최고 Website Conversion 팟캐스트 (2025)

1
The Website Problem Every Expert Has But No One Talks About [Ep 096] 17:43

4d ago17:43

17:43

We chat about the challenge of "expert overwhelm"—when highly skilled professionals struggle to simplify and communicate their expertise effectively through their websites. Using Deb's story, we’ll explore how clarifying complex information can turn an overwhelming website into one that educates, connects, and converts visitors into clients. YOU WI…

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105: Why Your Brain (and Business) Deserves a Break from Harmful Social Media 12:18

2d ago12:18

12:18

In this thought-provoking episode, Jules White lifts the curtain on the hidden side of social media - revealing how these platforms are designed to keep you hooked, distracted, and doubting yourself. This isn’t about fear-mongering or quick fixes. It’s an honest look at how social media affects not just your focus and wellbeing, but the way you run…

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104: You’ve Been Sold a Lie - Smarter Ways to Be Visible Without Social Media 16:08

9d ago16:08

16:08

In this episode, Jules White exposes one of the biggest myths small business owners face: that success depends on being on social media. Jules explains why the promise of quick wins on platforms is misleading, and how the constant push to post every day drains time, energy, and creativity without reliably bringing in clients. Instead of chasing alg…

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Why Images Matter More Than You Think for Website Conversions (Website Audit) [Ep 095] 24:46

11d ago24:46

24:46

Let's do a website audit for Anne, the founder of The Fun Reset, a group coaching program for ambitious women. Anne's DIY website has great messaging but struggles with being too dense and overwhelming for visitors. We discuss actionable ways to improve her site and make it more engaging, user-friendly, and optimized for client conversions. YOU WIL…

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103: From Fleeting Posts to Lasting Assets - Why Your Website Should Be the Hub Of Your Content 21:43

16d ago21:43

21:43

In this episode, Jules White shares why creating content you own first is a smarter, calmer route to sustainable marketing. If you’re pouring heart and soul into social media while your website sits neglected, this conversation shows how to flip that pattern so your site becomes the hub that actually drives decisions, sales and bookings. Key takeaw…

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Website Fixes for Better Networking Results This Fall [Ep 094] 21:35

15d ago21:35

21:35

Let's chat about how to evaluate your website through the lens of someone you just met at a networking event. Your website plays a big role in whether someone decides to work with you, refer you, or never follow up. Let’s make sure your site reflects the real you and helps push these relationships forward. YOU WILL LEARN: Why your website should ma…

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102: Social Media Is Optional - How to Build a Calmer Business Without Constant Posting 21:55

23d ago21:55

21:55

In this episode, Jules White challenges the belief that you have to be on social media to grow your business, and shares why she believes social media is optional - not essential. Jules explains why relying on platforms you don’t own can leave you feeling drained, frustrated, and at the mercy of algorithms. She highlights the hidden cost of posting…

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How to Accept Payments on Your Website (Beyond Just Booking Calls) [Ep 093] 14:46

25d ago14:46

14:46

We’re talking about one of the most important aspects of your website: how to actually collect payments. A great website won’t help you unless customers can easily pay you. Whether your business is consultation-based or direct purchase, this episode covers the tools and steps you need to make the payment process smooth and efficient. YOU WILL LEARN…

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101: Is Your Website Saying What Clients Really Need to Hear? 10:57

30d ago10:57

10:57

In this episode, Jules White takes a closer look at a website from a customer point of view, uncovering common mistakes that lead to missed opportunities and lost clients. After searching for a specialist solicitor, Jules shares her experience comparing recommendations from her local network with results from Google Gemini. The contrast highlights …

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How Your Business Type Should Change Your Homepage Design Strategy [Ep 092] 25:56

1M ago25:56

25:56

How can your homepage better attract the right clients for your business? Let's explore how different business types require customized homepage strategies to resonate with their ideal audience and drive results. YOU WILL LEARN: Why your business type and client psychology hugely influence homepage design. Specific strategies for service-based busi…

