최고 Brand Designer 팟캐스트 (2024)

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From the Archives | S3 E9: Difficult Client Stories 54:52

9d ago54:52

54:52

Earlier this year we asked you to share your difficult client stories and today those stories—as well as our own—are live! Although they are SUPER entertaining, we make sure to also share how the designer could have avoided the problem in the first place so we can all learn together. Giselle opens the episode by telling the story about her $400 web…

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From the Archives | S6 E5: Hiring a Team that Supports Your Vision with Olivia Austin 1:06:25

16d ago1:06:25

1:06:25

Today Jen chats with Olivia Austin from Current Design Studio all about hiring - when to think about it, how to know you’re ready, and how to navigate the hiring and interview process. We approach the hiring conversation from the perspective of knowing your studio values and adding team members who share those values. Guest Information: Guest Name:…

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From the Archives | S5 E17: How to Plan Your Work Schedule for True Rest + Vacation 49:58

24d ago49:58

49:58

Do you ever feel like you can’t take a TRUE vacation? Maybe your fears are that your clients will be mad, you don’t have enough funds to pay for the time away, or you feel like you have TOO much to do that taking time away doesn’t make sense. We’ve been there. In this episode we talk about: The things we do to prepare for vacation Battling mindset …

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S10 E18: Answering Your Inbox Questions 35:39

1M ago35:39

35:39

Final episode of the season is here already! Today we answer all of your inbox questions! Links Mentioned: S8E15: How to Craft a Luxury Offer Suite that Sells with Katelyn Alyssa from Studio Kaly S7E10: Font Design, Digital Products, Burnout, and Industry Culture with Jen Wagner Connect With Us: Our Free Facebook Community Our Website Podcast Insta…

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S10 E17: Changes I Made in My Business to Hit My First $100K Revenue Year 34:23

1M ago34:23

34:23

Today I go over some small changes I made early on in my business that made a big impact on my revenue. This is how I hit my first 100k year. Links Mentioned: Don’t Make these Brand Messaging & Positioning Mistakes! How to Sell Out Your Design Services with Expert Positioning Spooooky Client Stories (Round 2) Inbox Question: "[Question here?]” - [N…

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S10 E16: How to (Properly) Manage Your Design Studio’s Finances with Rita Julian 33:30

1M ago33:30

33:30

In this episode I had the pleasure of peppering Rita Julian (a bookkeeper for brand & web designers!) with questions about keeping your business finances nice and tidy (and saving money on taxes!) Get 20% off Cash + Creatives (DIY bookkeeping course) with the code PODCAST20! Guest Information: Guest Name: Rita Julian Guest Business Name: Julian Boo…

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S10 E15: Why NOT to Niche (What?!) with N. Chloé Nwangwu 1:10:43

2M ago1:10:43

1:10:43

In this episode, I chat with N. Chloé Nwangwu from the consulting agency NobiWorks all about how the traditional ICA (ideal client avatar) model of brand strategy is outdated—and what to do instead! Guest Information: Guest Name: N. Chloé Nwangwu Guest Business Name: NobiWorks Guest Website: https://www.nobiworks.com/ Guest Instagram: @NobiWorks Li…

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S10 E14: The Transition to Agency Life with Lauren Braier 59:47

2M ago59:47

59:47

This week Lauren (Jen’s previous designer) is back to share about her decision to leave the boutique studio space in favor of the agency world! She talks about her job search, interview process, and differences between boutique and agency she’s been surprised by. Guest Information: Guest Name: Lauren Braier Guest Business Name: Elby Creative Guest …

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S10 E13: Maternity Leave, New Motherhood, & Mom/Design Biz Life - from Design Unfiltered with Abbey McGrew 1:13:54

2M ago1:13:54

1:13:54

I was asked to guest on another podcast called the Design Unfiltered Podcast with Abbey McGrew. You can find a link to that pod below. In this episode we talk about being a new mom, maternity leave, and preparing for a big family change. Thank you Abbey for having me on as a guest! Design Unfiltered Podcast Connect With Us: Our Free Facebook Commun…

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S10 E12: Don’t Make These Brand Messaging & Positioning Mistakes! - from The Unapologetic Designer Podcast with Kenzi Green 41:28

