최고 Digital Growth 팟캐스트 (2024)

1
Matt Lincoln on The Broken Predictable Revenue Model and Apollo’s Approach to Sales Outreach 40:42

4d ago40:42

40:42

The game that is sales outreach is always changing, and with so many schools of thought, it can be hard to keep up with best practices to keep your pipeline full. Matt Lincoln with Apollo.io is here this week to offer insight into how sales outreach has changed, what data is important for targeting your best leads, tips for making a cold outreach f…

1
#235 - Como fazer um Planejamento Estratégico de marketing? 44:43

5d ago44:43

44:43

Neste episódio do podcast ROI Hunters, teremos a participação de Fernando Miranda, Felipe Hatab e Max Satiro para mostrar como estruturar um planejamento estratégico de marketing. Entenda por que o marketing não é apenas comunicação ou publicidade, como muitos tendem a acreditar... Saiba que o marketing se tornou um estudo de mercado complexo, onde…

1
WBSP587: Grow Your Business by Learning the Top 10 Aerospace and Defense ERP in 2024 w/ Sam Gupta 22:29

4d ago22:29

22:29

The aerospace and defense industries grapple with unique challenges, including stringent quality and regulatory requirements, extended sales cycles, and uncertainties in supply chain planning. Tailored solutions are essential due to significant variations in manufacturing processes based on business models. Selecting an ERP system for the A&D indus…

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400) Banking on Change: Cultivating Digital Relationships for Growth 38:06

5d ago38:06

38:06

In the digital age, building and maintaining relationships, especially in the financial industry, is challenging. Many people struggle to keep up with the rapid pace of digital transformation, which can feel overwhelming and intimidating. In this episode of the Banking on Change series, James Robert outlines practical strategies for leveraging digi…

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WBSP586: Grow Your Business by Learning the Top 10 Automotive ERP in 2024 w/ Sam Gupta 23:55

5d ago23:55

23:55

Selecting an ERP system for the automotive industry involves unique challenges due to its consumer-centric nature, leading to intricate and unpredictable processes. Consumer behaviors impact the entire automotive value chain, necessitating continuous innovation and modifications to products. This dynamic environment underscores the importance of co…

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399) Wealth Wired Differently: Unpacking Financial Growth for Entrepreneurs 25:49

6d ago25:49

25:49

Entrepreneurs and financial professionals often struggle with a disconnect in communication and understanding. Financial advice typically follows a conventional path that doesn't align well with the dynamic, unpredictable nature of entrepreneurship. This mismatch can lead to entrepreneurs feeling restricted, misunderstood, and poorly served by fina…

1
#234 - Qual o FUTURO do Marketing Digital? 1:04:14

12d ago1:04:14

1:04:14

No episódio de hoje do ROI Hunters podcast, convidamos Fernando Miranda, João Pedro Motta, e Guilherme Lippert a mergulharem nos temas de vanguarda relacionados ao marketing digital, com um foco particular em estratégias de distribuição, o papel emergente da inteligência artificial (IA) e a relevância das comunidades online. Eles abordam as "novas …

1
WBSP585: Grow Your Business by Learning the Top 10 Large Company ERP in 2024 w/ Sam Gupta 24:37

3d ago24:37

24:37

For large companies, the ERP system selection process extends beyond functional specifications, focusing on handling immense transactional capacity and cross-functional process throughput. Software-enabled process evaluation mirrors resource planning, emphasizing meticulous capacity planning for smooth operations. The pivotal decision in cross-func…

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398) From Legacy to Future: Navigating Digital Growth 21:12

12d ago21:12

21:12

"How can we effectively guide our long-standing staff, who are accustomed to outdated systems, to embrace the transformative potential of new technology and navigate the overwhelming task of prioritizing digital transformation initiatives amidst limited resources and a multitude of opportunities?" This is a very common question and one that was rec…

1
WBSP584: Grow Your Business by Learning the State of Data of Industrial Systems w/ Mike Bowers 42:52

12d ago42:52

42:52

The newer technologies seem to have a claim of being easier without requiring the complexity of database programming. The reality is that newer technologies have a place, and they are suitable for those use cases. But that doesn’t make database programming nay inferior. They are both a place depending upon the need for transactional integrity. The …

