최고 MicroConf 팟캐스트 (2021)

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MicroConf On Air

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Mentorship for SaaS Founder with John Knox 27:22

30d ago27:22

27:22

Mentorship for SaaS Founders can mean the difference between the slow SaaS ramp of death and making the critical changes to your process that helps get you to consistent growth. https://microconfonair.com John Knox is a repeat Angel Investor in some of the most successful mobile and SaaS brands, including Summit, Branch, and 1 Second Everyday. He i…

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MicroConf On Air

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A MicroConf On Air + Software Social Podcast Crossover 27:46

1M ago27:46

27:46

The hosts of the SaaS Podcast Award nominated Software Social Podcast join Rob to chat about all things SaaS, early stage marketing strategies, and more. https://microconfonair.com Michele Hansen @mjwhansen Co-founder of Geocodio @geocodio, A geocoding SaaS, which she and her husband started in 2014. It started as a side project and she went full t…

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MicroConf On Air

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All Things Design with Tracy Osborn, Author of Hello Web Design 33:12

2M ago33:12

33:12

Just as designers benefit from learning a little bit about programming, programmers, marketers, product managers, and salesfolk, can benefit from learning a little bit about design. https://microconfonair.com Tracy Osborn is the Program Manager of TinySeed, Founder of WeddingLovely, and an all around genius when it comes to operational efficiency a…

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MicroConf On Air

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The 2021 State of Independe SaaS Report 31:27

2M ago31:27

31:27

Comprehensive data about the state for bootstrapped (or mostly) founders and how to use the report to make meaningful change in 2021. To access the full report, head over to https://stateofindiesaas.com. For nearly a decade MicroConf has helped startup founders grow faster through access to world-class experts, and the world’s most trusted communit…

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MicroConf On Air

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Let's Answer Some Sales Questions with Steli Efti 29:36

2M ago29:36

29:36

The inimitable Steli Efti has been a leader in the startup and SaaS sales landscape for years. Check out this live Q+A focused on sales processes. - Any tips on how I can use to my advantage the fact that I am a client as well as a co-founder in marketing, sales or during onboarding calls? 2- I have had extensive success in Marketing & Sales in the…

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MicroConf On Air

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MicroConf Refresh Episode 28: MicroConf Remote Quick Fix: Expense Audits with Bjork Ostrom 7:22

2M ago7:22

7:22

http://microconfremote.com We asked our MicroConf Remote speakers to answer the question: "What is one thing I can do today that will make a meaningful impact on by business in the future?" Bjork uses a simple expense audit and asks 3 questions for each transaction: Should I cancel this? Should I change this to a yearly discount plan? Can I ask for…

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MicroConf On Air

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MicroConf Refresh Episode 27: Ask Me Anything with Jason Fried, Co-Founder, Hey & Basecamp 36:40

3M ago36:40

36:40

http://microconfremote.com Chapter 4: Onto something new… There is something to be said about bootstrapping your business to millions in revenue, to stick by it and still hold the keys, over 2 decades after launch. It is rare to see the founders of any company stick it out for that long… but there isn’t much that isn’t rare about the founder journe…

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MicroConf On Air

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MicroConf Refresh Episode 26: The Office: Training Your Team To Get The Job Done Without You: Nate Grahek - MicroConf Remote 15:54

3M ago15:54

15:54

http://microconfremote.com Let’s face it – there comes a time in a founder’s lifecycle within their company where having them on support emails is a terrible idea. Eventually, you’re going to have the assets to be able to afford a marketing person, and THAT person is now responsible for all of the copyrighting. You cannot be the only person doing d…

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MicroConf On Air

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Bonus: Applications for TinySeed Are Now Available + Live Q+A 56:24

3M ago56:24

56:24

Curious about TinySeed, MicroConf's accelerator and fund? The TinySeed accelerator team (Tracy Osborn, Rob Walling, and Einar Vollset) recorded this live webinar to answer questions about their third application round. Jump to a question: 2:43 - Why is it called TinySeed? 8:52 - What are TinySeed's basic investment terms? 13:55 - Do we invest in no…

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MicroConf On Air

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MicroConf Refresh Episode 25: Quick Fix #4: Paying Off Your Analytical Debt: Asia Orangio - MicroConf Remote 7:17

3M ago7:17

7:17

http://microconfremote.com What are Quick Fixes? We asked some pretty smart people a pretty hard question: What is 1 thing you can do today that is going to make tomorrow and on easier for you to run your business? And finally, we have Asia Orangio of Demand Maven who think that paying off your Analytical Debt as early as possible will clear up a l…

