최고 Branding Strategy Coach 팟캐스트 (2025)

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182. Stop Selling, Start Giving: Build an Expert Brand That Clients Can’t Resist - with Bob Gentle 32:25

4d ago32:25

32:25

Want to attract your dream clients, grow your personal brand, and build a thriving expert business—without chasing leads or using pushy tactics? It all starts with one simple (but powerful) formula: 1️⃣ Identify your true zone of genius 2️⃣ Find the people who need it most 3️⃣ Create and share content that truly matters to them 4️⃣ Serve them in a …

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181. STOP Building an Audience - Build a COMMUNITY Instead - with Bri Leever 42:42

11d ago42:42

42:42

You’ve built a solid business with content, consulting, or coaching. But what if the next big leap isn’t just about scaling your offers—it’s about scaling your impact through community? In this episode, we’re diving into what it really takes to transform your business model into a thriving, community-driven ecosystem. Joining me is online community…

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180. Want to Host a Webinar That Feels Like an Addictive Game (Instead of a Snoozefest)? 30:47

18d ago30:47

30:47

Sadly, the webinar world has gotten pretty stale out there. Most webinars always seem to follow the same formula: They hook you with a big promise and then the presenter spends most of the next 90 minutes talking about their case studies, their own background, they give you a couple of tips and it all leads to - wait for it- a sales pitch! So you'r…

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179. Camera Shy or Camera Ready? The REAL Secret to Looking Good on Video 36:34

25d ago36:34

36:34

Are you ready to finally get over your resistance to being on camera? Do you feel hesitant to turn your camera on during a Zoom call (or even record a voicemail message?) You’re not alone. In this special coaching style episode I’m sitting down with Habit Coach Ronnie Loaiza to talk about practical strategies to overcome your resistance to being on…

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178. LinkedIn Ads For B2B: How To Scale Fast (With A Low Budget!) 33:10

1M ago33:10

33:10

If you've been thinking about using Linkedin ads but you're worried about it costing too much or worse - wasting money - then listen up 'cause it's not every day that you get to hang out with a LinkedIn Top Voice all about LinkedIn Ad strategies! If you've been active on LinkedIn at all recently then you've heard a lot about the need to post conten…

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177. The BEST Workshop Design Framework in the World? (Storytelling) 32:50

1M ago32:50

32:50

HATE clunky workshops? They're super annoying and they make it harder to learn. Here's why: ❌ No direction means information is less intuitive. ❌ No clear purpose means you've got no....purpose... ❌ Poor pacing rushes crucial insights or drags simple stuff What the solution? Design your workshop like a story arc. Result? A workshop that feels whole…

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176. How to Stand Out as an Easy "Yes!" 17:58

2M ago17:58

17:58

Want to learn how you can make your coaching or consulting an easy "Yes!" for your right-fit clients and prospects? Then join my special masterclass called 'The Coaching as marketing Blueprint' Do you feel like you’re spending way too much time on social media? Are you devoting too much creative energy brainstorming captions and editing videos than…

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175. Crafting Unforgettable Client Experiences with Jeffrey Shaw 32:35

2M ago32:35

32:35

What does it take to capture the attention of premium buyers? How do you win their trust? How do you exceed their expectations? and, most importantly, how do you keep them coming back again and again? Well to help answer all those questions I've invited Jeffrey Shaw onto the show and he's got a new book out that's called, "Sell to the Rich" where h…

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174. Make this the year your business stands out 18:00

2M ago18:00

18:00

Register for the Coaching-as-Marketing Blueprint training. (It's FREE) https://awesomevideomakers.com/blueprint/ Can you make this be the year that your business stands out? Picture this: you're leading a group on an adventurous Outward Bound sailing program in the Pacific Northwest. Two teams face the same rough weather, yet their experiences coul…

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173. Why Great Coaching is Your Best Marketing Strategy in 2025 10:27