1
397) From Secret Shopping to Strategy: Real-Time Learnings for Financial Brands 43:29

13d ago43:29

43:29

Many financial brands struggle with losing loans and deposits due to not fully understanding the customers' online journey. This lack of insight into the real-time user experience often results in websites that fail to meet potential customers' needs, leading to poor conversion rates and lost opportunities. Without deep insights into how real users…

1
Drew McLellan on Building Trust and Scaling Through Thought Leadership 40:15

18d ago40:15

40:15

The agency space has seen its fair share of ups and downs over the past several years. However, as the industry landscape has changed, agencies have also adapted to meet their clients' needs and what they need to stay afloat. Drew McLellan is no stranger to the changes in the industry and is here today to talk about the state of the agency industry…

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#233 - Como Conquistei a ANITTA? 1:03:04

19d ago1:03:04

1:03:04

Como Conquistei a ANITTA? | ROI Hunters #233 O que o maior marqueteiro do capitalismo brasileiro aprendeu na Ambev? No ROI Hunters podcast de hoje, teremos a participação de Ricardo Dias, uma das maiores inspirações da mesa do ROI Hunters finalmente vem compartilhar no podcast sua experiência de 20 anos de Ambev pelo mundo e na Adventures. Um episó…

1
WBSP583: Grow Your Business by Learning the Top 10 ERP Systems for Mid-sized Businesses in 2024 w/ Sam Gupta 30:14

10d ago30:14

30:14

Surpassing the $100 million revenue mark presents a significant challenge, where reliance on ad-hoc planning and siloed processes can lead to financial performance issues. Companies aiming to move beyond this stage require robust process integration and global financial and operational synergies. In the mid-market, tailored system solutions become …

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396) Banking on Change: The Leader’s Guide to Exponential Growth 39:39

19d ago39:39

39:39

This episode of the Banking on Change series explores the concept of courage and the importance of mindset in facing exponential change. Drawing from personal experiences and historical examples, James Robert Lay discusses the challenges of adapting to rapid transformation, especially in the context of emerging technologies like AI. The need for in…

1
WBSP582: Grow Your Business by Learning the Top 10 ERP Systems for Small Businesses in 2024 w/ Sam Gupta 26:02

11d ago26:02

26:02

As businesses progress beyond the startup phase, ERP adoption becomes integral, yet disjointed solutions persist, even within an ERP-inclusive architecture, often centered on financial reporting and basic transactions. Streamlining ad-hoc processes and unique data models from the earlier stage is essential to avoid financial challenges at the next …

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395) Banking on Change: Behind the Scenes 41:02

20d ago41:02

41:02

The rapid advancement of AI and digital technologies has ushered in significant changes, challenging individuals and organizations to adapt swiftly. Because of this, many people find themselves trapped in the Cave of Complacency, resisting the change necessary to keep pace with technological advancements. In this inaugural episode of the Banking on…

1
#232 - Como crescer e precificar no mercado B2B? 1:17:24

26d ago1:17:24

1:17:24

Como crescer e precificar no mercado B2B? Nosso convidado dessa semana é Carlos Busch, uma figura proeminente no mercado de negócios, ele compartilha suas experiências e insights no episódio de hoje do ROI Hunters podcast. Tendo liderado estratégias inovadoras e alcançado transformações significativas em diversas empresas, Busch oferece uma perspec…

1
WBSP581: Grow Your Business by Understanding Unit4's Capabilities, an Objective Panel Discussion 58:31

25d ago58:31

58:31

What exactly is an ERP? It's essentially a bundled suite of various offerings. However, simply combining various offerings doesn't automatically qualify a collection of software as an ERP. The determining factor is the level of embeddedness that categorizes software as an ERP. Moreover, the components included within an ERP may vary depending on th…

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394) The Evolution of the CMO: Engineering Experiences in the Digital Age 45:40

26d ago45:40

45:40

Despite recognizing the importance of communication, there's a growing disconnect between the traditional role of the CMO and the demands of the modern marketing landscape. Many marketing teams are losing sight of the deeper rationale driving their actions. While communication remains central to marketing, there's a danger of overlooking the underl…

