최고 Community Marketing 팟캐스트 (2024)

1
152 // Use This One Hack to Instantly Improve Your Sales Message 14:10

17h ago14:10

14:10

Are you putting out sales content but feeling like nobody's interested in buying from you? Getting your sales message right can be tricky, but with a few small changes, you can instantly improve your copywriting! In today's episode, I'm sharing one simple thing you need to get right that will instantly improve your messaging. It's so simple, but so…

1
How to Use Organic Social Media as A Driver of Sales and Relevance - Avery Akkineni 38:53

4d ago38:53

38:53

Avery Akkineni is the Chief Marketing Officer of VaynerX, a family of companies including VaynerMedia, Sasha Group, VaynerCommerce, VaynerSpeakers, Gallery Media Group, Eva Nosidam, Tingley Lane, and more. Their famous founder, Gary Vaynerchuk is considered one of the leading global minds on what’s next in culture, relevance, and the internet. In t…

1
#212 Land Better Marketing Clients: The Science Behind Every Click, Buy, and Subscribe with Krystle Church 56:34

18d ago56:34

56:34

I’ve been in this online marketing world for a while but I had never heard of neurocopywriting before. In this episode, we’re talking about all the secrets to grabbing attention and landing those dream clients. We covered everything from the nitty-gritty of copywriting that converts to the psychology behind why people click, buy, and subscribe. My …

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151 // Should You Plan Your Content Weekly or Monthly? Pros and Cons of Each 11:40

1d ago11:40

11:40

One thing we can't escape in a social media business is content. It's the lifeblood of your marketing and how you'll make sales in your business. But what's the best way to plan and create your content? Should you do it weekly or monthly? In today's episode, I'm chatting through the pros and cons of planning content weekly vs. monthly. This will he…

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Reimagining Learning for the Future of Work - Ana Lorena Fabrega 1:07:39

5d ago1:07:39

1:07:39

Have you ever questioned the structure of the traditional school system? Ever thought there could be a more effective way to foster lifelong learning in our children? And what went wrong with our generation? Is there something to learn from our own experiences learning and improve our system for the coming generations? Join us as edupreneur and wri…

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Tackling Anxiety, Trauma, and the Quest for Balance in the Digital Age - Nidhi Tewari 1:00:02

5d ago1:00:02

1:00:02

Do you ever find yourself grappling with the societal pressures of high achievement? Or does the term 'balance' seem like a mythical concept to you? Join me as I engage in a deeply insightful conversation with my guest, a dedicated therapist, who's also an overachiever and a first-generation immigrant. Listen to her personal story of overcoming anx…

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From employee no. 1 at Zalando, to Reaching a New Level on Social Media - Mirco Gluch 1:07:12

5d ago1:07:12

1:07:12

Ever wanted a sneak peek into the world of a marketing maven who has worked with some of the biggest names in fashion? Then meet Mirco, a marketing and social media expert who has been instrumental in the rise of globally renowned brands. We kick off with his amazing journey, which began in a windowless office and led to his crucial role in shaping…

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150 // How to Manage Your Facebook Group in 15 Minutes or Less 19:57

7d ago19:57

19:57

It's a common misconception that running a Facebook group needs to take a lot of time. But actually, it's quite the opposite. When you're set up for success, managing your Facebook group only needs to take 15 minutes. In this episode, I'm sharing exactly what you need to do each day to run your group. These 4 things never take more than 15 minutes …

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149 // 5 Ways to Boost Your Facebook Group Membership 14:32

10d ago14:32

14:32

It's not always easy to boost your Facebook group membership. You want to get more people in there, but how? To help you out, I'm sharing 5 simple and fun ways you can get more people to join your group! One of these things got me 100 new members in one day!! Happy listening! Sarah Next Steps: Join the FREE Community: www.sarahbeisel.com/community …

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148 // Why You NEED a Growth Strategy for Your Facebook Group 16:51

