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Marketing Tools Podcast

Marketing Tools Podcast

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"Dedicated to the elimination of myths and misconceptions from the marketing process" - Al Ries & Jack Trout. Jim & Mike provide tips that can help your marketing, and talk about the best and worst current marketing campaigns!
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Ready to dive into real estate? We'll show you the wide range of investment opportunities and personalities who can help you make best use of your hard-earned dollars. Hosts Joe Saul-Sehy and Crystal Hammond walk you through recent headlines, interview amazing real estate pros and practitioners, and answer YOUR questions so that you're a better investor...all from Ruth the Realtor's car.
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The Sell More Books Show: Book Marketing, Digital Publishing and Kindle News, Tools and Advice

Bryan Cohen and H. Claire Taylor: Self Publishing Author Entrepreneurs

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Authors, are you struggling to get the word out about your books? Discover the latest book marketing and publishing news, tools and strategies. This is the Sell More Books Show with Jim Kukral and Bryan Cohen. Every week you'll get helpful tips and ideas to make your book sales soar. Visit SellMoreBooksShow.com for detailed show notes and more info.
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Welcome to Unlocking the Buyer's Mind podcast, where I explore the fascinating world of marketing! As a marketing strategist and champion for small business owners, I'm here to share valuable insights that will help you attract your ideal prospects, convert them into loyal customers, and ultimately earn brand advocacy. Join me on a journey where we uncover your buyers' and prospects' hidden thoughts and feelings and equip you with the necessary tools to enhance your marketing and boost your ...
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Today’s top story is Amazon the Terminator. Question of the week is Aside from the amazing Writing Gals cruise (in January), where would you want to go for a writing retreat? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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Would you like to discover how to outsource your way to real estate riches? Crystal and Joe chat with Harley Green. You'll learn about all of the tasks he outsources and how to achieve real estate success by outsourcing and utilizing virtual assistants for easier investments and higher profits. Harley showcases the importance of smart investing, le…
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On today's show...Ever feel like you're flying blind in the crazy world of real estate investing? Wondering what economic factors might impact your next move? Well, fret no more! Whether you're looking to buy your first investment property or you're already a landlord, Crystal and Joe discuss economic data and why you should stay in tune with it. I…
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This week’s top story is Love on the Ice. Question of the week is If you could come up with any subgenre to make popular, what would it be? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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What you don't know about lending CAN hurt you. That's why today we dive again into your basic options with the CEO of lending marketplace Prosper, David Kimball. He'll not only share the basics of how these products work, he'll also surprise even Joe with some facts about them that HE didn't know! We'll also cover how the fees and interest rates w…
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Today’s top story is Friends to Lovers to Bankrupt. Question of the week is What do you think is the best way for writers to improve their craft? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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How do you become successful? If you’re any self-respecting entrepreneur, you learn to fail faster. It feels great to win, but on today’s episode, author Dave Mason shares how some of the best and brightest forged HUGE careers or built massive real estate empire through failure. We’ll talk through case studies of Spanx, Mt. Everest attempts, and mu…
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Today's top story is Can You Take It All? Question of the week is what mindset shifts have you been working on here in 2024? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.
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The world of financing is far more at the heart of a real estate deal than a new investor may know. By structuring the right financial package, you'll be able to stretch your money further, so that you can either grow your real estate empire more quickly or use your freed up funds to furnish the property, make repairs, or cover vacancies. You truly…
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Today’s top story is Amazon’s Book Trends. Question of the week is what additional information would be valuable for Amazon to add to the Book Trends section? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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On today’s show Crystal and Joe take a break from helping you with the basics to share what’s happening NOW in real estate. Brian Boyd is a tax attorney and real estate investor who helps investors save money by understanding the law and by making smarter choices. Lauren Keen Aumond specializes in short term rentals and has set up systems to make i…
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Today’s top story is Trad Pub & AI Audio. Question of the week is evaluate what are some ways that you think you’ve sustained your career in self-publishing? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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Is your real estate empire working for you or are you working for your real estate empire? Have you ever wondered how it would feel to be free to do whatever you wish, not burdened by a full time job hanging over your head? The problem with many real estate investors is that they trade working full-time for someone else for longer hours, maintainin…
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Today’s top story is Don’t Hate Marketing, Hate the Game? Question of the week is evaluate what you’re doing right now. Are you doing anything right now that you could release to benefit your author career? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a re…