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MicroConf On Air

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MicroConf Refresh Episode 24: The Story of How Squadcast.fm Blew Past $100K MRR - Zach Moreno and Rock Felder - MicroConf Remote 39:12

3M ago39:12

39:12

http://microconfremote.com Chapter 3: Accelerating to $100K MRR and Beyond While the first $10K MRR may be one of the tallest hills to climb, sometimes, if you time things right and you’ve put in the work to be a known quantity within the communities, the social media circles, and the leading voices in your target market, you can feel the slow rumb…

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MicroConf On Air

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MicroConf Refresh Episode 23: Quick Fix #3: SEO Hacks in 5 Minutes with Viola Eva 6:38

4M ago6:38

6:38

http://microconfremote.com What are Quick Fixes? We asked some pretty smart people a pretty hard question: What is 1 thing you can do today that is going to make tomorrow and on easier for you to run your business? Viola Eva of Flow-SEO has a few quick tips on how to optimize your best performing content for SEO. If you want to join in on the conve…

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MicroConf On Air

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MicroConf Refresh Episode 22: Between Two Plants We Stole Off of Someones Patio: Andy Martin - MicroConf Remote 16:57

4M ago16:57

16:57

http://microconfremote.com Join the MicroConf Remote host, Rob Walling, for a conversation with Andy Martin, Founder of BlueRithm and Minneapolis Native who joined us in the MicroConf Remote studio to chat about his experience building BlueRithm on the back of a successful career supporting large scale projects. If you want to join in on the conver…

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MicroConf On Air

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MicroConf Refresh Episode 21: Quick Fix #2: Finance for SaaS Founders: Meryl Johnston - MicroConf Remote 13:53

4M ago13:53

13:53

http://microconfremote.com What are Quick Fixes? We asked some pretty smart people a pretty hard question: What is 1 thing you can do today that is going to make tomorrow and on easier for you to run your business? Meryl Johnston, Co-Founder of Bean Ninjas, takes a deep look into things that founders at a few different stages of their journey can b…

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MicroConf On Air

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SaaS Growth, Content Marketing + Measuring Success with Lars Lofgren 31:17

4M ago31:17

31:17

We are hosting Lars Lofgren, CEO of Quick Sprout, to answer listener questions about SaaS, growth, and more. What is a good content marketing routine for a solo startup founder? Considering aspects such as: publish on own site vs guest writing for popular publications in the niche, ratio of educational/promotional flavour, or any other tips that co…

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MicroConf On Air

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MicroConf Refresh Episode 20: Scatterspoke and the Road to $10K MRR: Colleen Johnson - MicroConf Remote 33:26

5M ago33:26

33:26

http://microconfremote.com Chapter 2: The Road to $10K MRR From launch, there are a ton of baby steps that are celebrated. Your first paying customer. Your first $100 MRR. $1,000K MRR. Maybe the first time that you can pay yourself! It is full of milestones that propel you forward. But depending on your pricing, it can be a different world entirely…

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MicroConf On Air

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MicroConf Refresh Episode 19: Startup Founders in Cars Getting Coffee: Founder Origins with Dr. Sherry Walling - MicroConf Remote 24:40

5M ago24:40

24:40

http://microconfremote.com Startup Founders In Cars Getting Coffee: Founder Origin Stories Dr. Sherry Walling has spent nearly 300 episodes on her podcast, ZenFounder, talking about the in’s and out’s of the founder psychology. That, along with a doctorate in clinical psychology and years of working with entrepreneurs, has helped her put together a…

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MicroConf On Air

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Freemium, Growth @ Summit, & Forecasting Currency Fluctuations with Matt Wensing 28:08

5M ago28:08

28:08

As we continue to evolve the MicroConf On Air Podcast, we have decided to move into a more open call for questions from the audience rather than a straightforward interview format. Host Rob Walling is joined today by Matt Wensing, the founder of Summit (http://usesummit.com) and RiskPulse, which was recently sold. In this episodes, we cover the fol…

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MicroConf On Air

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MicroConf Refresh Episode 18: How I Inadvertently Launched Speckled: Corinn Pope - MicroConf Remote 38:31

5M ago38:31

38:31

http://microconfremote.com It takes a ton of methodical, strategic steps to get any product off the ground. For some, they fear launching before the product is perfect; others may launch way to early, before establishing any degree of product market fit. But in the grand scheme of things, unless your launch has been prefaced with fanfare or critica…

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MicroConf On Air

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Survey Says: More Co-Founders Can Lead to Faster Growth + Mitigating Platform Risk w/ Shar Darafsheh 26:24