1
WBSP580: Grow Your Business by Learning the Top 10 ERP Systems for Startups in 2024 w/ Sam Gupta 29:54

27d ago29:54

29:54

In the dynamic journey of startup growth, the shift from smaller accounting systems becomes pivotal as initial revenue milestones are surpassed. As startups navigate these challenges, the manageable impact on the bottom line highlights the unique characteristics of systems tailored to the financial constraints and operational realities of this crit…

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393) Inspiration, Innovation, & Impact: Remarkable Leadership in the Digital World 42:29

27d ago42:29

42:29

In the present day where rapid evolution is the norm, individuals seek guidance and inspiration to fuel their growth, especially in financial brand leadership. The importance of tapping into the wisdom of remarkable individuals to enhance personal and professional growth journeys is now more significant than ever before. Guy Kawasaki, chief evangel…

1
#231 - Por que Compramos a Staage? 35:04

1M ago35:04

35:04

Neste episódio do ROI Hunters, nossos hosts conversam com Fernando Miranda, o novo CEO da Staage, uma escola inovadora de marketing. O episódio explora a trajetória do Fernando, destacando a sua experiência em marketing e a recente entrada na Staage pela V4 Company, um movimento estratégico para reforçar seu compromisso com a educação em marketing.…

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WBSP579: Grow Your Business by Learning How Autonomous AI Differs from Predictive and Generative AI w/ Bryan DeBois 35:39

1M ago35:39

35:39

Autonomous AI represents a frontier in artificial intelligence, encompassing a spectrum that differs from predictive and generative capabilities. Distinguishing between these facets, predictive AI anticipates outcomes based on historical data, while generative AI creates new content or scenarios. Autonomous AI, however, takes a leap further by not …

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392) Navigating Digital Disruptions: Balancing AI and Human Capital 42:40

1M ago42:40

42:40

What are you paying attention to? And are you aware of its subconscious influence in shaping your experiences, decisions, and overall quality of life? In this continuation of the Digital Leadership series around TEAM (Time, Energy, Attention, Money) James Robert Lay and Audrey Cannata share practical strategies for individuals and teams to become m…

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WBSP578: Grow Your Business by Learning the Top 10 Construction ERP Systems in 2024 w/ Sam Gupta 24:03

1M ago24:03

24:03

Despite the outward similarities shared among various ERP systems, the construction industry imposes distinct and specialized requirements that necessitate tailored capabilities. Construction projects involve a dynamic interplay of factors, such as project timelines, resource allocation, and compliance with specific regulations, which differ signif…

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391) From Distraction to Action: Energy Management for Digital Leaders 39:51

1M ago39:51

39:51

Drawing parallels between personal and professional metamorphosis and an iOS software upgrade, James Robert Lay and Audrey Cannata discuss the significant energy investment required for change, whether on a biological or cognitive level. Their attention shifts to the recognition of routine energy drains and the necessity of pinpointing their origin…

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#230 - Por que Criar Conteúdo? 1:03:18

1M ago1:03:18

1:03:18

Neste episódio do ROI Hunters, Matheus Lins e Ronaldo Martins compartilham suas experiências em criar conteúdo que engaja e vende. Eles mostram como a personalização e histórias autênticas são essenciais para alcançar resultados impressionantes, como no caso de uma academia que viu suas matrículas dispararem e uma empresa de aluguel de carros que m…

1
WBSP577: Grow Your Business by Understanding Shipwell's Capabilities, an Objective Panel Discussion 58:22

1M ago58:22

58:22

When considering the array of choices in TMS software, the options are abundant. TMS systems exist that cater to diverse modes and geographies alongside those tailored for specific business models. On the surface, distinguishing between them may prove challenging. If you are reviewing TMS options, you are likely to come across Shipwell, especially …

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390) From Investment to Return: The Power of Time 35:53

1M ago35:53

35:53

This episode of the Practical Perspectives series introduces a transformative strategic thinking framework called "TEAM," which stands for Time, Energy, Attention, and Money. This framework aims to help financial brand leaders optimize their resources and set healthy boundaries to achieve exponential growth personally and professionally. By address…