14d ago16:51

16:51

We know the Facebook algorithm means that Facebook will help grow our group by showing it to people. But it's actually a little more complicated than that. We can't just sit by and hope that our Facebook group will grow without our help. Today, I'm diving into how the algorithm actually works so you understand why it's so important to have a growth…

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147 // 4 Reasons People Aren’t Joining Your Facebook Group 17:42

17d ago17:42

17:42

Sometimes we do all the things we think we're supposed to do to grow our Facebook group but people still aren't joining. Why is it that some people are getting loads of new members while other groups are stagnant? In today's episode, I'm sharing 4 reasons why people might not be joining your Facebook group. These things sound really simple, but get…

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Turning Fear Into Visibility - How Personal Branding Can Change Your Life - Amelia Sordell 47:41

23d ago47:41

47:41

Building a personal brand can be daunting, particularly in a corporate setting where fear of judgment often looms large. Join me as I chat with Amelia Sordell, the founder of Klowt, The Personal Branding Agency. Amelia sheds light on her incredible journey and the impact that personal branding can have on someone's life and career. Her story is a t…

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#211 Better Brand Messaging for Virtual Assistants & Marketing Service Providers with Marisa Corcoran 1:10:25

25d ago1:10:25

1:10:25

Branding Mini-Series #3 I see way too many virtual assistants who don’t stand out. They're not showing their personality. They have muddied messages. It's hard to even know what they do and who they serve. I decided to bring back an old friend, a dynamic “hooker with a heart of gold,” Marisa Corcoran to talk more about brand messaging for service p…

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146 // The One Thing Most People Get Wrong About Facebook Group Growth 11:40

24d ago11:40

11:40

So many people think their Facebook group growth strategy doesn't work, but they're actually making one small mistake that's so easy to fix! In today's episode, learn what most people are doing wrong and how to fix it so you can get more member requests for your Facebook group! Happy listening! Sarah Next Steps: Join the FREE Community: www.sarahbe…

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145 // The Do’s and Don'ts of Membership Requests for Your Facebook Group 16:36

28d ago16:36

16:36

Membership requests are a small but extremely important part of running your Facebook group! And while it's easy on the surface, there are some important do's and don'ts to make sure you're setting your group up for success. So join me in today's episode where I give you all the tips and tricks you need to accept or decline those membership request…

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#210 Upgrade Your Service Provider Brand Image with Elysha Lenkin 59:49

1M ago59:49

59:49

Branding Mini-Series #2 We’re freelance service providers– self-employed business owners. It's up to us to showcase ourselves and feel confident. When we're marketing ourselves, no one else is going to do it. In this episode, we're talking about the ever-important brand photos, styling yourself, and getting to that power level so you feel confident…

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144 // 4 Bible Verses for When You Feel Like Your Online Community Doesn’t Matter Anymore 26:47

1M ago26:47

26:47

When you're not getting the growth or engagement you want in your online community, it can be frustrating and disheartening. It sometimes makes you feel like your group doesn't matter and nobody wants to hear what you have to say. Let's take a second to acknowledge that those seasons are hard! They suck! But that's not the end of the story. Let's t…

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A Nonlinear Approach to Design and Innovation - Kevin Bethune 43:18

1M ago43:18

43:18

Can creativity and innovation coexist with relentlessefficiency? Kevin Bethune is the author of "ReimaginingDesign" and the visionary founder of dreams • design + life, a think-tank that delivers design & innovation services using a human-centered approach. In this episode, we discuss the importance of human-centered design in solving business prob…

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#209 Finding Your Brand Voice as a Virtual Assistant with Kristin Lawton 54:04

1M ago54:04

54:04

Branding Mini-Series #1 If we know our brand voice and personality, if we can feel good about how we're showing up and how we speak about ourselves, then the rest will fall into place and won't feel so salesy, slimy, and gross. Today on the show, I have my friend Kristin Lawton, a marketing mixologist and owner of The District Brand Bar. We’re talk…

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143 // 5 Things Your Group Description Needs to Encourage New Members to Join 13:59