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Commercial real estate is a different beast than what most of our Deeders are used to. You’re dealing with bigger companies who are more likely to analyze the deal carefully and over a different timeframe than the mom-and-pop renting out your AirBnB. They also have different interests, like triple-net leasing and space that’s easily transferable. S…
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Today’s top story is Audible Category Secrets. Question of the week is do you think text-message marketing is effective? And how have you used it to success? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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Legendary real estate coach Bernice Ross joins us to share some of the secrets of the real estate investing trade. Bernice is proof that WHO you know is more important than having Google at your fingertips, because Bernice tells us HOW and WHY some gov't programs are worthwhile and others that come with stipulations that often frustrate investors. …
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Today’s top story is Readers Taken. Question of the week is at what point in time did you find your niche, and how did you discover that? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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How do you write an offer that's thorough and point-by-point, but that also is succinct enough that people want to accept what you're hoping to achieve? On today's show, Joelle Dowe is a top real estate pro in the red-hot Austin Texas market. She joins us to share how she writes offers, finds easy areas to negotiate, and helps buys or sellers lock …
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Today’s top story is Writing with ADHD. Question of the week is what productivity hacks have helped you get more done? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.
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Did you know that millions of properties go into foreclosure every year? What are the keys to navigating the foreclosure landscape successfully? Can foreclosures be a path to real estate riches? Let's find out with our guest, foreclosure expert, DJ Olojo! We also welcome a special guest host, Mindy Jensen from Bigger Pockets Money! In our headlines…
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Today’s top story is A Fabled Successor to Goodreads?. Question of the week is what is your favorite way to connect with readers? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.
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On today's show we're celebrating one year of this here podcast with a top 5...what are Crystal and Joe's top 5 lessons from this amazing last twelve months? Well, amazing for them...one of us is stuck here in the trunk. But that's not all...in our headlines, interest rates are going down...and in our first "pat ourselves on the back" moment, we'll…
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Today’s top story is Amplify Your Book to Success. Question of the week is how could you find and flesh out the most potentially viral scenes from your next book? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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On today's show...Ever wondered how to navigate the maze of real estate investments while keeping Uncle Sam at bay? Get ready to learn the ins and outs of real estate tax optimization with Sean Mullaney, the genius behind the Fi Tax Guy brand. In our headlines, Baltimore is selling properties for $1, but what's the catch? We'll explore the deets. T…
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Kirsten and Mark don't live in a getaway city, yet short term rentals have worked really well for them. How do they make it work? In today's episode we discuss the systems and tactics they now use to stay booked and ahead of the game in the short term rental game. However, before that, we find out how they stumbled into short term rentals in the fi…
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Today’s top story is Direct Selling Survey Says? Question of the week is what are some things you’ve learned about yourself that have impacted how you approach your author career? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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On today's show...what skill do you need to lead a group of people toward real estate success? Leadership! And man, do we have a leader here to teach you that skill...REMAX Co-founder, Dave Liniger. In our headlines, we chat about the state of airbnbs and if guests get the warm and fuzzies when they walk in. Plus, we’ll answer a call to Ruth's Rota…
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Today’s top story is An Audible Gasp? Question of the week is what are some of the things you’re doing to evergreen and futureproof your author business? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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How do you finance your real estate empire? We delve into strategies for your first investment through leverage and we discuss financial preparation for investing with mortgage broker Jasmine Krnjetin. In our headlines segment, let's talk vacations and timeshares. Should you invest in a timeshare to make loads of money? We may have thoughts. And on…
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Today’s top story is Subpar Stack? Question of the week is have you tried using Substack? If so, what was your approach to finding success? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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Are you struggling to get your real estate empire moving? Today we'll give you all of the motivation you need and a great mentor to help you get started. Steven Andrews was working as a manager of a big box retailer, making not-great money when he found a mentor of his own and bought his first home using a credit card for the down payment. Before h…
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Today’s top story is Vella-Mentary, My Dear Authors. Question of the week is when and how you do decide to pivot from something that has changed in the author world? Join the Sell More Books Show Afterparty group on Facebook and answer the Question of the Week in the comment section. Be sure to leave us a review on Apple Podcasts.…
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