2M ago10:27

10:27

Here's My #1 business growth prediction for the new year: There's huge momentum towards being authentic - showing up as a human being because people want to do business with people. The question is - how do you do it? I'm going to give you one part of the answer in today's episode, but if you want to go deeper then I'm doing a special masterclass c…

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172. The One Simple Change In My Marketing That Completely Transformed My Business - with Brad Powell 20:09

2M ago20:09

20:09

What if shifting your marketing focus could transform the entire trajectory of your business? In this episode I'm sharing how I made one simple change in my marketing that's completely transformed my business in this past year. And it's very likely that it's the most powerful marketing strategy you're probably not doing. This one change has allowed…

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171. The NEW Health Coach Marketing Strategy JUST FOR PRACTITIONERS - with Kelly Lubeck 29:43

3M ago29:43

29:43

Take the Standout Business Scorecard & get the steps to create an Unforgettable Brand in just 5 minutes: https://awesomevideomakers.com/scorecard/ Healing practitioner Kelly Lubeck believes the more we show up well in the world, the more it allows us to make a bigger impact. She runs her healing practitioner business under the tagline: "The world n…

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170. How your upbringing has programed you to fail at business - with Brad Powell 7:47

3M ago7:47

7:47

Take the Standout Business Scorecard & get the steps to create an Unforgettable Brand in just 5 minutes: https://awesomevideomakers.com/scorecard/ We spend a lot of energy, a lot of time, and as we grow older, a lot of money trying to fit in. Whether it's the clothes we buy the car we drive, the job we try and go for where we're trying to basically…

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169. Turn your personal story into profit with Andrea Merrill 28:25

3M ago28:25

28:25

Here's the new take on storytelling: Your story isn’t just worth telling—it’s worth paying for. Imagine, living in the Venn diagram where powerful storytelling and speaking success collide - where you could captivate any audience and monetize every stage you get on. Well, this week's guest, speaker & business coach Andrea Merrill, came on to show h…

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168. Ever thought of using LinkedIn Ads? Me neither, until now... featuring Anthony Blatner 27:31

4M ago27:31

27:31

Imagine posting an ad that doesn’t scream “I’m an ad!” With LinkedIn’s new ‘Thought Leader Ads’ for the first time you can turn any of your posts from your profile into an ad that will show up in the regular feed and it'll end up looking pretty much like a normal post. These ads will let you (or anyone on your team) showcase posts from your persona…

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167. Building a Lasting Legacy Brand with Tiffany Newman 30:57

4M ago30:57

30:57

Have you ever wondered why some entrepreneurs seem to scoop up all the attention, they pull off massively successful launches, they get featured in top media outlets, and they seem to snatch up big opportunities all the time? Well, It’s NOT because they're necessarily better at what they do, or have more experience It's because they’ve created a le…

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166. Monetize Your Expertise Through Workshops and Live Events with Jeannie Spiro 27:14

4M ago27:14

27:14

Live events are back, baby! In spite of all the attention given to virtual gatherings, nothing can replace the energy of in-person gatherings If you're a coach or consultant doing 1-1 work, then you know the problem with growing your business once your client roster is full and you simply don't have time or bandwidth to bring on anyone new. Well th…

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165. Open a Client Portal to Other People’s Audiences with Laura Lopuch 32:04

4M ago32:04

32:04

Does sending cold emails or cold DMs give you the heebee-jeebees? Well I never really considered myself a cold email kind of guy, until I reached out to THE person who teaches cold emailing And how did I reach out? I sent her a cold email! My guest this week is Laura Lopuch and she's joining to take us on a deep dive into cold emails & partnership …

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164. Thriving as an Introvert in Digital Marketing with Digital Transformation Leader, Dan Keldsen 38:49

5M ago38:49

38:49

In the digital marketing space, conventional wisdom suggests that the only way to be successful is to show up everywhere and shout louder than everyone else. In other words be an extrovert or be irrelevant. But what if you could build a system that takes advantages of your strengths and allows you to be who you are - even if you're an introvert? Th…

