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Kady Sandel에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kady Sandel 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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90 Stop Selling if You Want to Sell Your Design Services – With Matt Essam

44:23
 
공유
 

Manage episode 395686915 series 3377918
Kady Sandel에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kady Sandel 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Join me in this episode of The Profitable Graphic Designer Podcast as I sit down with the insightful Matthew Essam, a seasoned designer who has a unique perspective on selling design services. In this conversation, we explore a refreshing approach to selling that goes beyond the traditional sales pitch. Matt encourages us to shift our focus from selling to listening, providing valuable insights into how this mindset change can transform the way designers connect with clients. We delve into the art of pitching without selling, discussing practical examples that showcase the power of genuine conversations. Discover the secrets to initiating meaningful dialogues with potential clients, understanding the significance of niching and specialization, empathizing with your clients' problems and desires, and tapping into the emotional aspect of design. Imagine the satisfaction of having a cohesive, meaningful brand that not only boosts your confidence but also attracts your ideal customers while growing your business. Tune in and embark on a journey towards becoming a more client-centered, successful graphic designer.

You will learn:

  • The transformative power of shifting from selling to listening in your design services approach.
  • Practical examples of pitching design services without coming across as salesy.
  • Strategies for initiating meaningful conversations with potential clients.
  • The importance of niching and specializing in the design industry.
  • How to empathize with your clients' problems and connect on an emotional level.

About Matt Essam:

Matt Essam is the founder of Creative Life, a business accelerator program exclusively for award winning creative agencies. He is also a highly sought after business coach and has been featured on podcasts alongside the likes of Seth Godin, Austin Kleon, Donald Miller and many more.

His international best selling book Create and Prosper received critical acclaim from industry leading figures and has been read by creative business owners across the globe.

Connect with Matt on LinkedIn.

Get a free copy of Matt’s book Create and Prosper HERE.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/aventive-academy/message
  continue reading

111 에피소드

Artwork
icon공유
 
Manage episode 395686915 series 3377918
Kady Sandel에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Kady Sandel 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Join me in this episode of The Profitable Graphic Designer Podcast as I sit down with the insightful Matthew Essam, a seasoned designer who has a unique perspective on selling design services. In this conversation, we explore a refreshing approach to selling that goes beyond the traditional sales pitch. Matt encourages us to shift our focus from selling to listening, providing valuable insights into how this mindset change can transform the way designers connect with clients. We delve into the art of pitching without selling, discussing practical examples that showcase the power of genuine conversations. Discover the secrets to initiating meaningful dialogues with potential clients, understanding the significance of niching and specialization, empathizing with your clients' problems and desires, and tapping into the emotional aspect of design. Imagine the satisfaction of having a cohesive, meaningful brand that not only boosts your confidence but also attracts your ideal customers while growing your business. Tune in and embark on a journey towards becoming a more client-centered, successful graphic designer.

You will learn:

  • The transformative power of shifting from selling to listening in your design services approach.
  • Practical examples of pitching design services without coming across as salesy.
  • Strategies for initiating meaningful conversations with potential clients.
  • The importance of niching and specializing in the design industry.
  • How to empathize with your clients' problems and connect on an emotional level.

About Matt Essam:

Matt Essam is the founder of Creative Life, a business accelerator program exclusively for award winning creative agencies. He is also a highly sought after business coach and has been featured on podcasts alongside the likes of Seth Godin, Austin Kleon, Donald Miller and many more.

His international best selling book Create and Prosper received critical acclaim from industry leading figures and has been read by creative business owners across the globe.

Connect with Matt on LinkedIn.

Get a free copy of Matt’s book Create and Prosper HERE.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/aventive-academy/message
  continue reading

111 에피소드

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