You Seem Interesting Episode 39: Surfing & Brenton Woo
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The surfing industry is worth more than $10 billion. Boards, apparel and gear typically come from one of 4 main companies. Yet, there has not been a ton of innovation in surf boards for decades. Is there a better way? Can they be more environmentally friendly? Can the be less expensive, last longer, and be easier to use? The founder of Moda Surf Boards (https://modasurfboards.com/), Brenton Woo, joins us this week to discuss those issues, his process of going from idea to product, the barriers for entry into the market, and his Dr. Emmett Brown moment.
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