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Welcome to our award-winning physical therapy podcast for private practice owners who want to set themselves up for success and join the industry’s top 10%. Whether your business is just starting up or you’re looking to grow as a business leader and stay on top of industry trends, this weekly podcast hosted by Brian Gallagher, PT and Founder of MEG Business, features actionable insights and tips from physical therapy experts who share the marketing, operations, personnel and clinical secrets ...
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The Practice of Therapy Podcast with Gordon Brewer

Gordon Brewer, MEd, LMFT: Therapist | Consultant | Writer | Speaker

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This podcast is here for therapists, counselors, social workers, psychotherapists, and mental health clinicians in their practice journeys. I'm Gordon Brewer and the person behind The Practice of Therapy Blog and Website that provides tools, resources and advice for people starting, growing or expanding their private practices. The podcast will help you learn from other experts in the field to move your private practice forward to success. The Practice of Therapy Podcast is part of the Psych ...
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Mike Zoladkowski is a digital marketing specialist and content marketing specialist with 12+ years of experience in various sectors, including mental health services. He designed and created a therapy business from scratch and grew it to 6 figures in about 2 years. Now, Mike and his wife Monika are helping other therapists in Canada and the US to g…
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Learn more at our Zoomcast “Beyond the Basics: Advanced Credentialing Health Checks for Thriving Therapy Practices” on May 16th at 12pm EST You can’t escape it! Credentialing can either help you or hurt you, and it’s your responsibility to know the rules for your state and the compliance intricacies of this process. This isn’t an aspect of your bus…
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Joshua Rosenthal, PsyD, is a licensed clinical psychologist and the founder/CEO of Manhattan Psychology Group, PC (MPG), an integrated mental health and ABA practice based in NYC. He started his solo private practice in 2008 in NYC and grew it to over 250 staff before selling it to a PE-backed, mental health MSO called ARC Health. Post sale, he con…
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John Gallucci Jr., PT is the President & CEO of JAG Physical Therapy, a thriving chain of top-performing clinics in the Northeast. Join John and Brian as they discuss the shortcomings of Academia, how to provide intrapreneurial opportunities for staff and students, and how to excel in a low reimbursement area. Whether you are operating in this mark…
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Rachelle is a licensed mental health counselor, eating disorder and analytic therapist. She works with clients in New York City and Brooklyn to make sense of life’s messy emotional experiences. In this episode, we dive into society's intricate dynamics surrounding body image, self-care, well-being, and networking. Rachelle addresses societal pressu…
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How do you attract and retain the best possible people to your practice? Your people are the secret to your success. Employers and employees share the same highway, this is a two-way street. Apply the principles of the 5-step interview process whether you’re the one applying for the job, or conducting the interview! Episode at a glance: Master your…
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Carolyn is personally passionate about holistic health and wellness and an outspoken advocate that the environment of your space impacts your success. With over 40 years of experience in the commercial interior industry, she holds a BS in Interior Architectural Design from the University of Texas at Austin, is NCIDQ Certified, a Registered Designer…
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Here is the million-dollar question: How do you feel about your future, and what can you do about it? We have the tools and mechanics that will enable you to run a more effective practice - this is the easy part. Your ability to perceive and navigate people is everything. Your future is in your hands! Episode at a glance: Your past does not dictate…
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Maureen Clancy has been a licensed therapist and trauma expert for the past 20 years, helping women go through enormous life changes who have experienced childhood trauma. In this episode, Maureen shares her journey of integrating alternative healing modalities into therapeutic practice. She discusses her exploration of various methods such as ener…
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Are you struggling to recruit and retain top talent for your practice? Today, we focus on one group in particular: the New Grad (1-3 years out of school). Stand out among the competition by offering the best opportunities for young physical therapists who are ready to build a fruitful career! Episode at a glance: Optimize your ads Top programs & be…
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Kasey Compton is on a mission to help business owners find their entrepreneurial confidence. She went from bankrupt to Boss Babe when she took her first company from zero to three million in less than three years without ditching her life to do it. She owns three other businesses that have accumulated assets of over two million and are growing by t…
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If you don’t take the steering wheel of control into your own hands, no one else will. This week, we are honored to welcome accomplished physical therapist and lawyer, Gwen Simons. With these two backgrounds, Gwen brings a unique perspective and provides expertise on the legal do’s and don’ts for creating a streamlined and viable physical therapy b…
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Dr. Carney is Associate Dean for Public Health and Health Policy, and Professor of Medicine, at the Larner College of Medicine at the University of Vermont (UVM). She is Chief of the Division of Public Health at the Larner College of Medicine and directs graduate public health education. In this episode, we cover Dr. Carney’s multifaceted approach …
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Practice owners across the country are trying to find more ways to increase revenue and reduce costs. We have many tactics to help you with this, one of which is re-evaluating your schedule. Are you being held hostage by your clinic schedule? The most effective schedule that the top clinics in the nation are winning with might surprise you… Episode…
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Dr. Connor McClenahan founded Here Counseling, which provides a membership model for private practice so therapists can run their own private practices independently while benefiting from group resources. Dr. McClenahan runs a private practice in Los Angeles and Pasadena and has taught, coached, and written on digital marketing for therapists. His …