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163. Creating a Storyteller Brand with Story Catalyst Alan Samuel Cohen 30:07

5M ago30:07

30:07

If you're looking for video marketing tips and personal branding tips on topics like: *How do I get more visibility online? *How do I grow my personal brand? *How do I stand out from the crowd? *How do I break through the noise? *How do I monetize my content marketing? *How do I use video marketing to get more clients? Then check out episode 163 of…

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162. Document and Show Your Creative Process - with Photographer Elaine Freitas 25:45

5M ago25:45

25:45

If you're looking for video marketing tips and personal branding tips on topics like: *How do I get more visibility online? *How do I grow my personal brand? *How do I stand out from the crowd? *How do I break through the noise? *How do I monetize my content marketing? *How do I use video marketing to get more clients? Then check out episode 162 of…

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161. Is Your Brand Legendary? with Brand Building Expert Scott Wozniak 31:05

5M ago31:05

31:05

I love the word legendary. But when it comes to your work or your business, how to you become legendary? Think of a popular brand you know, like Apple, Harley-Davidson or Disney. When you see or hear these names, does something click in your mind that goes way beyond mere familiarity? Of course, you know about their product or service offerings, bu…

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160. What Makes Your Business Remarkable? with Digital Marketing Expert Rich Brooks 32:07

5M ago32:07

32:07

As a listener, you know this show's all about developing your personal brand and earning attention from the right crowd, because your ability to engage and build relationships with your ideal clients is absolutely essential to the health of your business. Well, this week's guest is agency owner Rich Brooks and he believes the key to standing out is…

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159. A Cure For Your Business Doldrums with Mia Moran 27:47

6M ago27:47

27:47

Register for the "Back to Business" virtual summit Looking to boost momentum in your business as we head into the final quarter of the year? Whether you got off track, or you purposely downshifted during the summer, now's a good time to get refocused and reenergized in your business. Which is why this week's guest, Mia Moran, put together her upcom…

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158. Say What They Can't Unhear with Message Strategist Tamsen Webster 33:19

6M ago33:19

33:19

OK, so you want to make a bigger difference. But how do you get people to pay attention, let alone remember what you have to say, long enough to be persuaded by your point of view? If you’re a change maker, you know just how hard it can be to have an impact. Well, this week's guest, author & speaker, Tamsen Webster, is going to share her simple, ac…

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157. Make Coaching Your Marketing with Business Coach Caryn Gillen 27:58

6M ago27:58

27:58

What would it do for your business if you could close 100% of your discovery calls? Well, if you're a coach or a consultant, then you're meant to coach! But to get to coach more, you also need to market. So, what if showcasing your competency as a coach became the foundation of your marketing? My guest this week, Caryn Gillen, has an amazing knack …

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156. Change the Conversation About Your Business with Jaci Russo 27:16

6M ago27:16

27:16

My guest this week is brand strategist, Jaci Russo and my biggest takeaway from our conversation was her take on the most basic way to explain branding: “We don’t see things as they are. We see things as we are.” Jaci says, Your clients don’t see your company as it is. If they know of your company at all, they only see a small sliver of it from the…

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155. No Friction Lead Generation with Brad Powell 28:17

6M ago28:17

28:17

What if you could effortlessly attract high-quality leads with just a few minutes of your time each day? So much of lead generation and lead nurturing is built around relationship & trust building. And this is especially true for consultants, coaches & agencies who run service businesses. You need to establish enough trust and authority so that whe…

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154. Charge Higher Prices & Get Your Clients to Thank You For It with Scott Sorrell 39:10

7M ago39:10

39:10

Ever wonder about how to set your prices (whether your prices are too high or maybe you feel like you're not charging enough)? Well, spoiler alert: You could be making more...a lot more! This week's guest, Scott Sorrell, (a.k.a. "Mr. Charge Higher Prices") is coming on to convince you that you need to raise your rates. Scott has identified more tha…

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153. Let's turn your voice & vision into an industry leading brand with Kristie Keever 33:19

