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Former morning news co-anchors Dan Presser and Carrie Cokins reunite behind the microphone after 20+ years! Join Dan & Carrie as they catch up with old newsroom friends and explore new topics. What's old is new again! **Podcast photo and Zoom background images courtesy of photographer, Gregg Schieve of Schieve Photo. https://etsy.me/3S2wucP
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Supporting a diverse journalism ecosystem through stories and trainings
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Old News is a podcast where we take the Old Testament, and apply it to Youth Ministry. Graphics by Samantha Payne, Photos Credit: Ben Maze Fine Art
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A podcast of historic journalism for young writers, Byline uncovers fascinating stories from the printed past and examines the lives of forgotten reporters.
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It's the latest news on the oldest stories. Join three (slightly clueless) fans of history and archaeology for a comical take on the latest news about the past from historical, archaeological and scientific research. See some fake reviews below! "There must be someone who likes stuff like this, surely" - Supportive friends and family "It does a great job of keeping the cats calm when there's fireworks." - Barbara from number 32 "This is the trouble with using shuffle in store, you get stuff ...
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Aggiornamenti dal mondo delle agevolazioni, degli incentivi e dei Fondi Europei
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This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Joe Pulizzi & Robert Rose
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.
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With political pundits, comedians and everyday citizens, current and controversial local and national events are discussed interspersed with classic R&B music and artists interviews
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Big Opportunity for Brands in Local Content (452)
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A continuing story on the content gaps available in local news. With more people trusting businesses than ever before, could this be the biggest content marketing opportunity in history? In other news, The Washington Post makes a horrible strategic decision to kill endorsements, costing them over 200,000 subscribers. Microsoft, Google and Apple rep…
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Prof. Emeritus James Hoyt - Part 2: The Push to get Bob Teague into the UW Athletic HOF/Political Ads & Coverage/Cameras in the Courtroom
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Send us a text In Part 2 of our conversation - Professor Emeritus James Hoyt's push to get Bob Teague into the UW Athletic Hall of Fame. Teague was a successful journalist, UW-Madison grad, and the first black starter on the UW-Madison football team. Plus political ads and political coverage. And how Professor Hoyt was instrumental in getting camer…
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The boys go deep into CMI's 2025 content marketing research report. While the results look pretty similar to last year's report, Joe and Robert offer some prescriptions for 2025 content marketing strategies, including: Think more local in 2025 Who's your "with"? Paid promotion of content for the win Less is more Time to kill some things Let's get r…
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Prof. Emeritus James Hoyt - Part 1: The UW-Madison J-School Legend on Local News/College Athletics/Playing Tuba
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Send us a text Professor Emeritus James Hoyt was (and still is!) a legend on the University of Wisconsin-Madison Campus. Not only did he teach 16,000+ students in the Journalism School, he has done everything in broadcasting from installing rooftop TV antennas as a teenager to taking the call at NBC the morning of the Watergate Scandal to winning p…
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The Huge Opportunity to Build Trust with Media (450)
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The boys are back with breaking news. Semrush, the online visibility company, purchases Search Engine Land and MarTech (plus all the conferences). Is this the start of acquisition season? Americans' trust in media sinks to an all-time low. Or did it? Actually, there's a big opportunity for content marketers here. TikTok's own research reveals it's …
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Bob Miller: Part 2 - The Emerald Isle and his Bucket List
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Send us a text How does a guy who grew up in Lac du Flambeau, Wisconsin get to be known as TV Boss Bob in Ireland? Find out as Bob Miller continues his conversation with Dan & Carrie on Old News. Plus, find out what's still on this former broadcast industry manager's bucket list. Listen wherever you get your podcasts and click to subscribe for more…
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Joe and Robert unpack Google's NotebookLM and how the AI audio machine has taken over the internet. Listen to the sample and see if you think it's usable. In other Google news, the DOJ is trying to break up Google into smaller pieces for better competition. This happens at the same time Google is losing its strength in the search market. And someon…
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Send us a text These days, Bob Miller tells his stories from the coast of Ireland. But, it all started in the Northwoods of Wisconsin for this former broadcast manager and innovator. In part one of our interview with Bob, find out how his career impacted TV weather, graphics and video editing. Watch the video on YouTube: https://youtu.be/FbhkiIo6Fr…
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Your Content Marketing Questions Are Answered [Special Episode] (448)
