’ investors who really resonated with the product. Vivi confirms herd mentality is not just a myth. Most recently was their Series A round. During the process, they walked away from some of the term sheets they were given by investors which was a difficult decision. When starting up a company, Vivi thinks you should truly consider investment market fit - not just product market fit.…

Fundraising Stories with Female Founders

1
Lucy Hall, LOANHOOD - Failed your investment round? Go again 35:49

2 years 전35:49

나중에 재생

리스트

35:49

Lucy started raising for Loanhood by building a rewards-based Crowdfunder and receiving a grant from NatWest. This helped establish the brand’s community and opened their eyes to the crowdfunding ecosystem. After some questionable advice, they tried to raise £400,000 from VCs who, from the get-go, said, "No, you're not ready for this. You haven't got any traction”. The founders also wanted to crowdfund via Seedrs as the business has a a major community aspect, so it made sense to go this route. They got commitment and went live in a way that felt poorly timed before several investors pulled out, and they decided to close the round when it didn’t exactly work out. Lucy believes you must be honest with yourself in this situation – there’s no shame in backing away and refocusing when the time is right. Thankfully, talking to other founders was invaluable and helped Lucy, and the team figure out the next steps - reaching out to Angel investors. After many LinkedIn messages, their lead investor reached out to them, which was a game changer, and the domino effect began. In this episode you’ll discover: Why rewards-based crowdfunding won’t work for everyone How important advice from the right people is Why there’s no shame in failing a funding round and starting over…

Fundraising Stories with Female Founders

1
Stamena Dimitrova, Refillable - Think big to win the investment game 39:13

2 years 전39:13

나중에 재생

리스트

39:13

Stamena’s co-founder is her daughter, which occasionally means sparks with their differing yet complementary approaches to business. The first thing they did was research the market, to validate their idea and strengthen the vision. Then they found a shop to rent and purchased stock but just before the agreement signing, the owner pulled out. At this point, they were bootstrapping and got a small startup loan from the British Business Bank. As many founders do, Stamena underestimated how much capital they were actually going to need in the very beginning. So they crowdfunded and owe much of their success to showing their loyal community a burning passion for the business. Looking back, Stamena believes she made a mistake in not enlisting experts to help with the marketing of the crowdfund. As a new business owner, spending money can feel like a luxury. Changing your mindset to think big and getting professional support to help with your fundraise is Stamena’s top piece of advice to budding entrepreneurs. How to use your passion to win investors over How to remove a ‘fearful’ mindset Why you should never neglect your health and wellbeing during a fundraise…

Fundraising Stories with Female Founders

1
Linda Wade, Spinview - Spinning funding plates 33:00

2 years 전33:00

나중에 재생

리스트

33:00

Linda had no experience in raising investment before starting the company, but luckily, her manager at Microsoft become Spinview’s chairman and championed the business, which helped elevate Linda. He advised her on how to go about doing a pitch deck, standing in front of an investor, and what kind of things they were looking for. This valuable support she received made a huge impact on the success of the initial investment round. Linda has been spinning many funding plates with a mix of grant funding, equity funding, the government Future Fund and taking on debt. With all of this complexity within the business, Linda stays sane by developing healthy habits which give her clarity and thought space. Linda reiterates that you shouldn’t underestimate the need for supportive people around you when building and funding a growing business. What champions of your business can do for you How expressions of interest can give investors confidence Why finding the right investors is fundamental for success…

Fundraising Stories with Female Founders

1
Vineeta Tripathi, Vitarka Therapeutics - From scientist to CEO 36:20

3 years 전36:20

나중에 재생

리스트

36:20

Vineeta founded the company in 2021 after 15 years in drug development in major pharmaceutical companies and is a co-inventor on 13 granted patents and 4 filed patents. Biotech start-ups like Vitarka Therapeutics need funds for research and development from the get go and Discovery Park Ventures invested £150,000 as part of a seed round. More recently, Vineeta raised over 500,000 dollars of investment through the IndieBio New York Program as the only UK firm in the cohort.…

Fundraising Stories with Female Founders

1
Abbie Miranda, Beija London - Explaining bras to investors 39:07

3 years 전39:07

나중에 재생

리스트

39:07

Abbie launched the business in 2016 with her co-founder and sister Maizie, with Abbie managing design and Mazie heading up the brand. The sisters grew up in a family lingerie manufacturing business with their mum as a successful entrepreneur which was understandably inspiring. However, with the family’s successes came some pressure for Beija to be profitable and get to a good place - fast. Beija is now an independent company with over 30,000 customers and an incredible rate of repeat purchases - a metric described as “the soul of e-commerce”. In 2021, Beija launched its crowdfunding campaign after considering different ways of raising investment. While crowdfunding definitely felt scary, Abbie was confident that their loyal customers were behind them. They launched the crowdfund during the pandemic with less than half the funds already secured which is certainly a risky move, but thankfully it paid off when over 300 investors invested a total of £480,000. In this episode you’ll discover: How your valuation can impact the success of your crowdfund How to communicate your unique edge to investors The value a lead investor can bring beyond just money…

Fundraising Stories with Female Founders

1
Gabi Jennings, Love Ocean - Facing your fundraising fears 40:26

3 years 전40:26

나중에 재생

리스트

40:26

When Gabi overcame her fear of the ocean, a love of the ocean emerged, so the inspiration behind the brand was born. Being out of your depth is a common part of entrepreneurship! By taking a different approach to developing a product, and beginning with storytelling, Love Ocean differentiated itself in the kids’ bath product market. Gabi has raised over £600K from a mix of crowdfunding and friends and family. She found the complex financials needed for investors daunting so brought on financial partners that advised her to “Never try and blag your way through a financial answer”. Gabi advises working with experts, and coaches/ mentors to unlock the financial confidence needed to alleviate the pressure many female founders face when raising investment. In this episode you’ll discover: How facing your fears can show you what’s possible How to use founder passion to succeed at raising investment Why mentorship and coaching make all the difference…

Fundraising Stories with Female Founders

1
Alexandra Pluthero, Freedom Underwear - Challenges Of Funding A Non Tech Business 45:25

3 years 전45:25

나중에 재생

리스트

45:25

Alexandra needed investment early on to launch, buy stock and begin marketing. Interest from family and friends led to her first round of £50K. Freedom Underwear launched in 2020 and Alexandra went for a second raise 6 months later. She realised the responsibilities as founder change as soon as you’ve launched from making bras… to finance, ops, and everything in between. Finding investors to commit to her second raise was a challenge, and finding female investors was especially hard. Alexandra raised over £100K via the ‘next layer of the onion’ - her further-extended friends and family network. While it was scary opening up to more people, it worked! Alexandra would like to see more transparency about what investors actually want so that entrepreneurs don’t have to spend the little time they have stumbling around in the dark. In this episode you’ll discover: How to take the risk and put yourself out there How to build your story and have effective conversations Why being authentic will win over investors…