7M ago33:19

33:19

What does it really take to build a standout personal brand? And what if your personal brand was really the key to unlocking endless opportunities? In this edition of The Standout Business Show, we uncover the secrets to building a memorable brand with the help of top brand strategist and online business coach Kristie Keever. (yes, she's helped o…

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152. How to put more personality into your marketing with Marina Krivonossova 27:36

7M ago27:36

27:36

Want to know how to make your B2B marketing stand out? In this episode: discover how you can unlock the power of putting personality into your marketing. If you've been struggling to bring a more human face to your marketing, stay tuned because I invited content marketing expert, Marina Krivonossova, to guide us through her approach to bringing per…

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151. Get referrals without asking with Stacey Brown-Randall 33:08

7M ago33:08

33:08

How would you like to learn a really simple, really effective process to build a referral network so that you're getting a steady stream of right fit clients — without manipulating, offering incentives, or even having to ask? Honestly, asking for referrals can feel pretty darn awkward, which is why I've invited today's guest Stacey Brown Randall on…

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150. 3 Lessons From 3 Years of Podcast Hosting with Brad Powell 28:56

8M ago28:56

28:56

I'm celebrating episode #150 of The Standout Business Show, so I thought I'd take a minute and share some of the best things doing this podcast has taught me over the past three years (and over 150 interviews!) Here's my hot take on some of the most valuable lessons I've learned from past guests including relationship marketing, minimalist marketin…

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149. How to breakthrough the noise with storytelling with Patti Sanchez 26:29

8M ago26:29

26:29

Want to go further on how to use Storytelling to stand out & grow your brand? Check out these other episodes: # 143. How to be more bingeable than Netflix # 84. How to sell with a story If you want to amp-up your impact as a communicator, then tune in to this conversation I had with Patti Sanchez about storytelling. In this episode, Patti unpacks h…

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148. How Pink Socks and Intuition Built a Standout Business with Melinda Van Fleet 29:34

8M ago29:34

29:34

Back in 2009 Melinda Van Fleet & her husband Ryan both found themselves laid off from their jobs in Minnesota. They both dreamed of living someplace warm & Ryan imagined what it would be like to be a sportfishing captain. So they moved to the Florida Keys and completely transformed their careers. Melinda launched her personal-coaching business and …

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147. How to be more memorable with Brad Powell 17:17

8M ago17:17

17:17

After you give a talk, or make a presentation, or make a video, what if no one remembers what you said? What if after all your posting on social media people don't remembers a thing you shared...? A recent study that showed that when someone posts online or gives a talk... after just 48 hours... 80% of the information is gone! Let that sink in: Peo…

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146. Time to get your butt on video (OK, not your actual butt) 28:47

9M ago28:47

28:47

It's time you got your butt on video. There, I said it. And you know it's true. Not in the "there's only one way to market yourself and it's video" mindset. (that's a bunch of B.S.) It's just that people need to know the person they're going to hire, they need to see the person behind the business that they're going to buy from. If they look at you…

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145. 6 Simple Steps to Lean Marketing with Sarah Noel Block 25:39

9M ago25:39

25:39

How can you create a lean marketing strategy for your B2B service business that's easy for you to maintain - even without a marketing department? That's the question we're answering in this latest installment of our "Market Less, Matter More" series, featuring the brilliant Sarah Noel Block, founder of Tiny Marketing Agency. Sarah simplifies B2B ma…

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144. The Marketing Strategy Our Content-Obsessed World Forgot to Mention: Relationship Marketing 101 19:35

9M ago19:35

19:35

If you're fed up with the endless marketing BS and tired of all the "must-dos" that don't actually boost your sales, you've found your new home. Welcome to The Standout Show's New Series: Market Less, Matter More - designed for entrepreneurs who want sustainable profitable growth and anyone who wants to do more of what they love, with more impact, …

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143. Social Media Storytelling: How to be more bingeable than Netflix 36:02

