최고 The Cfo Edge 팟캐스트 (2025)

1
Stop Pitching Numbers. Start Telling the Financial Story Investors Believe 5:41

1d ago5:41

5:41

Investors don’t fund spreadsheets, they fund stories they believe. Yet most founders fall into the trap of overloading pitch decks with numbers that don’t connect. In this episode of The CFO Edge, I share how to turn raw financials into a compelling narrative that builds trust and attracts capital. If you’re preparing to raise capital or just want …

1
Why Break-Even Isn’t the Win You Think It Is 7:26

13d ago7:26

7:26

Reaching break-even feels like a milestone but as a founder, you can’t stop there. Break-even simply means you’re covering costs, not that your business is profitable or ready to scale. From a CFO’s perspective, break-even is actually a decision point: Do your margins support growth? Are you pricing correctly for the market and your costs? Should y…

1
Runway Math Is Broken: How Founders Should Really Measure It 6:27

13d ago6:27

6:27

Is your startup sitting on enough runway to survive and thrive or are you heading for a cash crunch? In this episode, we unpack the different runway strategies founders can use depending on their stage, market conditions, and growth goals. You’ll learn the three runway mindsets, the mistakes that shorten your effective runway, and the simple framew…

1
What is Your Revenue Quality? The Quiet CFO Move That Changes Everything! 5:11

1M ago5:11

5:11

Not all revenue is created equal and if you’re only focused on top-line growth, you might be missing what really drives startup valuation: revenue quality. In this episode, I break down what revenue quality really means (sticky, predictable, and diverse), why it matters more than ever in today’s funding climate, and how founders can start building …

1
Is Prioritizing Profit a Weak Move or a Strategic Power Play? 8:10

1M ago8:10

8:10

When a client asked, “Would it be okay to grow at 3x instead of 5x and focus on profitability now instead of later?” … it sparked a conversation worth sharing. In this episode, we unpack the profitability vs. growth dilemma facing startups in today’s tighter funding environment. ✅ When is focusing on profitability a strategic move and when is it a …

1
10 Powerful Lessons from 10 Episodes: The CFO Edge Recap 7:45

2M ago7:45

7:45

We’ve officially hit Episode 21! and to celebrate, I’m unpacking 10 of the most powerful financial lessons from our last 10 episodes. No fluff, no filler, just the core insights that have resonated the most with founders, CEOs, and small business leaders. From pricing and forecasting to burn rate and profitability, this recap episode brings you the…

1
Your Price Tells a Story. Here’s How Smart Founders Use It to Win Customers & Investors 6:43

2M ago6:43

6:43

our pricing says more about your business than you think. In this episode of The CFO Edge, we dive into how pricing shapes your brand, signals value to customers, and directly impacts how investors assess your company. Whether you’re underpricing to stay “competitive” or unsure how to raise your rates, this conversation will help you reframe pricin…

1
Are You Leaving Money on the Table? Margins, Markups & Cost-Based Pricing Explained 7:21

2M ago7:21

7:21

Setting prices isn't just about covering your costs—it's about building healthy margins, protecting profits, and fueling your growth. In this episode of The CFO Edge, we dive into the fundamentals (and blind spots) of pricing strategy that too many founders overlook. 🔍 You’ll learn: The difference between margin and markup—and why that matters How …

1
Is Your Business Built to Scale? How to Set Up Financial Systems That Grow With You 8:34

3M ago8:34

8:34

Growth is exciting—until your systems start breaking under pressure. In this episode, we unpack the financial foundations every growing business needs. From setting up simple workflows and choosing the right tools, to building a usable forecast and knowing when to level up your finance team—this is your roadmap to scaling with confidence. You’ll le…

1
What It Really Costs to Run a Startup: Fixed vs. Variable Costs, Founder Time & Scalability 7:28

3M ago7:28

7:28

Are you truly aware of what it costs to run your business? In this foundational episode of The CFO Edge, we break down the hidden truths behind startup cost structures. You’ll learn: The difference between fixed and variable costs—and why it matters How to allocate costs across products, services, and team How to factor in founder time and sweat eq…

1
Strategic Planning for Startups: How to Pick Growth Bets That Actually Work 4:22

3M ago4:22

4:22

Too many startups chase every opportunity—until they burn out or stall out. In this episode of The CFO Edge, we walk through a proven strategic planning framework that helps founders prioritize the right growth bets—based on cost, effort, timing, margin, and more. If you’ve ever felt pulled in too many directions, this one’s for you. 📥 Grab the Fre…