1M ago13:59

13:59

Your Facebook group description helps people decide whether they want to join your group or not. It can also help Facebook understand which people to recommend your group to so you can get new members organically. So let's just say it's important you get your group description right! In today's episode, I'm breaking down my group description framew…

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142 // The 2 Things You Need to Do to Accelerate Your Business Growth. Live Coaching with Mitchell. 22:03

1M ago22:03

22:03

Everyone has a different opinion on what you need to do to accelerate your business growth and start seeing real results. Trust me, after taking half a dozen online courses and programs to grow my business, I know there are a LOT of thoughts on the topic. But after struggling for years trying to follow all of this different advice, I discovered the…

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#208 Tax Strategies for Freelance Marketing Assistants with CPA Kimberly Tara 53:49

2M ago53:49

53:49

Pay less in taxes and keep more money in your pocket. In this episode, we’re taking the next step by thinking about options with your finances and empowering yourself because taxes shouldn’t scare you. My guest is CPA Kimberly Tara. She’s a wife, a mom to four little kids, and a multi-passionate entrepreneur. As a tax strategist and business growth…

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How to Use The Power Of Storytelling in Business - Mark Leruste 55:18

2M ago55:18

55:18

How do you turn personal experiences into valuable stories worth sharing? Mark Leruste is the CEO of Storycast®, International Keynote Speaker, Bestselling Business Author of Glow in the Dark and Award-Winning Host of The Unconventionalists Podcast. In this episode, Oana and Mark talk about why sharing your story matters, leadership and vulnerabili…

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#207 How Marketing Assistants Fit into Business Operations with Ange Quinn 58:08

2M ago58:08

58:08

We’re talking about business operations versus marketing and where the two intersect. It's an area where I always felt weak coming from journalism and PR background. I've never really been in a big operational environment. My guest is my friend Ange Quinn: operations expert, Clockwork Certified Partner, and owner of The Ops Builder. Her whole goal …

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#206 How to Support Course Creator Clients with Legal Protections with Lawyer Autumn Witt Boyd 1:05:30

2M ago1:05:30

1:05:30

An often overlooked part of the online business world: copyright and legal safeguards. Today we’re diving into legal protection for our clients who produce digital courses, memberships, and coaching programs. Sometimes they forget to do some of the most basic things. I cover some of this inside my signature program, the Unicorn Digital Marketing As…

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141 // Taking Breaks, Slow Seasons, and How to Move Forwards In Your Christian Business 22:18

2M ago22:18

22:18

It's inevitable that you'll have seasons in your business that require you to slow down, or even take a pause. We don't like to think about it in our "hustle culture", but the reality of being a human is that sometimes we need to stop. I've recently been going through one of these slow seasons, and I've had to navigate how to move through this and …

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140 // How to Scale Your Business Without Compromising Your Time or Sanity. A Conversation With Sierra Scacco 30:49

2M ago30:49

30:49

Your business will eventually grow to the point where you can't handle it all by yourself anymore. The "hustle culture" would tell you to work more hours, but the sustainable way to grow your business is to take a look at how to scale your business. That's where Sierra Scacco comes in! Sierra is a business scaling coach who helps coaches sign more …

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How to Craft Authentic Brands in the Social Media Era - Isaac Martin 48:19

2M ago48:19

48:19

Can you still build authentic brands in the social media era? Isaac Martin is the Director of Video & Creative Innovation at Flight Story, one of the most innovative marketing agencies out there, founded by none other than Steven Bartlett. In this episode, Isaac and Oana chat about how brands need to keep themselves at the forefront of what's possi…

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#205 TikTok Content Creation & Growth Strategies for Service Providers with Helen Polise 59:42

2M ago59:42

59:42

Short-form video is king and it just became a necessity. I've learned that clients are counting on us for consistency and to show up on other social media platforms. As service providers, we can help clients with repurposing clips and getting in front of a new audience. TikTok is one of those places that has a lot of room for growth. I have the “Ti…