11M ago36:02

36:02

Ever found yourself scrolling endlessly through social media, only to be captivated by a story that stopped you in your tracks? Everyone's had the experience of being hooked by a good story. We simply can't help ourselves. However, while the effects of good storytelling hasn't changed, the mediums that we're using to tell stories have. Social media…

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142. A Simple Hack to come up with Endless Ideas for your Videos 12:16

12M ago12:16

12:16

Right now, in 2024, the most successful digital content is coming from short-form style videos. We're talking about quick video clips that are no more than 60 seconds in length. But short form videos are more than just fleeting content; they're powerful tools that can turn viewers into loyal clients. The good news is that short video clips are easy…

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141. Can your business exist without social media? My minimalist approach. 23:20

1y ago23:20

23:20

There's a social media trend that says you need to show up everywhere online for the sake of getting more people to take a look at you & follow you... ...all in the hope that if you post all the time, you’ll grow a big audience and some of those people will decide to buy from you… “someday” In this episode I'm sharing my minimalist approach to grow…

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140. Steady growth without spending a fortune on ads with Danny Young 44:10

1y ago44:10

44:10

One of the biggest challenges facing every service business, whether you're a consultant, a coach or an online course creator, is maintaining a steady stream of new clients. Typically you'll experience a great month with lots of new business. Then you and your team will buckle down and get busy doing great work for your clients. But, as that work c…

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139. Building Trust in a Digital World with Brad Powell 21:42

1y ago21:42

21:42

Breaking through the noise of a content-saturated online space isn't just about being different—it's about being real. A couple of weeks ago I hosted a masterclass that was addressing what I think is the biggest online dilemma of our times: Everyone is publishing content online...but very few are actually showing up authentically... So, this week I…

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138. Cut short the sales cycle with short-form video 49:28

1y ago49:28

49:28

When you have a service business it's just not as easy to sell your offer. People want to know a lot more more about you. They want to know who they'll be working with. In order to buy, they need to feel like they want to spend time with you. So, you need to show them who you are as much as you need to tell them about your offer. You need to create…

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137. The Secret to Minimalist Marketing with Sarah Noel Block 32:42

1y ago32:42

32:42

Imagine mastering your marketing so that you become the ONLY choice for your ideal customers so they're choosing you over your biggest competitors! "But," you say in protest, "I have a small business with a tiny (or nonexistent) marketing department. How do I compete with the bigger brands without a gigantic marketing budget or a huge team?" Well, …

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136. Tired? Distracted? Burned-out? Listen to this: with Cydnee Detoy 26:52

1y ago26:52

26:52

Feeling a bit overwhelmed lately? Has the holiday season left you a bit ragged, and now that the new year is kicking in, you feel like there’s no time to rest? And so, do the things you used to enjoy doing at home and work seem impossible now? Well, join the club. Here's the truth: if you want to build a standout business, you've got to learn how t…

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135. My #1 business growth prediction 9:27

1y ago9:27

9:27

While you're thinking about what to look forward to in the New Year... Here's one simple change you can make that will make all the difference. I have to admit, I'm not a futurist. I don't really know what's going to happen in the new year. But, after doing so many interviews on this show with really smart people and after working with all of my cl…

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134. Multiply your content creation effortlessly with Brad Powell (Rebroadcast) 25:54

1y ago25:54

25:54

I'll bet you find it super challenging to keep up with posting valuable, relevant content that resonates with your audience - every, single day. And if you're not careful, when you try to post that often, you can easily create an endless gerbil wheel of work for yourself that will inevitably lead to burnout. But what if you could get a month's wort…

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133. The perfect remedy for long, boring virtual summits - with Mia Moran 30:41

1y ago30:41

30:41

The only thing worse than a long boring webinar... (you know the kind that goes on for 90 minutes, gives little value & then turns into a sales pitch) ...is a much longer, boring virtual summit (that lasts for several days of long, boring webinars that turn into a pitch fest) Well, now there's a remedy thats been developed by this weeks guest, Mia …

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