5M ago26:24

26:24

The State of Independent SaaS Survey results point to a correlation between more co-founders + faster growth. https://microconfonair.com Shar Darafsheh is one of the 5 co-founders of Servicebot.io, a fast growing UI toolkit built on top of Stripe Billing. In this episode, we're going to explore the validity of the first State of Independent Report …

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MicroConf On Air

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MicroConf Refresh Episode 17: Staying on Top of Your SaaS Metrics_Knowing What to Measure (& What Not to) to Help Maintain Sustainable Growth - Craig Hewitt 32:24

5M ago32:24

32:24

Knowing of which metrics to track, and which to ignore, is an essential part of growing your SaaS business. The ability to filter out good, actionable, data from the ever-present noise that just distracts you is what separates many successful businesses from the ones that never get off the ground. By creating a system of how you can collect, review…

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MicroConf On Air

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Viewer/Listener Q+A Episode with Rob Walling 31:14

6M ago31:14

31:14

A Solo Rob Adventure! During this episode, we are answering listener questions live from our MicroConf Connect members. Rob answers questions about: - Early Stage Validation - Competitive Markets - Youth Entrepreneurship - Key Insights Around the TinySeed Portfolio - Retirement Planning MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ ht…

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MicroConf On Air

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MicroConf Refresh Episode 16: Cheap & Easy Customer Support - Sarah Hatter 41:18

6M ago41:18

41:18

Learn how to offer your customers amazing support over email and Twitter, create a fanatical user base, and how to avoid the quagmire of 1-star reviews. Check out Sarah’s MicroConf speakers page for more talks → https://microconf.com/speakers/sarah-... https://microconf.com MicroConf 2012 #microconf #microconf2012 MicroConf Connect → http://microco…

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MicroConf On Air

1
Hitting the Pause Button On Your SaaS with Allison Seboldt 28:32

6M ago28:32

28:32

http://microconfonair.com In a recent blog post (https://allisonseboldt.com/september-2020/), Allison Seboldt, Founder of Fantasy Congress, pondered whether right now was the time to put a pause on her plans for the expansion of the product. During this conversation, Rob and Allison will chat about some of the elements that go into what that decisi…

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MicroConf On Air

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MicroConf Refresh Episode 15: The Dinner Party Strategy_A SaaS Customer Onboarding Framework That Connects & Converts - Val Geisler 13:09

6M ago13:09

13:09

Everyone wants the formula, the recipe, the framework that says how to make the magic happen. Well here you have it. With The Dinner Party Strategy you can now confidently create an email onboarding strategy for your trial customers. In less time than it takes a hipster bartender to make your locally sourced craft cocktail, you'll get the simple 6-…

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MicroConf On Air

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Diversifying Tech As A Service with Veni Kunche 26:16

6M ago26:16

26:16

http://microconfonair.com At MicroConf, we have been fortunate to have the support of some incredible sponsors to help us invite guests to our events on a scholarship program. This week, we're going check in on one of those scholarship recipients, Veni Kunche, founder of DiversifyTech.co We ask Veni about her experience at MicroConf, how she decide…

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MicroConf On Air

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MicroConf Refresh Episode 14: How to Build a Solo SaaS Sales Machine - Steli Efti 43:18

6M ago43:18

43:18

Steli Efti (Close) talks at MicroConf 2015 on how to build your own SaaS sales machine if you don't have piles of money from venture capitalists lying around. In this video, you're going to learn the core principles of selling, how to write emails that get opened, why 90% of success is in the follow-up, and more. Check out Steli’s MicroConf speaker…

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MicroConf On Air

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Fighting the Isolation of Bootstrapped SaaS with Irma Mesa 28:16

6M ago28:16

28:16

http://microconfonair.com Bootstrapping SaaS can be a bit... lonely. Lots of folks are working from home, might only have a couple of colleagues that they can bounce ideas off of. We're excited to chat with Irma Mesa, the founder of Cafecito (https://meetcafecito.com), as she is actively building a SaaS company that combats that sense of isolation.…

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MicroConf On Air

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MicroConf Refresh Episode 13: How to aggressively acquire customers for your SaaS with an efficient outbound sales process. - Jordan Gal 14:09

6M ago14:09

14:09

Think you can't aggressively acquire customers using outbound sales for SaaS? Think it's too expensive, too inefficient, too distracting? Think again. You can do it. Jordan Gal show you how he and his team does it for CartHook. From list building, to qualification research, to cold email automation, to scheduling demos. Everything from faceless pro…

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MicroConf On Air

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Making Your First Hire, Building & Growing Your Remote SaaS Team 29:17