2M ago41:28

41:28

I’m so excited to share an episode of The Unapologetic Designer podcast I recorded with Kenzi Green from Kenzi Green Design and the Brief Collective! We chatted all things brand messaging (I just completed her brand new messaging and home page copy during one of my signature Copy Sprints!)—focusing specifically on mistakes we see designers making (…

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S10 E11: Relationship Marketing & Finding Magic in the Motherhood/Biz Balance with Madison Standke 1:02:24

3M ago1:02:24

1:02:24

This week I got to chat with a personal friend and past student of mine Madison Standke from Soulful Solution, a boutique brand and web design studio specifically for therapists. We chat all things relationship marketing—how to maximize your current client relationships, get more referrals, and partner with other service providers. We also had a gr…

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S10 E10: How to Run a Successful (and Profitable) Design Intensive with Jenna Johnson 1:03:21

3M ago1:03:21

1:03:21

This week I chat with Jenna Johnson from White and Salt - the original creator of the "design intensive." We discuss scheduling, hiring, team management, and of course talk all things design intensives - how to pitch them, how to sell them, and how to make them both profitable for your studio and valuable for your clients. Guest Info: Jenna Johnson…

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S10 E9: Setbacks with Silver Linings: Business Challenges that Taught Me Valuable Lessons 34:38

3M ago34:38

34:38

Another solo episode! Today, I talk about some of my business setbacks over the years and how each one taught me valuable lessons that helped both my business and me grow. Past Episodes Mentioned: Iterating on the One Concept Method Spooooky Client Stories Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Tags: designer, de…

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S10 E8: Is Our Industry Shifting? Design Business Changes I’ve Made Over the Last Year 44:20

3M ago44:20

44:20

In this weeks episode I go over where our Industry was, is, and where I think it is going. I also share what I have done in my business to try to adapt to these changes in order to not fall behind. Inbox Question: “When do you know whether you should niche or not?” - Cristina Mojica Connect With Us: Our Free Facebook Community Our Website Podcast I…

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S10 E7: What Should You Charge? (Pricing Survey Results!) 43:56

4M ago43:56

43:56

What is everyone charging in this industry?! I asked and I have the results. This week I surveyed over 100 designers to ask what they are charging for various services and I share what they said with you. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Tags: designer, design, brand design, brand identity design, design st…

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S10 E6: 4-Year Update on Motherhood & Business 45:31

4M ago45:31

45:31

A more personal episode this week! With baby number two right around the corner I share how both myself and my business have changed in the after the first four years of motherhood. Links Mentioned: Carly Riordan Rowan Made Inbox Question: "[Question here?]” - [Name Here] Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Ta…

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S10 E5: Why, When, and How to Start an Internship Program (It Will Change Your Life!) 45:58

4M ago45:58

45:58

Do you want to hire but wondering if it's the right time? Or maybe you are concerned about adding a bunch of overhead to an already successful business. An Internship program may be the answer as an alternative to hiring a full time employee. Today I go over how and why I started an internship program at Hello June. I will also go over how you know…

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S10 E4: What Software Should You Use for Your Design Business? 45:25

4M ago45:25

45:25

This week I am explaining all the web applications and software I use to help manage my business. Spoiler, it's a lot! Links Mentioned: Honeybook Notion Novo Bank Gusto Loom Quickbooks Voxer Slack Figma Inbox Question: “How do you handle feedback from clients that conflicts with your professional design opinion?” - Kemorine Molyneaux Connect With U…

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S10 E3: Brand Messaging for Dummies (er, Designers!) 49:15

5M ago49:15

49:15

Brand Messaging is just as important for a brand as the visual design... but what the heck is it?! In today's episode I explain what Brand Messaging is and isn't and how to use your messaging to attract the clients you want to work with and not those that you don't. Links Mentioned: The Hello June Brand Messaging & Copy Sprint - DM me on Instagram …

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S10 E2: You’re Invited to My Font Nerd Party (All About Typography) 47:56

5M ago47:56

47:56

In today's episode I get super nerdy and do a deep dive into everything fonts! Links Mentioned: Parts of Typography Glossary from Canva Pizza Typefaces Nikolas Type Jen Wagner Harmonais VIsual TAN Type Typical Type PeachCreme Typia Nesia Inbox Question: "Can you be a brand designer if you only know how to use Canva?” - Shannon Lynn Connect With Us:…