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In this robust episode, we break the anatomy of your dream private practice down into three parts. Are you willing to bet on yourself as a practice owner? Drop your fixed ideas and open your mind to the successful actions of the top 10% of clinics nationwide. Follow this blueprint to go from startup to success! Episode at a glance: Part 1: Extrinsi…
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Cameron Schober is an LPC-S and LMFT-S in the State of Texas, primarily practicing at The Hope Place in Mansfield, TX. Cameron’s main areas of clinical focus is treating trauma using a combination of Accelerated Resolution Therapy, psychedelic-assisted integration, and postmodern therapy approaches in conjunction with psychoeducation related to tra…
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We have observed some people in the industry operating in a “race to the bottom” - trying to get what they need for the lowest possible cost. As a practice owner, you must evaluate your cost-to-return ratio and pursue the system that delivers the best value to your practice. Don’t settle on the system that touches every aspect of your practice. Fin…
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Carla Titus is a finance expert with over 15 years of combined corporate financial planning, analysis, strategy, and online businesses experience. She provides fractional CFO services and financial consulting to business owners looking to grow their business profitably. Her priorities for her clients are to help them grow profits, have cash in the …
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What is Marketing? Marketing is not sales. It’s all about the story you’re telling, and how you are promoting your purpose. What is the perception of your company that you’re trying to create? Always approach your marketing from the intention of helping others. Episode at a glance: It’s about others How are you using social media? The point is to c…
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This episode covers Dr. Liz Lasky's transformative shift from traditional therapy to coaching, driven by her quest for personal fulfillment and financial success. Embracing skepticism, she champions that therapists can thrive financially while providing valuable services, inspiring others to pursue their dreams. We speak about diverse opportunities…
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It’s important to understand that failures are part of the landscape. Hurdles are part of the journey. What are you willing to do about it? What changes are you willing to make? What matters most is your reaction to them - be willing to adopt new ideas! Episode at a glance: Success is within your control Mindset and skill set Dial in your vision Ri…
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Kristie Plantinga is a mental health nerd, writer, and marketer living in Colorado. She is the founder of TherapieSEO—a marketing agency serving therapists and coaches—and Best Therapists—a therapist directory that vets therapists so therapy-seekers can focus on fit, not quality. When she’s not writing about mental health and dreaming up creative c…
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This week, we give recent examples of what physical therapists at various stages of practice ownership are experiencing right now - plus applicable solutions. Your practice isn’t going to fix itself! Here are the things that you do have control over to change for the better. Episode at a glance: Stop blaming the Income Squeeze Three income vertical…
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Malka is a Licensed Clinical Social Worker in New Jersey, New York, and Florida. She has been in the mental health field for over 25 years and has successfully run her private practice for the last 15 years. In response to the events of October 7th and the ongoing situation, Malka Shaw, LCSW and Stacey Shapiro, LCSW, have co-founded the Kesher Shal…
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What do you plan to do differently in 2024? We’ve never seen so much enthusiasm (or so many attendees!) as we just did at CSM in Boston. The energy was contagious! We were proud to give solutions to a packed room of therapists on how to beat the Income Squeeze using the new Progressive PT Practice Model. The solution is CHANGE! Episode at a glance:…
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Let’s have some fun with this topic. Don’t fear the “confrontation” of it - go in with confidence, certainty and conviction! Take out the guesswork and do all of your preparation before you even pick up the phone for the conversation. Episode at a glance: Data collection and leverage Understand their viewpoint Have specialized services and programs…
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Jason has been working for over 20 years to support individuals, groups, families, organizations, and businesses. Jason is excited to bring over two decades of work in offices, institutions, kitchens, farmers’ markets, woodlots, and boardrooms to wild new environments. Whether as a psychotherapist, the creator and founder of JourneyMen, public spea…
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Ashley is a Licensed Clinical Social Worker and mental health copywriter for therapists. In her professional work as a clinician, Ashley has experience with in-patient counseling and case management, outpatient counseling, and medical and insurance practice. In the realm of SEO and private practice, the importance of user experience is often overlo…
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As physical therapists, we are in the business of people! Success in private practice is already within your reach. If you’re not sure where to start (or are still throwing spaghetti at the wall) consider these tried-and-true strategies and systems. Remember - if you’re not expanding, you’re contracting! Episode at a glance: Stop fixating on proble…
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Jennifer McGurk RDN, CDN, CEDS-S is the founder and CEO of Pursuing Private Practice. She began her career in business as a dietitian in private practice. She grew her private practice into a group practice and eventually expanded into speaking, offering workshops, and supervising other professionals. In this episode, Jennifer guides us in overcomi…
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Would you rather have a comfortable job, or total business freedom? Have you ever felt alone in your private practice journey? Dr. Benjamin Bleess is about a year out with his physical therapy practice and is a shining example of entrepreneurial success. Learn about the tools and strategies that Ben put into action to build the private practice of …
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In this episode, Jamal Jones chats about navigating the hurdles of partnering with a tech company and transitioning to a sustainable private pay model. We explore his growth, financial transformation, and improved relationship with his work. Beyond his personal journey, Jamal dives into profound topics like faith, abundance, and financial wellness,…
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Though PT School lays a great foundation, our skill development is a lifelong journey. You might not be able to go back in time and apply everything you’ve learned, but you don’t have to keep playing catch-up either. What PT School didn’t give you, is business training! Stay connected to your vision and learn how to develop the skills needed to rea…
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