1
Top-Down vs. Bottom-Up Forecasting: How to Build Projections Investors Actually Trust 6:26

3M ago6:26

6:26

When it comes to pitching your startup to investors, your financial projections can make or break the deal. In this episode of The CFO Edge, we break down the two core forecasting methods—top-down and bottom-up—and show you how to use them the right way in your investor pitch. Too often, founders rely on big market numbers without connecting the do…

1
Growth vs. Profitability Dilemma: How Top Startups Get It Right 4:21

4M ago4:21

4:21

Every founder hits this crossroad: grow fast or grow smart? In this episode of The CFO Edge, we're diving into real startup case studies to break down how top-performing startups managed to scale without sacrificing financial health. If you've ever wondered how to hit your growth targets while still keeping your burn rate in check—this one's for yo…

1
How Startups Crash Before They Scale: Burn Rate Blind Spots 5:30

4M ago5:30

5:30

Every founder says, “Cash is king,” but few truly track the metrics that matter. In this episode of The CFO Edge, we're breaking down the essential cash KPIs that can make—or break—your business. Whether you're trying to raise capital, extend your runway, or just stay afloat during a tough quarter, these numbers aren’t optional—they're survival too…

1
Built to Last: What Iconic Companies Do Differently (And How You Can Too) 5:34

4M ago5:34

5:34

What do visionary companies like Disney, 3M, and Johnson & Johnson have in common? In this special episode of The CFO Edge, we break down the key takeaways from the legendary book Built to Last by Jim Collins and Jerry Porras — and translate them into real, actionable strategies for modern founders and small business owners. From setting a long-ter…

1
How to Set the Right Price: Proven Strategies for Founders & Small Businesses 5:15

4M ago5:15

5:15

Choosing the right price in today’s economy? Tricky. Costs are rising, customers are hesitating, and pricing feels more like guesswork than strategy. In this episode of The CFO Edge, Carol breaks down how founders and business owners can find their pricing sweet spot — without discounting their way into trouble. If pricing has ever made you feel un…

1
10 Lessons from 10 Episodes: Financial Strategies Every Founder Should Know 4:29

5M ago4:29

4:29

Welcome to Episode 10 of The CFO Edge — a special edition where we step back, zoom out, and spotlight the 10 biggest takeaways from our first 10 episodes. Whether you’ve been tuning in from the beginning or this is your first listen, this roundup delivers the core financial strategies every founder and small business owner needs to hear — in one va…

1
The CFO Playbook: Recession-Proof Your Startup Now 6:25

5M ago6:25

6:25

Recession talk isn’t just media noise—it’s a wake-up call for founders to get their financial house in order. In this episode, I share The CFO Playbook for recession-proofing your startup from the inside out. 🔥 We’ll dive into the principles of sustainable growth, managing cash reserves, and shifting your metrics mindset during downturns. 💡 This is…

1
Think Like a CFO: The Key Mindset Shift to Scale Your Startup 4:44

5M ago4:44

4:44

What really separates a visionary CEO from a strategic CFO? And more importantly — how can founders tap into both mindsets to scale smarter? In this episode of The CFO Edge, Carol breaks down the key differences between the CEO and CFO lens — and why switching gears between the two is crucial as your business grows. You’ll hear how to balance bold …

1
The Power of Financial Transparency: How to Build Trust and Lead Better 5:07

5M ago5:07

5:07

Founders, here’s the truth: the best leadership isn’t just bold—it’s financially transparent. In this episode, we talk about why clear, consistent financial communication is a superpower for startup teams. 📢 From investor conversations to internal updates, financial clarity builds trust, alignment, and smart decision-making at every level of your b…

1
Financial Survival Guide: How Startups Can Prepare for Economic Uncertainty 5:32

5M ago5:32

5:32

Economic storms are inevitable—but financial chaos doesn’t have to be. In this episode of The CFO Edge, I break down how founders can prepare their startup finances to stay steady and even thrive when markets get shaky. This isn’t about generic advice—it’s about practical, founder-focused financial strategies you can implement today. 🎯 We’ll talk a…