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139 // How to Get Engagement in Your Small Facebook Group. Live Coaching with Shan. 19:29

2M ago19:29

19:29

When you have a small Facebook group, it can feel like it's really difficult to get engagement. There's only a handful of people in your group, and the pesky algorithm means only a few people see your posts. But I come to you with good news! Even with a small group, you can still get the engagement you desire! It's all about getting super strategic…

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#204 Automate & Monetize Your Email List with Evergreen Newsletters with Toyin Alli 57:37

2M ago57:37

57:37

One of the reasons I love to offer marketing services is I saw very quickly in my freelancer career that if I leaned into marketing and less management, less operations, and less admin, then I had more freedom. Marketing really lends itself to getting ahead. Even if your clients are requiring a weekly task, you can get organized, you can systematiz…

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138 // Want to Make Your Email Marketing More Effective? Follow These Tips! A Conversation With Megan Wisdom-Franks 27:49

3M ago27:49

27:49

Email marketing is one of the most important non-negotiables in your online business. It's one of the best ways to connect with your audience in a more intimate way than any other platform. And, spoiler alert, it's where most businesses make their money! But there is a right way to do email marketing, and today on the podcast, we're chatting about …

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Eye Tracking and Social Metrics Beyond Likes and Shares - Joris De Bruyne 47:23

3M ago47:23

47:23

Do you measure your social media campaigns beyond the typical shares and likes? Joris De Bruyne is the CEO of EyeSee, one of the fastest growing behavioral insights companies in the world, based in New York, London, Paris, Gent/Antwerp, Belgrade, Mexico City and Singapore. In this episode, Joris and Oana discuss topics such as, customer-centric str…

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#203 Podcasting Lessons After 200 Episodes 45:09

3M ago45:09

45:09

After 200 episodes, I’ve learned that having a podcast forces you to show up. I say this all the time about hiring a team– when you have other people who are working beside you to accomplish a goal, you take it seriously and don't put it aside. This is gonna be a fun episode because I also asked my podcast editor, Emily Porter, a fellow military sp…

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137 // What type of value content should you be posting in your group? 16:38

3M ago16:38

16:38

How often do you find yourself not posting content for your Facebook group because you don't actually know what to share? You're worried your content isn't offering enough value, so instead of sharing some value content, you just don't post at all... Let me help you out with that! In this episode, I'm sharing the best type of value content you shou…

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136 // How to Understand Your Avatar When You Have 2 Audiences. Live Coaching With Kathy. 22:38

3M ago22:38

22:38

When we get further along in our business, it's normal to have multiple offers that serve different people. But we don't want to create separate Facebook groups for each offer we add. We want all of this to fit under one umbrella community that brings everyone together. But it can sometimes be hard to figure out what the common thread is between th…

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#202 Six Ways to Make Six Figures as a Virtual Assistant 27:18

3M ago27:18

27:18

I started out offering basic VA services back in 2007, not fully realizing the value of what I was providing. But over the years, I've learned some valuable lessons (and definitely made my fair share of mistakes) and transformed my approach to freelancing. In this episode, I'm pulling back the curtain on the myth of the "six-figure VA" and sharing …

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135 // The Facebook Group API is Changing! What This Means And Simple Workarounds to Overcome the Changes 21:26

3M ago21:26

21:26

Have you heard about the changes to the Facebook Group API? In just a few short weeks, some big changes are happening that will change the way we can interact with Facebook groups. But it's not all doom and gloom, and the good news is that there are plenty of easy workarounds to navigate this new landscape! In today's episode, I'm breaking down wha…

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134 // Creating a Movement to Experience Radical Business Growth. A Conversation with Kristin Dronchi 29:37

3M ago29:37

29:37

As Kingdom entrepreneurs, we have to remember the reason why we started our businesses. We need to be so clear on our motivation, our vision, and God's purpose behind what we do. It's the fuel for everything we do and in order to experience radical business growth, we need to tap into that fire that God gave us. On today's guest episode, I'm chatti…

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