최고 Nonprofit Success 팟캐스트 (2024)

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Episode 36 - How can our nonprofit get more monthly donors? 7:00

5y ago7:00

7:00

Do you want more monthly donors? Are you looking for new ideas to get people to take action? In this episode, I share three things your nonprofit can do to get people to say "yes" to being monthly supporters.

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Episode 35 - How can we improve our nonprofit's website? 10:34

5y ago10:34

10:34

Are you using your website correctly? Are your website visitors confused? Here's three ways you can lower your bounce rate and give your website visitors a better experience.

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Episode 34 - How can our nonprofit dominate Instagram? 5:36

5y ago5:36

5:36

Do you need tips on how to use Instagram to achieve your nonprofit goals? Are you trying to get more engagement? In this episode, I share IG tips from the experts. Check it out!

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Episode 33 - What are some social media management tools? 6:12

5y ago6:12

6:12

Are you experiencing social media overload? These four social media management tools will help you take your social media game to the next level. The 4 tools are: buffer.com, canva.com, Google Trends and Remove.bg.

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Episode 32 - How can I limit distractions so I can get more done? 6:01

5y ago6:01

6:01

Do you struggle to meet deadlines or think of new ideas for messaging? You might be distracted. This episode will help you limit distractions and get more done.

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Episode 31 - How do I review and analyze email marketing campaigns? 11:29

5y ago11:29

11:29

Do you send out marketing emails for your nonprofit? Do you know if what you're doing is working or not? In this episode, I share how you can measure and track the effectiveness of your email marketing campaigns.

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Episode 30 - How do we get more Facebook followers without spending money? 7:47

5y ago7:47

7:47

Have you been asked to grow your Facebook followers? Do you not have any money to spend? I provide three tips that will help you grow your Facebook audience without spending any money.

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Episode 29 - How do we get more followers on Instagram? 7:14

5y ago7:14

7:14

Do you want to do better on Instagram? Do you want to grow your followers? Listen to this episode to learn more about how you can take your IG account to the next level.

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Episode 28 - What will happen to marketing if I get hit by a bus? 8:05

5y ago8:05

8:05

Are you worried that you won't hit your fundraising or marketing goals if you have to miss work? Listen to this episode to learn how you can be prepared and make sure your campaigns go on.

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Episode 27 - Why do my marketing emails keep going to Spam? 7:31

5y ago7:31

7:31

Do your email subscribers keep marking your emails as Spam? This damages your email sender reputation. Listen to learn how to get less spam complaints and more engagement.

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Episode 26 - How do we create ads that deliver a "Super Bowl experience"? 15:47

5y ago15:47

15:47

Do you love advertisements? Of course not. But for some reason people love to watch Super Bowl ads. Why is that? Listen to this episode to learn how you can create that same kind of "Super Bowl experience" for your nonprofit. PS: Bud Light did a great job with "influencer marketing".

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Episode 25 - How can we improve our search rankings on Google? 12:26

5+ y ago12:26

12:26

Are you trying to improve your website's search ranking on Google? Are you lost and don't know where to start? In this episode, I share one important thing you can do that Google will love. Hint: It's all about your Google My Business Page.

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Episode 24 - How can our nonprofit start podcasting? 12:32

5+ y ago12:32

12:32

Do you want to start a podcast for your nonprofit but don't how to do it? Do you have questions about what equipment to use? Listen to this episode to learn how to record your first podcast episode.

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Episode 23 - How do I successfully promote our next nonprofit event? 17:10

5+ y ago17:10

17:10

Do you need help marketing your nonprofit event? I share when you should start promoting your event, how to promote your event and how to measure the results.

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Episode 22 - How should we market our nonprofit in 2019? 16:47

5+ y ago16:47

16:47

Did your nonprofit raise it's fundraising goals for 2019? Are you looking for new ways to elevate your cause or grow supporters? This episode shares three marketing trends that your nonprofit should consider participating in 2019.

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Episode 21 - "This is Marketing" Book: What should marketers be doing? 11:51

5+ y ago11:51

11:51

People say "marketers ruin everything". Well, not every marketer is alike. If you listen to this episode, you'll find out what marketing should be according to Seth Godin.

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Episode 20 - "10x Marketing Formula" Book: What is Content Core? 10:36

5+ y ago10:36

10:36

Have you read "10x Marketing Formula: Your Blueprint for Creating 'Competition-Free Content" by Garrett Moon? It's a great book to read if you want to improve your content marketing results. I share what I learned and how you can apply it to your nonprofit.

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Episode 19 - Internet Summit Insights: Creating More Engaging Content 11:47

5+ y ago11:47

11:47

Are you unhappy with the amount of engagement you have on social media? Are you just blogging because everyone tells you do it? If so, you might be doing content marketing wrong. This episode shares what it takes to create relatable content so you can activate your community of fans.