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S10 E1: Our Red Flag List (Avoid These Clients!) with Lauren Braier 50:26

5M ago50:26

50:26

In the first episode of season 10 I bring back the guest with the most guest episodes, my close friend, and now sadly my former employee Lauren Braier! In this episode we go into our red flag list, talk about our major and more subtle red flags, and share some stories of some recent inquiries we had to let go. Guest Information: Guest Name: Lauren …

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From the Archives | S5 E23: Using Intuition in Your Design Process with Alex McGinness 1:06:52

5M ago1:06:52

1:06:52

Jen and Alex from The Arcoíris Design Co. chat all about discovering, cultivating, and making the best use of your intuition in your design business. They discuss what an “intuitive hit” is, how to recognize different types of inspiration and thoughts, and best practices for getting acquainted with your intuition and using it to provide more value …

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From the Archives | S6 E13: LIVE from the Studio… it’s Brand Presentations! 1:27:52

5M ago1:27:52

1:27:52

We’ve never seen this shared publicly before… we’re pulling back the curtain in today’s episode to share the audio from actual client presentations from our studios! We watched each other’s Strategy/Creative Direction videos and then reacted live to them - noting what we loved about them and making some really juicy suggestions for making them even…

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From the Archives | S7 E20: How I Went From Feast/Famine to Booking 5 Months Out 49:59

6M ago49:59

49:59

This episode was inspired by a question from one of the students in my group program for designers The Design Minimind! She wanted to know how I went from the (seemingly) never ending cycle of being overworked, followed by really slow seasons. I go through what I learned in my 1:1 marketing mentorship with Ash from The Cheetah Company, what I did o…

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From the Archives | S8 E11: Design Retainers, Privacy, & Carving Your Own Path with Olivia Herrick 1:10:40

6M ago1:10:40

1:10:40

Today I’m joined by the design icon Olivia Herrick as we chat about how to create consistent revenue with retainers, maintaining personal boundaries in business, lead generation and SO much more. Guest Information: Guest Name: Olivia Herrick Guest Business Name: Olivia Herrick Design Guest Website: https://www.oliviaherrickdesign.com/ Guest Instagr…

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S9 E15: Answering Your Inbox Questions 47:30

6M ago47:30

47:30

The finale of season 9 is already here! I can't believe how quickly time goes by! As always we are answering your submitted inbox questions to wrap up this season. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, design studio, design busine…

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S9 E14: How to Sell Out Your Design Services with Expert Brand Positioning with Chelsea Blackwell from Honey & Co. Creative 53:26

7M ago53:26

53:26

In today's episode I sit down with my friend Chelsea Blackwell from Honey and Co. Creative. Chelsea is an expert in brand positioning and we talk about how your brand positioning may be what's holding your business back, and how to up-level it. Links Mentioned: The Dream Design Biz Mentorship The Tune-Up Session Use Code BETTER15 for 15% off The Tu…

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S9 E13: How I’m Managing My First Trimester (I’m Pregnant!) While Working 31:26

7M ago31:26

31:26

Hey Guys! So excited to share with you that I'm pregnant! So I thought I would let you guys know how I am managing my first trimester while also being the primary bread winner for my family. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, d…

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S9 E12: How to Increase Sales Through Email Marketing with Emily Claire Hughes 1:09:07

8M ago1:09:07

1:09:07

Today I am talking to my former NYC roommate Emily Claire Hughes! Emily is an email marketing expert who has worked all over the world! Get ready to get email curious! Guest Information: Guest Name: Emily Claire Hughes Guest Business Name: Emily Claire & Co. Guest Website: https://www.emilyclaireand.co/ Guest Instagram: @emilyinhamburg Links Mentio…

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S9 E11: How to Level-Up Your Web Services with Chris Misterek from Showit 1:09:17

8M ago1:09:17

1:09:17

Today I interview Chris Misterek from Showit! As you all know I am a huge fan of Showit and we talk everything from Chris' own design journey, to the Showit design community, to creating websites that convert. Guest Information: Guest Name: Chris Misterek Guest Business Name: Showit Guest Website: showit.com Links Mentioned: Sign up for Showit Spar…

