The Course Building Secrets® podcast is a weekly show hosted by Tara Bryan, Founder & CEO of TLS Learning & Learn Academy. Join us for actionable online business strategies, tips and tricks designed for service providers, coaches and consultants looking to build and scale a profitable online business that creates customers and profits for life. Find show notes and highlights at www.taralbryan.com/podcast
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Two Time-Saving Engagement Strategies For Your Online Business
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In this episode, Tara discusses the challenge of managing expectations with a growing customer base. She shares strategies to address the issues such as delegating basic customer support and using group interactions like weekly Q&A calls or a community platform like Slack to facilitate 24/7 interaction for your customers. Tara emphasizes the import…
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Expanding Online: How Fitness Studio Owner Kelly Altman Expanded Her Business Online
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In this episode of the Course Building Secrets® Podcast, Tara introduces Kelly Altman from Altman Fitness, who shares her inspiring journey of expanding her business from a small boutique gym to a thriving online fitness and health coaching business. Kelly discusses the challenges and successes of building a membership platform during COVID-19, the…
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To Drip or Not Drip - Why Netflix is NOT the Correct Model To Copy
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In this episode, Tara emphasizes the importance of structuring online content strategically to achieve maximum impact, advocating for a core success path or 'million-dollar framework' that guides users to their desired resolution quickly, while also providing additional modules or content that can be accessed on an as-needed basis. Tara encourages …
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Guest Interview: Holly Homer - Taking Early & Imperfect Action Pays Off!
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In this episode, Tara interviews Holly Homer, Founder of X and co-creator of the PageWheel software tool that helps you quickly make and test lead magnets and sales funnels. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you …
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In this episode, Tara shares how to gain 100% clarity and confidence as a business owner to attract, engage and retain your customers. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastest path to results to cre…
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6 Steps to Becoming an Expert and Authority in Your Niche
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In this episode, Tara shares 6 steps to becoming an expert and authority in your niche by owning your own path - which will allow you to stand out in a crowded market and show up with confidence with your customers. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scala…
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Test Your Offer - Discover the Ideal Number of Customers You Need
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In this episode, Tara answers a super common question - when you are testing your offer with a beta or founding member group, how many people do you need? The answer may surprise you (and provide you with confidence). About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a sca…
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3 Steps to Unlock Your Ability to Infinitely Scale Your Business
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In this episode, Tara gives a simple framework, Infinite Scale Method™ to grow and scale your online business so that you will have customers and profits for life. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the f…
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Do You Have a Million Dollar Roadmap or a Mixed Bag of Tricks?
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In this episode, Tara shares how to create your own Million Dollar Roadmap™ as you grow and scale your online business. She will also show you how to create a standardized curriculum AND provide a personalized experience at the same time. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their…
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Tips For Growing & Scaling Your Business From the Inside Out
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In this episode, Tara discusses the challenges that business owners have as they grow and how to evaluate your business systems so you are ready to grow with ease. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the f…
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Expand Your Reach, Not Your Time Commitment (When You Work With Customers)
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In this episode, Tara gives tips to create a consistent and predictable delivery system so you can continue to grow your online business creating a proactive roadmap instead of wasting time trying to react to each customer's questions, needs, and challenges. It will truly set you free... About Me: My name is Tara Bryan. I help business owners break…
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Are Your Customers Discussing Your Business (the good and the bad)?
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In this episode, Tara goes behind the scenes to share an experience about what happens when your customers start to notice that you are operating your business with duct tape and paper clips and what they do about it... About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a s…
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Transitioning from Behind-The-Scenes to Growing Your Own Brand
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In this episode, Tara discusses practical tips for making the transition from being the one helping customers achieve results to stepping into the role of Attractive Character in growing your own personal/professional brand. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise int…
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This week's episode answers the question that I often get when I am speaking to freelancers/consultants and service providers doing 1:1 work. Most often, the conversations are from people who have a great depth of experience in their field and are trying to figure out how to leverage what they do without always taking on new hourly gigs or projects…
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How to Avoid Death By Videos in Your Online Experiences
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In this episode, Tara uncovers the dark side of online courses and why most will NOT produce the results you want in your business. She will give you a new model to use to determine what you need in your online business. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a …
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Top 5 Signs That Your Digital Business Is Ready to Scale
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In today's episode, Tara shares her top 5 signs that your digital business may be ready to grow and scale (and what to do about it). About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastest path to results to creat…
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In this episode, Tara breaks down the "how" to build a continuity program. In this year's FHL, Russell Brunson explains that "if you don't have a continuity program, you don't have a business". But the big question now is, how do you get started to build a continuity program? This episode will give you the answer. Mentioned in this episode: Strateg…
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In this episode, Tara breaks down the 4 levels or evolutions for scaling a service-based business. If you started a business or agency by completing projects for other companies and you have found yourself at a growth plateau or crossroads, this episode may give you the tips and tricks to send you into your next level of growth! About Me: My name i…
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Books, Courses, Programs, Continuity, Oh My! What Do I Create First?