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100: What 100 Podcast Episodes Have Taught Me About Confidence, Consistency, and Marketing That Lasts 19:35

1M ago19:35

19:35

In this milestone episode, Jules shares honest reflections on reaching 100 episodes and 7,700+ downloads without promoting the show on social media or using ads. She talks about how podcasting has boosted her confidence, why showing up consistently matters, and how embracing imperfections keeps the process human and sustainable. Jules also explains…

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What High-Converting Websites Don't Do [Ep 091] 23:27

1M ago23:27

23:27

Find out why some websites sometimes fail to convert visitors into clients and what you can do to fix it. Learn what truly high-converting websites avoid and how you can make simple adjustments for better results. YOU WILL LEARN: Why flashy animations can hurt conversions and what to use instead. The importance of making information easy to find wi…

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Help Google Find Your Website (Website Audit) [Ep 090] 16:19

2M ago16:19

16:19

In this website audit we'll focus on improving SEO to attract more leads and better communicate with search engines. You’ll hear easy-to-follow tips for optimizing your website, even if you’re not a tech expert! YOU WILL LEARN: Why an H1 tag is essential for every page and how to use it effectively. How to structure headlines and body text to guide…

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How to Recognize When Your Website Has Hidden Potential (Law Firm Case Study) [Ep 089] 19:29

2M ago19:29

19:29

Let's explore how to create a website that truly reflects who you are and aligns with your business goals. Using a real-life law firm website transformation as an example, I break down actionable steps to ensure your site feels authentic, cohesive, and approachable—just like you. YOU WILL LEARN: How to identify when your website no longer reflects …

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099: How to Improve Your Website’s SEO and Accessibility with Simple Tweaks 27:53

2M ago27:53

27:53

In this episode, Jules White carries out a live website and SEO audit with Suzanne from Inclusive Communication, uncovering simple, actionable ways to improve her site’s visibility, accessibility, and clarity. Jules identifies quick wins that can make a big difference - from adjusting font sizes in the navigation menu for better readability, to tig…

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Website Design is Like Interior Design (But For Your Business Soul) [Ep 088] 21:17

2M ago21:17

21:17

Most business owners don’t realize how much their website reflects who they are. Just like an inviting home tells a story about the people who live there, your website should feel like a true extension of your business personality. In this episode, we explore how website design, like interior design, brings your business "soul" to life and why crea…

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098: Can ChatGPT-5 Really Help You Build a Better Website? 21:19

2M ago21:19

21:19

In this episode, Jules White explores the release of ChatGPT‑5 and Google’s AI Mode in the UK, offering practical, grounded advice on how to use AI tools to support (but not replace) your website-building process. Jules shares why this week’s AI developments are exciting, what’s changed with the new ChatGPT model, and how small businesses can use i…

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AI Tools Transforming My Website Design Business This Summer [Ep 087] 19:53

2M ago19:53

19:53

I’m sharing some of my favorite tools that have streamlined my small business workflow and helped me reclaim time for other parts of my life—without cutting corners. From AI assistants to browsers that organize your tabs, these are practical tools you can jump into right away. YOU WILL LEARN: How AI tools like Claude and ChatGPT can help with conte…

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097: Are Your Website Images Hurting Your SEO? What to Fix First 26:57

2M ago26:57

26:57

In this episode, Jules White shares how to optimise your website images for better search visibility, faster load times, and stronger performance across Google and AI-powered tools like ChatGPT. After helping a client the recovery process from a major SEO drop following a platform migration, Jules dives into a common question from that session: How…

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Is Your Website Confusing? A Simple Test to Find Out [Ep 086] 14:16

2M ago14:16

14:16

Confused visitors on your website could mean fewer leads and missed opportunities. In this episode, we talk about why some websites confuse visitors and how you can fix it with simple strategies to make sure potential clients know exactly what you do, who you help, and how to take the next step. YOU WILL LEARN: Why complex navigation can make visit…