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S9 E10: Entering a New Era of Brand Strategy with Marion Tan 1:02:42

8M ago1:02:42

1:02:42

The industry landscape when it comes to Brand Strategy is shifting, and designer/strategist Marion Tan from Hearten and Hone and By Marion Co. joins me to talk about her unique approach to offering this signature service to her clients (hint: it doesn’t have to be as complex as you think!) Guest Information: Guest Name: Marion Tan Guest Business Na…

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From the Archives | S5 E3: Running a Successful Design Business with Neurodivergence with Lea Gucciardi 1:09:44

9M ago1:09:44

1:09:44

I’m on spring break! Enjoy this favorite episode from the archives featuring my good friend Lea Gucciardi from Arq Design Studio. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon Tags: designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer…

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From the Archives | S6 E6: Refining Your Sales & Proposal Process 1:06:56

9M ago1:06:56

1:06:56

Description: I’m on spring break! Enjoy this favorite episode from the archives where Esther and I discuss how to up-level your sales and proposal process. Connect With Us: Our Free Facebook Community Our Website Podcast Instagram Support us on Patreon저자 Jen Davis

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S9 E9: Are You Making These Design Business Mistakes? 29:31

9M ago29:31

29:31

Another solo episode! In this one I go through some of the most common design business mistakes new and even experienced designers make. Don't make the same mistakes I did! Links Mentioned: 25% off one year of Honeybook Inbox Question: “Helpful tips to gain confidence in presenting concepts?” - Gemma de Munk Connect With Us: Our Free Facebook Commu…

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S9 E8: How to Level Up Your Onboarding & Offboarding Experiences 24:55

9M ago24:55

24:55

Having a good on / off boarding process is the key to a positive client experience, in today’s episode I am going to do a quick deep dive on mine and show you some lesson’s learned and maybe give you a few new ideas for yours! Links Mentioned: Honeybook Discount Code Boxfox Inbox Question: “how to explain the importance of following a brand guide” …

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S9 E7: Business IRL: How to Maintain a Streamlined & Inspiring Office Space (At Any Size) 21:40

10M ago21:40

21:40

Episode Description: Today I go over my desk setup and how I like to keep my office space to make sure I am both productive and in a good mood. A little lighter and on the quick side today. Inbox Question: “I’m looking for guidance for the legal side of business setup. Do most people start with a sole proprietorship or an LLC?” - Kaitlin Knust Conn…

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S9 E6: How to Make Consistent Five Figure Months on Day Rates Alone with Sarah Masci 1:05:00

10M ago1:05:00

1:05:00

I got to chat all things VIP Days (how to price them, how to run them, and how to sell them) with the OG day rate creator herself, Sarah Masci of Day Rate Mastery. Sarah’s story spans well over a decade, and it was incredible to hear how she generated tons of leads early on in her company, how she configured her work schedule, and how she shifted h…

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S9 E5: All About Inquiries: Stats, Trends, & How to Get More 39:06

10M ago39:06

39:06

Inspired by Abbey McGrew’s podcast episode from Unfiltered Designers! How many inquiries we got, how they found us, and who booked! In this episode Jen shares her secrets for converting those site clicks into Inquiries. Jen shares some real inquiries from real clients and talks about what exactly on her site, her social media, or her brand got thos…

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S9E4: How to Project Manage Your Studio to Success 45:49

10M ago45:49

45:49

Project management is a skill that every brand design studio owner needs. Having good project management doesn’t just help your business run smoothly, but it leads to a good work environment for your employees and provides your clients with a seamless client experience. In today’s episode Jen shares her best tips and lessons learned around becoming…

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S9 E3: Steal My Web Design Process 42:29

11M ago42:29

42:29

Episode Description: In today’s episode Jen shares her entire web design and web development process, from a blank slate all the way to launch day, Jen explains the systems that she has in place that allows her small team to design, build, and deliver the perfect website every time. Get ready to take notes, this one is packed with a lot of value an…

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S9 E2: How to Confidently Show Up as the Face of Your Brand with Marisa Switzer 54:58