7M ago29:17

29:17

https://microconfonair.com Hiring your first team member is a huge milestone in creating a team that can advance the mission and values that are core to your SaaS Business. In this episode, with Natalie Luneva, the SaaS Boss, we're going to talk about when you should make those hires, how to decide which position you should hire first, and the char…

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MicroConf On Air

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MicroConf Refresh Episode 12: An Inside Story of Self-Funded SaaS Growth - Rob Walling 44:40

7M ago44:40

44:40

Rob Walling tells the story of launching Drip to $7k in MRR and then struggling to find product/market fit. He walks through the steps he took to get there, and his thought process along the way, including a revenue chart of the substantial growth Drip experienced after product/market fit. Check out Rob’s MicroConf speakers page for more talks → ht…

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MicroConf On Air

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Finding Product Market Fit in a Competitive Market with Derrick Reimer (Remix!) 29:41

7M ago29:41

29:41

http://microconfonair.com We had some issues with the original recording of this episode, so we've gone ahead and added a new version - hopefully this one works for everyone! Sorry for the inconvenience! As you are seeking out product market fit, it is important to consider the path you forge into that market. Will you be competing for every custom…

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MicroConf On Air

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Episode 35: Founder Spotlight with Brendan McAdams, Expertscape 25:16

7M ago25:16

25:16

http://microconfonair.com Every couple of weeks, we like to feature a founder from the MicroConf Connect community that is brave enough to jump on a call with Rob to talk about what it is they're doing. This week, we're excited to welcome Brendan McAdams, founder of Expertscape. Brendan McAdams is the co-founder of Expertscape.com, a healthcare sea…

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MicroConf On Air

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MicroConf Refresh Episode 11: Prescriptions and Descriptions: Blindspots of the Developer Entrepreneur - Ben Orenstein 38:12

7M ago38:12

38:12

Ben has a theory: Developers who create digital products or SaaS apps tend to screw up in predictable ways. They are particularly likely to under-invest in marketing and sales, and will tend to over-automate. Worst of all, they almost always charge too little. After years of making these mistakes himself, Ben will share some hard-won tips for avoid…

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MicroConf On Air

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Episode 34: The Contraindications of Key Performance Indicators with Keith Perhac 27:28

7M ago27:28

27:28

Keith is the founder of SegMetrics, helping founders understand their true lead value using a data backed approach. On Air, Keith and Rob discuss why your KPI's might be setting up blinders as your create a marketing strategy for your businesses, how outliers can create a new train of thought in your marketing plan, and how to identifying strategie…

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MicroConf On Air

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MicroConf Refresh Episode 10: How an Offer to Sell Wistia Inspired Us to Take On $17M in Debt with Chris Savage 30:50

8M ago30:50

30:50

MicroConf Growth 2019 Chris Savage, Wistia Most founders dream of building a product that eventually becomes a household name and sells for a billion dollars, but chasing that goal comes with some downsides. We chose a different path. https://microconf.com Join the conversation: microconfconnect.com Twitter: @MicroConf E-mail: support@microconf.com…

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MicroConf On Air

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Episode 33: Building Multiple Products Side-by-Side (B2B & B2C Edition) with Sumit Kumar 30:35

8M ago30:35

30:35

microconfonair.com This week, we've invited Sumit Kumar (@TweetsOfSumit), Founder of Geoman.io - a B2C product that allows users to draw and edit geodata with our intuitive and powerful leaflet plugins and Tresor.one, an automated portfolio management tool. This poses the question - what does it take to build and support two businesses as an indie …

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MicroConf On Air

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MicroConf Refresh Episode 9: Idea to Validation to Launch: The First 365 Days of Tuple with Ben Orenstein 32:39

8M ago32:39

32:39

MicroConf Starter 2019 After a year of full-time work, Ben has some new scars, some fresh knowledge, and a deep appreciation for the highs and lows of starting a business. Check out more MicroConf Talks from Ben ➡️ microconf.com/speakers/ben-orenstein Tuple ➡️https://tuple.app/ MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https://twi…

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MicroConf On Air

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Episode 32: When Funding Ran Dry, These Founders Doubled Down on Growth w/ Jessica Baldwin and Joshua Toenyes 29:12

8M ago29:12

29:12

http://microconfonair.com Jessica Baldwin and Joshua Toenyes, the Co-Founders of Cardsetter, were seeking funding options in early 2020. Then the pandemic hit and their funding options seemed to run dry. As a result, the spent the last 5 months doubling down on growth, more than 5x-ing their customer base. MicroConf Connect ➡️ http://microconfconne…

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MicroConf On Air

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MicroConf Refresh Episode 8: From Side Project to Full-Time Business in 8 Months with Abi Noda 46:30