1
WBSP576: Grow Your Business by Learning the Top 10 Distribution ERP Systems in 2024 w/ Sam Gupta 27:07

1M ago27:07

27:07

While distribution industries may not exhibit the same level of complexity as some other sectors when viewed through the lens of ERP, they undeniably present their own distinctive set of nuances. Managing the movement and coordination of goods within a distribution network involves a series of intricacies, such as inventory control, order fulfillme…

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389) The Race, Rest, Pace, & Detox Formula for Exponential Growth 49:27

1M ago49:27

49:27

In today's fast-paced and digitally-driven world, financial brand teams are finding it increasingly difficult to navigate exponential change without experiencing mental exhaustion and burnout. The constant demand to be plugged in 24/7 has created a culture where deep, meaningful work and personal well-being are often sacrificed for the sake of perp…

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388) Mastering Influence: Redefining Marketing in the Digital Era 45:11

2M ago45:11

45:11

The marketing landscape is continuously evolving, creating uncertainty about the role and perception of marketing professionals. Recent discussions, particularly on platforms like LinkedIn, highlight the shifting sands of the marketing landscape, which has led to a declining interest in marketing majors or courses across university campuses. On thi…

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#229 - E-commerce na Prática com Bruno de Oliveira 59:58

2M ago59:58

59:58

No podcast ROI Hunters, Bruno Oliveira compartilha insights diretos do mundo do e-commerce, especialmente sobre suplementos. Ele fala sobre como começou cedo com anúncios online no Brasil, usando Google e Facebook quando era barato e destaca a importância de ficar de olho em novidades, como o TikTok, para economizar em publicidade. Este episódio of…

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WBSP575: Grow Your Business by Understanding Blume Global's Capabilities, an Objective Panel Discussion 56:21

2M ago56:21

56:21

Are visibility platforms comparable to TMS systems? What sets apart multiple-enterprise visibility platforms from real-time visibility platforms? Is there a distinction between a TMS crafted from the standpoint of a logistics services provider and one tailored for a trucking company? How do international, multi-modal TMS systems differ from domesti…

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387) Inside User Testing: The Magic Number Revealed 33:32

2M ago33:32

33:32

When it comes to secret shopping your financial brand's website, uncertainty exists regarding the ideal number of users needed for testing and whether more users lead to proportionally greater insights. On this episode of the Practical Perspective series, we will share expert data about the relationship between the number of users tested and the in…

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WBSP574: Grow Your Business by Learning the Top 10 Manufacturing ERP Systems in 2024 w/ Sam Gupta 37:04

2M ago37:04

37:04

Manufacturing stands as a sector where ERP solutions play a pivotal and transformative role. These sophisticated software systems are instrumental in streamlining intricate processes and optimizing overall operations within manufacturing environments. ERP solutions integrate and manage diverse aspects of the manufacturing process, including supply …

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#228 - Como Reduzimos nosso CPMQL pela METADE? 54:51

2M ago54:51

54:51

Será que aumentar verba de mídia resolve falta de lead qualificados? Neste podcast Max Satiro o CMO da V4 Company foi convidado para apresentar como foi possivel reduzir o custo dos MQL pela metade. Saiba no detalhe o que foi feito para alcançar esse objetivo e como você pode melhorar a eficácia do seu marketing sem precisar aumentar mais custos op…

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WBSP573: Grow Your Business by Learning the Nuances of the Mexican Market w/ Ramiro Velasco 46:43

2M ago46:43

46:43

In the realm of Mexican ecommerce, unique nuances shape the landscape, setting it apart from its counterparts, particularly in the United States. One striking trend is the exponential growth of the Mexican ecommerce sector, outpacing the expansion observed in the US market. This surge can be attributed to various factors, including increased intern…

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386) The Financial Freedom System: Mastering Money for an Even Better Future 43:51

2M ago43:51

43:51

85% of Americans feel anxiety and overwhelming emotions when thinking about their finances, a feeling that affects not only account holders but also those working within financial brands, possibly including the reader or listener themselves. This stress impacts personal health, relationships, and overall well-being, making it a significant issue th…