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096: How to Find Clients Now Without Relying on Social Media or Ads: Blending Active and Passive Marketing 24:31

3M ago24:31

24:31

In this episode, Jules White answers a question from The Website Growth Club: “How can I get clients now while I’m working on my SEO? Should I be using Google Ads?” If you’ve ever felt stuck waiting for your SEO to kick in, or you’re tired of hearing you must be on social media to get clients, this episode is for you. Jules breaks down the real dif…

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"Mediating" Your Website's User Experience for Better Conversions (Website Audit) [Ep 085] 22:07

3M ago22:07

22:07

In this website audit episode, I chat with Joie and Mark from Comeiro Mediation. We walk through their current site together, uncovering simple navigation fixes and call-to-action strategies that will guide more visitors to their contact page. You'll hear real-time feedback on everything from hero section messaging to strategic button placement tha…

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095: Three Simple Checks to Future-Proof Your Website for Search 20:53

3M ago20:53

20:53

In this episode, Jules White shares three practical questions you can ask your web developer, VA, or yourself to check whether your website is truly ready for AI search - or if it's missing the basic building blocks. Jules explains why many websites, even newly built ones, often lack SEO foundations like clear page targeting, proper structure, and …

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Website Lessons from a Romance Author That Work for Any Small Business [Ep 084] 21:10

3M ago21:10

21:10

Learn how I helped transform romance author Jamie P. Bradley's website from a placeholder that lacked personality to a site she's proud to share. If your website feels like it doesn't truly represent your brand or connect with your audience, this episode is for you. YOU WILL LEARN: Why the homepage hero section is the most important part of your we…

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094: How Instagram Posts on Google Can Boost Your Local Business Visibility (Special Episode with Jo Bolton) 39:21

3M ago39:21

39:21

In this special episode of The Website Success Show, Jules is joined by Jo Bolton from Flourish Socials to break down a big shift for business owners using Instagram: posts and reels are now being indexed by Google. The conversation, repurposed from a recent Instagram Live, dives into what this change means for your online visibility - and how to m…

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093: Clarity Over Complexity: How E-Commerce Sites Can Build Trust and Community 27:43

3M ago27:43

27:43

In this episode, Jules White dives into a live website and SEO audit with Andrea Burdett, founder of Just Love It – an e-commerce business devoted to handmade, sustainable gifts and ethical homewares. Together, they explore quick wins to help Andrea’s website become a true hub for her community, moving beyond just sales and building a stronger onli…

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The 5-Minute Summer Website Challenge That Sets You Up for Fall Success [Ep 083] 13:25

3M ago13:25

13:25

In this episode, we cover a quick five-day website challenge that takes just five minutes a day to sharpen up your website, helping you prepare for a successful fall season. These small tweaks can make a big difference in your website’s performance. YOU WILL LEARN: How to refresh your homepage with the “three-second test” for clarity and engagement…

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092: Want to Be ‘ChatGPT Famous’? Here’s How AI Really Picks Who to Show 22:18

3M ago22:18

22:18

In this episode, Jules White explores what it really means to be “ChatGPT famous” and why being recommended by AI search tools is the next big opportunity for local and service-based businesses. Jules unpacks common myths, shares real stories from business owners, and reveals the practical steps you can take to boost your chances of being recommend…

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Make Your Website's About Page Personal Without Oversharing [Ep 082] 15:25

3M ago15:25

15:25

We discuss a common issue many business owners face: how to write an effective About page without oversharing. We'll explore how to create an engaging and professional About page that builds connection and trust with potential clients. YOU WILL LEARN: Why the About page is one of the most visited pages on your website. How to balance being personab…

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091: Small Changes, Big Results: Website Audit Lessons from the Beauty & Skincare Awards 37:42

4M ago37:42

37:42

In this episode, Jules White is joined for a website SEO audit by Kelly Rose from the Beauty and Skincare Awards, sharing practical tips and quick wins that any beauty or wellness business can use to boost website visibility and drive more entries and event sales - without feeling overwhelmed. Jules and Kelly discuss what it takes for an awards web…