1
What Investors Really Want: The Fundraising Prep Founders Skip (But Shouldn’t) 5:08

5M ago5:08

5:08

Raising capital is more than just pitching investors—it’s about proving that your business is worth the investment. In this episode of The CFO Edge, we’ll dive into what investors really look for, how to prepare your financials, and key steps to ensure a smoother fundraising process. Whether you’re preparing for your first round or gearing up for a…

1
The 3 Biggest Pricing Mistakes Businesses Make and How to Fix Them 4:06

5M ago4:06

4:06

Pricing can make or break your business—but many small business owners get it wrong. In this episode of The CFO Edge, we break down the three biggest pricing mistakes that could be hurting your revenue and profitability. Are you underpricing your services? Ignoring your costs? Failing to test and adjust? I’ll walk you through how to set smarter pri…

1
Welcome to The CFO Edge – Your Finance Game-Changer! 2:20

5M ago2:20

2:20

Welcome to The CFO Edge! 🎙️ If you're a startup founder, small business owner, or finance professional, this podcast is your go-to source for practical CFO insights to scale your business. In this quick intro, I’ll share: ✅ What The CFO Edge is all about ✅ Who this podcast is for ✅ What you can expect from upcoming episodes 💡 Ready to sharpen your …

1
Your Startup Raised Money - Now What? Managing Cash Burn Like a CFO 4:57

5M ago4:57

4:57

Congratulations! 🎉 You raised capital for your startup. But now comes the real challenge: making sure that money doesn’t disappear faster than expected. In this episode, I break down: ✔️ How to calculate and extend your runway ✔️ The difference between essential vs. wasteful spending ✔️ The key financial metrics investors expect you to track ✔️ Why…

1
Cash Flow vs. Revenue vs. Profit – Don’t Mix These Up! 4:22

5M ago4:22

4:22

Think you understand cash flow, revenue, and profit? 🤔 Many founders confuse these terms—and it can lead to serious financial trouble. In this episode, I’ll break it down in a way that makes complete sense so you can manage your business finances like a pro. 🔑 We’ll cover: ✔️ Why revenue doesn’t mean you’re profitable ✔️ How startups run out of cas…

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1
The CFO Edge

The CFO Edge

1
Stop Pitching Numbers. Start Telling the Financial Story Investors Believe 5:41

1
Why Break-Even Isn’t the Win You Think It Is 7:26

1
Runway Math Is Broken: How Founders Should Really Measure It 6:27

1
What is Your Revenue Quality? The Quiet CFO Move That Changes Everything! 5:11

1
Is Prioritizing Profit a Weak Move or a Strategic Power Play? 8:10

1
10 Powerful Lessons from 10 Episodes: The CFO Edge Recap 7:45

1
Your Price Tells a Story. Here’s How Smart Founders Use It to Win Customers & Investors 6:43

1
Are You Leaving Money on the Table? Margins, Markups & Cost-Based Pricing Explained 7:21

1
Is Your Business Built to Scale? How to Set Up Financial Systems That Grow With You 8:34

1
What It Really Costs to Run a Startup: Fixed vs. Variable Costs, Founder Time & Scalability 7:28

1
Strategic Planning for Startups: How to Pick Growth Bets That Actually Work 4:22

1
Top-Down vs. Bottom-Up Forecasting: How to Build Projections Investors Actually Trust 6:26

1
Growth vs. Profitability Dilemma: How Top Startups Get It Right 4:21

1
How Startups Crash Before They Scale: Burn Rate Blind Spots 5:30

1
Built to Last: What Iconic Companies Do Differently (And How You Can Too) 5:34

1
How to Set the Right Price: Proven Strategies for Founders & Small Businesses 5:15

1
10 Lessons from 10 Episodes: Financial Strategies Every Founder Should Know 4:29

1
The CFO Playbook: Recession-Proof Your Startup Now 6:25

1
Think Like a CFO: The Key Mindset Shift to Scale Your Startup 4:44

1
The Power of Financial Transparency: How to Build Trust and Lead Better 5:07

1
Financial Survival Guide: How Startups Can Prepare for Economic Uncertainty 5:32

1
What Investors Really Want: The Fundraising Prep Founders Skip (But Shouldn’t) 5:08

1
The 3 Biggest Pricing Mistakes Businesses Make and How to Fix Them 4:06

1
Welcome to The CFO Edge – Your Finance Game-Changer! 2:20

1
Your Startup Raised Money - Now What? Managing Cash Burn Like a CFO 4:57

1
Cash Flow vs. Revenue vs. Profit – Don’t Mix These Up! 4:22

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