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WBSP572: Grow Your Business by Learning the Top 10 WMS Systems in 2024 w/ Sam Gupta 22:10

2M ago22:10

22:10

Similar to other categories of enterprise software, WMS (Warehouse Management System) systems possess distinctive features that cater to the unique requirements of warehouse operations. These specialized systems are designed to optimize and streamline the management of warehouse tasks, offering functionalities such as inventory tracking, order fulf…

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385) Uncovering the Impact of Customer Lifetime Value for Financial Brands 34:42

2M ago34:42

34:42

This episode of the Practical Perspectives series uncovers the critical concept of customer lifetime value (CLV) and how not knowing this key metric can significantly affect a financial brand's success. Discover the intricate relationship between CLV and how understanding this figure can align marketing strategies for an optimized digital experienc…

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Google Ads For SaaS Businesses: Everything You Need To Know In 30 Minutes Or Less 29:31

2M ago29:31

29:31

On this episode of the podcast, Dean Denny shares the exciting benefits of using Google Ads for SaaS businesses. He dives into the power of reaching targeted audiences through platforms like Search, Display, and Video campaigns. He emphasizes the cost-effectiveness and tracking capabilities of Google Ads, as well as advanced bidding strategies like…

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Breaking Free: Overcoming Excuses to Unleash Your Potential 16:17

2M ago16:17

16:17

Join Dean Denny on Open Source Growth as he reveals the secrets to overcoming excuses and challenges for personal and professional growth. Through captivating stories of triumph over adversity, Dean showcases the transformative power of perseverance and self-awareness. From encounters with American Express representatives to roadside assistance wor…

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#227 - Escala de serviços profissionais 1:09:34

2M ago1:09:34

1:09:34

Faz sentido investir em marketing para empresas de contabilidade. Neste episódio do ROI Hunters, contamos com a presença de Rogério Fammeli, fundador e CEO da plataforma de crescimento ABS Hub. Durante o podcast conhecemos na perspectiva de Rogério um pouco melhor o cenário pré e pós-pandemia do setor de contabilidade e como ele conseguiu grandes v…

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WBSP571: Grow Your Business by Learning How AI Will Impact eCommerce w/ Michael Vax 41:15

2M ago41:15

41:15

There is no question that ChatGPT is extremely powerful, but who knew that it could even browse the web, which made it harder for commerce brands who were already struggling with the heavier lift required to enable eCommerce? But it also offers tremendous opportunity for brands who are willing to capitalize on the AI capabilities as once AI is full…

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384) Leading Through Change: The Ripple Effect of Personal Transformation 46:01

2M ago46:01

46:01

Navigating change and transformation in the financial industry presents a complex challenge. Leaders and organizations often struggle to adapt, especially with the rapid advancements in AI and technology, risking stagnation and loss of competitive edge. Without effective leadership and a commitment to personal and organizational growth, the gap bet…

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WBSP570: Grow Your Business by Learning the Top 10 TMS Systems in 2024 w/ Sam Gupta 23:37

2M ago23:37

23:37

Selecting a TMS platform is uniquely challenging. There are various platforms in the market; some might be SMB-focused with capabilities such as rate shopping and carrier integration. But as you outgrow these capabilities, you will most likely require mature capabilities such as freight matching, reconciliation, and control tower. There are also ot…

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383) Uncovering Digital Blind Spots with Website Secret Shopping Studies 28:48

2M ago28:48

28:48

Financial brands often face challenges in digital growth due to a lack of awareness about the problems within their websites. Many don't realize they have issues that hinder their digital performance, while others acknowledge these problems but do not feel the urgency to address them. Additionally, some brands feel stuck and unable to make progress…

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LinkedIn Ads For SaaS: Everything You Need To Know To Book Demos, Free Trials and Scaling Your MRR 18:01

2M ago18:01

18:01

On this episode of the podcast, Dean Denny shares practical insights on maximizing the potential of LinkedIn ads for B2B SaaS businesses. He discusses strategies for demand generation and lead generation campaigns, emphasizing the importance of careful consideration of unit economics. Dean highlights targeting options, campaign setup, and optimizat…

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