Eric Siu 공개
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Growth Everywhere is a weekly interview series with entrepreneurs and marketers on the latest in digital marketing and entrepreneurship. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. If you're interested in being on the show, e-mail eric@growtheverywhere.com.
 
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show series
 
Today, Eric talks to Max Rofagha, the founder of Finimize, a newsletter that makes news from the world of finance so simple that anyone can understand it and become their own financial advisor. Max shares how he came up with the idea, how he originally started a website, and why he adapted it to a newsletter. In this episode, he provides some insig…
 
Today’s guest is Lori Harder, a self-made millionaire, bestselling author of A Tribe Called Bliss, and the top-rated podcast host of Earn Your Happy and co-host of Girlfriends & Business. She is also in the process of building a new empire as the founder and CEO of LitePink which is the best tasting low-calorie, low-sugar premium rosé wine seltzer,…
 
Today’s guest is Kevin David a software entrepreneur and content creator who started off in e-commerce and now owns multiple eight-figure businesses. He made his first YouTube video just over four years ago and has now been viewed more than a billion times across different social media platforms, where he shares his expertise on e-commerce and gain…
 
Today’s guest is Matt Gunnin, the CEO and Co-Founder of Esports One which is the first real-time fantasy platform that makes watching esports competitive. He explains how he came up with the ingenious idea to gamify watching esports, how Esports One works, and how it’s different from traditional fantasy platforms. Tuning in, you’ll hear how it make…
 
Today’s guest is Garry Tan from Initialized, a company that focuses on investing in high potential software startups at the seed stage and earlier. From starting with $7 million in assets under management, his company has grown to the point where it currently has over $770 million, and they're starting to create over $100 billion in market value. H…
 
Today’s episode of Leveling Up is a little different as AdSkills Founder Justin Brooke and our host Eric Siu interview each other. Justin has a wealth of experience in the advertising industry, having run an agency for years. In addition to founding AdSkills, he is also known for generating millions of clicks in a day, and his crowning achievement …
 
Today, Eric gives a rundown of the core questions you should be asking during the due diligence of mergers and acquisitions and the implications of each question. Tuning in, you’ll find out how to ascertain what discounts you can negotiate, what assets you could potentially exclude from the sale, what hidden risks you may be taking on, and if the c…
 
Today’s guest is Shawn Merritt the co-founder and CTO of Toucan, a Chrome extension that allows you to learn a new language while you browse the internet. Shaun, together with his other co-founders, found a way to level up the existing habits that people already have by creating a chrome extension that allows users the opportunity to passively lear…
 
While Twitter may be old, it is one of the places where some of the smartest and most successful people in the world engage with each other, and it is one of the most helpful social media platforms that exists today. In this episode, Eric gives us some tips on how to make the most of it. Tune in to hear about the power of Twitter advanced search, h…
 
If you’re looking for a new career, this episode is for you! From TikTok to Snapscan, LinkedIn, YouTube, and Podcasts, there have been a lot of developments in social media recently, and these platforms have evolved to the point where there is a need to develop new roles. Today on Leveling Up, Eric gives a breakdown of four new social media careers…
 
A recent report from the Internet Advertising Bureau indicates that US podcast revenues are skyrocketing and are projected to be at over $2 billion by 2023. Today on Leveling Up, Eric breaks down the most important points of this report. Tuning in you’ll hear how the figures in this report relate to Eric’s experiences in podcasting. Find out how br…
 
Today Eric discusses if personality tests are actually helpful from a business perspective. Tuning in you’ll hear about his three favorite personality tests, how they work, and how they differ. Eric gives a breakdown of what these different tests have said about him and compares his personality test results to those of a team member, Noah. Eric exp…
 
How do you start a successful business in the heavily crowded world of CRM? Today on Leveling Up, we talk to Andy Fowler, Cofounder and CEO of Nutshell, a user-friendly sales automation CRM that helps sales reps win more deals with fast onboarding, powerful reporting, and 100 percent free support. He shares some insight into how the business was es…
 
Today’s guest is Mike Adams, Cofounder and CEO of Grain, a SaaS platform that records, transcribes, and shares highlights from Zoom video calls. Mike shares his history in the tech field, how he came to identify the need for a system like Grain, and how he founded it. He also mentions the many uses and benefits of the platform and its integrations …
 
While book sales are rarely very lucrative, if you use your book to build an audience it can lead to success in other ways. Today Eric talks about the importance of having a strong message and using that message to build an audience. Tuning in, you’ll hear about why you should consider your book’s total addressable market before you write it, how u…
 
Why You Should Build Communities, Not Audiences with Tony Whatley In the tech and software industry, there is a lot of skepticism around coaching. Too many people are coaching who haven’t actually achieved their own success. Today’s guest, Tony Whatley, is an exception. Tony is the founder of 365 Driven, a program to help entrepreneurs build and sc…
 
If you have ever thought about writing a book, today’s episode is for you! Eric shares wisdom from his experience of publishing his book, Leveling Up. Tuning in, you’ll hear what you should ask yourself before you write a book, what the publishing process actually entails, and the importance of marketing, as well as the pros and cons of the differe…
 
Launchpad Business Case Study: Using One Business To Scale Into Multiple Businesses A launchpad business can be any business without a lot of overhead, where you can use the capital gains to scale into multiple other businesses. Today, we speak with Ben Schneider, CEO, and Founder of Jobmofy, who is doing just that. He tells us about Jobmofy, a pre…
 
