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Wish You Were Here - The Place Branding Podcast takes you to new destinations on the road to understanding the great journey that is place branding. What makes a place unique? Can destinations really be "branded?" Join Julian Stubbs and Maura Gaughan as we discuss these questions and more with international thought leaders from some of the world's most iconic locations.
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In this edition of Wish You Were Here, the Place Branding Podcast by UP THERE, EVERYWHERE we are visiting the very fab city of Liverpool. Famous for being the home of The Beatles, Liverpool Football Club, the River Mersey and so much more. Guests: Chris Brown, Director of Marketing for Liverpool & Julia Lennon, sister of John Lennon. Hosts: Julian …
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In the third episode of Wish You Were Here: The Place Branding Podcast, we travel to the historic U.S. city of Boston, home of the American Revolution, the Red Sox, and a wicked clam “chow-dah.” As Boston also is home to the Inbound Marketing, we explore how inbound can help with place branding and destination marketing. Guests: Richard Doucette, E…
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The second episode of Wish You Were Here, the Place Branding Podcast by UP THERE, EVERYWHERE where we explore the branding of New York and the iconic logo I <3 NY. Guests: Gavin Landry, Executive Director of Tourism for New York State at Empire State Development & the man behind the I <3 NY logo, Milton Glaser.Hosts: Julian Stubbs & Maura Gaughan…
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The first episode of Wish You Were Here, the Place Branding Podcast by UP THERE, EVERYWHERE where we explore the branding of Stockholm, the Capital of Scandinavia. Guests: Olle Zetterberg, CEO of Stockholm Business Region & Jonathan Forster, VP of Spotify in Europe. Hosts: Julian Stubbs & Maura Gaughan…
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