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Episode 18 - Internet Summit Insights: Email Marketing Layout Tips 13:30

5+ y ago13:30

13:30

Do you want more people to click on your emails? Are you trying to get more email subscribers to take action? These email marketing layout tips will help you re-shape your emails and hopefully improve your email marketing results.

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Episode 17 - Internet Summit Insights: Social Media Engagement Strategy 20:59

5+ y ago20:59

20:59

Does your nonprofit get a lot of likes? What about retweets? Are people mentioning you on social media? If not, check out this episode. You'll learn how to define and build your social media engagement strategy.

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Episode 16 - Internet Summit Insights: Email Subject Line Tips 18:03

5+ y ago18:03

18:03

At the Internet Summit, I attended a 4-hour workshop on email marketing. I share what I learned about email subject lines and how you can use these tips to increase your open rates.

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Episode 15 - Internet Summit Insights: Seth Godin Keynote 14:51

5+ y ago14:51

14:51

I attended Internet Summit 2018. It's the ultimate digital marketing conference. Marketing guru, Seth Godin, did the keynote and I share what valuable information I learned from him.

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Episode 14 - How can we get more companies to support our nonprofit? 17:11

5+ y ago17:11

17:11

Are you looking for new corporate sponsors? Do you want more companies to get involved with your organization? Listen to this episode to learn more about who you should reach out to and how you can get more companies to say "yes!".

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Episode 13 - What can we do to our website to get more donations? 17:13

5+ y ago17:13

17:13

Your website has six seconds to make an impression. Does it reflect your mission? Is it easy for people to donate? Listen to this episode to learn more about how you can improve your website to get more donations.

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Episode 12 - Which social media should we use for our nonprofit? 10:44

5+ y ago10:44

10:44

There are way too many social media networks out there. Having to be active on all of them can be overwhelming. But don't worry there's good news. You don't have to be active on all of them. Listen to this episode to learn more!

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Episode 11 - What should I put in my year-end fundraising emails? 17:41

5+ y ago17:41

17:41

Do you need help creating emails for your end-of-year campaign? Do you need help with the messaging? Listen to this episode to learn more about how you can use emails to inspire and motivate people to donate to your cause.

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Episode 10 - When should I send out emails for end of year giving? 14:46

5+ y ago14:46

14:46

It's time that time of year again. Does your nonprofit organization need more funds to achieve it's goals? No problem. This email marketing timeline will set you up for success. Press play to find out when and how often you should send fundraising emails to your mailing list.

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Episode 9 - How can I better understand our target audience? 11:51

5+ y ago11:51

11:51

Have you been active on a social media network but your followers haven't been engaging with you? Did you send an email that you thought would perform well but didn't? This might be the case because you need to better define your audience. Listen to this episode to find out how to break down your target audience into segments called personas. You'l…

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Episode 8 - How can I use the weather to promote our cause? 12:31

5+ y ago12:31

12:31

When you create your marketing strategy you might think about your theme or holidays but what about the weather? I share how you can use weather-based marketing to increase your awareness and funds.

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Episode 7 - Susan Reiland: Note in the Pocket 20:51

5+ y ago20:51

20:51

I share the most important thing I learned from a conversation I had with nonprofit leader and founder of Note in the Pocket, Susan Reiland. I hope you enjoy this episode!

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Episode 6 - What communication metrics should I track? 19:48

5+ y ago19:48

19:48

Do you want to know what communication metrics should be tracked? How often to track them? And how to keep track of all of the data? Press play now!

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Episode 5 - How can I make giving easier? Just ask Alexa... 12:34

5+ y ago12:34

12:34

Don't you wish you could simplify the donation process? Well now you can! Just ask Alexa. In this episode I share what Alexa Donations with Amazon Pay is, how to set it up and how to promote it.Amazon Donations: https://pay.amazon.com/us/charityCharities that currently accept voice donations: https://pay.amazon.com/us/alexadonations…

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Episode 4 - How can I connect my marketing efforts to money? 11:59

5+ y ago11:59

11:59

Do you need help getting your board's approval? Do you know if your marketing campaigns are bringing in more funds or volunteers? Listen to this episode to learn about what you can start implementing today to help justify and measure your next marketing campaign.

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Episode 3 - How do I start marketing my nonprofit? 13:24

5+ y ago13:24

13:24

Are you new to marketing? Do you need help spreading the word about your organization? Do you wonder why your marketing efforts aren't working? In this episode I share five critical marketing questions that your nonprofit needs to answer before your should start marketing.

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Episode 2 - Why do I need to spend more time on marketing? 15:20

5+ y ago15:20

15:20

Do you just "wing it" when it comes to marketing? Do you only do it when you have time? This episode will change your whole perception about marketing and help you create and find the time you need to spend on marketing activities.

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Episode 1 - Should we attend volunteer recruitment fairs? 13:25

5+ y ago13:25

13:25

Are you ready for the next volunteer recruitment fair? Are you even going? I've spoken with nonprofit leaders and they often leave with a low number of commitments. Listen to this episode to learn how to get more committed and reliable volunteers. Hint: It starts with inspiration!

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