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Website Errors Most Business Owners Never Discover Until It's Too Late [Ep 081] 16:23

4M ago16:23

16:23

Many websites face technical glitches that drive potential clients away. Learn about common tech issues that could be costing you clients and how to fix them. YOU WILL LEARN: The impact of broken contact forms and booking systems on client acquisition. Tips for ensuring time zone accuracy in scheduling systems. Strategies for identifying and fixing…

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090: The Silent SEO Mistake That’s Making You Invisible 29:15

4M ago29:15

29:15

In this episode, Jules White lifts the lid on a common but overlooked issue: many websites - despite looking beautiful, are quietly blocking their own visibility in search results. Sharing a recent Power Hour with a business coach, Jules walks through the surprising fixes they uncovered in just one hour, including indexing issues, canonical errors,…

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I Know My Website Needs An Overhaul —Your Step-By-Step Action Plan [Ep 080] 20:56

4M ago20:56

20:56

Let's discuss the "overwhelming" task of redesigning a website, especially for busy business owners. I'll provide a step-by-step guide to make the process more manageable, from recognizing the signs that a website needs an update to planning the timeline and content collection. YOU WILL LEARN: Signs that your website may need an overhaul, like outd…

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089: How Podcasting Changed My Business (and My Confidence) in Just 12 Months 49:40

4M ago49:40

49:40

Jules White reflects on one year of podcasting & the surprising impact it’s had on her business, her confidence, & her visibility. She shares the story of how the podcast began, the mindset shifts she’s experienced, what she’s learned about content creation, & how podcasting has helped her connect more deeply with her audience. She also opens up ab…

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Which Website Builder Wins For Small Business — Wix or WordPress? [Ep 079] 25:15

4M ago25:15

25:15

In this episode, we continue our website platform comparison series by diving into the Wix platform with Alethea from Inspired Website Design. Alethea shares her journey from WordPress to Wix, what makes Wix unique, and clears up some common misconceptions. If you're deciding between Wix, WordPress, or Squarespace, this conversation will give you v…

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088: The Photo Fix That Can Instantly Improve Your Website’s First Impression 32:43

4M ago32:43

32:43

In this episode, Jules White is joined by brand photographer Adele Williams from Super Funky Penguin, for a deep dive into how to use photography strategically on your website – and why it’s far more than just a ‘nice to have’. Adele shares her journey from engineering to photography, and why visuals are one of the most powerful tools you have to s…

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WordPress or Squarespace — Which Website Platform Works Best for Your Small Business [Ep 078] 36:35

4M ago36:35

36:35

In this episode, I'm chatting with Chantelle Davis-Gray, a Squarespace expert, about the ongoing debate between Squarespace and WordPress. We're diving deep into which platform might be the right fit for your business and breaking down the real differences that actually matter for your website's success. YOU WILL LEARN: The types of businesses best…

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087: What Beauty & Wellness Brands Must Know About Getting Found by AI Search Tools 23:04

4M ago23:04

23:04

In this episode, Jules White shares an honest and reassuring update on what’s really changing in the world of SEO - and what still works, especially for beauty and wellness businesses. With Google’s new AI Mode rolling out in the US, it’s easy to feel overwhelmed or behind. But instead of chasing every new trend, Jules encourages listeners to refoc…

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10 Website FAQs That Help Small Businesses Convert More Clients [Ep 077] 24:02

5M ago24:02

24:02

Let's tackle the most frequently asked questions I get when it comes to website design. I'll share practical steps to help small business owners optimize their online presence and guide you through key website decisions that often cause confusion. YOU WILL LEARN: If you should list your prices on your website and why transparency matters. How often…

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086: SEO + Usability Fixes from a Productivity Coach’s Website Makeover 40:17

5M ago40:17

40:17

In this episode, Jules White dives into a live website and SEO audit with productivity and lifestyle coach Natalie Ford — revealing the simple fixes and overlooked opportunities that could transform her website. If your website is more of a “digital brochure” than a working part of your business, you’ll want to listen in. Jules shares bite-sized ad…