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In this episode, Tara reviews how to determine which delivery method works best to package your expertise or signature framework. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastest path to results to create a…
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In this episode, Tara comes live from FHL 2023 to help marketers, course creators, and others find the fast track to building and scaling your programs and delivery methods. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you …
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In this episode, Tara reveals the best first employee you need to grow your business and it isn't probably the one you think. Also, watch this episode on YouTube: https://youtu.be/K5Gizm2ZpiY About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my pa…
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Learn why you would create a beta version of your program - plus how to run it, how to price it, and why it matters. Plus watch this episode on YouTube: https://youtu.be/mY9YLJuFsOw About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to h…
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In this episode, Tara gives the 4 key sections in a digital experience (course or program) audit through the lens of the Learn Academy annual clean-up. Just like cleaning out the clutter of your house, it is best practice to take a critical look at your programs and products to ensure that they are serving your customers and providing the best expe…
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In this episode, Tara takes you behind the scenes of a coaching call to learn which delivery method (online course, online program, hybrid experience) actually sells better. This is a common issue that business owners face as they search for their perfect buyers. About Me: My name is Tara Bryan. I help business owners break into the next level of s…
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How Do You Build a Signature Sales Presentation THAT CONVERTS?
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In this episode, Tara reveals a behind-the-scenes look at the inner workings of putting together a signature sales presentation (webinar). She includes secret ninja tricks that most people aren't revealing. Check it out here. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise in…
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In this episode, Tara breaks down the challenges of building offers that don't match your value ladder. Using a client as an example, we explore 2 different approaches to use instead of making up something that will potentially serve 1 person but doesn't allow you to scale. Gamify My Course Camp About Me: My name is Tara Bryan. I help business owne…
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What is GAMIFICATION? (& Why It Isn't About Just Badges and Leaderboards)
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In this episode, Tara breaks down the details of what, why, and how you would incorporate GAMIFICATION into your programs. And it isn't just adding badges and leaderboards (as some would suggest) About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's m…
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Curious how AI can help you slash your time to create more ease and efficiency in your online course business?
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In this episode, Tara explores using AI (tools like chatGPT, etc) to speed up the online program creation and sales process. She will provide a roadmap for when to use it and how to leverage your existing roadmap/methodology. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise in…
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Want to create an impact? Build a Hybrid Learning Program
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In this episode, Tara will break down the 'Hybrid' learning program to leverage automation and the live experience to move from 1:1 services to 1:many allowing you to show up AND leverage your time. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It'…
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In this episode, Tara will give you tips and tricks for marketing your online business. First, you need a plan because 'Hope marketing' is not a strategy! About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastest pa…
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What Is Your Problem? Focus on solving the biggest problem for your audience
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In this episode, Tara breaks down how to start putting together an AWESOME online course experience. Want to know why people will pay you? To help you solve the biggest problem they are having in their journey...tune in to learn more. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their exp…
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Want to Know the Top Question I Get Asked? The Answer Is Here...
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In this episode, Tara shares the top question that she is asked when working with new expert business owners. If you are looking to 'Create Your Own Future' through an expert online business, this episode is for you. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scal…
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Are You Focused on the Transformation or the Information?
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In this episode, Tara describes the type of online program that is selling in today's marketplace. Did you know that 80% of the content in your program can/should be cut out of your program? This episode breaks down what the path is to create a transformation for your learners. About Me: My name is Tara Bryan. I help business owners break into the …
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In this episode, Tara answers a question that has been swirling around the community lately. How do you create a roadmap or framework for B2B done-for-you services? This is the question and this episode will give you the answer. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise…
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Do You Have a Program or Course To Sell? Or Are You Just Selling?
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In today's episode, Tara breaks down the difference between just selling to sell and selling a solution that helps people get results and helps you actually build a business. Marketing is a megaphone to your message or movement, not the goal of a business. Check out the details in today's episode. About Me: My name is Tara Bryan. I help business ow…
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In this episode, Tara gives actionable tips on how to create a framework to take your expert business to the next level. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastest path to results to create a greater …
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No, You Shouldn't Change Your Course Platform Like You Change Your Socks...