8M ago46:30

46:30

MicroConf Starter 2019 Abi is the founder of Pull Reminders. Pull Reminders helps teams knock out code reviews faster on GitHub and is used by over 1,000+ companies like Pivotal, Buffer, and Instacart. Come hear the story of how I went from losing my job to bootstrapping my business to profitability over the course of several months. Pull Reminders…

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MicroConf On Air

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Episode 31: SaaSMag and How to Access Traditional Media 21:44

8M ago21:44

21:44

저자 Rob Walling

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MicroConf On Air

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MicroConf Refresh Episode 7: An Unconventional Business: 10,000 Users, One-time Pricing, & a Two-Person Team with Claire Lew 37:09

8M ago37:09

37:09

MicroConf 2016 Claire Lew has run an unconventional business – this is the story of how she created a profitable, bootstrapped software company that has over 10,000+ people using our product, on a their-time pricing model, with just a two-person team. How do we they it? She’ll share our unconventional approach, why they chose it, and the greatest l…

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MicroConf On Air

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Episode 30: The Pros and Cons of Productized Services 31:05

8M ago31:05

31:05

microconfonair.com Meryl Johnston is the co-founder of Bean Ninja's, a productized service built around Xero accounting and bookkeeping software. During this conversation, Rob and Meryl discuss the pro's and con's of productized services, how to build a product that is centered around a service that you don't own, and more. We also announced MicroC…

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MicroConf On Air

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Microconf Refresh Episode 6: From Zero to $4M/year Without Quora, Hacker News, or Mixergy with Jesse Mecham 44:05

9M ago44:05

44:05

I didn't know how to build a website, write sales copy, design, structure my business, close a deal, develop software, or do SEO. But I shipped, doing things I didn't know you weren't supposed to do. A few thousand mistakes later, we grossed $4 million. Here are my most embarrassing moments. Check Out Jesse’s MicroConf Speakers Page for More Talks …

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MicroConf On Air

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Episode 29: Founder Spotlights with Edwin Williams and Tony Chan 32:44

9M ago32:44

32:44

http://microconfonair.com Today, we're joined by MicroConf Connect members Edwin Williams, Founder of ZenHammer, and Tony Chan, Founder of CloudForecast. If you want to be featured on our Founder Spotlight series, join MicroConf Connect @ www.microconfconnect.com. https://microconf.com MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ htt…

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MicroConf On Air

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Microconf Refresh Episode 5: 11 Years to Overnight Success: From Beach Towels to A Successful Exit - Rob Walling 59:24

9M ago59:24

59:24

https://microconf.com MicroConf Growth 2017 Rob does a deep-dive into the decision-making framework he used during the acquisition of Drip. He reflects on his journey from 2005 through 2017, looking back at his changing motivation as he stair-stepped his way from tiny early businesses like a beach towel e-commerce site, to a seven-figure SaaS app. …

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MicroConf On Air

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Episode 28: Where to Find Web Marketing Opportunities with Rand Fishkin 42:43

9M ago42:43

42:43

http://microconfonair.com During this conversation with Rand Fishkin, the CEO and Co-Founder of SparkToro, we are chatting about high quality web marketing opportunities and how to make the most out of those outlets. Rand mentions a few resources: Communities for Marketers: Coywolf Community Data Driven U Check out Rand's Blog Post, "119 Examples o…

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MicroConf On Air

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Microconf Refresh Episode 4: Building Things to Help Sell The Things You Build - Patrick McKenzie (Patio11) 1:10:36

9M ago1:10:36

1:10:36

https://microconf.com MicroConf 2013 Or: how to embed marketing development in your business as a repeatable practice. Why it isn’t easy, how you can get started and the single most important thing you can do to improve your growth. Put your hand up if you are convinced of the importance of any of the following for your business: SEO/Adwords A/B te…

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MicroConf On Air

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Episode 27: Using Organic Content As Your Flywheel with Christopher Gimmer 31:17

9M ago31:17

31:17

We're welcoming co-founder of Snappa, Christopher Gimmer, to talk about SEO, content development, YouTube, and how each of those pieces, done correctly, can create a flywheel for your startup. Check out more talks from Christopher ➡️ https://microconf.com/speakers/christopher-gimmer MicroConf Connect ➡️ http://microconfconnect.com Twitter ➡️ https:…

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MicroConf On Air

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MicroConf Refresh Episode 3: Playing the Long Game: Making Entrepreneurship a Sustainable Life - Dr. Sherry Walling 49:53

9M ago49:53

49:53

https://microconf.com MicroConf 2014 Playing the Long Game: Making Entrepreneurship a Sustainable Life - Dr. Sherry Walling저자 Rob Walling

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