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Your Website is a Content Goldmine You're Not Using [Ep 076] 23:12

5M ago23:12

23:12

Let's explore how to turn your website into a resource for generating content that can be repurposed for social media, email sequences, and more. Learn how to make your website work harder for you without having to create new content from scratch. YOU WILL LEARN: How to transform your homepage hero section into social media bios and posts. Ways to …

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085: Can AI Find Your Business? I Put ChatGPT, Gemini & Perplexity to the Test 31:16

5M ago31:16

31:16

In this episode of The Website Success Show, Jules White explores how AI tools like ChatGPT, Google Gemini and Perplexity are starting to recommend real businesses – including local ones – in their search results. Drawing on recent examples and live walkthroughs, Jules shares what these tools are really looking for, and why you don’t need a fancy w…

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Create a Website Experience Clients Love [Ep 075] 18:59

5M ago18:59

18:59

In this episode, we explore the steps to create a seamless client journey on your website, from the first visit all the way to onboarding. The goal is to eliminate friction points that could lead potential clients away, turning your website into a 24/7 team member that guides them smoothly through the process. YOU WILL LEARN: How to make a strong f…

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084: Don’t Ditch It – Fix It! Making Your Website Work Harder 7:18

5M ago7:18

7:18

In this episode, Jules White shares the heart behind her work - why she loves helping women grow their income and visibility through their websites, and how a few focused changes can make all the difference. Jules explains why she no longer builds websites from scratch, and instead prefers diving into existing sites to uncover opportunities for bet…

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083: 5 Ways to Make Your Website Match Your Brand 17:11

5M ago17:11

17:11

In this episode, Jules White explores how aligned your website really is with your real-world business — and why that alignment matters more than you think. Jules walks you through how to spot when your site is out of sync with the brand experience you’ve worked hard to build — and what you can do to bring it back into alignment. From tone of voice…

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5 Website Gaps That Are Silently Killing Your Sales [Ep 074] 18:04

5M ago18:04

18:04

In this episode, we explore why website visitors disappear without taking action and how you can fix this. Learn how to turn website visits into real sales by addressing key gaps. YOU WILL LEARN: Why a high number of visitors doesn’t matter if they aren't buying or contacting you. How traditional contact forms can push potential clients away. The i…

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How To Structure Your Website When You Offer Multiple Services (Website Audit) [Ep 073] 27:23

5M ago27:23

27:23

✨ Sign up for a free Website Audit Session at: https://jennyb-designs.com/website-audit-session In this website audit with Jill Stoddard, a speaker, author, podcaster, psychologist, and coach we focus on optimizing her personal brand's website to streamline the user experience, ensuring visitors easily understand how she can help them through her v…

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082: Low on Energy? Here’s What You Can Do for Your Website 6:12

5M ago6:12

6:12

In this episode, Jules White shares three bite-sized website tasks that are perfect for those low-energy days when you still want to make meaningful progress. With a lingering cold and a chaotic launch week behind her, Jules keeps things gentle and practical—ideal for anyone feeling under the weather or overwhelmed. These small website tweaks are d…

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6 Website Things You Need to Own For Your Business [Ep 072] 15:57

5M ago15:57

15:57

Let's explore the importance of owning your digital assets as a small business owner. It's easy to overlook these elements, but they form the backbone of your online presence. We discuss the six essential "things" you should have control over to protect your business and ensure smooth operations. YOU WILL LEARN: Why owning your domain name is essen…

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081: How to Get ChatGPT to Recommend You (And Why Google Still Matters) 17:28

6M ago17:28

17:28

In this episode, Jules explores the rapidly changing world of search—why showing up in Google is still crucial, but how AI tools like ChatGPT, Gemini, and Perplexity are reshaping how people discover and recommend businesses. Jules explains how AI chatbots are fast becoming powerful “referral engines,” capable of recommending your business even to …

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