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A special episode of This Old Marketing where Joe and Robert answer AI and content marketing questions from some of the world leaders of marketing. Find your answers to content marketing spending, how AI is affecting content marketing, advice for new marketers, how to handle a personal brand in a business, how much to invest into internal content c…
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Our old friend Leon rolls back another X feature and the haters go crazy. At the same time, X releases their Global Transparency Report (which is anything but transparent). The New York Times unveils a plan to sell audio subscriptions via Apple Music and Spotify. The boys aren't sure the plan has merit (uh, data concerns anyone?). And The Onion cre…
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Peg Cokins: From Stage IV Bladder Cancer to NED (No Evidence of Disease)
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Send us a text In 2004, Peg Cokins was diagnosed with bladder cancer. It was slow growing and treated as more of a nuisance than a life-threatening situation. Things took a turn when the cancer spread to a kidney, which was removed. In 2016, Peg received devastating news…the bladder cancer cells had spread to her lymph nodes, which meant Stage IV c…
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Will OpenAI's Seeds Grow a Strawberry Harvest? (446)
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OpenAI launches the "Strawberry" version within ChatGPT claiming better reasoning and complex thinking. Joe and Robert take it to the test. TikTok heads back to court with a January 19th ban date looming. Joe predicts what will happen. And Instagram launches a version for teens only. Is it enough? Finally, MrBeast "leaks" his personal YouTube produ…
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How We Use AI for Content and Marketing [Special Episode] (445)
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In this special episode, Joe and Robert talk about the future of AI in marketing and how each of them use AI for both content creation and marketing ideation. ----- This week's sponsor: Grow better, faster with Hubspot's all-in-one intuitive customer platform - Hubspot.com/ ------- Liked this show? SUBSCRIBE to this podcast on Spotify, Apple, Googl…
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Justin Bomberg: It was Only Rock & Roll but He Liked It!
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Send us a text Stories have always been a big part of our guest's life. From childhood to a career in TV...to touring with one of the greatest Rock & Roll Bands of all time -- The Rolling Stones...Justin Bomberg has drawn plenty of Satisfaction from his life's adventures. In this episode of OLD NEWS with Dan & Carrie, he takes you behind the scenes…
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Mark Zuckerberg says the Biden Administration pressured Facebook to censor COVID comments while Elon Musk gets X banned in Brazil. In better news, the Kelce brothers land a $100 million dollar deal with Amazon. The boys talk about how the licensing model has changed in just the past two years. Winners and losers include Mammoth Cave National Park a…
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We have all the answers for what's going to happen in the NFL this year. This special episode includes: 2024 New Kickoff Rules AFC/NFC Top 4 and Championships Super Bowl and Who Wins Cowboys and Browns Final Records MVP Prediction And a final bet you don't want to miss. ----- This week's sponsor: Get the latest marketing trends in AI today. Downloa…
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What Content Marketers Can Learn from the DNC (442)
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The boys review how the DNC has courted creators and developed "content moments" that are going viral. Chick-Fil-A just launched a streaming strategy and Procreate vows to never leverage generative AI. Wins and losses include the Savannah Bananas and Snoop Dogg. Rants and raves include Robert's take on DNC creators while Joe talks about the NSYNC a…
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While X continues to sue advertisers and launch products in chaos, Reddit has risen to the top of the social media sandlot (with the help of Google). Winners and losers include Heineken NA and the Queensland Symphony Orchestra. Rants and raves include the Savannah Bananas and surveillance pricing. ----- This week's links: X Calls for Ad Industry Re…
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X Goes Full Idiot Mode in Suing Advertisers (440)
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In a desperation move, X decides the best way to get advertisers back to the platform is to sue them. In obvious news, a judge rules that Google is an illegal monopoly. The boys talk about what the repercussions are with this ruling, and what Apple's role will be. Speaking of Google (and X), Google ads seem to be popping up on Elon's platform. Curi…
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In this episode the boys cover an incredible content marketing case study in New York's largest hospital system. Reddit is now blocking big search engines who want its unique content...unless they pay up (which they will). And Elon is being Elon, violating his own content policy on X. Here we go again. Hits and misses include Bandit Running and Fla…
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At long last, Google seems to do a 180 on its third-party cookie policy. What does this mean for marketers and advertisers? META introduces Llama 3 for developers, apparently giving away its AI technology and investment for free. Could this be for real or is it a Zuckerberg trick? And does Spotify use podcasts for loyalty first? Hits and misses inc…
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