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In this episode, Tara gives it to you real and unscripted- how often should you change your tech stack and course platform? Just because there is a new shiny tool that someone is marketing, it doesn't mean you should jump ship- if there is something that isn't working in your tech stack- you don't start with the tool -- are you tempted? Sure- but t…
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In this episode, Tara gives tips and tricks for dealing with the not-so-awesome customer that tries to either take over your business or sabotage your energy. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my passion to help you find the fastes…
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In this episode, Tara gives a super tactical course experience tip and why it matters. Each week, you will get tips and tricks that will help you as you build your digital education empire! About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my pass…
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How I Scaled My Digital Learning Agency to 7 Figures Without Ads
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In this episode, Tara shares her organic growth strategy that allowed her to build her agency past 7 figures without spending money on Ads. Ads can be a great megaphone for your business or a complete waste of money - this episode will help you so you don't get stuck with a money pit of a business. About Me: My name is Tara Bryan. I help business o…
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Are You Doing the Right Things At the Right Time for Your Business?
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In this episode, Tara gives tips on how to make sure you are doing the right activities in your business at the right time. Are you doing activities that don't match where you are in your business growth cycle? Too early & you will waste time and money - too late & you are dead in the water. Learn more in today's episode. About Me: My name is Tara …
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In this episode, Tara breaks down what you need to know before you hire an agency or team to promote your offer. The biggest challenge that we see people have when they are getting started is how to find leads for their program. (Aka future customers) This behind-the-scenes episode will help you get started. DO NOT hire without listening to it! Abo…
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Welcome to the 2023 version of the Course Building Secrets podcast! In this episode, Tara breaks down the exact steps you need BEFORE you spend money on an official launch. She works with hundreds of businesses and each one falls victim to the expert's conundrum- this episode will help you overcome this challenge. About Me: My name is Tara Bryan. I…
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Are You the Architect of Your Own L.I.F.E.? Join Martin Salama for this lively conversation
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In this episode, Tara introduces you to Martin Salama, he is the architect of the LIFE code - Live Incredibly Full Every day. Martin Salama is known as the Architect of The Warriors L.I.F.E. Code. He specializes in helping people frustrated in their life quickly shift their mindset to UNCOVER their greatness so they can live their true potential an…
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Do You Know Your Zone of Genius? Learn More with Guest Krystal Vernee’
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In this episode, Tara introduces you to Krystal Vernee’, a serial entrepreneur who specializes in helping her clients find their zone of genius to build their presence. Krystal Vernee’ is a serial womenpreneur, author, speaker, business coach, and brand strategist. She owns Divas & Dolls Fitness, a pole, and sensual dance studio; Cirque Sensual, a …
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Do You Need Better Boundaries? Setting Boundaries In Your Work
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In today's episode, Tara gives an important reminder about the importance of setting your own boundaries, both work and personal especially during holidays and other busy times of the year. About Me: My name is Tara Bryan. I help business owners break into the next level of success by packaging their expertise into a scalable business. It's my pass…
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6 Tips to Engage Your Prospects in 6 Seconds or Less - With James Hipkin
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In this episode, Tara introduces you to James Hipkin. James helps business owners can engage their prospective customers in 6 seconds or less! Six-figure business owners who are or who want to be using digital marketing to drive growth. James is an accomplished, forward-thinking marketing professional with 30+ years of multi-disciplinary experience…
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Want to Add 1:1 Times to Your Online Program? Here's WHEN to Add Them
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Have you ever wanted to add in 1:1 times to your online program? This hybrid approach is a great way to create more connection, impact, and relationship with your customers. But how do you know WHEN it makes sense to add in to your program without adding more work for you and your team? In this episode, Tara shows the two main places within your pr…
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Is Your Vision for Your Life Connected To the Vision of Your Business?
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In this episode, Tara welcomes Sherri Coffelt to talk about online courses and coaching and to connect your life vision with your business vision. Sherri Coffelt partners with service-based entrepreneurs to attract high-quality leads they can turn into high-paying clients…all while they live the life of freedom and flexibility they crave. Sherri is…
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In today's episode, Tara shows how to go from a topic-based online course to an education empire using a 'level-up approach'. This is the best way to build a sustainable and scalable online business that takes your customers from 'one and done' to 'customers for life'. About Me: My name is Tara Bryan. I help business owners break into the next leve…
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