11M ago54:58

54:58

Marisa Switzer is the founder of RISE Creative, a strategic design studio for female-founded e-commerce brands. In today’s episode we chat about her shift from the NYC fashion girlie lifestyle to owning a brand studio, showing up confidently as the face of her brand, and how her transition into motherhood has give her added confidence and clarity. …

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S9 E1: How to Get Faster at Brand & Web Design 24:37

11M ago24:37

24:37

Welcome to the first episode of season 9!! Today I’ll be chatting about ways to improve your efficiency and get faster at brand and web design, allowing you to scale back on your working hours. Inbox Question: “What's an appropriate amount of time spent on choosing brand colors (initially)?” - Shelby Reed Connect With Us: Our Free Facebook Communit…

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From the Archives | S3 E8: How to Book Your Dream Clients with Meredith Uyeyama from Quixotic Design Co 1:03:35

11M ago1:03:35

1:03:35

Welcome to another episode from the archives! We have Meredith Uyeyama from Quixotic Design Co on the podcast to chat all about booking dream clients and nailing the sales call. We open the episode sharing our favorite places to get icons for branding projects. Meredith then tells her story about starting a design studio, becoming a creative direct…

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From the Archives | S5 E6: Level-Up Your Pricing & Start Charging $10k+ with Carli Anna 1:12:43

12M ago1:12:43

1:12:43

Welcome to another episode from the archives! Five years ago Carli dropped out of design school and started her own business with charging $200 a logo. Today, at 25 years old, She runs a multiple six-figure business that allows her to provide for her growing family, book dream projects at 15k+, all without selling her soul and every hour to her bus…

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From the Archives | S2 E3: Typography, Typography, Typography! 39:19

12M ago39:19

39:19

Welcome to another episode from the archives! Typography is one of the most fun (if not challenging) parts of our jobs as brand designers. We go over the vocab, resources, and chat about our favorite foundries and fonts. Connect With Us: Our Free Facebook Community Our Website Our Resources Page Podcast Instagram Support us on Patreon Tags: designe…

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From the Archives | S5 E11: Designing a Website from Start to Finish with Kenzie Amick 1:00:30

12M ago1:00:30

1:00:30

Welcome to another episode from the archives! Kenzie is a brand and website designer who fell in love with website design and decided to start her business focusing on brand and website design for small businesses. In this episode we talk about the process of building a website from start to finish, making websites feel like our clients’ digital ho…

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S8 E19: Answering Your Inbox Questions 34:56

1y ago34:56

34:56

It’s our last episode of season 8! Today I’ll be answering your inbox questions, diving into topics like how to get high-profile clients, firing clients, structuring day rates, hiring team members and more! Thank you SO much to everyone for listening along this season. Links Mentioned: Our “The One Concept Method” Episode Our Scaling Episode Connec…

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S8 E18: How to Launch Your Services with Kelsey McCormick from Coming Up Roses - Use Code BETTER for $50 off Launch Your Own Way! 1:06:48

1y ago1:06:48

1:06:48

Use code BETTER for $50 off the live cohort of Launch Your Own Way (Jan. 10-12 2024). Today I’m joined by Kelsey McCormick of Coming Up Roses, a squiggle-brained brand designer, marketing strategist, and mentor. Kelsey empowers creative professionals to fearlessly and unapologetically show up as themselves online and IRL. We chat all about launchin…

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S8 E17: Rethinking Social Media Marketing with Xanthe Appleyard from Oh Sierra 1:09:37

1y ago1:09:37

1:09:37

Today I’m joined by Xanthe of Oh Sierra, a creative studio that help leaders and brands harness the potent power of community – online and IRL – through content marketing strategy, collaborative events, and creative spaces. In this education-packed episode we discuss the future of social media, what designers are overlooking in marketing, thought l…

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S8 E16: Creating a Design Business that Supports a Flexible Lifestyle with Cass & Amanda from Foxtrot 57:58

1y ago57:58

57:58

Today I chat with Cassidy and Amanda, co-founders of Foxtrot Branding, all about leading a flexible lifestyle with business, being in a business partnership, digital products, and more! Links Mentioned: Foxtrot Branding Launch Your Business in 6 Weeks Freebie Free Foxtrot Guides Inbox Question: “How do you break into a new niche? I have a steady cl…

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