Airbnb: Meet The Innovator podcast

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The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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#697: Building the total experience for customers with AJ Joplin, Forrester 24:10

13일 전24:10

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24:10

Does your AI-based interface talk to customers the way a real person would or is it tech for tech’s sake? We are here at Forrester CX in Nashville, TN and hearing all about the latest insights and ideas for brands to create better experiences for their customers. Agility is less about bolting on new features just because the tech is available and more about making tomorrow’s experiences feel intuitive and natural to the end customer using them. Today we’re diving into designing for the future of experiences with AJ Joplin, Senior Analyst at Forrester. About AJ Joplin AJ is the lead analyst for Forrester’s research on experience design (XD), design organizations, and design leadership. Helping XD and customer experience (CX) leaders develop and deliver on research-based strategy is AJ’s professional passion. She has observed that the most effective organizations combine clear purpose with the right people and leverage systems to clarify decision-making, prioritization, and workflows. AJ also has years of workshop facilitation experience in human-centered design and design thinking. Using her professional coaching skills, AJ bring clients through ambiguity and into alignment on what matters and what’s next. Resources Forrester: https://www.forrester.com https://www.forrester.com Catch the future of e-commerce at eTail Boston, August 11-14, 2025. Register now: https://bit.ly/etailboston and use code PARTNER20 for 20% off for retailers and brands Don't Miss MAICON 2025, October 14-16 in Cleveland - the event bringing together the brights minds and leading voices in AI. Use Code AGILE150 for $150 off registration. Go here to register: https://bit.ly/agile150 " Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…

Airbnb: Meet the Innovator

시리즈 홈•Feed

Airbnb—a community marketplace for people to list, discover, and book unique accommodations around the world—is transforming the travel space. Cofounder Nathan Blecharczyk shares Airbnb’s story, talks about what it takes to build and grow a business, shares keys to “disruptive innovation,” and answers a few questions from the audience. Discover what’s essential to entrepreneurial success in this discussion moderated by Josh Elman of Greylock Partners.

2 에피소드

#Business #Apple

Airbnb: Meet the Innovator

16 subscribers

updated 11년 전

시리즈 홈•Feed

2 에피소드

#Business #Apple

모든 에피소드

Airbnb: Meet the Innovator

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Airbnb: Meet the Innovator 35:47

11 years 전35:47

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35:47

Airbnb cofounder Nathan Blecharczyk talks about his company’s success and shares what he thinks every entrepreneur should know.

Airbnb: Meet the Innovator

1
Airbnb: Meet the Innovator 35:47

11 years 전35:47

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리스트

35:47

Airbnb cofounder Nathan Blecharczyk talks about his company’s success and shares what he thinks every entrepreneur should know.

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Airbnb: Meet the Innovator

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