Today on Leveling Up, Eric looks at enterprise influencer marketing. He introduces the topic by examining a recent survey of 163 enterprise marketers and their experiences with influencer marketing. Tuning in, you’ll hear about how influencer-created content compares to brand-created content and what kind of success enterprise marketers have achiev…
 
How Dan Martell Helps SaaS Founders Grow By 216% on Average Today we talk to Dan Martell, the founder of the Saas Academy, which is currently rebranding as Saas Coach. He is renowned for coaching growth-minded B2B SaaS Founders to achieve their perfect exit and for helping those founders grow by 216 percent on average per year. In today’s episode, …
 
Sending cold emails or LinkedIn InMails can feel daunting because you are not sure whether or not you will get a reply. In today’s episode, Eric shares some tips on how to write cold emails and InMails that stand a higher chance of getting a response. Tune in today to hear more! TIME-STAMPED SHOW NOTES: [00:21] Before we jump into today’s interview…
 
Why Clubhouse Is NOT The Next Big Thing Despite us investing a significant amount of time on Clubhouse this year, there are good reasons to believe that the new platform will not, in fact, be the next big thing. The chief reasons for this come down to the amount of hours that are necessary to gain any sort of traction, and the competitors that are …
 
How The Morning Brew Co-Founders Hire The Best Media Talent & Think About The Future Today we speak to Co-Founders Alex Lieberman and Austin Rief of The Morning Brew. This daily email newsletter is an entertaining source of news and information for over three million subscribers. From its small beginnings six years ago, this digital startup has gro…
 
What Are Shoppable Livestreams? In today’s episode, Eric talks about shoppable live streaming, which is a livestream where someone talks about products that viewers can buy. He provides statistics to demonstrate the success of Amazon live streaming and describes some of his own success with selling his book live on Clubhouse. Find out what we can l…
 
Whether you want to be self-employed or create a source of income to fund other projects, there are many good reasons to start your own digital marketing agency. Today, Eric breaks down a step-by-step guide on how you can do this. From reaching out to the people you most want to work with, to creating content to target them, finding work through di…
 
Today, Eric looks at the new Google Ads Insights, which surfaces trends tailored to your business so that you can see if you're keeping up with demand for trending products or services, and proactively formulate campaigns for related products. Hear about how this is Google’s way of trying to protect their ad revenue in the face of increased competi…
 
Sleep is one of the ‘power-ups’ in your life and, in order to perform at a high level, it’s important to get good rest. From preparing for bed to preventing disturbances and monitoring your sleep patterns, today’s episode looks at some quick yet powerful sleep hacks to help you perform at your best! We factor in the environmental, physical, and che…
 
How Zeus CEO Kulveer Taggar Plans To Tackle The $18B Corporate Housing Market Today’s guest is Kulveer Taggar, CEO of and co-founder of Zeus, a new flexible way to rent that caters for utilities, furniture, and fixed leases. Since 2015, the company has made over 150 million dollars in revenue and they have set their sights on the 18 Billion dollar …
 
The greatest predictor of human longevity, apart from genetics, is close ties and social integration. According to today’s guest, research has shown that even the success of a business can be traced back to the oxytocin levels (the chemical released when you feel a connection) found in the bodies of its employees. Jon Levy is the founder and host o…
 
Today on Leveling Up, Eric looks at the social media trends for 2021. He gives a breakdown of what’s growing in popularity and what’s declining or leveling out. He gives a breakdown of his five favorite social media platforms right now and provides some insightful advice as to where you should or should not be targeting your efforts right now in te…
 
Why Clubhouse Will Fail In today's episode, Eric continues his series on Clubhouse by explaining some of the major obstacles facing its success. He talks about how he became addicted to it, built up a following, and spent a significant amount of time on it, before dropping his usage by 90%. Hear about the problems with Clubhouse's execution, moneti…
 
In today’s episode, Eric shares the SEO strategy that he has found to be significantly more valuable than link-building: relationships. Find out how he came to believe that content and links were the two most important things for SEO and the lengths he went to to get links before he realized that relationships were far more beneficial. Tuning in to…
 
In today’s episode, Eric shares his thoughts on Apple’s new Apple Podcasts Subscriptions and analytics feature called Podcast Connect. He explains how one of its features enables podcasters to add different channels for SEO, email, and paid media, among other things, to group or curate episodes. Eric compares this to the membership platform of Supe…
 
Startup Secrets with Activision Co-Founder Howard Marks Welcome back to another episode of Leveling Up hosted on Clubhouse! Today’s guest is Howard Marks, the legend behind Activision and Acclaim who has recently been pioneering crowdfunded investing with his company StartEngine. We are also lucky enough to have Alisa Jacobs from Queens Gaming Coll…
 
How I Sold $65,000 of Books Using Clubhouse While Clubhouse might not as big a thing that some have been professing it to be, that does not mean that it has no use to you and your business. In today's episode, Eric explains how he used the Clubhouse app to spark $65,000 worth of book sales and the smart methods he used to up-sell certain customers.…
 
What Is The Creator Economy? Today’s episode is all about the creator economy and what this means for you. Listening in, you’ll hear about the recent success of platforms such as Cameo, Substack, and Clubhouse and how more and more money is going to the creators themselves. We talk about how being a creator and being an entrepreneur are increasingl…
 
How to Use AI to Generate Copy for Ads, Social and More with Paul Yacoubian Welcome to the first episode of Leveling Up which is being hosted on Clubhouse! Today’s guest is Paul Yacoubian, Co-Founder, and CEO of Copy.ai. Generating quality content is a huge part of any marketing endeavor, which is why it can be so time-consuming. This problem is sl…
 
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